选择正确的 客户关系管理 can feel like picking out a new car. Overwhelmed by options?
你并不孤单。
Two of the biggest names in the game are 买 and Salesforce, and both offer potent tools.
This blog post breaks down the key differences between Keap Vs Salesforce, helping you 制作 作出明智的决定。
We’ll compare pricing, features, and ease of use so you can choose the 最佳 CRM to boost your sales and improve customer relationships.
概述
We’ve spent weeks testing both Keap and Salesforce to give you the most accurate comparison.
We’ve explored their features, analyzed their pricing plans, and even spoken to real users to understand each platform’s pros and cons.
Ready to get organized and save 15 hours a week? Keap’s powerful automation can make it happen.
定价： 您可以免费试用。付费套餐起价为每月 249 美元
主要特点：
- 电子邮件营销
- 客户关系管理
- 销售和营销自动化
Ready to explore the world’s leading 客户关系管理? Sign up for a free trial of Salesforce today!
定价： 它提供免费试用。高级计划起价为每月 25 美元。
主要特点：
- Lead management
- Sales forecasting
- Opportunity management
什么是 Keap？
Keap is like your all-in-one 商业 assistant. It helps you keep track of your customers and potential customers.
Think of it as organizing all your contacts and seeing where they are in your sales process.
Keap also lets you automate tasks, like sending emails, so you can save time and focus on what matters most.
此外，探索我们最喜欢的 购买替代品…
我们的观点
买 is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features.
主要优点
- 内置电子邮件营销： 向您的受众发送有针对性的电子邮件。
- 易于使用的自动化： 自动执行发送后续消息和分配线索等任务。
- 销售渠道管理： 跟踪您的交易并发现机会。
- 电子商务集成： 将 Keap 与您的在线商店连接起来以管理订单和客户。
定价
Keap 提供免费试用和简单的定价结构，帮助您入门。
- 简单计划：起价为每月 249 美元（按年计费），可供两名用户和 1500 名联系人使用。
Você pode ter mais de um espaço de trabalho.
缺点
什么是 Salesforce？
Have you ever heard of Salesforce? It’s a big deal in the 客户关系管理 世界。
Think of it as the ultimate tool for managing your sales, marketing, and customer service.
It’s used by many businesses, from small startups to giant corporations.
It’s super powerful and can be customized to fit any need.
此外，探索我们最喜欢的 Salesforce 替代方案…
我们的观点
It’s incredibly powerful and flexible. The free plan is very generous, and it has many features for managing projects.
主要优点
Salesforce helps businesses connect better with customers. It gives a full view of each customer.
This helps improve sales and service.
- 360-Degree Customer View: See all customer interactions in one place.
- Boosts Sales by 39%: Many users report higher sales and productivity.
- 强大的自动化功能： Automate tasks like emails and lead tracking.
- Huge AppExchange: Connects with thousands of other apps.
- Scalable for Growth: Grows with your business, from small to large.
定价
- Starter Suite：每位用户每月 25 美元。
- Pro Suite: $100/user/month.
- 企业: $165/user/month.
- Agora que você se inscreveu, vamos dar uma olhada no seu espaço de trabalho do Taskade.: $330/user/month.
- Einstein 1 Sales: $500/user/month.
Você pode ter mais de um espaço de trabalho.
缺点
功能比较
It is time to look closely at the features that define each software platform. Knowing where each one shines is key.
This side-by-side comparison focuses on nine critical areas for modern sales and marketing teams.
1. Ease of Use and Interface
- 买: The platform is generally more user-friendly right away. Its simpler design is perfect for small team members.
- Salesforce: It uses the Lightning Experience, which is powerful but much more complex. It often requires dedicated time or an administrator to master.
2. Marketing Automation Power
- 买: Built around simple, visual workflows for core marketing processes. It efficiently handles lead nurturing and follow-up.
- Salesforce: Offers deep, enterprise-grade capabilities. This includes its journey 建造者 for creating sophisticated marketing campaigns across many channels.
3. Sales Automation Tools
- 买: Offers solid sales pipeline management for deals and leads. Its basic sales 自动化 features are great for simpler processes.
- Salesforce: Provides advanced features for forecasting, territory management, and opportunity tracking. This power is necessary for larger businesses.
4. Landing Pages and Forms
- 买: Provides an easy-to-use editor to create landing pages and lead capture forms. This makes starting your marketing efforts simple and fast.
- Salesforce: Creating highly customized landing pages often requires more technical skill or additional software.
5. Reporting and Analytics Depth
- 买: Offers functional, template-based reports useful for tracking key metrics.
- Salesforce: Provides deeper analytics. Users can generate highly customizable custom reports and complex dashboards to gain valuable insights into every operations area.
6. Managing Repetitive Tasks
- 买: Makes it easy to automate small, repetitive tasks and communication sequences. This aims to save time for busy small-business owners.
- Salesforce: Its process automation platform is excellent, but setting up complex sequences requires more technical input.
7. Highest-Tier Offerings
- 买: The top product is Keap Max Classic. This is an excellent choice for medium-sized businesses needing integrated features.
- Salesforce: Its top editions are built to handle thousands of clients and highly complex global system requirements.
8. Customer Support Access
- 买: Shines by offering free, unlimited phone support to all paid users.
- Salesforce: Support often depends heavily on your subscription tier. Lower-priced plans may require paying extra for immediate help via phone.
9. Scalability for Growth
- 买: Scales well for small and medium-sized businesses.
- Salesforce: Built to grow infinitely and is the industry standard for enterprise companies.
选择 CRM 平台时要注意什么？
When selecting a platform, focusing on long-term value and specific business needs is important.
Here are key areas to consider:
- Platform Offers and Functionality: Look for a robust feature set that fully supports your marketing and sales teams. Does the core platform offers a true all-in-one solution, or does it require expensive add-ons?
- 集成： Check the ease and breadth of integrations. A good CRM should seamlessly connect with your existing e-commerce and 会计 software. This prevents messy Das bedeutet, dass Ihr silos.
- Financial Tools: If you sell products or services, ensure the 客户关系管理 can handle invoicing and payment processing directly. This simplifies your financial operations.
- Support and Self-Help: Evaluate the quality of customer support, including direct email support options. Also, check the availability of a comprehensive knowledge base for self-service answers.
- 数据 Die 9 besten Lernmanagement-Softwares (LMS) für 2025 15 and Privacy: Confirm the vendor has strong protocols to protect your sensitive customer data.
- User Review: Always check recent user review scores to gauge real-world usability and the actual customer experience.
最终裁决
So, which 客户关系管理 comes out on top? For us, Salesforce is the more powerful and versatile platform.
It offers a wider range of features, more customization options, and better scalability.
This makes it a great choice for businesses of all sizes, even service-based businesses.
However, Keap is still a solid option, especially for smaller businesses that need an easy-to-use and affordable CRM. It’s simpler to learn and offers excellent customer support.
Ultimately, the best CRM for you depends on your specific needs and budget.
We’ve given you the facts, the insights, and our honest opinions. Now it’s your turn to choose the right tool to help your business thrive.
If you’re still unsure, try out free trials of both Salesforce CRM andKeap to see which one you prefer!
更多购买
以下是 Keap 与各种替代方案的比较：
- 购买 vs Pipedrive: Keap 擅长营销自动化和集成销售。Pipedrive 更侧重于可视化销售渠道管理和交易跟踪。
- 买 对比 晋升: GoHighLevel 是一个面向代理机构的一体化平台，提供白标选项和广泛的自动化功能。
- Keap 与 ActiveCampaign 对比: Keap 为服务型小型企业提供一体化业务自动化解决方案。ActiveCampaign 专注于复杂的电子邮件营销和客户体验自动化。
- 购买 vs HubSpot: Keap 为小型企业整合了 CRM、营销自动化和电子商务。HubSpot 则提供更广泛的销售、营销、服务和内容中心套件，适用于各种规模的企业。
- 购买 vs ClickFunnels: Keap 提供 CRM、营销自动化和电子商务。ClickFunnels 主要是一个销售漏斗和落地页构建器，并带有一些潜在客户收集功能。
- 购买 vs 民间: Keap 提供强大的销售和营销自动化功能，并具有深度定制功能。Folk 则提供更简洁、用户友好的界面，专注于协作联系人管理。
- 购买 vs 立即购买: Keap 是一个用于销售和营销的综合 CRM 和自动化平台。 即刻 专门从事外向销售推广和潜在客户开发。
- 购买与 ClickUp: Keap 是一款专用 CRM，具有强大的销售和营销自动化功能。 点击 是一种多功能的项目管理工具，可以配置为 CRM。
- Keap 与 Monday CRM 对比: Keap 是一款专注于小型企业销售和营销自动化的 CRM 系统。Monday CRM 是一款灵活的工作操作系统，拥有强大的可定制 CRM 功能，适用于协作工作流程。
- Keap 与 Capsule CRM: Keap 提供先进的营销自动化和集成业务解决方案。 胶囊 CRM 的设计简单且经济实惠，非常适合中小型企业。
- Keap 与 Insightly: Keap 专注于强大的营销自动化和潜在客户管理。Insightly 提供联系人和项目管理以及工作流自动化，适用于中小型企业。
- Keap 与 Freshsales CRM 对比: Keap 提供强大的自动化功能，面向小型企业。Freshsales CRM 以其价格实惠、用户友好的界面和广泛的集成而闻名。
- 购买 vs Salesforce: Keap 专为小型企业 CRM 和营销自动化量身定制。Salesforce 是一款高度可定制、可扩展、行业领先的 CRM，适用于各种规模的企业，尤其是大型企业。
- Keap 与 Zendesk 对比: Keap 在销售和营销自动化以及电子商务方面表现出色。Zendesk 主要是一个客户服务和支持平台，具有强大的票务和协作功能。
More of Salesforce
Here’s a brief comparison of Salesforce with these software solutions:
- Salesforce 与 Pipedrive 对比: Salesforce 是一款适用于销售、营销和服务的综合性、高度可定制的 CRM，而 Pipedrive 则侧重于直观的可视化销售管道管理，以简化销售流程。
- Salesforce 与 GoHighLevel 对比: GoHighLevel is an all-in-one platform for marketing agencies, offering white-label options and extensive automation.
- Salesforce 与 Keap: Salesforce 为各种规模的企业提供了一个庞大的、可定制的 CRM 生态系统；Keap 则提供集成的销售和营销自动化，尤其适合小型企业。
- Salesforce 与 ActiveCampaign: Salesforce 是一款广泛的企业级 CRM，具有强大的销售自动化功能，而 ActiveCampaign 则在营销自动化、电子邮件营销和客户旅程可视化方面表现出色。
- Salesforce vs Hubspot: Salesforce 强调深度定制和强大的报告功能，以满足复杂的业务需求，而 HubSpot 则提供集成的营销、销售和服务工具套件，界面更加友好。
- Salesforce vs Clickfunnels: Salesforce 是一款用于管理客户关系和销售的综合 CRM；ClickFunnels 则是专门设计的销售漏斗生成器，用于引导客户完成转换。
- Salesforce 与 Folk: Salesforce 是一款高度可扩展、功能丰富的客户关系管理软件，适用于复杂的运营和大型企业；Folk 则是一款更简单的协作式联系人管理和关系建立工具。
- Salesforce vs Instantly: Salesforce 是一个广泛的客户关系管理平台，涵盖客户管理的各个方面；Instantly 擅长自动 冷电子邮件推广 并为有针对性的宣传活动提供线索。
- Salesforce 与 ClickUp: Salesforce 是一款功能强大的专用 CRM，用于管理客户互动和销售流程；ClickUp 是一款多功能工作管理平台，在其更广泛的项目管理工具中包含了 CRM 功能。
- Salesforce 与星期一: Salesforce 是一款强大的客户关系管理软件，具有广泛的数据模型，适用于各行各业的复杂工作流程；Monday CRM 提供高度可定制的可视化工作流程，已使用 Monday.com 进行项目管理的公司通常会使用它。
- Salesforce 与 Capsule: Salesforce is an enterprise-grade CRM suitable for large organizations with complex needs; Capsule CRM is a simpler, user-friendly CRM, ideal for small to medium-sized businesses focused on core contact and sales tracking.
- Salesforce 与 Insightly: Salesforce 提供了一个全面、高度可定制的 CRM，可满足不同的业务需求；Insightly 提供了一个多功能的 CRM，集成了项目管理功能，因其易于使用而经常受到中小型企业的青睐。
- Salesforce vs Freshsales CRM: Salesforce 是一款高度可定制、可扩展的 CRM，为大型企业提供高级功能；Freshsales CRM 则侧重于人工智能驱动的销售洞察力和自动化，以简化销售管理，通常是小型团队的首选。
- Salesforce vs Zendesk: Salesforce is a comprehensive CRM that covers sales, marketing, and customer service; Zendesk is a specialized customer service platform designed for ticketing, support, and omnichannel customer interactions.
常见问题
Is Keap or Salesforce better for small businesses?
Keap is generally better for 小型企业 due to its simplicity and affordability. It’s easier to learn and use, and its pricing plans are more budget-friendly for smaller companies.
Is Salesforce good for marketing?
Salesforce is excellent for marketing, especially if you opt for the Salesforce Marketing Cloud. It offers advanced marketing automation, email marketing, and campaign management features.
What is Salesforce mainly used for?
Salesforce is primarily used for customer relationship management (CRM). It helps businesses manage their sales, marketing, and customer service interactions.
Does Keap have a free trial?
Yes, Keap offers a 14-day free trial so you can test out the platform before committing to a paid plan.
Is Salesforce easy to use?
Salesforce can have a steeper learning curve than some other CRMs due to its extensive features and customization options. However, Salesforce offers ample resources and tutorials to help users get started.
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