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| 最后更新时间:Oct 10, 2025

优胜者
Hubspot
4.5
  • 营销
  • 內容
  • 自动化
  • 商业
  • 报告
  • 提供免费计划
  • 付费计划起价 15 美元
亚军
购买
3.0
  • 自动化构建器
  • 强大的 客户关系管理
  • 电子邮件和短信营销
  • 酷炫的登陆页面
  • 销售渠道
  • 提供免费试用
  • 付费计划起价 249 美元
HubSpot vs Keap

选择正确的 客户关系管理 can feel like choosing between two super-powered robots. 

Opiniões de especialistas: KI-E-Mail-Personalisierung buzzing in your head.

You’re worried about wasting time and money on the wrong tool. 

Don’t panic! We’ll compare HubSpot vs so you can make the smartest choice.

Let’s see which 客户关系管理 will help your business grow.

概述

We’ve spent countless hours diving into both HubSpot and Keap.

Putting them through real-world scenarios. 

Our team tested features, customer support, and ease of use, ensuring this comparison is based on firsthand experience.

Hubspot
4.5满分 5 分

Ready to grow your business with a powerful all-in-one platform? Get started with HubSpot’s tools today.

定价: 它有一个免费计划。高级计划起价为 $15/月。

主要特点:

  • 客户关系管理
  • 营销自动化
  • 分析与报告
购买 CRM
3满分 5 分

Ready to get organized and save 15 hours a week? Keap’s powerful automation can make it happen.

定价: 您可以免费试用。付费套餐起价为每月 249 美元

主要特点:

  • 电子邮件营销
  • 客户关系管理
  • 销售和营销自动化

什么是 HubSpot?

HubSpot. It’s a big name in 客户关系管理. You’ve probably heard of it.

Think of it as a growth platform. It has tools for marketing, sales, and service.

It aims to help businesses grow.

此外,探索我们最喜欢的 Hubspot 替代品...

Hubspot 是什么

我们的观点

Hubspot

HubSpot 是一个功能强大的平台,功能丰富,但在选择之前,您必须考虑自己的预算和需求。对于想要全面解决方案并愿意投资的企业来说,HubSpot 是一个不错的选择。

主要优点

  • 免费 CRM: 从具有基本 CRM 功能的免费计划开始。
  • 一体化平台: 访问营销、销售和服务工具套件。
  • 广泛的社区和资源: 受益于丰富的知识和支持。
  • 入站营销重点: 通过有价值的内容吸引并吸引潜在客户。

定价

  • 免费工具:最多两名用户免费。
  • 营销中心入门:15 美元/座位/月。
  • 入门客户平台:15 美元/座位/月。
  • Marketing Hub Professional + 三个席位:每月 800 美元,额外座位每月 45 美元。
HubSpot 定价

Você pode ter mais de um espaço de trabalho.

  • 全面的功能和工具。
  • 免费 CRM 选项。
  • 良好的声誉和品牌认知度。
  • 非常适合入站营销。

缺点

  • 对于小型企业来说,这可能成本昂贵。
  • 学习和使用起来可能很复杂。
  • 某些功能仅限于较低级别的计划。

什么是 Keap?

Keap? It’s all about 小型企业. It focuses on 自动化.

Think sales and marketing combined.

It helps you manage leads and payments. It wants to simplify your workflow.

此外,探索我们最喜欢的 Keap CRM alternatives

什么是 Keap CRM?

我们的观点

购买 CRM

is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features.

主要优点

  • 内置电子邮件营销: 向您的受众发送有针对性的电子邮件。
  • 易于使用的自动化: 自动执行发送后续消息和分配线索等任务。
  • 销售渠道管理: 跟踪您的交易并发现机会。
  • 电子商务集成: 将 Keap 与您的在线商店连接起来以管理订单和客户。

定价

Keap 提供免费试用和简单的定价结构,帮助您入门。

  • 简单计划:起价为每月 249 美元(按年计费),可供两名用户和 1500 名联系人使用。
购买定价

Você pode ter mais de um espaço de trabalho.

  • 非常适合小型企业。
  • 易于学习和使用。
  • 强大的电子邮件营销工具。
  • 出色的自动化功能。

缺点

  • 随着你的成长,它会变得越来越昂贵。
  • 有限的自定义选项。
  • 对于大型企业来说并不理想。

功能比较

This comparison evaluates HubSpot, the leading customer relationship management system known for scaling sales and marketing teams.

客户关系管理, a platform specifically designed to empower small business owners with deep sales and marketing automation and robust client management tools.

This feature comparison will clarify which platform better supports your overall business strategy and sales process.

1. Core Platform Identity

  • HubSpot 客户关系管理: Functions as a comprehensive customer relationship management platform where the sales hub, marketing hub, and service hub are natively integrated. The hubspot crm review often praises its scalability.
  • 购买 CRM: Primarily targets the small business market, offering a centralized system that bundles sales and marketing automation with robust contact management and invoicing and payment processing.

2. Automation and Workflows

  • HubSpot CRM: Provides extensive marketing automation and sales automation capabilities, especially within the paid tiers, allowing sales teams and marketing teams to manage complex workflows and nurture leads using the sales hub and marketing hub.
  • 购买 CRM: Built around deep marketing automation logic, offering powerful sequence 建筑商 and marketing automations designed to handle follow-up, segmentation, and personalized communication, streamlining the entire sales process.

3. Pricing Model and Accessibility

  • HubSpot CRM: Offers a powerful hubspot’s free crm tier that includes substantial crm tools. Paid access to the sales hub or marketing hub allows users to scale features modularly.
  • 购买 CRM: Does not offer a free crm tier and generally requires a higher initial investment than HubSpot’s entry-level paid plans, although the bundled tools may offer better value for a focused small business.

4. Sales Pipeline Management

  • HubSpot CRM: Provides superior sales pipeline management tools, allowing sales teams to visualize and track leads through every stage of the sales process using the features in the sales hub.
  • 购买 CRM: Offers robust sales pipeline features focused on keeping the sales process moving forward efficiently, often utilizing automation to prompt the sales team at critical stages.

5. Email and Landing Page Tools

  • HubSpot CRM: Features an excellent native landing page builder and extensive email tools as part of the marketing hub, supporting large-scale email marketing campaigns and inbound marketing efforts.
  • 购买 CRM: Also includes a capable landing page builder and strong email functionality essential for running effective email marketing campaigns and marketing automations.

6. Audience and Ideal Use Case

  • HubSpot CRM: Best suited for growing sales and marketing teams looking for a system that can scale into an enterprise-grade platform, leveraging the strength of inbound marketing.
  • 购买 CRM: Explicitly designed for the needs of the small business owner who requires a simplified system that handles the entire client life cycle and business operations, from initial contact to invoicing and payment processing. We often recommend keap crm for this audience.

7. Invoicing and Payments

  • HubSpot CRM: Has native invoicing and payment processing capabilities but is primarily known for its CRM depth in lead nurturing and sales process management.
  • 购买 CRM: Offers comprehensive invoicing and payment processing features, making it easy for a small business on a single business line to manage financials and get paid directly within the system.

8. Ecosystem and Tools

  • HubSpot CRM: Offers an integrated ecosystem where the sales hub, marketing hub, and service hub are tightly linked, providing holistic Das bedeutet, dass Ihr for the entire sales team.
  • 购买 CRM: Provides a complete, all-in-one suite of crm tools and features designed so a small business owner can manage all core functions from a single platform, avoiding the need for extensive external integrations.

9. Overall Review and Value

  • HubSpot CRM: Consistently earns high hubspot crm reviews for its power and scalability, offering excellent crm tools and a vast knowledge base, making it a reliable investment for sales teams.
  • 购买 CRM: Is the recommended choice when comparing sales teams that prioritize deep automation combined with built-in financial tools; users recommend keap crm for managing the critical business line of a small business.

What to Look for in a CRM Software?

  • Consider your business size and growth plans.
  • Evaluate ease of use and onboarding. Can it run sales campaigns & connect multiple landing pages?
  • Check for essential integrations with existing tools.
  • Assess scalability to match future needs.
  • Review customer support and training options.
  • Factor in the long-term total cost of ownership.
  • Prioritize security and data privacy features.
  • Test the platform with a 免费试用 whenever possible.
  • Compare pricing plans directly.
  • 确保 automation platform aligns with your marketing and sales 战略。

最终裁决

So, which one wins? It depends on your needs.

We recommend HubSpot for most. It offers everything you need for growth, including a great page builder, marketing tools and custom field options.

Plus, its knowledge base is helpful. Hubspot marketing hub is great.

Keap is strong for sales automation, but HubSpot offers a more balanced approach.

If you’re looking for HubSpot alternatives or automation software, this is a good choice.

We’ve these tools. Trust us to guide you. We’ve gone over every cent of these products.

Hubspot 的更多信息

以下是 Hubspot 与这些软件解决方案的简要比较:

  • HubSpot vs GoHighLevel: Hubspot is an all-in-one platform for agencies, with strong marketing automation and white-labeling options.
  • Hubspot 与 Pipedrive: It is a sales-focused CRM known for its visual sales pipeline management and intuitive interface, which makes it ideal for tracking deals. Hubspot provides a more comprehensive, all-in-one platform that encompasses sales, marketing, and customer service.
  • Hubspot vs Keap: It (formerly Infusionsoft) specializes in CRM and marketing automation, particularly for small businesses looking to streamline sales processes. Hubspot offers a wider range of marketing, sales, and service features.
  • Hubspot vs ActiveCampaign: It excels in email marketing and marketing automation, with advanced segmentation and conditional logic. However, Hubspot provides a more extensive all-in-one platform that encompasses lead generation.
  • Hubspot 与 Clickfunnels: It is dedicated to creating high-converting sales funnels, focusing on landing pages and sales processes. Hubspot, on the other hand, is a broader marketing and sales automation platform.
  • Hubspot 与 Folk: It is a simpler CRM solution that excels in straightforward contact management and organization. It is suitable for small teams that prioritize ease of use.
  • Hubspot 与 Instantly: It specializes in cold email outreach and lead generation automation. Hubspot provides a much broader suite of tools, including a full CRM, comprehensive email marketing with advanced design capabilities.
  • Hubspot 与 ClickUp: It is primarily a project management tool with extensive customization and collaboration features. It allows users to manage tasks, documents, and goals. While it offers some CRM functionalities through custom fields.
  • Hubspot 与 Monday CRM: It.com is a work operating system focused on project management, collaboration, and workflow automation. In contrast,
  • Hubspot vs Capsule CRM: It is a simpler, user-friendly contact manager and sales tracker, ideal for small businesses needing organized customer information and clear pipeline views.
  • Hubspot 与 Insightly: It combines CRM with strong project management features, making it versatile for businesses requiring both.
  • Hubspot vs Freshsales CRM: It is a sales-focused CRM emphasizing AI-powered lead scoring and sales automation for efficient deal management. Hubspot provides a more extensive all-in-one platform with robust marketing automation features integrated alongside sales and service tools.
  • Hubspot 与 Salesforce: It is a powerful, highly customizable enterprise-grade CRM with robust reporting and forecasting capabilities, ideal for large organizations with complex needs.
  • Hubspot 与 Zendesk: It is a specialized customer service and support platform, excelling in omnichannel support, ticketing, and advanced AI capabilities for issue resolution.

更多购买

以下是 Keap 与各种替代方案的比较:

  • 购买 vs Pipedrive: Keap 擅长营销自动化和集成销售。Pipedrive 更侧重于可视化销售渠道管理和交易跟踪。
  • 对比 晋升: GoHighLevel 是一个面向代理机构的一体化平台,提供白标选项和广泛的自动化功能。
  • Keap 与 ActiveCampaign 对比: Keap 为服务型小型企业提供一体化业务自动化解决方案。ActiveCampaign 专注于复杂的电子邮件营销和客户体验自动化。
  • 购买 vs HubSpot: Keap 为小型企业整合了 CRM、营销自动化和电子商务。HubSpot 则提供更广泛的销售、营销、服务和内容中心套件,适用于各种规模的企业。
  • 购买 vs ClickFunnels: Keap 提供 CRM、营销自动化和电子商务。ClickFunnels 主要是一个销售漏斗和落地页构建器,并带有一些潜在客户收集功能。
  • 购买 vs 民间: Keap 提供强大的销售和营销自动化功能,并具有深度定制功能。Folk 则提供更简洁、用户友好的界面,专注于协作联系人管理。
  • 购买 vs 立即购买: Keap 是一个用于销售和营销的综合 CRM 和自动化平台。 即刻 专门从事外向销售推广和潜在客户开发。
  • 购买与 ClickUp: Keap 是一款专用 CRM,具有强大的销​​售和营销自动化功能。 点击 是一种多功能的项目管理工具,可以配置为 CRM。
  • Keap 与 Monday CRM 对比: Keap 是一款专注于小型企业销售和营销自动化的 CRM 系统。Monday CRM 是一款灵活的工作操作系统,拥有强大的可定制 CRM 功能,适用于协作工作流程。
  • Keap 与 Capsule CRM: Keap 提供先进的营销自动化和集成业务解决方案。 胶囊 CRM 的设计简单且经济实惠,非常适合中小型企业。
  • Keap 与 Insightly: Keap 专注于强大的营销自动化和潜在客户管理。Insightly 提供联系人和项目管理以及工作流自动化,适用于中小型企业。
  • Keap 与 Freshsales CRM 对比: Keap 提供强大的自动化功能,面向小型企业。Freshsales CRM 以其价格实惠、用户友好的界面和广泛的集成而闻名。
  • 购买 vs Salesforce: Keap 专为小型企业 CRM 和营销自动化量身定制。Salesforce 是一款高度可定制、可扩展、行业领先的 CRM,适用于各种规模的企业,尤其是大型企业。
  • Keap 与 Zendesk 对比: Keap 在销售和营销自动化以及电子商务方面表现出色。Zendesk 主要是一个客户服务和支持平台,具有强大的票务和协作功能。

常见问题

Is HubSpot better than Keap for small businesses?

It depends. HubSpot offers a wide range of features and is intuitive, making it suitable for many. Keap focuses on sales automation. If your priority is sales, Keap might be better. However, if you want a balanced CRM platform for marketing efforts, HubSpot is likely the better choice.

What are some top alternatives to HubSpot?

Some top alternatives include Salesforce, Zoho CRM, and Pipedrive. They all offer different strengths, so consider your needs and budget. HubSpot provides a range of features that many users find valuable, but there are other options.

Which platform is easier to learn, HubSpot or Keap?

HubSpot is generally considered more user-friendly. Its interface is intuitive, and it has a robust knowledge base. Keap can be complex, especially for beginners. Thus, HubSpot is often preferred by those looking for an easy-to-adopt CRM system.

Can I manage customer engagement effectively with either platform?

Yes, both platforms offer tools to manage customer engagement. HubSpot has a comprehensive marketing hub and tools like live chat and email marketing. Keap focuses on sales follow-ups and customer engagement through automation. They both help connect with customers across various channels.

How do the pricing plans compare between HubSpot and Keap?

Keap’s starting price is higher. HubSpot has a free CRM and tiered pricing. Consider your budget and the required range of features. HubSpot scales well, while Keap might be more cost-effective for smaller, sales-focused teams.

法希姆·乔哈德

法希姆·乔哈德

来自沙特阿拉伯麦地那的技术爱好者、企业家、旅行者和外籍人士。

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