ActiveCampaign 与 Bitrix24:2025 年哪家强?

| 最后更新时间:Oct 8, 2025

优胜者
ActiveCampaign logo
4.6
  • 电子邮件营销
  • 动态内容
  • 自定义登陆页面
  • 集成人工智能
  • 分割
  • 提供免费计划
  • 付费计划起价 15 美元
亚军
Bitrix24
3.2
  • 联系人管理
  • 销售渠道
  • AI内容助手
  • 电子邮件营销
  • 销售分析
  • Texte de base en vidéo.
  • 付费计划,每月 49 美元起
Fahim AI 4 108

You’re stuck. ActiveCampaign vs. Bitrix24. Which one?

You need a solid 客户关系管理, 正确的?

But, it’s a headache to figure out which is 实际上 better for your 商业.

So many features, so many prices! How do you know you’re not wasting money?

Yes, there is.

Let’s break down ActiveCampaign vs Bitrix24, plain and simple. 

概述

We’ve put both ActiveCampaign and Bitrix24 through their paces.

Our team dove deep, testing features, running campaigns, and comparing user experiences to 制作 a practical, real-world comparison.

主动营销活动
4.6满分 5 分

Unlock the power of an all-in-one marketing platform. So, check it out now!

定价: It has a 7-day free Trial. Paid plan starts at $15/month

主要特点:

  • 电子邮件营销
  • 营销自动化
  • 客户关系管理
Bitrix24 CTA
3.2满分 5 分

Looking for an affordable solution? Bitrix24 offers a robust platform with a wide range of features.

定价: It has a free trial. The premium plan starts at $49/month.

主要特点:

  • 客户关系管理
  • 项目管理
  • 通讯工具

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and 客户关系管理 all in one spot.

Do you want to automate your sales? This tool can help.

It also enables you to keep track of customers and makes your marketing smarter.

此外,探索我们最喜欢的 ActiveCampaign 替代品

主动营销活动

我们的观点

主动营销活动

对于想要充分利用电子邮件营销和自动化真正力量的企业来说,ActiveCampaign 是一个绝佳的选择。然而,由于其复杂性,它可能并不适合初学者。

主要优点

  • 先进的自动化: 创建复杂的工作流程来培养潜在客户并自动执行任务。
  • 电子邮件营销强国: 发送精美且有效的电子邮件活动。
  • 内置 客户关系管理: 管理联系人并跟踪互动。
  • 细分和个性化: 通过个性化消息针对特定的联系人群体。

定价

  • ,” “plano de projeto” ou “calendário de conteúdo”).:每月15美元。
  • :每月49美元。
  • : Für immer kostenlos:每月 79 美元。
  • 企业:每月145美元。
ActiveCampaign 定价

Você pode ter mais de um espaço de trabalho.

  • 强大的自动化功能。
  • 出色的电子邮件传递能力。
  • 详细的报告和分析。
  • 非常适合成长型企业。

缺点

  • 学习起来可能很复杂。
  • 价格可能会快速上涨。
  • 它不像某些选项那样用户友好。

什么是 Bitrix24?

Now, let’s examine Bitrix24.

It’s an all-in-one platform—think 客户关系管理, project management, and website builder—packed with features and a popular business choice.

此外,探索我们最喜欢的 Bitrix24 替代品

Bitrix24 主页

我们的观点

Bitrix24 CTA

准备好掌控您的项目并提高团队的工作效率了吗?Bitrix24 为您提供卓越的项目管理所需的工具,在全球拥有超过 1000 万用户。

主要优点

  • 功能丰富的 CRM: 管理您的联系人、交易和销售渠道。
  • 综合项目管理: 规划、跟踪并轻松协作项目。
  • 内置通讯工具: 平台内的聊天、视频会议和文件共享。
  • 网站建设者:无需任何编码即可创建登录页面和网站。
  • 移动应用程序: 随时随地访问您的工作。

定价

  • 基本的:每个组织每月 49 美元,5 个用户。
  • 标准:每个组织每月 99 美元,50 个用户。
  • 专业的:每个组织每月 199 美元,100 个用户。
  • 企业:每个组织每月 399 美元,250 个用户。
bitrix24 定价

Você pode ter mais de um espaço de trabalho.

  • Test d'Originity AI : le détecteur d'IA le plus précis en 2025 ? 15
  • 提供免费计划。
  • 包含许多功能。
  • 非常适合协作。
  • 界面导航简单。

缺点

  • 有时可能会感觉很混乱。
  • 客户支持可能很慢。
  • 该移动应用程序的功能有限。
  • 报告可能会更加有力。

功能比较

So, what do these platforms actually ? You need to know which tool can truly help you grow.

Here is how the key features stack up for both.

1. Marketing and Sales Automation

  • ActiveCampaign is the clear leader in marketing and sales 自动化.
  • 它提供 intelligent marketing automation with deep behavior-based triggers.
  • Bitrix24 includes 工作流程自动化 for both sales and other internal processes.
  • However, ActiveCampaign marketing automation is far more advanced for customer journeys.

2. Email Marketing and Templates

  • ActiveCampaign provides superior email marketing services.
  • You get a strong email builder, pre built templates, and features like dynamic content. You can run complex email campaigns 轻松。
  • Bitrix24 has email templates and basic email marketing tools, but it is not a must have platform for email specialists.

3. CRM and Contact Management

  • Bitrix24 offers a true built in 客户关系管理contact management system right away, including a free plan.
  • ActiveCampaign also has a solid 客户关系管理 platform 为了 contact managementsales pipeline visualization, but its core strength remains in marketing.

4. Collaboration and Communication Tools

  • Bitrix24 shines as a communications platform.
  • It offers a full suite of collaboration tools, including video calls, chat, task management, and an activity stream 为了 remote teams.
  • ActiveCampaign focuses less on internal team communications tools and more on customer relationships.

5. Advanced Segmentation and Customization

  • ActiveCampaign provides advanced segmentation options based on site activity and purchase history. This is critical for digital marketing.
  • For deeper setup, both let you add custom objects.
  • ActiveCampaign also offers advanced customization options for its 工作流程自动化 compared to Bitrix24.

6. Extra Sales and Communication Channels

7. Project and Task Management

  • Bitrix24 is an excellent tool for managing projects.
  • 它包括 project management tools 喜欢 Gantt chartsKanban boards.
  • For teams where internal collaboration toolstask management are key, Bitrix24 is a single platform solution.
  • ActiveCampaign’s task management is focused mainly on the 销售流程.

8. Reporting and Analytics

  • For custom reports focused on digital marketing ROI, ActiveCampaign is very strong. It helps you see how your marketing campaigns perform.
  • Bitrix24 can also generate reports across different aspects of your company, but its marketing and sales automation 报告 is less specialized than ActiveCampaign’s.

9. Enterprise and Compliance Features

  • For large organizations or big businesses, both offer enterprise plan 选项。
  • ActiveCampaign provides 安全 features like HIPAA support and is GDPR compliant for the European Union.
  • For 高级功能, ActiveCampaign’s higher tiers include dedicated account team support and premium CRM integrations like Microsoft Dynamics.

选择 CRM 软件时要注意什么?

Before you pick one, here are the non-negotiable points you must consider for your company. Choosing the right crm tool depends entirely on your specific needs.

  • Your Main Goal: Do you need automation features for marketing, or do you need a unified platform for internal communications and managing projects? ActiveCampaign excels at end automation and follow up email sequences, while Bitrix24 is your simple crm for full company structure management, including employee directory tools and group chats.
  • Pricing Model and Users: ActiveCampaign uses a contact-based pricing model, while Bitrix24 uses a per user basis for its paid plans, often including many unlimited users on its free tier. If you are a small teams or a smaller businesses with a large contact management list but few users, ActiveCampaign may be cheaper initially.
  • Marketing Power: ActiveCampaign’s lead scoring and advanced segmentation are top-tier activecampaign features. It’s known for strong activeCampaign’s deliverability and includes features for transactional emails and custom landing pages via a paid add-on. If lead generation and inbound inquiries are your focus, this is key.
  • CRM Depth: The bitrix24 crm is a full core crm that handles sales management and your sales pipeline across online stores. ActiveCampaign’s activecampaign crm is more of a supportive crm tool built to enhance sales engagement based on marketing behavior.
  • 易于使用: Bitrix24 has a steeper learning curve because it has so many tools in one unified platform. ActiveCampaign has an incredibly easy to use visual user interface for its automations, making it better for the new users or small teams unless you are already a more advanced user.
  • 支持和资源: Bitrix24 includes a robust knowledge base and different levels of phone support. ActiveCampaign is also known for good support resources. Check activecampaign review platforms to see which platform’s support better fits your needs.
  • 数据 and Compliance: ActiveCampaign is generally known to be activecampaign gdpr compliant and focuses on a strong data privacy framework. Both allow you to create and use custom fields for detailed data collection, like setting up a product catalog.
  • Extra Features to Compare: Bitrix24 offers file sharing and the ability to upload files directly. For a more advanced user focused on marketing metrics, ActiveCampaign’s deep Google Analytics and advanced features like conditional content and RSS-triggered emails are invaluable. If your business is one of the non profits, compare the available discounts on both professional plan tiers.

最终裁决

After walking through the comparison, we firmly recommend ActiveCampaign for medium-sized businesses prioritizing customer growth.

ActiveCampaign simply dominates email marketing automation.

While Bitrix24 has a robust classic crm and mobile apps.

ActiveCampaign’s continuous new features, including the ability to build automations based on web forms, provides a stronger customer experience.

Bitrix24 may feel like they are busy redesigning and not focusing on the core sales and marketing sales funnel.

For effective lead management and powerful tools like transactional email and a dedicated newsletter tool,

ActiveCampaign is the activecampaign legit choice over many activecampaign alternatives.

Trust our deep dive to make your best software choice.

More of ActiveCampaign

Here’s a comparison of ActiveCampaign with its alternatives:

  • ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric 客户关系管理 that emphasizes visual pipeline management and efficient deal tracking.
  • ActiveCampaign 与 GoHighLevel 对比: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
  • ActiveCampaign 与 Keap 对比: ActiveCampaign offers robust marketing automation and email capabilities. is tailored for small businesses, blending CRM with sales and email for an integrated approach.
  • ActiveCampaign 与 HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
  • ActiveCampaign 与 ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
  • ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative 客户关系管理 for contact management, email campaigns, and basic sales pipelines.
  • ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on 冷电子邮件 outreach and lead finding with basic CRM features for simplified sales.
  • ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. 点击 is a versatile work management platform that can be customized for CRM and emphasizes project management.
  • ActiveCampaign 与 Monday CRM 对比: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
  • ActiveCampaign 与 Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. 胶囊 CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
  • ActiveCampaign 与 Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
  • ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
  • ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
  • ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.

Bitrix24 的更多内容

以下是 Bitrix24 与这些软件解决方案的简要比较:

  • Bitrix24 与 Pipedrive 对比: Bitrix24 提供包括 CRM 和项目管理在内的综合套件,而 Pipedrive 则专注于直观的可视化销售渠道管理。
  • Bitrix24 与 GoHighLevel 对比Bitrix24 就像一个大型办公套件。它不仅有 CRM,还有团队沟通和管理项目的工具。如果你需要在一个地方实现多种功能,它就很适合你。GoHighLevel 更侧重于销售和市场营销。
  • Bitrix24 与 Keap: Bitrix24 提供广泛的协作和 CRM 功能,而 Keap 则擅长营销自动化和详细的销售流程管理。
  • Bitrix24 与 ActiveCampaign 对比: Bitrix24 是一款功能广泛的商业套件,而 ActiveCampaign 则专注于高级营销自动化、电子邮件营销活动和潜在客户培育。
  • Bitrix24 与 Hubspot: Bitrix24 为业务运营提供了丰富的功能,但通常学习难度较大;HubSpot 则提供用户友好、集成的营销、销售和服务平台。
  • Bitrix24 与 Clickfunnels 对比: Bitrix24 是一个带有 CRM 的综合业务管理系统;ClickFunnels 主要是一个用于构建销售渠道和登陆页面的工具。
  • Bitrix24 与 Folk 对比: Bitrix24 是一个涵盖各种业务功能的全方位平台;Folk 是一个更专注、更具协作性的联系人管理系统。
  • Bitrix24 与 即刻: Bitrix24 提供广泛的商业工具,包括 CRM;Instantly 专注于自动冷电子邮件推广和销售节奏。
  • Bitrix24 与 点击: Bitrix24 是一个 CRM、项目管理和协作的集成平台;ClickUp 是一个具有可定制视图的多功能工作管理工具。
  • Bitrix24 与周一对比: Bitrix24 通过 CRM 提供广泛的业务解决方案;Monday CRM 为项目和客户管理提供高度可视化和可定制的工作流程。
  • Bitrix24 与 Capsule: Bitrix24 是一个功能丰富的平台,具有 CRM、任务管理和协作功能;Capsule CRM 是一个更简单、更精简的联系人和销售渠道管理器。
  • Bitrix24 与 Insightly: Bitrix24 是一款综合性商业套件,具有强大的协作和项目工具;Insightly 是一款具有集成项目管理功能的 CRM,通常受到小型企业的青睐。
  • Bitrix24 与 Freshsales 对比: Bitrix24 除了 CRM 之外还提供广泛的业务功能;Freshsales CRM 是一个以销售为中心的平台,具有 AI 驱动的洞察力,可用于潜在客户和交易管理。
  • Bitrix24 与 Salesforce: Bitrix24 为各种规模的企业提供一体化解决方案,包括 CRM;Salesforce 是一款领先、高度可定制、可扩展的企业级 CRM,具有广泛的功能。

常见问题

Is ActiveCampaign better for email marketing than Bitrix24?

Yes, ActiveCampaign excels in email marketing. It offers advanced automation, segmentation, and personalization features that Bitrix24’s email tools lack. ActiveCampaign’s interface is also more user-friendly for complex campaigns.

Which platform is better for overall business management?

Bitrix24 is better for overall business management. It includes CRM, project management, task collaboration, and a helpdesk. If you need a comprehensive suite, Bitrix24 is the stronger option.

Does ActiveCampaign or Bitrix24 have better 客户支持?

Both platforms offer solid 客户支持. ActiveCampaign focuses on email and chat, while Bitrix24 has a built-in helpdesk. Both offer extensive documentation. Choose based on your preferred support method.

哪个 integration options are more robust?

ActiveCampaign offers more straightforward and user-friendly integration options with a wide variety of third-party apps. While Bitrix24 has many integrations, their API and setup can be more complex for less technical users.

Is ActiveCampaign or Bitrix24 more cost-effective for small businesses?

ActiveCampaign is often more cost-effective for 小型企业 focused on marketing automation. Bitrix24’s pricing scales with its features, making it potentially pricier if you don’t utilize its full suite of tools.

法希姆·乔哈德

法希姆·乔哈德

来自沙特阿拉伯麦地那的技术爱好者、企业家、旅行者和外籍人士。

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