⚡ Hızlı Değerlendirme:
- Fiyatlandırma: Keap is $299/month (annually billed). Close offers Essentials at $35/seat/month, Growth at $99, Scale at $139.
- En uygun kullanım alanı: Keap suits küçük işletmeler that need marketing automation, landing pages and e commerce in one dashboard. Close suits sales teams that live on phone calls.
- Temel fark: Keap combines customer relationship management with email marketing and invoicing. Close is a sales process tool built around built in calling.
- Bizim tercihimiz: Keap, rated 4.2 against 3.0, because it covers more of the customer journey for one monthly fee.
Keap and Close solve two different problems.
One automates your whole işletme. The other helps you dial faster.
Keap CRM bundles sales and marketing automation into one platform.
Close CRM strips the extras and focuses on sosyal yardım, calls and deals.
Picking wrong costs you months of setup. Here is how they actually differ.
Genel Bakış
This Keap vs Close CRM comparison covers pricing, key features and ease of use.
We reviewed documentation, pricing pages and user reviews for both crm platforms.
Yazarlarımız ayrıca her bir uygulamayı bizzat deneyimleyerek zaman geçirdiler.
Bu notlar aşağıdaki "Ekibimizin Dikkat Çektiği Noktalar" bölümlerinde yer almaktadır.
By the end you will know which tool fits your growth goals.
Keap CRM nedir?
Keap is a customer relationship management platform for küçük işletme sahipleri.
It was formerly known as Infusionsoft and rebranded around small business otomasyon.
The platform merges crm, marketing automation and e commerce into one dashboard.
You get a sales pipeline, email marketing, invoicing and payment processing together.
That cuts the number of tools you pay for each month.
Keap automates almost every stage of the sales journey. Solopreneurs and mid-sized companies use it to manage customer relationships and automate their sales processes.
🏆 Kazanan: Keap
Keap offers a full sales and marketing automation stack in one place. Automation users report saving 10 hours per week. Start with the 14-day free trial.
Keap Fiyatlandırması
Here is what Keap costs in 2026.
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Keap | Aylık 299 ABD doları (Yıllık faturalandırma) | Small businesses running sales and marketing from one dashboard |
Pricing verified August 2026.
⚠️ Pricing conflict: Our research file lists older Keap plans at $79, $169 and $199 per month for 500 contacts, plus $30 per extra user. Our verified veri shows a single plan at $299/month (annually billed). Check the pricing page before you buy.
Ücretsiz deneme sürümü: Yes. Keap provides a 14-day free trial with access to all features.
Para iade garantisi: Keap sells a one-time Expert Coaching package for $499 with personalized training. Refund terms sit in the billing agreement, so read it first.
📌 Not: Keap plans are priced around your contact list size. The monthly fee climbs once your contacts pass certain thresholds, so forecast growth before committing.
Keap'in Başlıca Faydaları
Here is what makes Keap worth a look:
- Zaman tasarrufu: Keap customers who use automation save 10 hours per week on average. They also report a 38% increase in revenue.
- Kampanya Oluşturucu: A visual flowchart tool for building campaigns with drag and drop tools. Templates cover common sales campaigns out of the box.
- Email deliverability: Keap claims a 99.5% deliverability rate for email campaigns sent through the platform.
- Skor liderliği: The lead score rates each prospect by engagement level. That helps you score leads and chase the ones close to buying.
- Business line: A dedicated business line for calls and texts keeps personal and work numbers apart.
- Money tools: Built-in invoicing, checkout forms and many payment processing integrations suit e commerce businesses.
- İşe alım süreci: Every plan includes a dedicated customer success manager, free migration, training webinars and on-demand product training.
The homepage below shows how Keap frames its automation saha to small businesses.
Ekibimizin Fark Ettiği Şeyler
Bizim yazar signed up for Keap and built a short campaign from scratch. Here is what stood out from that hands-on time:
Keap'in Artıları ve Eksileri
✅ Artıları
- Combines crm, marketing automation and e commerce features in one platform
- Automation users report saving 10 hours per week and 38% more revenue
- Integrates with more than 2,500 third party tools
- Landing page builder, web form and checkout forms are included
- Free migration and a dedicated customer success manager on every plan
❌ Dezavantajlar
- Pricing is high enough to deter brand new small businesses
- Costs rise as your contact list grows past each threshold
- The user community is helpful but not very active
- Expert Coaching costs an extra $499 one time
Close CRM nedir?
Close CRM is a sales platform for small to medium-sized sales teams.
It helps startups create pipeline and close more deals faster.
Email, calling and SMS all land in a single gelen kutusu.
Sales reps can talk to prospects from the browser without a phone system.
That design cuts manual data entry and keeps the sales process moving.
Close is often compared to sales engagement tools rather than traditional crm options.
Runner Up: Close CRM
Close offers built in calling, texting and email in one inbox. A power dialer and predictive dialer help reps reach more leads daily.
CRM Fiyatlandırmasını Kapat
Close charges per seat, so pricing scales with team size.
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Temeller | Koltuk başına aylık 35 dolar | Solo founders testing outreach and startup features |
| Büyüme | 99$/kişi/ay | Growing sales teams that need workflows and professional features |
| Ölçek | 139$/kişi/ay | Larger teams needing call coaching and advanced features |
Pricing verified August 2026.
⚠️ Pricing conflict: Our research file lists a Startup plan at $59 monthly or $49 annually, Professional at $109 or $99, and Enterprise at $149 or $139. Our verified data shows Essentials, Growth and Scale at the rates above. Confirm the current plan names at checkout.
Ücretsiz deneme sürümü: Yes. Close offers a 14-day free trial, and motivated teams often finish setup inside it.
Para iade garantisi: Close does not publish a blanket refund window. Support handles cancellations case by case, so ask before your renewal date.
📌 Not: The dialer and call coaching sit in higher tiers. A three-person team on Growth pays about $297 monthly, close to what Keap charges for the whole business.
Close CRM'in Başlıca Faydaları
Here is where Close earns its keep:
- Dahili arama: Reps dial straight from the browser or a mobile device. Reviewers call the phone calls feature best-in-class.
- Dialers: A power dialer and predictive dialer let reps dial multiple numbers automatically instead of clicking one at a time.
- Akıllı Görünümler: Saved filters sort your contact list by criteria so reps work the hottest prospects first.
- Live coaching: Managers can listen in and guide reps mid-call, which shortens ramp time for a new sales team.
- Hızlı kurulum: A CSV import tool plus free one-click migration from other crms gets your data across quickly.
- Support depth: A help center, developer API documentation and product updates back the platform. Güvenlik is handled carefully.
The Close homepage puts calling and pipeline speed front and centre.
Ekibimizin Fark Ettiği Şeyler
Our writer imported a test list into Close and ran a week of outreach. Here is what stood out:
CRM'in Artıları ve Eksileri
✅ Artıları
- Best-in-class calling with dialing straight from the browser
- Simple enough to win full team engagement during onboarding
- Free one-click migration and proactive onboarding help
- Rated 4.7 out of 5 on G2 by users
❌ Dezavantajlar
- Raporlama is weak, which makes performance analysis harder
- Less customisable than rival crm platforms
- Integrates with 80+ tools but misses some common ones
- Per-seat pricing adds up fast for bigger sales teams
Özellik Karşılaştırması
Both tools manage contacts and deals. They part ways on everything after that. Here are ten areas that decide the winner.
| Özellik | Keap | CRM'i kapatın |
|---|---|---|
| Başlangıç Fiyatı | 299$/ay (yıllık) | Koltuk başına aylık 35 dolar |
| Ücretsiz Deneme | ✅ 14 gün | ✅ 14 gün |
| Pazarlama Otomasyonu | ✅ | ❌ |
| Açılış Sayfası Oluşturucu | ✅ | ❌ |
| Faturalama ve Ödeme İşlemleri | ✅ | ❌ |
| Built In Calling and Dialers | ❌ | ✅ |
| Call Coaching | ❌ | ✅ |
| Özel Alanlar | ✅ | ✅ |
| Entegrasyonlar | 2,500+ | 80+ |
| En İyisi İçin | Küçük işletme otomasyonu | Dış satış ekipleri |
1. Contact Records and Custom Fields
Keap: Every contact record holds notes, tags, purchases, invoices and email history in one view. Custom fields let you track whatever your business strategy needs. Keeping customer data in one system is the main reason owners move off spreadsheets.
CRM'i Kapat: Close captures all sales activity on profile timelines, so reps see calls, emails and tasks together. Custom objects and custom fields exist, though Close is not as flexible as other crms when you need deep structural changes.
2. Satış Süreci Yönetimi
Keap: The sales pipeline gives a visual view of deals and lead management in one place. You drag cards between stages and trigger automated actions when a deal moves. Sales pipelines stay tidy without manual updates.
CRM'i Kapat: The visual pipeline is built to expose bottlenecks fast. Multiple pipelines let one team run outbound and inbound side by side. Smart Views filter leads by criteria so reps always know who to work next.
3. Lead Capture and Lead Scoring
Keap: Lead capture runs through a web form, checkout forms or landing pages. Lead scoring rates each prospect by engagement, so you can score leads and prioritise effort. Every new lead lands in the right sequence automatically.
CRM'i Kapat: Close has no native lead score. It ranks prospects through Smart View filters instead, which works for outbound lists but not for tracking a slow customer journey. An ROI calculator estimates what better follow ups are worth.
4. Otomasyon ve İş Akışları
Keap: The Campaign Builder is a visual flowchart for building campaigns using drag and drop. Advanced automations run on when-then logic across the whole sales journey. Automated tasks handle follow-up, notifications and analytics without anyone touching them.
CRM'i Kapat: Workflows fire automated follow-up reminders and sequence steps to lift reply rates. The scope is sales automation rather than sales and marketing automation, so it stops where the deal stops.
💡 Profesyonel İpucu: If your marketing automations need to run after the sale, Keap wins here. Close stops at the handoff and has no post-purchase campaigns.
5. E-posta Pazarlama ve Sıralamaları
Keap: Email marketing campaigns segment by tags, so messages match what someone actually did. Keap reports a 99.5% deliverability rate. Broadcasts, nurture email campaigns and cross sells all run from the same editor.
CRM'i Kapat: Email sequences and email templates support one-to-one outreach at volume. Bulk email exists, but it is built for prospecting rather than newsletters. Conversations, calls and texts share one inbox.
6. Calling, Texting and Meetings
Keap: A dedicated business line handles calls and texts from the Keap app, and the mobile apps mirror your desktop pipeline. It keeps work separate from personal contacts. There is no dialer, so heavy call days still mean manual dialling.
CRM'i Kapat: This is where Close pulls ahead. Built in calling, SMS and Zoom meetings sit in one inbox on desktop and mobile. Call coaching lets a manager join live, and reps can work multiple numbers without a separate phone system.
7. Landing Pages and Integrations
Keap: The landing page builder ships with templates and drag and drop editing. You can publish one landing page or connect multiple landing pages to different sales campaigns, then split-test them to increase conversions. Keap integrates with more than 2,500 platforms and tools.
CRM'i Kapat: There is no landing page tool at all. Close connects to over 80 third party integrations covering the usual sales stack, though a few common apps are missing. Running multiple landing pages means paying for another service.
⚠️ Uyarı: Check your must-have third party tools before you commit. The gap between 2,500 and 80 integrations decides this for many buyers.
8. Yapay Zeka Özellikleri
Keap: Keap AI drafts email copy from plain language prompts. It also suggests automations you have not built yet, which shortens the blank-page problem for owners who are new to building campaigns.
CRM'i Kapat: Sales AI summarises calls and suggests next steps for each lead. It is aimed at reps clearing a queue rather than at marketers writing content.
9. Raporlama ve Analiz
Keap: Pipeline reporting shows deal value by stage alongside campaign performance and conversion rates. Because e commerce data sits in the same system, you can trace revenue from a web form to repeat business.
CRM'i Kapat: Quick KPI reports cover activity and call volume well. Users say the reporting is the weakest part of the product, and custom graphs are limited compared with bigger crm platforms.
10. Fiyatlandırma ve Maliyet
Here is the side-by-side view.
| Aşama | Keap | CRM'i kapatın |
|---|---|---|
| Giriş | 299$/ay (yıllık) | Essentials: $35/seat/month |
| Orta | Single plan | Growth: $99/seat/month |
| Tepe | Single plan | Scale: $139/seat/month |
| Billing basis | İletişim | Per seat |
| Ücretsiz deneme | 14 gün | 14 gün |
Keap: One monthly fee covers the whole team, so adding people does not change the bill. The cost is priced on contacts instead. That is expensive for a brand new small business and reasonable for an established one.
CRM'i Kapat: Essentials at $35 per seat is the cheapest way in. Costs climb fast with headcount, and the features most teams want sit in higher tiers. Nine seats on Scale passes $1,200 a month.
Farklı Senaryolar
| İhtiyacınız varsa... | Seçmek | Neden |
|---|---|---|
| En düşük giriş maliyeti | CRM'i kapatın | $35 per seat to start |
| Marketing plus crm | Keap | Both in one dashboard |
| High call volume | CRM'i kapatın | Soğuk arama özellikleri |
| Invoicing and checkout | Keap | Ödemeler entegre edilmiştir. |
| Derinlemesine habercilik | Keap | Close reporting is thin |
| Fast team rollout | CRM'i kapatın | Setup inside the free trial |
💰 Bütçeniz
A solo owner pays far less on Close Essentials than on Keap. Once you count a separate email tool and page builder, that gap narrows quickly.
🔌 Teknoloji Altyapınız
Keap plugs into 2,500+ apps, so it usually fits whatever you already run. Close covers 80+ other tools and expects you to bring your own marketing layer.
📞 Satış Süreciniz
If reps spend the day on the phone, Close was built for exactly that. If most deals close through forms and email, Keap fits better.
🎓 Deneyim Seviyeniz
Keap is user friendly and can be live in about 20 minutes, with a success manager if you need assistance. Close wins on simplicity and full team engagement from day one.
🆓 Ücretsiz Deneme Sürümleri ve Demolar
Both give you 14 days at no cost. Import a real contact list and run one live campaign rather than clicking around an empty account.
🛟 Destek Seçenekleri
Keap gives 24/7 chat, email and weekday phone support for U.S. customers, plus training webinars. Close leans on its help center, API docs and proactive onboarding.
Geçiş Kılavuzu
Already on one of them? Here is what changes.
🔄 Keap'ten Close CRM'e mi geçiyorsunuz?
✅ Kazanacaklarınız:
- Built in calling with a power dialer and predictive dialer
- Call coaching for managers training new sales reps
- A cheaper starting seat for very small teams
❌ Kaybedecekleriniz:
- Marketing automation and post-sale campaigns
- The landing page builder and checkout forms
- Invoicing, payments and lead scoring
📋 Nasıl geçiş yapılır:
- Export contacts, tags and deals from Keap as CSV
- Start a Close free trial and use the one-click migration
- Rebuild your email sequences and connect your billing tool
🔄 Close CRM'den Keap'e mi geçiyorsunuz?
✅ Kazanacaklarınız:
- Sales and marketing in one system instead of two subscriptions
- E commerce tools, invoicing and automated cross sells
- Flat pricing that does not grow with headcount
❌ Kaybedecekleriniz:
- The dialer and the ability to dial multiple numbers hands-free
- Live call coaching and shared call recordings
- The single inbox that merges calls, texts and email
📋 Nasıl geçiş yapılır:
- Export leads, custom fields and activity from Close
- Open a Keap trial and request the free migration service
- Rebuild your pipeline stages, then switch on automation
İncelememizin Kapsamadığı Şeyler
We looked at solo owners and small teams. We did not test large migrations, custom API work by a developer, or how either platform handles tens of thousands of contacts. Enterprise contracts and custom pricing were out of scope. If you manage a 50-seat floor, your priorities will differ from ours.
Nihai Karar
| Kategori | Kazanan |
|---|---|
| 💰 Giriş Fiyatları | CRM'i kapatın |
| 🚀 Otomasyon | Keap |
| 📞 Calling and Outreach | CRM'i kapatın |
| 📊 Raporlama | Keap |
| 🔌 Entegrasyonlar | Keap |
| 🛒 E Commerce and Payments | Keap |
| 👶 Kullanım Kolaylığı | Bağlamak |
| 🏆 Genel Kazanan | Keap |
🏆 KAZANAN: KEAP
Keap wins 4 of 7 categories and carries the higher editor’s rating at 4.2.
En uygun kullanım alanı: small business automation, e commerce businesses, owners who want one system instead of four
These are not really the same category of product. Keap is a customer relationship management platform with marketing bolted into its core. Close is a sales engagement tool that happens to store contacts.
Choose Close if your team lives on the phone and needs to reach more leads per hour. Nothing in Keap matches its dialer.
There is no single en iyi CRM here, only a better fit. But if you want automation, invoicing, landing pages and reporting under one login, we recommend Keap CRM for most small businesses. Our full Keap review breaks down the Keap features tier by tier.
Keap'in daha fazlası ile karşılaştırıldığında
Here is how Keap holds up against other crm options:
Keap ve HubSpot karşılaştırması
Keap şu konularda kazandı: flat pricing that ignores seat count, built-in invoicing, simpler setup for owners without a marketing team
HubSpot şu konularda öne çıkıyor: a usable free tier, deeper custom reporting, a far larger partner and template library
Keap vs GoHighLevel
Keap şu konularda kazandı: a calmer interface, a dedicated success manager, better email deliverability claims
GoHighLevel şu konularda kazandı: agency white-labelling, unlimited sub-accounts for clients, cheaper cost per client managed
Keap ve ActiveCampaign karşılaştırması
Keap şu konularda kazandı: native checkout and payments, phone support, an all-in-one sales pipeline rather than an email-first design
ActiveCampaign şu konularda kazandı: cheaper entry pricing, finer email segmentation, more testing options inside campaigns
Close CRM'in daha fazlası karşılaştırıldı
And how Close stacks up against rival companies:
CRM'i Kapatmak vs Pipedrive
Az farkla kazanılan maçlar: calling and texting without add-ons, faster rep onboarding, stronger outbound sequences
Pipedrive şu konularda galip geldi: lower per-seat cost, a bigger marketplace, more flexible pipeline customisation
CRM ve Salesforce karşılaştırması
Az farkla kazanılan maçlar: setup measured in days not months, no admin required, a much shorter learning curve
Salesforce şu konularda kazanır: reporting depth, custom objects at scale, governance for regulated companies
Close CRM ve Freshsales CRM karşılaştırması
Az farkla kazanılan maçlar: a better dialer, cleaner activity timelines, quicker search across contacts and deals
Freshsales şu konularda kazanıyor: a free starting tier, built-in chat, tighter links to the wider Freshworks suite
Sıkça Sorulan Sorular
Keap ne için kullanılır?
It is used to organise contacts, automate follow-up and run email campaigns from one place. Owners also use it to send invoices and take payments.
Keap'in kullanımı kolay mı?
Yes. Basic setup takes around 20 minutes, and every plan includes a success manager. Building advanced workflows takes longer and usually needs the onboarding checklists.
Close diğer CRM yazılımlarından nasıl farklıdır?
Most systems store data and leave outreach to other apps. Close puts calling, texting and email inside the record itself, so reps never leave the tool.
Close'un aylık ücreti ne kadar?
Plans run $35, $99 and $139 per seat each month. A three-person team on the middle tier pays roughly $297 monthly before any add-ons.
Keap'ten daha iyi ne var?
Nothing beats it outright. Close is better for call-heavy teams, HubSpot for reporting, GoHighLevel for agencies. For all-in-one small business automation, Keap still leads.
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