⚡ Hızlı Değerlendirme:
- Fiyatlandırma: Salesforce starts at $25/user/month. Keap costs $299/month billed annually.
- En uygun kullanım alanı: Keap suits small businesses that want sales automation in one system. Salesforce fits enterprise companies with complex sales processes.
- Temel fark: Keap bundles email marketing, metin, landing pages, and invoicing. Salesforce CRM sells marketing as separate products inside Marketing Cloud.
- Bizim tercihimiz: Salesforce, based on its 4.5 rating, 4000+ integrations, and deeper customization options.
Bu ikisi CRM platforms are not fighting over the same customer.
Keap is built for growing small businesses that need automation fast.
Salesforce is built for larger businesses with entire technology departments.
That single split explains almost every price and feature gap below.
Here is the full Keap vs Salesforce breakdown to help you decide.
Genel Bakış
This Keap vs Salesforce comparison covers pricing, features, support, and ease of use.
We also break down which team size each platform serves best.
Bizim yazar spent hands-on time inside Keap directly.
Notes on Salesforce come from published documentation and G2 reviews.
By the end, you can make an informed decision about both platforms.
Keap nedir?
Keap is the CRM and business automation software built for growing small businesses.
It was called Infusionsoft before the 2019 rebrand.
One package covers email marketing, text marketing, and appointment scheduling.
You also get a sales pipeline, task management, quotes, contracts, and invoicing.
Keap suits consultants, coaches, and other service based businesses under $5 million in revenue.
Most accounts are run by the owner or one key team member.
The interface helps them automate marketing and sales processes without a steep learning curve.
Keap
Keap customers save 10 hours a week. In as little as 3 minutes, you can automate a repetitive task.
Keap Fiyatlandırması
Keap keeps its pricing simple. One plan, billed yearly, with contact limits attached.
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Keap | Aylık 299 ABD doları (Yıllık faturalandırma) | Small teams that want CRM, marketing, and invoicing in one system |
Pricing verified September 2026.
Ücretsiz deneme sürümü: Yes. Keap offers a 14-day free trial. There is no free plan.
Para iade garantisi: Keap does not publish a standard refund window. Cancel before renewal to avoid another year.
📌 Not: Setup usually adds a one-time onboarding fee of around $499. Legacy customers on Keap Max Classic sit on older pricing that new signups cannot access.
⚠️ Pricing conflict: Our CSV records a single $299/month plan billed annually. Third-party sources list a three-tier structure at $159, $229, and $279 per month for 1,500 contacts. Check the checkout page before you buy, since the cost climbs as your contact list grows.
Keap'in Başlıca Faydaları
Here is what makes Keap worth a look for smaller teams:
- Kolay Otomasyon İnşaatçı: Build workflows without code. Keap says a repetitive task can be automated in about three minutes.
- One System, Many Jobs: Capture a lead, add them to the CRM, send a welcome message, and create a sales task in one place.
- Özel İş Telefonu Hattı: Keap separates work texts from personal ones. Send 1:1 texts, automated sosyal yardım, and broadcasts from phone or desktop.
- Invoicing That Chases Itself: Keap automates follow up on past-due invoices. That removes an awkward job most owners delay.
- Built-In Sales Tools: Landing pages, quotes, and contracts ship inside the base plan. You avoid buying additional software for basic marketing campaigns.
- Kanıtlanmış Sonuçlar: 84% of Keap customers saw an increase in clients. Customers report saving 10 hours a week.
- Mobile and Reporting Updates: An improved mobile app manages campaigns on the go. New dashboards track marketing performance and ROI.
Ekibimizin Fark Ettiği Şeyler
Our writer signed up for Keap and spent several days building automations and a test pipeline. Here is what stood out from that hands-on time:
Keap'in Artıları ve Eksileri
✅ Artıları
- Email marketing, SMS, and landing pages are included in the base plan
- User friendly interface with a short learning curve for new users
- Automation builder needs no coding knowledge
- Dedicated business phone line for texts and broadcasts
- Rated 9 out of 10 for customer service
❌ Dezavantajlar
- Around 29 integrations, far behind Salesforce
- Cost escalates quickly as contact lists grow
- Ücretsiz plan yok, sadece 14 günlük deneme süresi var.
- Reporting is lighter than enterprise analytics tools
Salesforce nedir?
Salesforce is a CRM platform focused on mid-market and enterprise-level corporations.
The suite covers sales force automation, customer service, marketing automation, and analytics.
It is designed for larger companies that need an unlimited number of users.
Sales teams work inside Lightning Experience, the modern Salesforce CRM interface.
Marketing lives in Salesforce Marketing Cloud, sold as a separate product.
Salesforce also suits companies that must comply with strict data regulations.
🏆 Kazanan: Salesforce
Salesforce scores a perfect 5/5 in data reporting research. Over 4000 integrations connect it to the rest of your stack.
Salesforce Fiyatlandırması
Salesforce charges per user, so the monthly total moves with your headcount.
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Temeller | 25$/kullanıcı/ay | Platformu test eden küçük satış ekipleri |
| Profesyonel | 75$/kullanıcı/ay | Growing teams that need forecasting and custom reports |
| Girişim | 150$/kullanıcı/ay | Enterprise companies with complex sales processes |
Pricing verified September 2026.
Ücretsiz deneme sürümü: Yes. Salesforce provides a 30-day free trial. There is no free plan.
Para iade garantisi: Contracts are usually annual. Refunds depend on the terms your account executive signs off.
📌 Not: Setup is the hidden cost. Rollout can run from $10,000 to $40,000 for small businesses, and pricing reaches six or seven figures for large enterprises.
⚠️ Pricing conflict: Our CSV lists three tiers from $25 to $150 per user monthly. Some sources quote a Basic plan near $410 per month with unlimited users, billed annually. Add-on products change the total, so price your exact seat count first.
Salesforce'un Başlıca Faydaları
Here is what the platform offers that smaller tools cannot match:
- Haber Derinliği: Salesforce scores a perfect 5/5 in data reporting research. Its visualization tools turn raw pipeline data into valuable insights.
- Entegrasyonlar: Over 4000 integrations connect Salesforce to finance, support, and marketing tools. Keap offers around 29.
- Derinlemesine Özelleştirme: Teams build tailored workflows, objects, and custom reports. Customization options extend to full app development.
- Sınırsız Kullanıcı: The platform is designed for larger businesses that keep adding seats. Growth does not force a migration.
- Data Governance: Strong data management and güvenlik features suit companies under strict regulations.
- Marketing at Scale: Salesforce Marketing Cloud and Journey Builder handle multi-step marketing campaigns for medium and large enterprises.
- Destek Erişimi: Paid tiers add phone support alongside email support and a large knowledge base.
Ekibimizin Fark Ettiği Şeyler
Note: We have not had extended hands-on time inside a live Salesforce org. The points above come from published documentation, pricing pages, and G2 reviews.
Salesforce'un Artıları ve Eksileri
✅ Artıları
- Scores a perfect 5/5 in data reporting research
- Over 4000 integrations with other business software
- Deep customization for tailored workflows and reports
- Supports an unlimited number of users
- 30-day free trial before you commit
❌ Dezavantajlar
- Takes at least a month to learn, so it is not beginner-friendly
- Rollout can cost $10,000 to $40,000 for small businesses
- Complex pricing that shifts with users and add-on products
- Email and SMS marketing require separate Marketing Cloud products
Özellik Karşılaştırması
Ready for the detailed Keap vs Salesforce comparison?
We cover ten areas that decide which platform fits your operations.
| Özellik | Keap | Salesforce |
|---|---|---|
| Başlangıç Fiyatı | Aylık 299 ABD doları (Yıllık faturalandırma) | 25$/kullanıcı/ay |
| Ücretsiz Plan | ❌ | ❌ |
| Ücretsiz Deneme | ✅ 14 gün | ✅ 30 gün |
| Email Marketing Included | ✅ | ❌ (Marketing Cloud eklentisi) |
| SMS & Business Phone Line | ✅ | ❌ |
| Landing Pages Included | ✅ | ❌ |
| Entegrasyonlar | ~29 | 4000+ |
| Özel Raporlar ve Analizler | Basic dashboards | ✅ 5/5 reporting score |
| Sınırsız Kullanıcı | ❌ | ✅ |
| En İyisi İçin | Küçük işletmeler ve tek başına çalışanlar | Enterprise companies and large sales teams |
1. CRM ve İletişim Yönetimi
Keap: Contacts, tasks, and notes sit in one simple record. You can capture a lead, add them to the CRM, send a welcome message, and create a sales task in the same system. Small teams can run it without a specialist.
Salesforce: The CRM handles accounts, contacts, opportunities, and custom objects across large customer bases. It is built for businesses with complex sales processes. That power comes with more setup work.
2. Satış Otomasyonu
Keap: The Easy Automation Builder creates workflows without coding knowledge. Keap says you can automate a repetitive task in as little as 3 minutes. It is strong for lead nurturing sequences triggered by customer actions.
Salesforce: Flow handles sales force automation, approvals, and record updates across departments. It can model rules that Keap cannot express. Admins usually build and maintain it.
💡 Profesyonel İpucu: Map your three most common repetitive tasks before either trial. Automate those first, then judge the automation platform on real work.
3. E-posta Pazarlaması
Keap: Native email marketing ships in the base plan. Broadcasts, sequences, and follow up all run beside the CRM record. No additional software is needed to send campaigns.
Salesforce: Sales Cloud includes email templates for one-to-one selling. Bulk marketing efforts move to Salesforce Marketing Cloud, which is priced separately. That split raises cost for small teams.
4. Text Messaging and Customer Support Tracking
Keap: You get a dedicated business phone line that keeps work and personal messages separate. Send 1:1 texts, automate text outreach when prospects act, and send broadcasts from phone or desktop.
Salesforce: Service Cloud tracks cases, queues, and SLAs for support teams. It suits companies with dedicated support staff. Small businesses rarely need that structure.
5. Landing Pages and Marketing Campaigns
Keap: Landing pages are built in, so you can create a capture form and connect it to automation the same day. This keeps marketing processes inside one login for small businesses.
Salesforce: Marketing and advertising tools sit in Marketing Cloud, where Journey Builder maps multi-channel campaigns. It is designed for medium to large enterprises with substantial customer databases.
6. Sales Pipeline and Deal Tracking
Keap: The drag-and-drop sales pipeline moves deals through stages and triggers automation at each step. Quotes, contracts, and invoicing attach to the same deal record.
Salesforce: Visual analytics show pipeline health, forecast categories, and rep performance side by side. Managers can slice the same data several ways without exporting it.
7. Lead Management and Tracking
Keap: Leads are captured, tagged, and scored inside the same workspace as sales and marketing tasks. Owners see the whole journey without switching platforms.
Salesforce: Lead routing, scoring, and territory rules scale to hundreds of reps. Analytics then tie every lead source back to revenue.
8. Yapay Zeka Özellikleri
Keap: Keap AI helps draft emails and speed up campaign copy for owners writing everything themselves. It assists the work rather than restructuring it.
Salesforce: AI automation runs across records, and Agentforce lets teams build Yapay zeka uygulamaları on top of their own data. That depth needs developer time to pay off.
9. Reporting, Customization and Integrations
Keap: New dashboards and customizable reports track marketing performance and ROI. Around 29 integrations cover common tools, so unusual stacks may need workarounds.
Salesforce: A 5/5 reporting score, custom reports, and 4000+ integrations give analysts room to customize almost everything. You need someone who can maintain it.
⚠️ Uyarı: Deep customization creates maintenance debt. Every custom field and report needs an owner, or your data quality slips within a year.
10. Fiyatlandırma ve Maliyet
Here are both pricing structures side by side.
| Plan Seviyesi | Keap | Salesforce |
|---|---|---|
| Özgür | ❌ | ❌ |
| Giriş | Aylık 299 ABD doları (Yıllık faturalandırma) | Creatio, geleneksel CRM platformlarına göre daha hızlı devreye alınır. Kod gerektirmeyen kullanıcı arayüzü tasarımcısı ve sürükle-bırak araçları, işletme kullanıcılarının sistemi kendileri yapılandırmasına olanak tanır. Creatio kullanan şirketler, satın almadan devreye almaya kadar geçen sürelerin önemli ölçüde kısaldığını bildiriyor; bu da hızlı sonuçlara ihtiyaç duyan ekipler için büyük bir avantajdır. |
| Orta | ❌ Single plan | Büyüme: Kullanıcı başına aylık 25 dolar |
| Tepe | ❌ Single plan | Kurumsal: Kullanıcı başına aylık 55 ABD doları |
| Duruşma | 14 gün | 30 gün |
Keap: One flat price covers the whole team plus marketing tools you would otherwise buy separately. Contact volume drives the cost up, not seat count. A one-time onboarding fee near $499 applies at setup.
Salesforce: Entry pricing looks cheap at $25 per user, but marketing, support, and analytics products are priced on top. Rollout for a küçük işletme can run $10,000 to $40,000.
Farklı Senaryolar
| İhtiyacınız varsa... | Seçmek | Neden |
|---|---|---|
| All-in-one tools for a small team | Keap | Email, SMS, and pages included |
| Advanced analytics and custom reports | Salesforce | Mükemmel 5/5 raporlama puanı |
| Automation without a specialist | Keap | No coding knowledge required |
| Unlimited users as you scale | Salesforce | Built for large sales teams |
| Wide integration coverage | Salesforce | 4000+ integrations versus 29 |
| Fastest time to first campaign | Keap | Daha kısa öğrenme eğrisi |
💰 Bütçeniz
Keap’s flat monthly cost is easier to forecast than per-seat billing. Salesforce looks cheaper per user until add-on products and setup fees land.
🔌 Teknoloji Altyapınız
Check your must-have tools against both integration lists first. With 4000+ options, Salesforce almost always connects.
📝 Satış Süreciniz
Hands-on selling with follow-up sequences fits Keap. Multi-stage deals with approvals and territories fit Salesforce.
🎓 Deneyim Seviyeniz
Most users say Salesforce takes at least a month to learn. Onboarding can stretch from one to three months once setup work is included.
🆓 Ücretsiz Deneme Sürümleri ve Demolar
Keap gives 14 days and Salesforce gives 30. Load real contacts during the trial so the test matches your specific needs.
🛟 Destek Seçenekleri
Keap is rated 9 out of 10 for customer service, which matters when nobody internally owns the system. Salesforce leans on its knowledge base, with premium tiers unlocking faster help.
Geçiş Kılavuzu
Already on one platform? Here is what changes if you move.
🔄 Keap'ten Salesforce'a mı geçiyorsunuz?
✅ Kazanacaklarınız:
- Reporting depth and dashboards that support real growth planning
- Over 4000 integrations instead of roughly 29
- Unlimited users and territory-level permissions
❌ Kaybedecekleriniz:
- Included email and SMS marketing in the base plan
- The dedicated business phone line
- Built-in invoicing and past-due follow up
📋 Nasıl geçiş yapılır:
- Export contacts, tags, and deal history from Keap as CSV
- Start the 30-day Salesforce trial and map fields before import
- Rebuild your top automations in Flow, then budget for a marketing tool
🔄 Salesforce'tan Keap'e mi geçiyorsunuz?
✅ Kazanacaklarınız:
- Email, text, landing pages, and invoicing in one price
- A shorter learning curve for non-technical owners
- Lower setup cost, with onboarding near $499 instead of five figures
❌ Kaybedecekleriniz:
- Advanced analytics and granular custom reports
- Thousands of integrations and app development options
- Unlimited seats for large departments
📋 Nasıl geçiş yapılır:
- Export accounts, contacts, and open opportunities from Salesforce
- Open the 14-day Keap trial and import your list with tags
- Rebuild pipeline stages, then switch off the old org at renewal
İncelememizin Kapsamadığı Şeyler
This comparison focused on small teams and mid-market sales operations. We did not test Salesforce add-on products like Revenue Cloud, nor did we audit either API in depth. Nonprofit and education discounts sit outside our scope. If you manage a 200-seat rollout, your priorities will differ from what we covered here.
Nihai Karar
| Kategori | Kazanan |
|---|---|
| 💰 Fiyat Şeffaflığı | Keap |
| 🚀 Temel CRM Özellikleri | Salesforce |
| ⚡ Satış Otomasyonu | Bağlamak |
| 🎯 Raporlama ve Analiz | Salesforce |
| 👶 Kullanım Kolaylığı | Keap |
| 🔌 Entegrasyonlar | Salesforce |
| 📣 Built-In Marketing | Keap |
| 🏆 Genel Kazanan | Salesforce |
🏆 KAZANAN: SALESFORCE
Salesforce wins 3 of 7 categories and takes the overall rating at 4.5 versus 4.2.
En uygun kullanım alanı: Enterprise companies, large sales teams, regulated industries, data-heavy operations
These are two different products aimed at two different buyers. Salesforce wins on depth, reporting, and integration coverage.
Keap wins on simplicity and on how much it includes for one price. For small service based businesses, it remains an excellent choice.
If you have a technology department, analysts, and complex sales processes, Salesforce is the stronger long-term system. If a business owner runs the CRM between client calls, Keap will get you live faster.
Keap'in daha fazlası ile karşılaştırıldığında
Here is how Keap measures up against other small business platforms:
Keap ve HubSpot karşılaştırması
Keap şu konularda kazandı: Included SMS and business phone line, invoicing built into deals, flat pricing with no per-seat math
HubSpot şu konularda öne çıkıyor: Free starting tier, larger app marketplace, stronger content and blogging tools
Keap ve ActiveCampaign karşılaştırması
Keap şu konularda kazandı: Quotes and invoicing in the same record, appointment scheduling, phone-line texting
ActiveCampaign şu konularda kazandı: Cheaper entry price, deeper email segmentation, wider integration list
Keap şu konularda kazandı: Cleaner interface for non-technical owners, 9/10 customer service rating, steadier deliverability reputation
GoHighLevel şu konularda kazandı: Agency sub-accounts, white-label resale, lower cost per client managed
Keap vs Pipedrive
Keap şu konularda kazandı: Marketing automation included, e-commerce and checkout tools, one-system lead capture
Pipedrive şu konularda galip geldi: Lower per-user price, faster pipeline setup, lighter feel for pure sales teams
Salesforce'un Karşılaştırması
Salesforce competes with several platforms worth a look before you sign:
Salesforce ve HubSpot karşılaştırması
Salesforce şu konularda üstünlük sağladı: Custom object modelling, forecast accuracy for large teams, governance controls for regulated data
HubSpot şu konularda öne çıkıyor: Faster onboarding, marketing bundled with CRM, lower admin overhead
Salesforce ve Zoho CRM karşılaştırması
Salesforce şu konularda üstünlük sağladı: Partner network depth, enterprise reporting, AI app development with Agentforce
Zoho CRM şu alanlarda öne çıkıyor: Much lower seat cost, bundled office suite, simpler admin for small teams
Salesforce ve Pipedrive karşılaştırması
Salesforce şu konularda üstünlük sağladı: Multi-department workflows, analytics depth, scale beyond a hundred reps
Pipedrive şu konularda galip geldi: Same-day setup, predictable pricing, less admin time per month
Salesforce ve Freshsales karşılaştırması
Salesforce şu konularda üstünlük sağladı: Integration count, compliance tooling, customization for unusual processes
Freshsales şu konularda kazanıyor: Built-in phone and chat, gentler learning curve, cheaper mid-tier plans
Sıkça Sorulan Sorular
Keap'ten daha iyi ne var?
Salesforce is better for larger teams needing analytics and customization. HubSpot suits content-led marketing. Pipedrive fits pure sales teams that want a lighter tool.
Keap ne işe yarar?
Keap is good for small service businesses that want lead capture, email, text, scheduling, and invoicing in one system. It automates routine sales tasks without coding.
Keap bir CRM aracı mı?
Yes. Keap is a CRM with business automation built in. Alongside contact records, it handles marketing campaigns, sales pipelines, quotes, and payments.
Salesforce'un en büyük rakibi kim?
Microsoft Dynamics 365 is the closest enterprise rival. HubSpot competes hardest in the mid-market, while Zoho and Pipedrive pull budget-conscious teams away.
Salesforce, 1 numaralı CRM mi?
Salesforce holds the largest CRM market share and the widest integration network. That makes it the default enterprise pick, though not automatically the right one for you.
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