


Feeling stuck trying to figure out which zoekwoordonderzoek tool is best for your website?
Het is een veelvoorkomend probleem voor iedereen die zijn content online onder de aandacht wil brengen.
Picking the wrong tool can mean wasting a lot of time and effort on keywords that don’t bring in visitors.
You need a way to find the right words that people are actually searching for.
That’s why we’re going to dive into a head-to-head battle: Ubersuggest vs Similarweb.
Overzicht
Running various tests on their keyword research, concurrentieanalyse, and overall usability.
This hands-on experience allowed us to compare their strengths and weaknesses directly.
Giving you a clear picture of which tool stands out for your needs.

Klaar om je websiteverkeer te verhogen? Sluit je aan bij de 3 miljoen gebruikers die Ubersuggest vertrouwen. Ontdek het vandaag nog!
Prijzen: Gratis proefperiode beschikbaar. Abonnement vanaf $120/levenslang.
Belangrijkste kenmerken:
- Trefwoordenideeƫn
- Ideeƫn voor content
- Backlinkgegevens

Klaar om jouw niche te domineren? Krijg inzicht in vergelijkbare strategieƫn van concurrenten.
Prijzen: 14 dagen gratis proefperiode. Abonnementen vanaf $199 per maand.
Belangrijkste kenmerken:
- Websiteverkeersanalyse
- Concurrentieanalyse
- Marktinformatie
Wat is Ubersuggest?
Let’s talk about Ubersuggest. It’s a keyword research tool that’s really easy to use.
I mean, you can just jump in and start finding keywords right away.
It’s a great tool for beginners who are just starting with SEO.
Ontdek ook onze favoriete alternatieven voor Ubersuggestā¦

Belangrijkste voordelen
- Zeer gebruiksvriendelijke interface.
- Er zijn mogelijkheden voor eenmalige betaling.
- Biedt uitgebreide zoekwoordgegevens.
- Robust keyword research.
- Website-audit voor snelle oplossingen.
Prijzen
- Individueel ($120/Lifetime)
- Bedrijf (200 dollar/levenslang)
- Onderneming ($400/Lifetime)

Voordelen
Nadelen
Wat is Similarweb?
Similarweb is a powerful tool that gives you a big-picture view of the digital world.
It’s not just about keywords. It’s a “market intelligence” platform.
You can see where their website traffic comes from.
Ontdek ook onze favoriete alternatieven voor Similarwebā¦

Belangrijkste voordelen
- Inzichten in de brede markt: Omvat meer dan 100 miljoen websites en apps en biedt daarmee een breed overzicht van digitale activiteiten.
- Gedetailleerde verkeersbronnen: Geeft inzicht in het verkeer afkomstig van directe bezoeken en zoekopdrachten. sociale media, verwijzingen, e-mail en displayadvertenties.
- Concurrentievergelijking: Vergelijk de prestaties van uw website met die van maximaal 100 concurrenten om inzicht te krijgen in uw marktaandeel.
- Doelgroepdemografie: Biedt inzicht in de leeftijd, het geslacht, de locatie en de interesses van bezoekers.
- Nieuwe zoekwoordgegevens: De zoekwoordgegevens worden dagelijks bijgewerkt, zodat u trending zoekwoorden snel kunt herkennen en hierop kunt inspelen.
Prijzen
- Starter (199 dollar per maand)
- Team (14.000 dollar per jaar)
- Zakelijk (35.000 dollar per jaar)
- Zakelijk (op maat)

Voordelen
Nadelen
Functievergelijking
Ubersuggest, founded by entrepreneur neil patel, provides a powerful tool for digital marketing and organic traffic growth.
It offers a user friendly ubersuggest dashboard and ubersuggest offers for kleine onderneming users to find keywords.
Similarweb is a powerful platform for digital intelligence and website traffic analysis, providing digital insights into the competitive landscape for seo professionals.
This comparison details their core features.
1. Core Platform Logic and Data
- Ubersuggest uses google search console and google search results to help users optimize their site and improve ranking. It is designed to find keywords and generate content ideas for search engines while helping users drive traffic using neil patel methods. The tool provides suggestions for organic keywords to improve search performance.
- Similarweb is a web intelligence and digital intelligence suite that provides gegevens driven insights into consumer behavior and market research. The similarweb platform leverages real user data and historical data to perform competitor analysis and provide digital insights across the web to seo professionals.
2. Traffic Analysis and Engagement Metrics
- Similarweb excels at website traffic analysis and traffic analysis using real user data to provide engagement metrics like engagement data and user behavior. It enables users to check traffic sources and conversion analysis for a digital strategy within its powerful platform.
- Ubersuggest provides estimated traffic for top pages and identifies most traffic sources. Users can see popular pages and most popular pages to reverse engineer success and identify which organic keywords lead to most traffic and organic traffic.
3. Keyword Research and Search Discovery
- Ubersuggest offers keyword ideas and keyword suggestions through its keyword overview feature which shows monthly search volume and seo difficulty for a given keyword. Users start with a seed keyword to find long tail keywords and related keywords via the ubersuggest dashboard.
- Similarweb tracks keyword rankings and keyword performance to help category managers identify emerging trends. It provides traffic benchmarking and helps analyze keyword rankings in the competitive landscape using its web analytics and competitive intelligence.
4. Competitive Intelligence and Benchmarking
- Similarweb focuses on competitive intelligence and competitive benchmarking to help each companies stay ahead in the competitive landscape. It provides audience insights and analyzes ad strategies for paid search across different platforms to help users understand the platform’s capabilities.
- Ubersuggest allows users to reverse engineer competitor domains to see their domain overview and domain authority. It shows site ranks for same keywords and provides additional information on ads and YouTube visibility for rivals to understand their keyword tracking status.
5. Specialized Intelligence and Mobile Data
- Similarweb features specialized app intelligence and app usage data for mobile apps. It also offers sales intelligence, shopper intelligence, and stock intelligence to track stock performance and app traffic trends for categories.
- Ubersuggest is primarily a best seo tools option focused on keywords and backlinks. It does not provide specialized stock intelligence but helps users optimize their domain and perform a site audit to fix meta descriptions for their site.
6. Backlink Analysis and Metrics
- Ubersuggest provides backlink data and backlink profiles to analyze referring domains and backlinks pointing to a site. It uses domain score and anchor text analysis to help users find link building opportunities and evaluate backlinks and backlink data.
- Similarweb focuses on the web analytics of traffic from a link but does not prioritize technical backlink profiles or referring domains in the same technical detail as dedicated seo tools found in other tools.
7. SEO Monitoring and Performance
- Ubersuggest includes site audit features to identify technical issues and monitor seo difficulty and ranking progress. Users utilize keyword tracking and rank tracking to manage their organic keywords performance and key metrics.
- Similarweb provides website rankings and digital insights into market share. It helps users understand their competitive landscape through traffic benchmarking and competitor benchmarking rather than a code-based site audit.
8. Pricing, Plans and Access
- Similarweb pricing and similarweb cost are tiered for an enterprise plan, team plan, or professional plan. It offers a web intelligence starter plan and api access for product developers using the similarweb api with specific api pricing and advanced features.
- Ubersuggest provides paid plans for small businesses and a free version with limited keyword suggestions. Users access ubersuggest offers to get more keyword overview data and search term results at an affordable price.
9. Workflow Integration and Social
- Ubersuggest features a chrome extension and ubersuggest extension for a quick overview of keyword suggestions. It integrates with google search console for additional information and provides suggestions for content ideas based on facebook shares and popular pages.
- Similarweb provides api access for ai agents and product developers to track ai traffic. It utilizes platform’s capabilities to provide actionable insights and engagement metrics integrated with google analytics and other tools.
Waarop moet je letten bij het kiezen van een tool voor zoekwoordonderzoek?
Choosing the right keyword research tool can make or break your digital marketing efforts.
Here’s what to keep in mind when making your decision:
- Nauwkeurigheid van de gegevens: Always prioritize tools that provide reliable search volume, keyword difficulty, and traffic estimates. Different tools use different data sources, so look for consistency.
- Uitgebreide functies: Beyond basic keyword ideas, look for features like competitive analysis, backlink analysis, and site audit. An all-in-one SEO tool like Semrush or Ahrefs can offer more holistic insights.
- User Interface and Ease of Use: The best tool is one you’ll actually use. A clean, intuitive interface, like UberSuggest’s, saves time and reduces frustration.
- Prijs en waarde: Consider your budget and what you get for the price. Some tools offer great value for individuals, while others are geared towards larger agencies. Many offer a gratis proefperiode to test them out.
- Analyse van zoekintentie: Een goed hulpmiddel helpt je te begrijpen Waarom people are searching for a keyword (informational, transactional, etc.), which is crucial for creating effective content marketing and landing pages.
- Market Trends and Insights: Tools like Similarweb excel at showing broader market trends and industry-level data, which can inform your overall marketing strategies.
- Ondersteuning en hulpmiddelen: Look for tools that offer good support options, tutorials, and communities to help you get the most out of their features.
Eindconclusie
When comparing Ubersuggest vs Similarweb for your SEO research.
Ubersuggest is our top pick for most users.
It’s more affordable and user-friendly, giving you crucial, valuable insights without the high cost.
While Similarweb offers deep market data.
Ubersuggest provides better value for individuals and kleine bedrijven.
We’ve put both to the test so that you can trust our recommendation.


Meer van Ubersuggest
Hieronder een overzicht van hoe Ubersuggest zich verhoudt tot andere SEO-tools, met een toelichting op de belangrijkste kenmerken:
- Ubersuggest versus Content Raptor: Content Raptor is gespecialiseerd in AI-gestuurde contentoptimalisatie; Ubersuggest biedt algemene contentideeƫn.
- Ubersuggest versus Surfer SEO: Surfer SEO blinkt uit in on-page contentoptimalisatie; Ubersuggest richt zich op de basisprincipes van zoekwoordonderzoek.
- Ubersuggest versus Moz: Moz biedt uitgebreide SEO-statistieken en een sterkere community; Ubersuggest is budgetvriendelijker.
- Ubersuggest versus SE-ranking: SE Ranking biedt een nauwkeurigere tracking van je ranking; Ubersuggest geeft een basisoverzicht.
- Ubersuggest versus SpyFu: SpyFu is sterk in het verkrijgen van inzicht in PPC-prestaties van concurrenten; Ubersuggest richt zich op audits van organische zoekwoorden en websites.
- Ubersuggest versus Similarweb: Similarweb biedt algemene informatie over websiteverkeer en de markt; Ubersuggest richt zich op specifieke SEO-aspecten.
- Ubersuggest versus Raven Tools: Raven Tools biedt uitgebreide rapportagemogelijkheden en integratie; Ubersuggest is een eenvoudiger, alles-in-ƩƩn SEO-tool.
- Ubersuggest versus Mangools: Mangools biedt een reeks gebruiksvriendelijke tools; Ubersuggest staat bekend om zijn eenvoud en betaalbaarheid.
- Ubersuggest versus Ranktracker: Ranktracker is gespecialiseerd in nauwkeurige tracking van zoekwoordposities; Ubersuggest biedt algemene overzichten van rankings.
Meer van Similarweb
We hebben Similarweb vergeleken met andere toonaangevende tools en de belangrijkste kenmerken kort samengevat:
- Content Raptor versus SimilarwebContent Raptor richt zich op AI-gestuurde contentcreatie en -optimalisatie.
- Surfer SEO versus SimilarwebSurfer SEO blinkt uit in het optimaliseren van on-page content voor betere rankings.
- Moz versus SimilarwebMoz biedt gebruiksvriendelijke SEO-tools, met name voor lokale zoekopdrachten.
- SE-ranking versus SimilarwebSE Ranking biedt uitgebreide SEO-functies tegen een betaalbare prijs.
- Ubersuggest versus SimilarwebUbersuggest is een gratis/betaalbare optie voor basisinzichten in zoekwoorden en verkeer.
- SpyFu versus SimilarwebSpyFu is gespecialiseerd in PPC-advertenties van concurrenten en zoekwoordstrategieƫn.
- Raven Tools versus SimilarwebRaven Tools biedt geĆÆntegreerde marketingrapporten en oplossingen voor marketingbureaus.
- Mangools versus SimilarwebMangools biedt gebruiksvriendelijke tools voor specifieke SEO-taken.
- Ranktracker versus SimilarwebRanktracker richt zich op nauwkeurige en flexibele monitoring van zoekwoordposities.
Veelgestelde vragen
Is Ubersuggest better than Similarweb for keyword research?
For basic SEO research and affordability, Ubersuggest often comes out on top. It’s user-friendly for finding quick keyword ideas and competitor insights without a huge price tag.
Can Similarweb replace Ubersuggest for small businesses?
While Similarweb offers deep market data, its high cost and complexity make it less suitable for most small businesses. Ubersuggest remains a better, more accessible choice for their needs.
What are the main differences in data accuracy between similarweb vs UberSuggest?
Similarweb’s strength is broad market trends and traffic data, whereas Ubersuggest focuses more on individual website SEO metrics. Some users report minor discrepancies in their data, so it’s good to cross-reference.
Welk instrument is beter geschikt voor concurrentieanalyse?
Similarweb offers more in-depth, high-level competitive analysis across entire markets. Ubersuggest provides solid insights for individual competitor websites and their keyword strategies, perfect for focused SEO.
Bieden beide tools een gratis proefperiode aan?
Yes, both Ubersuggest and Similarweb offer free trial options or limited free versions. This allows you to test their features and see which one best fits your specific SEO research needs before committing.












