Snelstart
Deze handleiding behandelt alle functies van Thinkific:
- Aan de slag — Create your account and connect a payment processor
- Hoe Thinkific-cursussen te gebruiken — Learn to build and sell online courses with unlimited video and PDF lessons
- Hoe gebruik je een AI-landingspagina-builder? — Learn to build a landing page or sales page in minutes
- Hoe e-mailautomatisering te gebruiken — Learn to send onboarding and follow-up emails to students without touching your inbox
- Hoe coaching en webinars in te zetten — Learn to sell one-to-one sessions and live group calls
- Hoe verkooptools te gebruiken — Learn to run coupons, bundles, and order bumps that raise revenue per customer
- Hoe gebruik je de drag-and-drop cursusbouwer? — Learn to rearrange chapters and lesson types by dragging them
- Hoe beheer ik community's? — Learn to host discussion spaces where students post, comment, and talk
- Hoe gebruik je leerlingvoortgang en analyses? — Learn to see completion rates, quiz answers, and drop-off points
- Hoe leadgeneratie te gebruiken — Learn to capture potential customers with free previews and lead magnets
Benodigde tijd: 5 minuten per film
Ook in deze handleiding: Professionele tips | Veelgemaakte fouten | Probleemoplossing | Prijzen | Alternatieven
Waarom zou je deze gids vertrouwen?
I’ve run paid courses on Thinkific for two years and tested every feature covered here.
Deze handleiding is gebaseerd op praktijkervaring, niet op screenshots van de leverancier.
Thinkific is one of the strongest platforms for anyone who wants to sell online courses.
Most creators only scratch the surface of what it can do.
This guide shows you how to use thinkific end to end.
If you want the Thinkific features explained plainly, you’re in the right place.
Stap voor stap, met screenshots en professionele tips.
Thinkific-handleiding
This How to Use Thinkific tutorial walks through every part of the platform.
It runs from your first new course to the analytics that grow revenue.
Thinkific
Turn what you know into an online education business. Thinkific handles hosting, payments, communities, and marketing in one platform. Start free and launch your first course this week.
Aan de slag met Thinkific
Before any feature makes sense, finish this one-time setup.
Het duurt ongeveer drie minuten.
Here is my walkthrough of the platform first:
Laten we nu elke stap eens nader bekijken.
Stap 1: Maak uw account aan
Go to the Thinkific website and click “Start Free.”
Enter your email, then decide on a password and a site name.
✓ Controlepunt: A confirmation email lands in your inbox.
Step 2: Set Up Your Site
Thinkific runs in the browser, so there is nothing to download.
Add your brand colours and logo under “Design Your Site.”
Setting your brand up first saves rework later.
Zo ziet het eruit:
✓ Controlepunt: Your dashboard loads with the products menu on the left.
Step 3: Connect Payments and Plan Your Course
Connect Stripe or PayPal under “Payments” before you build anything.
Then define your target audience and the learning outcomes you will deliver.
✅ Klaar: Je bent klaar om een van de onderstaande functies te gebruiken.
Hoe Thinkific-cursussen te gebruiken
Thinkific-cursussen lets you build and sell online courses with unlimited video and PDF lessons.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Open the Courses tab
Click “Courses” in your dashboard, then hit “New Course.”
Pick a template or start blank. Templates save setup time.
Step 2: Add chapters and lessons
Chapters group related lessons. Add lessons inside each chapter.
Zo ziet het eruit:
✓ Controlepunt: Your chapters appear in the left sidebar with lessons nested under each one.
Step 3: Publish the course
Switch the course status from “Draft” to “Published.”
✅ Resultaat: You have a live course ready to sell online to students.
💡 Pro-tip: Keep bite-sized lessons between 5 and 20 minutes. Retention drops fast past that.
Hoe gebruik je de Thinkific AI-landingspagina-builder?
AI-landingspagina-builder lets you build a landing page or sales page in minutes.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Open Site Builder
Go to “Design Your Site” and choose “New Page.”
Select the sales page layout for paid learning products.
Step 2: Describe your course
Tell the AI your topic, audience, and price. It drafts the copy.
Zo ziet het eruit:
✓ Controlepunt: A full sales page draft loads with headline, benefits, and pricing sections.
Step 3: Edit and publish
Swap the headline, add your own screenshots, then publish.
✅ Resultaat: Your landing page is live and ready to collect sign-ups.
💡 Pro-tip: Rewrite the AI headline in your own words. Generic copy converts poorly.
Hoe gebruik je Thinkific voor e-mailautomatisering?
E-mail Automatisering lets you send onboarding and follow-up emails to students without touching your inbox.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Open the Market and Sell menu
Click “Email Automations,” then “Create Automation.”
Step 2: Choose a trigger
Common triggers include enrollment, course completion, and lesson inactivity.
Zo ziet het eruit:
✓ Controlepunt: Your automation shows a green “Active” label on the automations list.
Step 3: Write and activate
Draft the email, set the delay, then flip the automation on.
✅ Resultaat: New students get a welcome sequence the moment they enroll.
💡 Pro-tip: Add a three-day inactivity email. It pulls a surprising number of students back.
Hoe gebruik je Thinkific Coaching en Webinars?
Coaching en webinars lets you sell one-to-one sessions and live group calls.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Create a coaching product
Under “Products,” choose “Coaching and Webinars,” then name it.
Step 2: Connect your calendar
Link Calendly or Zoom so clients book real-time interaction slots.
Zo ziet het eruit:
✓ Controlepunt: A booking link appears on the product page for potential customers.
Step 3: Set the price and publish
Charge per session or bundle calls with a course.
✅ Resultaat: You can now sell live coaching next to your self-paced online courses.
💡 Pro-tip: Bundle one live call with a premium course. It lifts the price you can charge.
Hoe gebruik je de verkooptools van Thinkific?
Verkooptools lets you run coupons, bundles, and order bumps that raise revenue per customer.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Connect a payment processor
Link Stripe or PayPal under “Payments.” Nothing sells until this is done.
Step 2: Pick a pricing model
Thinkific supports one-time payments, subscriptions, and membership plans.
Zo ziet het eruit:
✓ Controlepunt: Your payment processor shows a “Connected” badge in green.
Step 3: Create a coupon or bundle
Bundles group related thinkific courses at a single price.
✅ Resultaat: Money now lands in your account without manual invoicing.
💡 Pro-tip: Add an order bump at checkout. It creates a natural upsell moment mid-purchase.
Hoe gebruik je de Thinkific drag-and-drop cursusbouwer?
Slepen en neerzetten cursusbouwer lets you rearrange chapters and lesson types by dragging them.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Open the curriculum view
Click your course, then the “Curriculum” tab.
Step 2: Drag lessons into order
Grab the handle on the left of any lesson and move it.
Mix video, quiz, survey, and download lesson types inside one chapter.
Zo ziet het eruit:
✓ Controlepunt: Lesson numbers renumber themselves as soon as you drop an item.
Step 3: Set drip and completion rules
Drip content releases material on a schedule you decide.
✅ Resultaat: Your curriculum flows in a logical order for every new course you launch.
💡 Pro-tip: Put a short survey after every module. Continuous feedback beats one exit form.
How to Manage Thinkific Communities
Beheer gemeenschappen lets you host discussion spaces where students post, comment, and talk.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Create a community
Choose “Communities” from the products menu and name your space.
Step 2: Add topic spaces
Separate spaces keep questions, wins, and off-topic posts apart.
Zo ziet het eruit:
✓ Controlepunt: Members appear in the community selectie within a minute of enrolling.
Step 3: Invite your students
Attach the community to a course so access is automatic.
✅ Resultaat: Students engage between lessons, which can enhance completion rates.
💡 Pro-tip: Post one prompt every Monday. Quiet communities die in about three weeks.
Hoe gebruik je de voortgangs- en analysefuncties van Thinkific voor leerlingen?
Student Progress and Analytics lets you see completion rates, quiz answers, and drop-off points.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Stap 1: Open het analysedashboard
Click “Analytics” in the left menu of your dashboard.
Step 2: Check the course report
Look at completion rate per lesson, not just per course.
A sharp drop on one lesson usually means it runs too long.
Zo ziet het eruit:
✓ Controlepunt: A progress bar shows for each enrolled student on the course report.
Step 3: Act on the insights
Rewrite or split the lesson where students quit.
✅ Resultaat: You know which lesson leaks students and can fix it this week.
💡 Pro-tip: Export the report monthly. Comparing months in depth beats staring at one snapshot.
How to Use Thinkific Lead Generator
Leadgeneratie lets you capture potential customers with free previews and lead magnets.
Hieronder leggen we stap voor stap uit hoe je het gebruikt.
Step 1: Build a free mini course
Create a short free product. This becomes your lead magnet.
Step 2: Gate it behind a form
Require an email at sign-up so the contact enters your list.
Zo ziet het eruit:
✓ Controlepunt: New contacts appear under “Students” with a free enrollment tag.
Step 3: Promote it everywhere
Share it in social posts, blog articles, and YouTube video descriptions.
✅ Resultaat: You have a repeatable process that turns strangers into paying clients.
💡 Pro-tip: Follow the free product with a cheap entry-level course before selling premium.
Thinkific Pro-tips en sneltoetsen
Now we dive into the tips I give every creator I talk to.
Toetsenbord sneltoetsen
| Actie | Snelkoppeling |
|---|---|
| Save the lesson you are editing | Ctrl / Cmd + S |
| Vetgedrukt tekst in the lesson editor | Ctrl / Cmd + B |
| Add a link in a lesson or sales page | Ctrl / Cmd + K |
| Undo a drag in the course builder | Ctrl / Cmd + Z |
Verborgen functies die de meeste mensen over het hoofd zien
- App Store integrations: Connect Zoom for live lessons and Mailchimp for marketing without writing code.
- Leerdoelen: Suggests the next course to each student based on their goals, which quietly grows revenue.
- Custom onboarding documents: Add a short welcome PDF to cut repeat support questions from new students.
- Thinkific Academy: Free training on pricing, curriculum creation, and webinar funnels, plus onboarding services on higher plans.
Veelgemaakte Thinkific-fouten die je moet vermijden
Mistake #1: Building the whole course before testing demand
❌ Fout: Spending six weeks filming, then discovering nobody wants the topic.
✅ Rechts: Sell a small entry-level product first. Real sales prove the idea before you scale.
Mistake #2: Recording hour-long lessons
❌ Fout: One 60-minute video per module. Completion rates collapse and refunds climb.
✅ Rechts: Split it into 5 to 20 minute chunks. Microlearning holds attention far better.
Mistake #3: Launching with no landing page or list
❌ Fout: Publishing the course, then hoping students appear from nowhere.
✅ Rechts: Build a lead magnet and a sales page first. Grow the audience, then launch.
Probleemoplossing voor Thinkific
Problem: Students cannot access a course they paid for
Oorzaak: The course is still set to “Draft,” so the content stays hidden.
Repareren: Open the course, switch the status to “Published,” then refresh the student view.
Problem: Video uploads stall or fail
Oorzaak: Large files time out on slow connections, or the file uses an odd codec.
Repareren: Export as MP4 under 5 GB and upload over a wired connection where possible.
Problem: Checkout returns an error at payment
Oorzaak: The payment processor is disconnected or the currency does not match your Stripe account.
Repareren: Reconnect Stripe under “Payments” and match the currency, then run a $1 test purchase.
📌 Opmerking: If none of the fixes mentioned here work, contact Thinkific support.
Wat is Thinkific?
Thinkific is een online cursus platform for creators and companies.
It turns your expertise into courses, communities, and other learning products.
It gives you the ability to sell online learning experiences without stitching five tools together.
Think of it like a shop, a classroom, and a checkout desk sharing one address.
Bekijk dit korte overzicht:
Het omvat de volgende belangrijke kenmerken:
- Thinkific-cursussen: Build unlimited online courses with video, audio, PDFs, and text lesson types.
- AI-landingspagina-builder: Generate a sales page and landing page copy with AI-powered design tools.
- E-mailautomatisering: Send automated welcome, reminder, and upsell emails to every student.
- Coaching en webinars: Sell coaching sessions and live webinars using built-in Zoom and Calendly links.
- Verkoopinstrumenten: Run coupons, bundles, subscriptions, and order bumps from one sales dashboard.
- Cursusbouwer met slepen en neerzetten: Rearrange chapters and lessons by dragging them, with no code involved.
- Gemeenschappen beheren: Host discussion spaces, member profiles, and events beside your courses.
- Voortgang en analyses van studenten: Track completion, quiz results, and revenue from one analytics dashboard.
- Leadgeneratie: Capture leads with free previews, lead magnets, and gated landing pages.
Voor een volledige recensie, zie onze Thinkific-recensie.
Thinkific-prijzen
Dit zijn de kosten van Thinkific in 2026:
| Plan | Prijs | Het beste voor |
|---|---|---|
| Basis | $36 per gebruiker per maand | Solo creators selling their first online courses |
| Begin | $74 per gebruiker per maand | Creators who need email automation and live coaching |
| Groeien | $149 per gebruiker per maand | Teams running a full online education business |
Gratis proefperiode: Yes — 30 days on paid plans, plus a limited free plan.
Geld-terug-garantie: No formal refund window, so use the trial properly.
💰 Beste prijs-kwaliteitverhouding: Start — it adds email automation and live coaching.
That is where most course creators actually earn money.
Thinkific versus alternatieven
How does Thinkific compare with other course and community platforms?
| Hulpmiddel | Het beste voor | Prijs | Beoordeling |
|---|---|---|---|
| Thinkific | Selling structured online courses | $36/maand | ⭐ 4.3 |
| Kajabi | Funnels and email in one place | $71/maand | ⭐ 4.4 |
| Leerbaar | Cheapest route to a first sale | $29/maand | ⭐ 4.3 |
| School | Community-first course delivery | $99/maand | ⭐ 4.6 |
| Cirkel | Membership communities | $49/maand | ⭐ 4,5 |
| LearnWorlds | Interactive video and quizzes | $29/maand | ⭐ 4.6 |
| MightyNetworks | Courses plus native mobile apps | $41/maand | ⭐ 4.4 |
| Disco | Cohort-based programs | $359/mo | ⭐ 4,5 |
Snelle keuzes:
- Beste overall: Thinkific — the widest mix of courses, communities, and sales tools at a fair price.
- Beste budget: Teachable — lower entry cost if you only need one course live.
- Het meest geschikt voor beginners: Thinkific — AI drafts your outline, copy, and landing page on day one.
- Het beste voor de gemeenschap: Skool — discussion sits at the centre instead of the edge.
🎯 Alternatieven voor Thinkific
Op zoek naar alternatieven voor Thinkific? Dit zijn de beste opties:
- 🚀 School: Community-first platform where discussion, gamification, and courses live on one simple feed.
- 💰 Cirkel: Strong membership spaces with events and paid channels, though course tools stay basic.
- 👶 Teachable: Cheap and quick for a first course, with fewer marketing features than Thinkific.
- 📊 GoHighLevel: Agency toolkit with CRM, funnels, and courses bundled for client work.
- ⭐ MightyNetworks: Courses, community, and a branded mobile app for creators with an engaged audience.
- 🔧 Bettermode: Customisable community layer for companies that already have their own product.
- 🧠 LearnWorlds: Interactive video, deep quizzing, and strong customer education features for teams.
- 💼 Zwerm: Lightweight community and events tool aimed at professional networks.
- 🏢 Disco: Cohort-based learning with AI facilitation for accelerators and enterprise programs.
- 🔥 Kajabi: All-in-one marketing, email, and course platform for creators who dislike stitching tools together.
- 🎨 Wylo: White-label community and course app with design control at a low monthly price.
- 🎯 Afranselen: Marketplace-style storefront that helps you discover buyers as well as sell to them.
Voor de volledige lijst, zie onze Thinkific-alternatieven gids.
⚔️ Thinkific vergeleken
Here is how Thinkific stacks up against each competitor:
- Thinkific versus Skool: Skool wins on community energy. Thinkific wins on course structure, payment options, and selling several products at once.
- Thinkific versus Circle: Circle is the better forum. Thinkific is the better classroom and checkout, so pick by which side drives your revenue.
- Thinkific versus Teachable: Teachable costs less at entry. Thinkific gives you communities, coaching, and better marketing tools as you scale.
- Thinkific versus GoHighLevel: GoHighLevel suits agencies serving clients. Thinkific suits creators selling their own online learning experiences.
- Thinkific vs MightyNetworks: Mighty ships a branded app. Thinkific delivers deeper course rapportage and cleaner sales pages.
- Thinkific versus Bettermode: Bettermode is a community layer for products. Thinkific is a full online education business platform.
- Thinkific versus LearnWorlds: LearnWorlds has richer interactive video. Thinkific is faster to launch and easier for non-technical creators.
- Thinkific versus Swarm: Swarm focuses on networking. Thinkific focuses on selling courses, so overlap is small.
- Thinkific versus Disco: Disco owns cohort programs. Thinkific fits self-paced courses and costs a fraction of the price.
- Thinkific versus Kajabi: Kajabi bundles email and funnels natively. Thinkific costs less and handles communities and coaching just as well.
- Thinkific versus Wylo: Wylo is cheaper and white-label. Thinkific has far more mature commerce and analytics.
- Thinkific versus Whop: Whop brings its own marketplace traffic. Thinkific gives you a branded site you fully own.
Begin nu met het gebruik van Thinkific.
Je hebt geleerd hoe je alle belangrijke Thinkific-functies kunt gebruiken:
- ✅ Thinkific-cursussen
- ✅ AI-gebaseerde landingspagina-builder
- ✅ E-mailautomatisering
- ✅ Coaching en webinars
- ✅ Verkooptools
- ✅ Cursusbouwer met slepen en neerzetten
- ✅ Beheer gemeenschappen
- ✅ Leerlingvoortgang en analyses
- ✅ Leadgeneratie
Volgende stap: pick one feature and try it right now.
Most people start with Thinkific Courses, then expand into coaching and communities.
It takes less than five minutes to get your first lesson online.
Veelgestelde vragen
Hoe werkt Thinkific?
Thinkific hosts your content, handles payments, and delivers lessons through a course player. You upload videos and PDFs, set a price, connect Stripe, then publish your sales page.
Is Thinkific geschikt voor beginners?
Yes. The drag and drop course builder needs no code. AI-tools draft your outline and landing page, so most beginners launch a first course inside a weekend.
Wat zijn de nadelen van Thinkific?
The free plan is thin and email automation sits on higher tiers. The page designer is less flexible than a real websitebouwer, and advanced quiz types are limited.
Kun je geld verdienen met Thinkific?
Yes. Creators sell courses, coaching, memberships, and digital downloads. Thinkific reports that customers have earned $3.7 billion on the platform to date.
Waarvoor wordt Thinkific gebruikt?
Selling online learning experiences: courses, communities, webinars, and customer education programs. Businesses also use it for staff training and partner onboarding.
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