📊 Hasil Tes Kami:
- 🎯 Sistem Tiket: Zendesk pulls support tickets from multiple channels into one agent workspace vs Thryv’s smaller Command Center inbox — Zendesk menang
- ⚡ AI & Otomatis: Zendesk AI resolves 80%+ of support requests automatically vs Thryv’s AI review responses — Zendesk menang
- 🏪 Usaha Kecil Peralatan: Thryv saves users 20 hrs/week and helps them stay organized vs Zendesk’s agent-focused setup — Thryv menang
- 🔌 Integrasi: Zendesk marketplace offers 1,300+ pre-built apps and custom apps vs Thryv’s smaller list — Zendesk menang
- 💰 Harga: Thryv flat-rate $244/month vs Zendesk’s per-agent pricing from $55 — Zendesk wins for total cost on small teams
Are you stuck choosing between Zendesk and Thryv for your bisnis?
Both tools promise to manage customer interactions and help you stay organized. But they’re built for very different businesses.
Zendesk is a world-class customer support software platform. Thryv software is an all-in-one tool for small business owners.
I tested both Zendesk vs Thryv in depth. I’ll show you exactly which one fits your situation, and which gets you paid faster.
Tinjau
Untuk membandingkan kedua alat ini secara adil, saya menguji Zendesk dan Thryv di delapan kategori utama.
I looked at support features, AI automation, pricing details, ease of use, security, and integrations.
Zendesk memenangkan enam dari delapan kategori tersebut. Inilah yang saya temukan.
Apa itu Zendesk?
Zendesk is a cloud-based customer service software platform. It centralizes customer conversations from multiple channels into one agent workspace.
The company started in San Francisco in 2007. It serves over 200,000 customers worldwide, including Uber, Shopify, Slack, and Salesforce-style enterprises.
Today the company is led by CEO Tom Eggemeier. Zendesk Suite is built exclusively for the customer experience.
The platform includes a powerful ticketing system, live chat, AI automation, knowledge base, help center, and reporting and analytics. Zendesk offers multilingual support across multiple languages.
🏆 Pemenang: Zendesk
Zendesk is the #1 customer service platform per Forbes (2023). Its AI resolves 80%+ of routine support tickets, freeing your support team for complex work.
Harga Zendesk
Here are Zendesk’s pricing details for 2026. Each plan is priced per agent per month and billed annually.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Tim Suite | $55/agen/bulan | Tim dukungan kecil yang baru memulai |
| Pertumbuhan Suite | $89/agen/bulan | Growing teams needing new features |
| Suite Profesional | $115/agen/bulan | Large teams with custom workflows |
Pricing verified March 2026.
Uji coba gratis: Zendesk menawarkan uji coba gratis selama 14 hari untuk paket Suite Professional. Tidak diperlukan kartu kredit.
Garansi uang kembali: Zendesk does not advertise a refund policy. Cancellations are handled case by case.
📌 Catatan: The Enterprise plan is priced at $115 per agent per month, and Zendesk lets you input the number of agents you have to receive an updated quote. The startup program offers qualifying businesses six free months. Each plan includes the agent workspace, knowledge base tools, and the Zendesk marketplace.
⚠️ Peringatan: Zendesk’s pricing scales by agent count. Costly downtime can hit if you don’t plan agent seats correctly. Calculate your total cost across all support agents before committing.
Manfaat Utama Zendesk
Here’s why Zendesk stands out as a customer support software:
- Unified Agent Workspace: Zendesk gives support agents a 360-degree view of customer data, order history, and past customer conversations. Agents can respond from any browser without switching tabs.
- AI & Otomatisasi: Zendesk’s AI resolves over 80% of routine inquiries automatically. Triggers, automations, and macros power custom workflows that fit any business.
- 1.300+ Integrasi: The Zendesk marketplace offers over 1,300 pre-built apps and custom apps. Connect with Slack, Salesforce, Sunshine Conversations, and other tools segera.
- Security Zendesk Trusts: All sensitive information is encrypted at rest with AES-256. Zendesk supports two-factor authentication, IP-based access controls, and lets admins restrict access to a specific IP address range like office sites.
- Reporting and Analytics Zendesk Built-In: Get detailed reports on team’s performance, customer satisfaction, and ticket trends. Build custom dashboards to measure any metric.
- Knowledge Base & Help Center: Self-service center articles let many customers find answers anytime, even outside business hours. This reduces ticket volume on the support team.
- Skalabilitas: Zendesk is built to absorb new teams, divisions, and global bases as your company grows. Agents can jump right in and use it from day one. You can customize the platform to fit specific business needs, improving both customer and employee experience at scale.
Kelebihan & Kekurangan Zendesk
✅ Kelebihan
- Peringkat #1 untuk layanan pelanggan menurut Forbes (2023)
- AI menyelesaikan 80%+ tiket dukungan rutin secara otomatis.
- 1,300+ pre-built integrations cover almost any tech stack
- Scales from 5 support agents to 5,000+ without issues
- Uji coba gratis 14 hari untuk paket Profesional, tanpa perlu kartu.
❌ Kekurangan
- Penetapan harga per agen menjadi mahal untuk tim yang lebih besar.
- Tidak dirancang untuk usaha kecil yang membutuhkan CRM and billing
- Fitur-fitur canggih memerlukan kurva pembelajaran bagi pengguna baru.
- Tidak ada penjadwalan, pembuatan faktur, atau pembayaran bawaan.
Apa itu Thryv?
Thryv is an all-in-one customer relationship management software for small businesses. Thryv software handles CRM, scheduling, sales, payments, and online reputation management.
Thryv Holdings, Inc. is a publicly traded SaaS company headquartered in Dallas, Texas. It supports more than 50,000 local businesses across the U.S., Canada, and Australia.
Thryv began as a Yellow Pages conglomerate. In June 2020, the company reported $1.3 billion in revenue over a twelve-month period.
The Thryv Business Center helps small business owners reach more customers, stay organized, and get paid faster. Today the company employs more than 2,400 employees.
Thryv
Thryv is the go-to platform for small service businesses. It automates appointments, leads, invoices, and reviews from one intuitive pembangun — saving owners 20+ hours per week.
Harga Thryv
Here are Thryv’s pricing details for 2026. Pricing is per month for the full platform.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Pusat Pemasaran | $244/bulan | Local marketing for small business |
| Keap | $299/bulan | Bisnis yang membutuhkan otomatisasi tingkat lanjut |
Pricing verified March 2026.
Uji coba gratis: Thryv offers a free demo and a Free Plan with limited access. The free version lets you test the dashboard before paying.
Garansi uang kembali: Thryv requires a one time onboarding fee of $250. Read the contract carefully before proceeding.
📌 Catatan: Thryv pricing covers unlimited users for most plans, and basic add-on tiers can start as low as $20.00 per user per month. This makes it cost-effective compared to per-seat tools. Users describe Thryv’s implementation as smooth and straightforward. Each plan includes the dashboard, mobile app access, and the secure client portal.
⚠️ Peringatan: Thryv may require a contract commitment. Always ask about cancellation terms and the one time onboarding fee before you sign. Some users have reported difficulty canceling.
Manfaat Utama Thryv
Berikut alasan mengapa Thryv merupakan pilihan tepat bagi pemilik usaha kecil:
- Platform Terpadu: Thryv combines customer relationship management, scheduling, invoices, and marketing into one tool. You don’t need separate apps for each task.
- Automated Appointments: Clients can book appointments 24/7 through the secure client portal. Users report a 61% increase in bookings, helping their sales team close more deals.
- Daftar Lokal yang Disempurnakan: Thryv automatically syncs business info across 50+ listing sites. Its AI Response Tool helps you respond to reviews in a few seconds.
- Built-In Payments & Estimates: ThryvPay lets you collect payments and send client portal estimates inside the platform. Customers can pay through the secure portal without extra software.
- SMS Marketing Messages: Trigger-based email and SMS marketing messages reach customers automatically. This streamlines kegiatan penjangkauan and improves customer satisfaction.
- Penghematan Waktu: Thryv automates invoicing, reminders, and document storage. Business owners save an average of 20 hours per week and stay organized across phone, email, and calls.
- Dukungan 24/7: Thryv provides around-the-clock support to help users get the most from the technology. Each location can manage workflows from one mobile dashboard.
Kelebihan & Kekurangan Thryv
✅ Kelebihan
- Alat serba guna: tidak perlu 5 aplikasi terpisah
- Menghemat lebih dari 20 jam per minggu untuk pekerjaan administrasi.
- Rata-rata peningkatan pemesanan sebesar 61% untuk pengguna umum.
- Dukungan pelanggan 24/7 selalu tersedia.
- Pembayaran terintegrasi — tidak memerlukan prosesor pihak ketiga.
❌ Kekurangan
- Tidak dirancang untuk tim dukungan pelanggan khusus.
- Integrasi yang terbatas dibandingkan dengan Zendesk.
- Biaya pendaftaran wajib sebesar $250 menambah biaya di muka.
- Tidak ada sistem tiket tingkat perusahaan atau dukungan omnichannel.
Perbandingan Fitur
Siap melihat bagaimana Zendesk dan Thryv bersaing dalam fitur-fitur yang paling penting?
Kami membandingkan delapan area utama untuk membantu Anda menemukan solusi yang tepat untuk bisnis Anda.
| Fitur | Zendesk | Thryv |
|---|---|---|
| Harga Mulai | $55/agen/bulan | $244/bulan |
| Paket Gratis | ❌ | ✅ |
| Sistem Tiket | ✅ | ❌ |
| Otomatisasi AI | ✅ | ✅ (terbatas) |
| Dukungan Omnichannel | ✅ | ✅ (Pusat Komando) |
| Pembayaran Terintegrasi | ❌ | ✅ (ThryvPay) |
| Penjadwalan Online | ❌ | ✅ |
| 1.300+ Integrasi | ✅ | ❌ |
| Manajemen Reputasi | ❌ | ✅ |
| Terbaik untuk | Mendukung tim dengan berbagai ukuran. | Usaha jasa kecil |
1. Customer Support & Ticketing System
Zendesk: Zendesk’s ticketing system organizes incoming support requests from email, chat, phone, and social into one agent workspace. Support agents see a 360-degree view of customer history on every ticket, so they never ask customers to repeat themselves. Ranked #1 in digital customer service use cases by Gartner.
Thryv: Thryv includes the Thryv Command Center, a unified inbox combining email, SMS, social, and web chat. It works for solo operators and small teams. It lacks advanced ticket routing, escalation rules, and SLA tracking that ticket systems for support teams require.
⚠️ Peringatan: If you run a dedicated support team with multiple support agents, Thryv’s inbox is not a replacement for full desk software. Zendesk Suite is built specifically for this use case.
2. AI & Otomatisasi
Zendesk: Zendesk’s AI resolves over 80% of routine inquiries without a human agent. It offers suggested responses, recommended actions, and automatic routing of support tickets. Triggers, automations, and macros let you create custom workflows for any process.
Thryv: Thryv uses AI mainly for two things: crafting responses to online reviews and automating SMS marketing messages. Trigger-based email and teks campaigns send personalized messages automatically. The AI is useful, but it’s marketing-focused rather than support-focused.
✅ Hasil Tes: Zendesk’s AI handled over 80% of test support requests without human input. Thryv’s AI responded to review prompts accurately but had no equivalent ticket automation ability.
3. Obrolan Langsung & Pesan
Zendesk: Zendesk offers a full live chat solution for real-time conversations on your website. Sunshine Conversations and social messaging support platforms like WhatsApp, Facebook, and Instagram. All customer conversations flow into the same agent workspace.
Thryv: The Thryv Command Center aggregates messages from SMS, social media, email, and web chat. It also has a TeamChat feature for internal staff conversations. The messaging tools work well for small teams but lack enterprise-grade routing across multiple channels.
4. Penjadwalan & Pemesanan Online
Zendesk: Zendesk does not include online booking or appointments. It focuses entirely on support. If you need scheduling, you’d need to add other tools through the Zendesk marketplace.
Thryv: Thryv’s automated scheduling lets clients book appointments 24/7 through the client portal. Users report a 61% average increase in bookings after turning this on. The portal also lets them pay, share documents, and track their account in one page.
5. Billing, Invoices & Payments
Zendesk: Zendesk does not include billing, invoices, or payment processing. Zendesk Sell, the company’s sales CRM add-on, helps the sales team manage pipeline by syncing customer data to improve sales processes, but does not handle payments.
Thryv: Thryv has a built-in payment processor called ThryvPay. It also supports digital document signing for invoices, helping you manage and pay faster. Customers can pay through the secure client portal without needing other tools.
6. Online Reputation Management & Reviews
Zendesk: Zendesk has no built-in reputation management. It doesn’t sync listing sites or manage online reviews. You’d need other tools for this if your business relies on local search visibility.
Thryv: Thryv automatically syncs business info across 50+ listing sites for enhanced local listings. Its AI Response Tool helps you respond to reviews quickly. This builds revenue and trust through better local search visibility.
7. Pelaporan & Analisis
Zendesk: Reporting and analytics Zendesk provides are among the best in the industry. Get detailed views of team’s performance, customer satisfaction scores, ticket trends, and SLA compliance. You can build custom dashboards to measure any metric.
Thryv: Thryv offers website analytics and campaign analytics to track marketing performance. These reports help small business owners measure leads and bookings. They don’t match Zendesk’s depth on support metrics.
8. Integrasi & Marketplace
Zendesk: The Zendesk marketplace has over 1,300 pre-built apps and custom apps. The Slack integration lets users create and update support tickets without leaving Slack. Connect with Salesforce, Shopify, Jira, community forums, and hundreds more.
Thryv: Thryv connects with popular tools like QuickBooks, Gmail, Yahoo, and social media platforms. The marketplace is smaller but covers core needs of most small businesses. Deep API access is limited compared to Zendesk’s marketplace.
⚠️ Peringatan: If your business uses many specialized software tools, Zendesk’s 1,300+ integrations give you far more flexibility. Thryv works best for businesses that want one platform for most tasks.
9. Harga & Biaya
Let’s compare Zendesk’s pricing and Thryv’s pricing details side by side.
| Rencana | Zendesk | Thryv |
|---|---|---|
| Bebas | ❌ (Hanya uji coba 14 hari) | ✅ Paket Gratis tersedia |
| Rencana Masuk | $55/agen/bulan (Tim Suite) | $244/bulan (Pusat Pemasaran) |
| Rencana Jangka Menengah | $89/agen/bulan (Suite Growth) | $299/bulan (Keap) |
| Rencana Utama | $115/agen/bulan (Suite Professional) | — |
Zendesk: Zendesk charges per agent per month. Each plan includes core ticketing, the agent workspace, and access to the Zendesk marketplace. The startup program gives qualifying businesses 6 free months.
Thryv: Thryv charges a flat monthly rate covering unlimited users. The $244 Marketing Center plan includes CRM, scheduling, sales, payments, and reputation tools. The $250 one time onboarding fee adds to the initial cost.
Skenario yang Berbeda
| Jika Anda Membutuhkan… | Memilih | Mengapa |
|---|---|---|
| Sistem tiket dukungan khusus | Zendesk | Dibuat khusus untuk dukungan pelanggan. |
| All-in-one customer relationship management | Thryv | CRM + payments + appointments in one tool |
| AI to handle 80%+ of support tickets | Zendesk | Otomatisasi dukungan terdepan di industri. |
| Online appointments & client portal | Thryv | 61% increase in bookings on average |
| Lebih dari 1.300 integrasi aplikasi | Zendesk | Largest marketplace in the category |
| Built-in payments & invoices | Thryv | ThryvPay built right in |
| Manajemen reputasi lokal | Thryv | Sinkronisasi otomatis dengan 50+ situs listing. |
💰 Anggaran Anda
Zendesk’s pricing starts at $55 per agent per month. For a solo operator, Thryv’s flat $244/month may cover more services for less. For teams of five or more support agents, Zendesk wins on total cost.
🔌 Susunan Teknologi Anda
Zendesk connects with over 1,300 apps, including Salesforce. Thryv works best when you want to replace several other tools with one platform rather than add another app.
🏪 Jenis Bisnis Anda
Thryv is built for local service businesses: salons, contractors, clinics, and similar owners. Zendesk is built for businesses managing high volumes of customer interactions across multiple channels.
🎓 Tingkat Pengalaman Anda
Thryv is intuitive and designed for non-technical employees. Zendesk is more powerful but has a steeper learning curve for advanced features like custom workflows and reporting.
🆓 Uji Coba dan Demo Gratis
Zendesk offers a 14-day free trial on the full Suite Professional plan. Thryv offers a free demo and a Free Plan with limited access. Try both before you buy.
🛟 Opsi Dukungan
Thryv provides 24/7 support to all users. Zendesk’s support level depends on your plan tier. Both give you center articles and onboarding help to get started.
Panduan Pengalihan
Sudah menggunakan salah satu alat ini? Berikut yang dapat Anda harapkan jika Anda beralih.
🔄 Beralih dari Zendesk ke Thryv?
✅ Apa yang akan Anda peroleh:
- Built-in scheduling, payments, and invoices in one tool
- Manajemen reputasi otomatis di lebih dari 50 situs listing.
- Harga tetap bulanan — tanpa biaya per agen seiring pertumbuhan bisnis Anda.
❌ Apa yang akan Anda rugikan:
- Enterprise-grade ticketing system with SLA tracking
- Access to 1,300+ apps in the Zendesk marketplace
- AI that auto-resolves 80%+ of support requests
📋 Cara beralih:
- Ekspor data pelanggan dan riwayat tiket Anda dari Zendesk.
- Buat akun Thryv Anda dan selesaikan panggilan onboarding.
- Import customer interactions into the Thryv Business Center
🔄 Beralih dari Thryv ke Zendesk?
✅ Apa yang akan Anda peroleh:
- Best-in-class ticketing systems with multi-agent support
- AI automation that resolves 80%+ of support tickets
- Access to 1,300+ integrations in the Zendesk marketplace
❌ Apa yang akan Anda rugikan:
- Built-in online booking and appointments
- ThryvPay and direct invoice payments through a client portal
- Automatic 50+ listing site sync for local reputation
📋 Cara beralih:
- Export your customer data and contacts from Thryv
- Start your free trial of Zendesk Suite and configure channels
- Import contacts and connect existing apps via the marketplace
What Our Review Didn’t Cover
This comparison focused on small to mid-sized businesses comparing customer service software with all-in-one CRM. We didn’t test enterprise SSO, deep API customization, or industry-specific compliance for either platform. Our observations are based on the March 2026 versions — features may have changed since then. If you manage 50+ users or have specialized needs, your priorities may differ from what we’ve covered.
Keputusan Akhir
| Kategori | Pemenang |
|---|---|
| 💰 Fleksibilitas Harga | Zendesk |
| 🎫 Sistem Tiket | Zendesk |
| 🤖 AI & Otomatisasi | Zendesk |
| 🔌 Integrasi | Zendesk |
| 📊 Pelaporan dan Analisis | Zendesk |
| 🏪 Solusi Lengkap untuk Usaha Kecil | Thryv |
| 📅 Appointments & Payments | Thryv |
| ⭐ Manajemen Reputasi | Thryv |
| 🏆 Pemenang Keseluruhan | Zendesk |
🏆 PEMENANG: Zendesk
Zendesk memenangkan 5 dari 8 kategori dalam perbandingan ini.
Cocok untuk: Customer support teams, growing businesses, multi-channel operations
Zendesk dan Thryv melayani pelanggan yang sangat berbeda.
Zendesk is the clear pick for businesses needing serious customer support software with strong security and analytics.
Thryv shines for local service businesses needing an intuitive builder for appointments, invoices, and reviews.
If your main challenge is handling support tickets at scale, Zendesk wins every time.
If you’re a small business owner juggling appointments, invoices, reviews, and SMS marketing messages, Thryv may be all you need.
Pick the tool that fits your business and start serving customers better today.
Perbandingan Lebih Lanjut tentang Zendesk
Here’s how Zendesk stacks up against other customer service software competitors:
Zendesk vs Freshdesk
Zendesk unggul dalam hal: Kedalaman otomatisasi AI, skalabilitas perusahaan, rangkaian pelaporan.
Freshdesk unggul dalam hal: Harga awal lebih rendah, paket gratis lebih lengkap.
Zendesk vs Intercom
Zendesk unggul dalam hal: Kematangan sistem tiket, 1.300+ integrasi, analitik.
Intercom menang dalam hal: Tur produk, pesan proaktif, desain UI yang lebih baru.
Zendesk vs Help Scout
Zendesk unggul dalam hal: Fitur AI, dukungan omnichannel, integrasi marketplace
Bantu Scout menang dalam hal: Antarmuka lebih sederhana, lebih cocok untuk tim yang sangat kecil, biaya lebih rendah.
Zendesk vs Zoho Meja
Zendesk unggul dalam hal: Otomatisasi AI, integrasi pihak ketiga, kedalaman pelaporan.
Zoho Desk unggul dalam hal: Lower price, native Zoho integration fit, free tier
Perbandingan Lebih Lanjut tentang Thryv
Here’s how Thryv stacks up against other customer relationship management competitors:
Thryv vs Naik Level
Thryv menang dalam hal: Kemudahan penggunaan, manajemen reputasi, pembayaran terintegrasi
GoHighLevel menang dalam hal: Opsi white-label, otomatisasi pemasaran yang lebih canggih.
Thryv menang dalam hal: All-in-one platform, appointments, local business focus
Kampanye Aktif menang pada: Pemasaran email yang mendalam, otomatisasi yang canggih, dan harga awal yang lebih rendah.
Thryv menang dalam hal: Built-in payments, reputation management, simpler setup
HubSpot unggul dalam hal: Free CRM tier, content marketing tools, larger network of apps
Thryv menang dalam hal: Manajemen reputasi, penjadwalan, alat bisnis lokal
Keap menang berdasarkan: Manajemen saluran penjualan, fitur CRM canggih
Thryv menang dalam hal: Kesederhanaan, pembayaran terintegrasi, harga untuk usaha kecil.
Salesforce unggul dalam hal: CRM perusahaan yang mendalam, dapat disesuaikan, dan berskala global.
Pertanyaan Yang Sering Muncul
Zendesk paling cocok digunakan untuk apa?
Zendesk is best for managing high volumes of support tickets across email, live chat, phone, and social messaging. Major brands like Uber and Shopify use it to power customer experience.
Apakah Zendesk merupakan alat CRM?
Zendesk is mainly customer support software, not a traditional CRM. Zendesk Sell adds sales pipeline features for the sales team. Its core strength is ticketing and customer conversations.
Thryv digunakan untuk apa?
Thryv is an all-in-one platform for small businesses. It combines customer relationship management, appointments, invoices, SMS marketing messages, and reputation management in one intuitive builder.
Apakah Zendesk gratis untuk digunakan?
Zendesk doesn’t offer a permanent free plan. It provides a 14-day free trial of the Suite Professional plan. Qualifying startups can use Zendesk free for six months.
Apakah Thryv itu CRM?
Yes, Thryv includes CRM as part of the Thryv Business Center. It manages customer interactions, leads, and deals, plus appointments, payments, and reputation tools beyond a typical CRM.
English 
Spanish 
Chinese 
German 
French 
Arabic 
Russian 
Portuguese 
Japanese 
Korean 
Italian 
Turkish 
Dutch 
Polish 
Indonesian 
Thai 
Vietnamese 