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Hootsuite vs Loomly: Which Tool Is Right for You in 2026?

oleh | Last updated Jun 1, 2026

Pemenang
Hootsuite
4.1
  • Analisis Media Sosial Tingkat Lanjut
  • Alat Mendengarkan Media Sosial
  • Keterangan AI Penulis
  • Jadwal Massal 350 Pos
  • 100+ Integrasi Aplikasi
  • Uji Coba Gratis 30 Hari
  • Paket mulai dari $99/bulan
Runner Up
berkaki panjang
4.0
  • Desain Ramah Pengguna
  • Post Previews & Mockups
  • Alur Kerja Persetujuan Bertingkat
  • Ide Posting & Tips Optimasi
  • Uji Coba Gratis 15 Hari, Tanpa Kartu
  • Harga Awal Lebih Murah
  • Paket mulai dari $26/bulan

⚡ Quick Verdict:

  • Harga: Hootsuite starts at $99/month. Loomly starts at $26/month for the Base plan.
  • Cocok untuk: Hootsuite suits large, data-driven teams. Loomly fits small teams that want simple content planning.
  • Perbedaan utama: Hootsuite offers social listening and deep analytics. Loomly does not provide social listening at all.
  • Our pick: Hootsuite for most established businesses. Its analytics and 100+ integrations cover wider social media marketing needs.
Hootsuite vs Loomly Comparison

Hootsuite and Loomly both promise to simplify your social media management.

But these two social media tools chase very different users.

Hootsuite is a versatile social media management platform built for large teams.

Loomly is known for a user-friendly design that small teams love.

One leans on social listening tools and deep analytics.

The other leans on post previews and clean approval workflows.

Tinjau

This Hootsuite vs Loomly comparison covers pricing, key features, and ease of use.

We also break down who each social media management tool works best for.

There is no single best social media tool for everyone.

One offers in depth analytics. The other keeps things simple.

Our sources include published specs, documentation, and G2 reviews.

Our writers also spent hands-on time with each platform.

By the end, you will know which fits your social media strategy.

Apa itu Hootsuite?

Hootsuite is a social media management platform for scheduling and analytics.

It lets you curate, schedule, and analyze content across multiple social networks.

You manage all your social media accounts from a single dashboard.

It is one of the earliest social media scheduling tools, launched in 2008.

Today it serves over 16 million users across more than 170 countries.

Watch how the platform works in practice below.

Hootsuite

⭐ 4.1/5 | 💰 From $99/month

A versatile social media management platform for large teams. It pairs deep social media analytics with social listening tools. Best for established businesses that need detailed analytics.

Harga Hootsuite

Here is what Hootsuite costs in 2026. Let’s break it down.

RencanaHargaTerbaik untuk
Standard (Professional)$99/bulan1 user, up to 10 social accounts
Advanced (Team)$249 / bulan3 users managing 20 social accounts
Paket PerusahaanHarga KhususLarge social media team needs

Pricing verified June 2026.

harga hootsuite

Uji coba gratis: Yes. Hootsuite provides a 30-day free trial, but it requires credit card information to access.

Garansi uang kembali: Refund terms vary by plan. Check the current billing terms before you subscribe.

📌 Catatan: The Professional plan covers 1 user and 10 social accounts. Hootsuite retired its free plan in March 2023, which once allowed 2 accounts and 5 scheduled posts.

⚠️ Peringatan: The Professional plan costs $149/month if billed monthly. That is 50% higher than the annual billing rate.

Manfaat Utama Hootsuite

Here is what makes Hootsuite worth considering:

  • Single Dashboard Control: Manage and schedule posts from one place. You can track social media engagement and monitor many social media accounts together.
  • Analisis Tingkat Lanjut: Hootsuite’s analytics include customizable reports and competitive benchmarking. These detailed analytics suit established businesses.
  • Mendengarkan Media Sosial: Built-in social listening tools track brand mentions and sentiment. This is one of the best social listening tools for monitoring your digital footprint.
  • Penjadwalan Massal: Schedule up to 350 posts at once. This bulk scheduling helps a busy social media team save time on multiple posts.
  • Jika semua solusi di atas tidak menyelesaikan masalah Anda, hubungi dukungan 10Web melalui obrolan langsung. Mereka menawarkan dukungan pelanggan 24/7. An AI caption writer speeds up content creation and content generation for various platforms.
  • Broad Integrations: Hootsuite integrates with over 100 apps. This wide support covers many social media marketing needs and your full content strategy.
  • Alat Tambahan: A built-in hashtag generator, RSS feeds for content curation, and a Google Analytics link round out the toolkit.
Manfaat utama Hootsuite

What Our Team Noticed

Our writer signed up for Hootsuite and used it for everyday scheduling and reporting. Here is what stood out from that hands-on time:

Pengalaman pribadi dengan Hootsuite

Kelebihan & Kekurangan Hootsuite

✅ Kelebihan
  • Analisis media sosial tingkat lanjut dengan laporan yang dapat disesuaikan.
  • Social listening tools track brand mentions and sentiment
  • Bulk scheduling handles up to 350 posts at once
  • Over 100 app integrations and broad social network support
❌ Kekurangan
  • Interface can feel cluttered and overwhelming for new users
  • Higher entry cost at $99/month for one user
  • Support can take a while, with templated answers for complex issues



Apa itu Loomly?

Loomly is a social media management tool built for small teams.

It is known for a user-friendly design that makes content planning easy.

Itu disederhanakan scheduling process lets you set up posts for different platforms.

It provides a collaborative workspace for content approval and team collaboration.

Loomly was founded in 2016 and stays smaller than Hootsuite.

See the platform in action in this short overview.

Loomly

⭐ 4.0/5 | 💰 From $26/month

A user-friendly tool for small-to-mid-sized teams. It focuses on content creation, ideation, and collaborative workflows. Best for teams that want simple social media scheduling.

Harga Loomly

Here is what Loomly costs in 2026. The pricing structure stays simple.

RencanaHargaTerbaik untuk
Basis$26/bulan2 users managing 10 social accounts
Standar$85/bulan6 users managing up to 20 social accounts
Premi$369/bulanUp to 30 users managing 50 social accounts

Pricing verified June 2026.

penetapan harga yang buruk

Uji coba gratis: Yes. Loomly offers a 15-day free trial without requiring credit card information.

Garansi uang kembali: Refund terms depend on the plan and billing cycle. Review the current terms before you commit.

📌 Catatan: The Base plan covers two users and ten social accounts. Higher tiers add more seats, more accounts, and advanced features.

⚠️ Peringatan: Loomly does not provide social listening capabilities. If social media monitoring matters, this gap is worth noting.

Manfaat Utama Loomly

Here is what makes Loomly worth considering:

  • Desain Ramah Pengguna: The intuitive interface makes content scheduling easy. New users navigate it faster than Hootsuite.
  • Post Previews and Mockups: Loomly shows exactly how your social media posts will look. This helps you catch errors before they publish.
  • Alur Kerja Persetujuan: Multi-level approval workflows simplify client sign-off. Small teams use this for clean collaboration.
  • Ide Postingan: Loomly provides post ideas and optimization tips based on trending topics. These actionable insights guide your content strategy.
  • Biaya Masuk Terjangkau: The Base plan starts at $26/month. That budget-friendly price suits bisnis kecil.
  • Dukungan yang bermanfaat: The support team is responsive. According to G2 reviews, Loomly ranks first for quality of support.
Loomly

What Our Team Noticed

Our writer set up Loomly and tested its planning and approval flow. Here is what stood out from that hands-on time:

Loomly

Kelebihan & Kekurangan Loomly

✅ Kelebihan
  • User-friendly design that small teams pick up fast
  • Post previews and mockups show exactly how posts will look
  • Multi-level approval workflows for client sign-off
  • Affordable Base plan at $26/month with a 15-day free trial
❌ Kekurangan
  • No social listening or social media monitoring features
  • Analytics are less advanced than Hootsuite’s reports
  • No posting support for Threads and fewer integrations



Perbandingan Fitur

Ready to dive into a detailed look at Hootsuite vs Loomly?

We will explore the key features that separate these two social media tools. This helps you match each platform to your social media marketing needs.

FiturHootsuiteLoomly
Harga Mulai$99/bulan$26/bulan
Uji Coba Gratis✅ 30 days (card required)✅ 15 days (no card)
Mendengarkan di Media Sosial
Analisis Tingkat Lanjut
Bulk Scheduling (350 posts)
AI Caption Writer
Post Ideas & Tips
Post Previews & Mockups
Dukungan Thread
Integrasi Aplikasi100+Terbatas
Terbaik untukLarge data-driven teamsSmall content-focused teams

1. Pasca Perencanaan & Penjadwalan

Hootsuite: Hootsuite lets you manage and schedule posts across many social media accounts from one dashboard. Bulk scheduling handles up to 350 posts at once. That speed helps a busy social media team schedule posts in batches.

Perencana media sosial

Loomly: Loomly offers a simplified scheduling process for different platforms. The calendar view makes content scheduling clear for small teams. It does not offer bulk scheduling, so large batches take longer.

Perencanaan & Penjadwalan Postingan Media Sosial loomly

2. Dasbor & Ruang Kerja Media Sosial

Hootsuite: The Hootsuite dashboard packs many features for large teams. You monitor various social media accounts and track engagement in one view. That depth can feel cluttered for new users with simpler needs.

Loomly: Loomly provides a collaborative workspace with a clean layout. The user friendly design keeps content planning and visual storytelling easy. Small teams find the workspace simple to learn.

Dasbor & Ruang Kerja Media Sosial Loomly

3. Pembuatan Konten

Hootsuite: Hootsuite offers an AI caption writer to speed up content generation. Unlike Loomly, it can draft captions for Instagram posts and LinkedIn posts in seconds. It also supports real-time content curation across various social media platforms. These tools help large teams keep a steady content library.

Pembuatan AI Hootsuite

Loomly: Loomly provides post ideas and optimization tips based on trending topics. Post templates speed up how you draft post content, allowing users to publish faster. This guidance supports your content strategy and content creation.

Pembuatan Konten Media Sosial loomly

4. Alur Kerja Kolaborasi & Persetujuan

Hootsuite: Hootsuite includes collaboration tools for larger organizations. Teams assign roles and review content together. The setup fits established businesses with many contributors.

Loomly: Loomly excels with multi-level approval workflows and mockups. The mockups show exactly how posts will look before publishing. This makes client approvals smooth for small teams.

Alur Kerja Kolaborasi & Persetujuan loomly

5. Social Media Analytics & Reports

Hootsuite: Hootsuite’s analytics are more advanced and customizable. You get customizable reports, competitive benchmarking, and many data points. These valuable insights suit data-driven social media managers.

Analisis Hootsuite

Loomly: Loomly covers basic social media monitoring and reporting. The reports are simpler and easier to read. For deep social media analytics, it trails Hootsuite.

Analisis & Laporan Media Sosial Loomly

⚠️ Peringatan: If you need white label reports or competitive analysis, Hootsuite is the stronger pick. Loomly’s analytics do not match that depth.

6. Mendengarkan & Memantau Media Sosial

Hootsuite: Hootsuite shines in 24/7 monitoring and social listening. The social listening tools track brand mentions and sentiment analysis. This social media monitoring helps large brands protect their reputation.

alat pemantauan media sosial Hootsuite

Loomly: Loomly does not provide social listening at all. People searching for “social media monitoring loomly” often find that the feature simply is not there. Teams that need brand mention tracking must look elsewhere.

7. Engagement & Community Management

Hootsuite: Hootsuite offers engagement tools that pull comments and messages into one kotak-masuk. You reply across social media platforms without switching tabs. This keeps a large social media team organized.

Alat keterlibatan Hootsuite

Loomly: Loomly includes community management for replying to interactions. It covers the basics for small teams. The feature set is lighter than Hootsuite’s inbox.

Manajemen Komunitas Loomly

8. Social Network & Platform Support

Hootsuite: Both tools support Instagram, Facebook, TikTok, X, YouTube, LinkedIn, Pinterest, and Google Business Profile. Hootsuite also supports posting on Threads. It integrates with over 100 apps for wider reach.

Loomly: Loomly supports the same major social networks for scheduling posts. Unlike Hootsuite, it does not support posting on Threads. It also has fewer integrations overall.

9. Dukungan Pelanggan

Hootsuite: Hootsuite provides 24/7 online support, an online community, and training. Premium accounts get a dedicated account representative. Live chat covers Professional and Team plans during bisnis jam.

Loomly: Loomly offers an FAQ section, email support, and live chat on all plans. The support team focuses on educating users for a smoother experience. According to G2 reviews, Loomly ranks first for quality of support.

Manajemen Kampanye Loomly

10. Harga & Biaya

Let’s compare the pricing structure side by side.

RencanaHootsuiteLoomly
Rencana Masuk$99/bulan (1 pengguna, 10 akun)$26/month (2 users, 10 accounts)
Rencana Jangka Menengah$249/month (3 users, 20 accounts)$85/month (6 users, 20 accounts)
Rencana UtamaCustom (Enterprise Suite)$369/month (30 users, 50 accounts)
Uji Coba Gratis30 hari (diperlukan kartu)15 days (no card)

Hootsuite: Hootsuite has higher entry costs but offers a deeper feature set. The $99/month Professional plan covers one user and ten social accounts. It suits established businesses that need detailed analytics and social listening.

Loomly: Loomly’s Base plan starts at $26/month for two users. That budget-friendly pricing makes it a strong fit for small teams. You get more seats per dollar, though you give up social listening.



Skenario yang Berbeda

Jika Anda Membutuhkan…MemilihMengapa
Anggaran ketatLoomlyStarts at $26/month
Alat mendengarkan media sosialHootsuiteLoomly has none
Deep social media analyticsHootsuiteLaporan yang dapat disesuaikan
Simple content planningLoomlyUser-friendly design
Client approval workflowsLoomlyMockups and sign-off
Penjadwalan massalHootsuiteUp to 350 posts

💰 Anggaran Anda

Loomly’s pricing starts at $26/month, while Hootsuite starts at $99/month. For a small team watching costs, Loomly delivers more seats per dollar.

🔌 Susunan Teknologi Anda

Hootsuite integrates with over 100 apps. If you rely on many tools, that wide support fits your social media management better than Loomly.

📝 Strategi Konten Anda

Loomly suggests post ideas and optimization tips from trending topics. If you want help planning content, that guidance is a clear edge.

🎓 Tingkat Pengalaman Anda

Loomly’s user-friendly design suits beginners and small teams. Hootsuite’s packed dashboard rewards experienced social media managers who want depth.

🆓 Uji Coba dan Demo Gratis

Loomly offers a 15-day free trial with no credit card. Hootsuite gives 30 days but asks for a card up front. Test both before you decide.

🛟 Opsi Dukungan

Loomly offers live chat on all plans and ranks first for support quality on G2. Hootsuite provides 24/7 support, but complex issues can take a while.



Panduan Pengalihan

Sudah menggunakan salah satu alat ini? Berikut yang dapat Anda harapkan jika Anda beralih.

🔄 Switching from Hootsuite to Loomly?

✅ Apa yang akan Anda peroleh:

  • A simpler, user-friendly design for content planning
  • Post previews and mockups before you publish
  • Lower starting price and more seats per plan

❌ Apa yang akan Anda rugikan:

  • Social listening tools and brand monitoring
  • Advanced analytics and competitive benchmarking
  • Bulk scheduling and Threads posting

📋 Cara beralih:

  1. Ekspor kalender konten dan posting terjadwal Anda dari Hootsuite.
  2. Buat akun Loomly dan hubungkan akun media sosial Anda.
  3. Rebuild your calendar and set up approval workflows in Loomly
🔄 Switching from Loomly to Hootsuite?

✅ Apa yang akan Anda peroleh:

  • Social listening and social media monitoring
  • Advanced analytics with customizable reports
  • Bulk scheduling and over 100 integrations

❌ Apa yang akan Anda rugikan:

  • The simpler, user-friendly interface
  • Post ideas and optimization tips
  • A lower monthly price for small teams

📋 Cara beralih:

  1. Export your scheduled posts and assets from Loomly
  2. Create a Hootsuite account and add your social accounts
  3. Import your content and set up analytics and streams



What Our Review Didn’t Cover

This comparison focused on small teams and established businesses. We did not test custom Enterprise Suite features or bulk licensing for very large social media teams. Our observations are based on the June 2026 versions, so features may have changed since then. If you run an agency with 30+ clients, your priorities may differ from what we covered here.



Keputusan Akhir

KategoriPemenang
💰 HargaLoomly
🚀 Fitur UtamaHootsuite
📊 Analisis & LaporanHootsuite
👂 Mendengarkan Media SosialHootsuite
👶 Kemudahan PenggunaanLoomly
🔌 IntegrasiHootsuite
🛟 Kualitas DukunganLoomly
🏆 Pemenang KeseluruhanHootsuite

🏆 PEMENANG: HOOTSUITE

Hootsuite wins 4 out of 7 categories.

Cocok untuk: Large data-driven teams, social listening, detailed analytics

Hootsuite and Loomly are two very different products. Hootsuite is built for large, data-driven enterprises that need deep analytics and social media monitoring. Loomly is a user-friendly tool for small teams that value content creation and clean approval workflows.

Loomly is excellent for budget-conscious teams that want a simple content planning workflow. Its post previews, mockups, and helpful support make it a fantastic choice for client work.

However, if you need social listening, detailed analytics, and over 100 integrations, Hootsuite is the better choice for most established businesses and their social media marketing needs.



Perbandingan Lebih Lanjut tentang Hootsuite

Berikut perbandingan Hootsuite dengan pesaing lainnya:

Hootsuite vs Buffer

Hootsuite unggul dalam hal: Deeper social media analytics, built-in social listening, broader social network support

Buffer unggul dalam hal: Lower starting price, lighter learning curve, cleaner publishing flow

Hootsuite vs Sprout Social

Hootsuite unggul dalam hal: More affordable entry tier, larger user base, wider integration count

Sprout Social unggul dalam hal: Polished reporting, smoother inbox, stronger customer experience tools

Hootsuite vs Agorapulse

Hootsuite unggul dalam hal: Larger integration library, deeper enterprise analytics, longer track record since 2008

Agorapulse menang dalam hal: Friendlier pricing, simpler inbox, better-rated support response times

Hootsuite vs Percik

Hootsuite unggul dalam hal: Easier setup, lower cost for mid-size teams, faster onboarding

Sprinklr menang dalam hal: Heavier enterprise feature set, broader customer-care modules, larger-scale deployments



Lebih banyak tentang Loomly dibandingkan

Here is how Loomly stacks up against other competitors:

Loomly vs Buffer

Loomly menang dalam hal: Post mockups and previews, multi-level approval workflows, built-in post ideas

Buffer unggul dalam hal: Lower entry price, very fast publishing, simpler single-user setup

Mendekat vs Kemudian

Loomly menang dalam hal: Stronger approval workflows, broader platform scheduling, richer content ideas

Kemenangan selanjutnya pada: Visual Instagram-first planning, link-in-bio tools, drag-and-drop media grid

Loomly vs Sendible

Loomly menang dalam hal: Cleaner interface, easier onboarding for small teams, post optimization tips

Sendible menang pada: Stronger agency reporting, more client management tools, deeper integrations

Loomly vs Zoho Social

Loomly menang dalam hal: Better post previews, friendlier approval flow, clearer content calendar

Zoho Social unggul dalam hal: Tight Zoho CRM links, lower per-brand pricing, built-in lead tracking



Pertanyaan Yang Sering Muncul

Apakah Hootsuite lebih baik daripada Loomly?

It depends on your needs. Hootsuite is better for deep analytics and social listening. Loomly is better for small teams that want simple, affordable content planning.

Loomly berguna untuk apa?

Loomly is good for small teams that want easy content planning. Its user-friendly design, post mockups, and approval workflows fit client work and collaborative scheduling.

Hootsuite paling cocok untuk apa?

Hootsuite is best for large, data-driven enterprises. It shines at social listening, detailed analytics, bulk scheduling, and managing many social accounts from one dashboard.

Apakah Loomly sebagus Hootsuite?

Loomly matches Hootsuite on ease of use and support. It falls behind on social listening, advanced analytics, and integrations, which Hootsuite handles much better.

Apa saja kekurangan Hootsuite?

The interface can feel cluttered for new users. Pricing starts higher at $99/month. Support sometimes takes a while, and answers can feel templated for complex issues.



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