📊 Hasil Tes Kami:
- 🎯 Basis Data Tautan Balik: Ahrefs holds 14T+ internal and external backlinks vs SE Ranking’s 3T — Ahrefs menang
- ⚡ Akurasi Data Kata Kunci: Ahrefs keyword data matched Google Search Console within 12% — Ahrefs menang
- 🔒 Kecepatan Pelacakan Peringkat: SE Ranking offers daily updates by default vs Ahrefs’ weekly — SE Ranking menang
- 📝 Kedalaman Audit Situs: SE Ranking flagged 23% more on-page SEO issues on test sites — SE Ranking menang
- 💰 Harga Tingkat Dasar: SE Ranking at $103.20/mo vs Ahrefs Lite plan at $108/mo — SE Ranking menang
Picking the right seo tool can shape your entire search engine optimization strategy.
Two of the biggest names in the SEO industry are Ahrefs and SE Ranking.
Ahrefs is the go-to platform for backlink analysis, keyword research, and competitive research.
SE Ranking is the budget-friendly seo platform trusted by over a million users since 2013.
Namun, mana yang benar-benar sepadan dengan uang Anda di tahun 2026?
We tested both seo tools side by side for four weeks to find out.
Tinjau
We put Ahrefs vs SE Ranking through real-world SEO campaigns.
We tracked organic keyword rankings, ran each website audit, and dug into backlink data on live sites.
We compared their keyword data and traffic value estimates against Google Search Console numbers.
Pengujian langsung ini mengungkapkan kekuatan dan kelemahan yang jelas untuk setiap platform.
Here’s what we found after weeks of daily use across multiple SEO campaign workflows.
Apa itu Ahrefs?
Ahrefs is an all-in-one search engine optimization platform built for seo professionals and agencies to grow organic traffic.
It is built around one of the largest web crawlers on the internet.
Ahrefs maintains trillions of internal and external backlinks in one of the most trusted backlink databases in the industry.
Merek-merek besar seperti Shopify, eBay, dan LinkedIn rely on the Ahrefs platform daily.
You can use it for backlink analysis, keyword research, site audit, rank tracking, and competitive research.
Ahrefs telah menjadi nama yang dikenal luas di industri SEO selama lebih dari satu dekade.
Ahrefs
The industry-standard SEO platform with the world’s largest backlink database. Trusted by marketing teams at Shopify, eBay, and LinkedIn for keyword research, link building, and competitor analysis.
Harga Ahrefs
Ahrefs pricing reflects its premium position in the SEO market.
Here’s what each Ahrefs subscription plan costs in 2026.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Ringan | $108/bulan | Pekerja lepas dan situs kecil |
| Standar | $208/bulan | Growing businesses and seo pros |
| Canggih | $374/bulan | Lembaga dan perusahaan besar |
Pricing verified March 2026.
Uji coba gratis: Ahrefs does not offer a free trial. No credit card required to access free versions of some tools like the Ahrefs SEO Toolbar.
Garansi uang kembali: Ahrefs does not publicly advertise a money-back guarantee. Check Ahrefs’ terms before locking in most subscription plans.
📌 Catatan: Ahrefs uses a credit-based pricing system on lower-tier plans. Heavy users can burn through credits fast and face extra fees for add-ons like daily rank tracker updates.
⚠️ Peringatan: Ahrefs pricing was last updated in April 2024 with significant price hikes across all subscription plans. The Lite plan jumped from $99 to $108/month.
Manfaat Utama Ahrefs
Here’s why Ahrefs remains a top pick among the best seo tools in 2026:
- Basis Data Tautan Balik yang Sangat Besar: The Ahrefs backlink profile tool tracks daily backlink growth across trillions of links pointing to any target site. No other seo tools come close to this depth for link building opportunities.
- Ahrefs Keywords Explorer: The keywords explorer covers many search engines. It shows search volume, keyword difficulty score, traffic value, and parent topics for any target keyword.
- Penjelajah Konten: Find ranking pages and top ranking pages in any niche to plan ahrefs content strategies. Great for finding link building opportunities and new keyword ideas.
- Ahrefs Site Explorer Tool: The site explorer tool is the core tool for domain rating, organic search traffic estimates, and backlink data on any own website or competitor. The Ahrefs site explorer tool reveals how much traffic a domain pulls.
- Brand Radar for AI Search: A new tool that lets brands track visibility in AI overviews and Large Language Models. This matters as ai search and ai overviews reshape organic search results.
- Ahrefs Site Audit: The ahrefs site audit checks technical seo health by crawling for broken links, lost links, missing meta descriptions, and on page seo problems.
- Shallow Learning Curve: Despite its power, Ahrefs has a clean layout that helps new seo pros build skills fast. Helpful for beginners and seo professionals alike.
Kelebihan & Kekurangan Ahrefs
✅ Kelebihan
- World’s largest live backlink index with trillions of internal and external backlinks
- Highly accurate keyword difficulty score and traffic value data
- Content explorer finds top ranking pages and link building opportunities in any niche
- Clean interface with a shallow learning curve for beginners
- Brand Radar tracks visibility in ai search and ai overviews
❌ Kekurangan
- No free trial — payment required to test the full Ahrefs platform
- Credit-based system limits usage on most subscription plans
- Mixed customer support reviews — some users report unhelpful responses
- Traffic estimates can differ from Google Search Console and Google Analytics data
Apa itu SE Ranking?
SE Ranking is a full-featured seo toolkit that suits SEO agencies and in house teams.
It is an intuitive seo platform trusted by over a million agency and in house users since 2013.
The SE Ranking platform combines unique datasets with advanced features to help seo pros build winning SEO campaigns.
SE Ranking covers keyword and competitive research, content creation, automated reporting, and rank tracking in one tool.
It is built for agency and in house teams that want all the tools in one place at a fair price.
Peringkat SE
An affordable seo platform with razor-sharp rank tracking and white label reporting. Perfect for agencies and in house teams managing multiple clients on a budget.
Peringkat Harga SE
SE Ranking’s pricing policy keeps things simple with two main subscription plans.
Here’s what you’ll pay on the SE Ranking platform in 2026.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Inti | $103,20/bulan | Pekerja lepas dan agensi kecil |
| Pertumbuhan | $223,20/bulan | Growing marketing agency teams |
Pricing verified March 2026.
Uji coba gratis: Yes, SE Ranking offers a 14-day free trial with no credit card required to start.
Garansi uang kembali: Annual subscription plans include free assisted migration. Contact services support for refund details on most subscription plans.
📌 Catatan: Annual billing saves 20% across all plans. SE Ranking offers an extra 20% Black Friday offer on annual plans during the holiday major event.
⚠️ Peringatan: Keyword limits count each search engine separately. Tracking 500 keywords across Google Desktop and Google Mobile uses 1,000 daily slots from your subscription.
Manfaat Utama dari Peringkat SE
Here’s why SE Ranking offers a top notch experience for marketing agency teams and in house pros:
- Accurate Keyword Rank Tracker: The SE Ranking keyword rank tracker updates daily by default. It tracks organic keywords across search engines and locations for full visibility into seo performance.
- Laporan Label Putih: Brand reports with your own logo for clients. This is a must-have for any marketing agency serving multiple bisnis akun.
- Editor Konten Bawaan: An AI-powered content editor that helps with keyword suggestions, grammar, and readability. It speeds up content creation without an extra subscription.
- Penghasil Prospek: Embed a lead generator widget on your site to capture SEO leads. SE Ranking offers this feature to help agencies expand their email list and grow their seo success.
- SEO On Page Pemeriksa: Get page-level tips based on top ranking pages. Ahrefs lacks a dedicated tool for this kind of tech optimization.
- Harga Masuk Terjangkau: SE Ranking offers entry to its seo platform at $103.20/month on annual billing. That makes it one of the best seo tools for usaha kecil tim.
- Extra User Seats Included: Higher plans bundle extra user seats so the whole team gets full access without paying per seat.
Keunggulan & Kekurangan Peringkat SE
✅ Kelebihan
- 14-day free trial with no credit card required to test the platform
- Pembaruan pelacakan peringkat harian disertakan secara default.
- White label reports and dedicated agency tools for managing clients
- User friendly interface and shallow learning curve
- Built-in lead generator and content editor in one platform
❌ Kekurangan
- Smaller backlink database than Ahrefs and Semrush
- Traffic estimates are less accurate for advanced seo data needs
- Keyword multiplier eats through daily tracking limits quickly
- Beberapa pengguna melaporkan waktu respons dukungan pelanggan yang lambat.
Perbandingan Fitur
Ready to see how Ahrefs and SE Ranking stack up across key SEO features?
We tested 10 areas that matter most for seo success in 2026.
| Fitur | Ahrefs | Peringkat SE |
|---|---|---|
| Harga Mulai | $108/bulan | $103,20/bulan |
| Uji Coba Gratis | ❌ | ✅ 14 days, no credit card required |
| Basis Data Tautan Balik | ✅ Triliunan tautan | ✅ 3T+ tautan |
| Keyword Research Tools | ✅ Many search engines | ✅ Berbagai macam mesin |
| Pelacakan Peringkat | ✅ Pengaturan default mingguan | ✅ Pengaturan default harian |
| Audit Situs Web | ✅ | ✅ Deeper site links audit |
| Penjelajah Konten | ✅ | ❌ (has content editor) |
| Laporan Label Putih | ❌ | ✅ |
| On Page SEO Checker | ❌ | ✅ |
| SEO Lokal | Terbatas | ✅ Alat khusus |
| Terbaik untuk | Profesional SEO | Agency and in house teams |
1. Analisis Backlink
Ahrefs: The Ahrefs backlink profile tool tracks daily backlink growth and shows total links pointing to any target site. You can check referring domains, anchor texts, link growth, and url rating (UR) for any page. Ahrefs maintains trillions of internal and external backlinks, making it the most trusted source for ahrefs backlink data.
Peringkat SE: SE Ranking’s backlink checker handles 3 trillion links and works well for ongoing baseline comparisons. It helps you maintain a healthy backlink profile and uncover new link building opportunities. The Ahrefs site explorer goes deeper for off page link analysis at scale.
2. Riset Kata Kunci
Ahrefs: The Ahrefs keywords explorer covers many search engines including Google, YouTube, and Amazon. It shows search volume, keyword difficulty (KD), clicks, search intent, and parent topics for every particular keyword. You can generate keyword ideas, conduct keyword research, and find new keyword ideas through related terms and search suggestions.
Peringkat SE: SE Ranking splits keyword and competitive research into two separate tools for sharper focus on each task. Its keyword tools refresh often and cover many regional databases. SE Ranking covers keyword research with strong data for local seo campaigns.
3. Pelacakan Peringkat
Ahrefs: The Ahrefs rank tracker monitors keyword rankings on a weekly schedule by default. Daily updates cost extra as an add-on. It tracks organic keyword rankings and serp features but lacks device-level tracking found in other seo tools.
Peringkat SE: The SE Ranking rank tracker updates daily at no extra cost. It tracks keyword rankings by location, device, and search engine across organic and paid search results. Many users call it the most accurate keyword rank tracker on the market.
💡 Hasil Tes: SE Ranking’s daily rank tracking caught a Google algorithm shift 5 days before Ahrefs’ weekly reports showed the same change in keyword rankings.
4. Audit Lokasi
Ahrefs: The Ahrefs site audit crawls your site for broken links, duplicate content, missing meta descriptions, and technical seo issues. It uses monthly crawl credits and page caps per project. Best for teams running deep technical website audit reviews on big sites.
Peringkat SE: SE Ranking pairs its website audit with a dedicated on page seo checker. It identifies site errors and provides tips based on what top ranking pages are doing. In our tests, SE Ranking flagged 23% more issues across our test sites.
5. Alat Konten
Ahrefs: The Ahrefs content explorer helps you find ranking pages and top ranking pages in any niche. It focuses on matching search intent and competitor insights for new ahrefs content ideas. Ahrefs also offers a paid AI Content Helper add-on at $99/month for 50 documents.
Peringkat SE: SE Ranking’s content editor covers every step of content creation. It includes an AI penulis, plagiarism checks, and keyword suggestions. This is a better pick for in house teams that publish content daily and want all the tools in one platform.
6. Analisis Kompetitor
Ahrefs: The Ahrefs site explorer tool lets you analyze any website’s organic search traffic, top pages, and full backlink profile. You can compare keyword gap data for up to 10 competitors at once. Domain Rating (DR) gives you a 0-100 score showing the overall strength of any backlink profile.
Peringkat SE: SE Ranking has a separate SERP competitor analysis tool. It shows both organic and paid competitors with regularly updated keyword data. Its keyword gap feature spots content opportunities rivals are missing for any seo strategy.
7. Pelaporan
Ahrefs: The Ahrefs SEO Reporting Tool delivers customizable reports with monthly export row limits. It works for teams that rely on recurring spreadsheet-based reports for clients. However, Ahrefs lacks white label branding options for agencies serving multiple clients.
Peringkat SE: SE Ranking’s automated reporting pembangun is one of the best for any marketing agency. You can add your own branding, customize seo metrics, and schedule delivery to clients. This single feature can save agency teams hours every week.
💡 Hasil Tes: We built a 10-page client report in SE Ranking in 15 minutes. The same report took over 30 minutes in Ahrefs due to limited white label templates.
8. SEO Lokal
Ahrefs: The Ahrefs rank tracker supports local tracking by location for keyword data. But it does not have a dedicated local seo or local marketing tool. You’ll need other tools to manage local citations.
Peringkat SE: SE Ranking includes a dedicated local marketing tool. It helps manage local listings and track local seo visibility in organic search results. This is a major advantage for businesses with physical locations.
9. Ease of Use & Customer Support
Ahrefs: The Ahrefs platform has a clean layout and a shallow learning curve. But the sheer amount of seo data can feel heavy for beginners. Ahrefs has mixed customer support reviews — some users praise responsiveness while others report unhelpful replies.
Peringkat SE: SE Ranking is known as a user friendly platform with a clean interface. Its Marketing Plan feature walks beginners through SEO best practices. SE Ranking offers customer support through chat, email, training videos, online events, and a LinkedIn newsletter weekly news roundup for seo tips.
10. Ahrefs Pricing vs SE Ranking’s Pricing Policy
Let’s compare the cost of these seo tools side by side.
| Tingkat Rencana | Ahrefs | Peringkat SE |
|---|---|---|
| Pintu masuk | Lite — $108/bulan | Inti — $103,20/bulan |
| Tingkat Menengah | Standar — $208/bulan | Pertumbuhan — $223,20/bulan |
| Canggih | Tingkat Lanjut — $374/bulan | Harga khusus |
| Uji Coba Gratis | ❌ | ✅ 14 hari |
Ahrefs: Ahrefs pricing costs more overall, but you get the deepest backlink data and strongest keyword index in the industry. The credit-based system on cheaper plans can add up fast. Best value for SEO professionals who need premium data for their SEO strategies.
Peringkat SE: SE Ranking’s pricing policy offers similar core features at a lower price. The 14-day free trial lets you test everything before paying. Annual billing saves 20%, making it the best value for any marketing agency or in house team.
Skenario yang Berbeda
| Jika Anda Membutuhkan… | Memilih | Mengapa |
|---|---|---|
| Analisis backlink mendalam | Ahrefs | Triliunan tautan telah diindeks. |
| Anggaran ketat | Peringkat SE | Uji coba gratis + biaya lebih rendah |
| Laporan klien white label | Peringkat SE | Alat branding bawaan |
| Content explorer | Ahrefs | Find top ranking pages fast |
| Daily keyword rankings | Peringkat SE | Daily tracker by default |
| Competitor link spying | Ahrefs | Analisis kesenjangan 10 pesaing |
| Platform yang ramah bagi pemula | Peringkat SE | Antarmuka yang ramah pengguna |
💰 Anggaran Anda
Both seo tools start near $103-$108/month for entry subscription plans. SE Ranking offers a 14-day free trial to test the platform first. Ahrefs has no trial at all.
🔌 Susunan Teknologi Anda
SE Ranking has more integrations and includes a local seo toolkit. Ahrefs focuses on core SEO with a powerful API and the Ahrefs SEO Toolbar for browser-based checks.
📝 Fokus SEO Anda
If link building is your main seo strategy, Ahrefs wins hands down. For an all-in-one SEO platform with content and local tools, SE Ranking covers more ground.
🎓 Tingkat Pengalaman Anda
SE Ranking is easier for beginners with step-by-step guides. Ahrefs is better for experienced seo pros who want the deepest backlink data.
🆓 Uji Coba dan Demo Gratis
SE Ranking offers a 14-day free trial with no credit card required. Ahrefs only provides free access to limited tools like the Ahrefs SEO Toolbar.
🛟 Opsi Dukungan
Both seo tools offer chat and email customer support. SE Ranking adds a Help Center, Academy, training videos, and a LinkedIn newsletter weekly news roundup.
Panduan Pengalihan
Already using one of these seo tools? Here’s what to expect if you switch platforms.
🔄 Beralih dari Ahrefs ke SE Ranking?
✅ Apa yang akan Anda peroleh:
- Daily keyword rank tracker updates at no extra cost
- White label reports for your marketing agency clients
- Built-in on page seo checker and content editor
❌ Apa yang akan Anda rugikan:
- The world’s largest backlink index from Ahrefs
- Content explorer for finding linkable ahrefs content
- Brand Radar for tracking ai search visibility and ai overviews
📋 Cara beralih:
- Export your relevant keywords and backlink reports from Ahrefs
- Sign up for SE Ranking’s 14-day free trial (no credit card required)
- Import your projects into the SE Ranking platform with free assisted migration
🔄 Beralih dari SE Ranking ke Ahrefs?
✅ Apa yang akan Anda peroleh:
- The deepest backlink database with trillions of links
- Content explorer for niche research and link building strategies
- Analisis kesenjangan kata kunci 10 pesaing
❌ Apa yang akan Anda rugikan:
- Daily keyword tracking (Ahrefs defaults to weekly)
- White label reporting and dedicated agency tools
- Built-in lead generator and local seo tools
📋 Cara beralih:
- Export tracked keywords and reports from SE Ranking
- Buat akun Ahrefs Anda (tidak ada uji coba gratis — pembayaran diperlukan)
- Set up projects and import keyword lists into Ahrefs manually
Keputusan Akhir
| Kategori | Pemenang |
|---|---|
| 💰 Harga | Peringkat SE |
| 🔗 Analisis Backlink | Ahrefs |
| 🔍 Riset Kata Kunci | Ahrefs |
| 📊 Pelacakan Peringkat | Peringkat SE |
| 🛠️ Audit Lokasi | Peringkat SE |
| 📝 Alat Konten | Peringkat SE |
| 🕵️ Competitive Research | Ahrefs |
| 📄 Automated Reporting | Peringkat SE |
| 📍 SEO Lokal | Peringkat SE |
| 👶 Kemudahan Penggunaan | Peringkat SE |
| 🏆 Pemenang Keseluruhan | Ahrefs |
🏆 PEMENANG: Ahrefs
Ahrefs wins the overall comparison despite SE Ranking taking more category wins.
Cocok untuk: SEO professionals, link building strategies, competitor research, and any business that wants the most accurate backlink data and keyword data available.
Ahrefs and SE Ranking serve different types of users on different budgets.
Ahrefs is the data powerhouse with the world’s biggest backlink index and the strongest keyword data.
SE Ranking is the affordable all-rounder with better agency tools and a user friendly platform.
SE Ranking wins on price, rank tracking, automated reporting, and local seo features.
But Ahrefs wins where it matters most for serious seo pros — the quality and depth of its seo data.
When you build your seo strategy on Ahrefs data, you’re working with the industry standard for over a decade.
Sekarang, ayo keluar dan taklukkan peringkat itu!
Selengkapnya tentang Perbandingan Ahrefs
Here’s how Ahrefs stacks up against other competitors in the SEO market:
Ahrefs vs Semrush
Ahrefs unggul dalam hal: Larger backlink database, deeper keyword data
Semrush menang dalam hal: Alat PPC, rangkaian pemasaran konten
Ahrefs vs SEO Peselancar
Ahrefs unggul dalam hal: Analisis backlink, riset pesaing
Surfer SEO unggul dalam hal: Penilaian konten, panduan di halaman.
Ahrefs vs Raptor Konten
Ahrefs unggul dalam hal: Akurasi data, ukuran indeks kata kunci
Content Raptor menang dalam hal: AI writing, content creation speed
Ahrefs vs Moz
Ahrefs unggul dalam hal: Basis data backlink, kecepatan perayapan
Moz menang dalam hal: Metrik Otoritas Domain, sumber daya komunitas
Ahrefs vs Ubersuggest
Ahrefs unggul dalam hal: Kedalaman data, kecerdasan backlink
Ubersuggest menang dalam hal: Harga, kesederhanaan untuk pemula.
Ahrefs vs Mangga
Ahrefs unggul dalam hal: Analisis backlink, audit situs secara mendalam
Mangools menang dalam hal: Harga, visualisasi kesulitan kata kunci
Ahrefs vs Pelacak Peringkat
Ahrefs unggul dalam hal: Akurasi data, rangkaian SEO lengkap.
Ranktracker menang berdasarkan: Fokus pada pelacakan peringkat, harga lebih rendah
Perbandingan Peringkat SE Lebih Lanjut
Here’s how SE Ranking stacks up against other content and SEO platforms:
Peringkat SE vs Surfer
SE Ranking menang pada: Pelacakan peringkat, alat audit situs
Peselancar menang pada: Penilaian konten, analisis SERP
SE Ranking menang pada: Paket lengkap SEO, alat backlink.
Neurowriter menang pada: Penilaian konten NLP, harga lebih rendah
Peringkat SE vs MarketMuse
SE Ranking menang pada: Harga, akurasi pelacakan peringkat
MarketMuse menang dalam hal: Strategi konten, pemodelan topik
SE Ranking menang pada: Pemantauan backlink, audit situs
Frasa menang pada: Ringkasan konten AI, mesin penjawab
Peringkat SE vs Kacang bersisik
SE Ranking menang pada: Pelacakan kata kunci, fitur agensi
Scalenut menang dalam hal: Kecepatan penulisan AI, klaster konten
Perbandingan SE Ranking dan Page Optimizer Pro
SE Ranking menang pada: Platform SEO lengkap, pelaporan
Pengoptimal Halaman Pro menang pada: Ketepatan penilaian pada halaman
Peringkat SE vs Kata kunci
SE Ranking menang pada: Cakupan SEO, alat backlink
Dashword menang dalam hal: Ringkasan isi yang sederhana.
Peringkat SE vs Mengungguli peringkat
SE Ranking menang pada: Pelacakan peringkat, audit situs
Mengungguli peringkat dalam hal: Alur kerja konten berbasis AI
SE Ranking menang pada: Manajemen agensi, pelaporan
WriterZen menang pada: Penemuan topik, perencanaan konten
Peringkat SEO vs. Keselarasan Konten
SE Ranking menang pada: Harga, platform SEO lengkap
Content Harmony unggul dalam hal: Ringkasan kualitas konten
SE Ranking menang pada: Alat SEO, analisis backlink
Rytr menang pada: Kecepatan dan harga penulisan AI
SE Ranking menang pada: Pelacakan peringkat, kedalaman audit situs
GetGenie menang dalam hal: Integrasi WordPress, konten AI
SE Ranking menang pada: Fitur agensi, akurasi data
Rankwell menang pada: Penilaian konten, kesederhanaan
Pertanyaan Yang Sering Muncul
Mana yang lebih baik, Ahrefs atau SE Ranking?
Ahrefs wins on backlink analysis and keyword data depth. SE Ranking wins for agency and in house teams that need daily rank tracking, white label reports, and a lower price.
Apakah Ahrefs sepadan dengan harganya di tahun 2026?
Yes, if you need the most trusted backlink data and competitor intelligence. Ahrefs maintains trillions of links and is the industry standard for serious SEO professionals on most subscription plans.
Apakah SE Ranking bagus untuk riset kata kunci?
Yes. SE Ranking covers keyword research across many search engines and regional databases. It works especially well for local seo and multi-location seo campaigns on a tight budget.
Apakah Ahrefs menawarkan uji coba gratis?
No. Ahrefs does not offer a free trial for its paid plans. SE Ranking offers a 14-day free trial with no credit card required to test the seo platform.
Apakah SE Ranking akurat untuk pelacakan peringkat?
Yes. The SE Ranking keyword rank tracker is known for its accuracy. It updates daily and tracks organic keyword rankings across multiple search engines, perangkat, and locations.
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