Sprinklr vs Loomly: Which Reigns Supreme in 2025?

Winner

4.5

• Smart Content Analysis
• Chatbots
• Ticket Analysis
• Live Chat Support
• Content Management
• Free Trial Available
• Paid Plans from $249/month

TRY NOW

Runner Up

3.0

• Social Media Scheduler
• Seamless Collaboration
• Content Security
• Content Creation
• Organize Campaigns
• Free Trial Available
• Contact For Pricing

TRY NOW

Feeling lost in the world of social media tools?

You’re not alone…

Two names you might have heard are Sprinklr and Loomly.

That’s where we come in.

We’re going to break down Sprinklr vs Loomly in a simple way. 

Let’s dive in!

Overview

We looked closely at both Sprinklr and Loomly.

We tried out their different parts.

This helped us see what each one can do.

Now we can compare them and tell you what we found.

4.5out of 5

Want a unified view of your customers? Sprinklr helps brands manage over 30 billion customer conversations every year.

Pricing: It has a free trial. Paid plan Starts at $249/month

Key Features:

• Unified-CXM Platform
• AI-powered Insights
• Advanced Automation

Try Sprinklr For FREE Read Full Review

3out of 5

Join 10,000+ brands who rely on Loomly for social media management. Experience the difference today.

Pricing: It has a free trial. Contact them for exact pricing.

Key Features:

• Content calendar
• Post ideas
• Analytics

Try Loomly for free Read Full Review

What is Sprinklr?

Okay, so what is Sprinklr?

Think of it like a super toolbox for really big companies that do a lot on social media.

It has tons of tools all in one place.

It can help them talk to customers, plan what to post, and see how everything is going.

Also, explore our favorite Sprinklr Alternatives…

Our Take

ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.

Try Sprinklr For free Read Full Review Sprinklr alternatives

Key Benefits

• Get the full picture. Sprinklr brings all your customer data together in one place.
• Work smarter, not harder. Automate tasks and free up your team’s time.
• Make data-driven decisions. Uncover valuable insights with AI-powered analytics.
• Protect your brand. Monitor social media for potential crises.
• Boost your bottom line. Drive sales and improve customer satisfaction.

TRY sprinklr for free

Pricing

• Social Media Management Solution: $249/month, Omnichannel publisher, Multi-timezone calender, Sprinklr AI+for content creation.
• SMM and Customer Service Solution: $299/month, Offer customer care on 15+ channels, AI-powered chatbots and Digital Twin, Omnichannel inbox.
• Custom Social Media Management Solution: Custom Pricing.

TRY sprinklr for free

Pros

• Extremely powerful & versatile.
• Offers a unified CXM solution.
• Social listening capabilities.
• Excellent AI-powered features.
• Offers enterprise-grade security.

Cons

• Complex & overwhelming.
• Steep learning curve.
• Not ideal for small businesses.

TRY sprinklr for free

What is Loomly?

Okay, let’s talk about Loomly.

Think of it like a helpful friend for your social media.

It helps you plan what to post and when.

It also lets you see how well your posts are doing.

It’s made to be easy to use, so it’s not super complicated.

Also, explore our favorite Loomly Alternatives…

Our Take

Elevate your social media strategy with Loomly. 10,000+ brands leverage its streamlined scheduling and insightful analytics to optimize their online presence.

Try loomly For FREE Read Full Review loomly alternatives

Key Benefits

• Content ideation and creation help.
• Clear calendar view for planning.
• Team collaboration features are strong.
• Post preview options are helpful.

TRY loomly for free

Pricing

• Starter: social media accounts 12, users 3, calendar unlimited.
• Beyond: social media accounts 60, users unlimited, calendar unlimited.

TRY loomly for free

Pros

• Super easy to use.
• Affordable pricing plans.
• Great for collaboration.
• Helpful post ideas.
• Provides insightful analytics.

Cons

• Limited social listening.
• Fewer integrations.
• No built-in advertising tools.

TRY loomly for free

Feature Comparison

This comparison will provide a quick review of Sprinklr, a leading enterprise software company, and Loomly, a social media management platform, highlighting their distinct features and target audiences which make happier customers.

1. Platform Scope and Focus

• Sprinklr: It is a unified platform for customer experience management (unified cxm). Its advanced ai is designed to help global brands manage all customer facing functions, including marketing, advertising, and customer care, across every modern channel. The goal is to un silo teams and create customers happier.
• Loomly: It is a social media management platform focused on content planning, scheduling, and collaboration. It is a social media management tool that provides a centralized collaboration space for marketing teams to manage social media accounts and campaigns, particularly on social media platforms.

2. Target Audience and Business Size

• Sprinklr: It is designed for large enterprises and global brands. Its extensive features, scalability, and modular pricing structure cater to large organizations that need to manage complex, multi-channel customer interactions and data across their entire front office.
• Loomly: It’s key features and pricing are tailored for social media managers, small businesses, and marketing teams. The platform is user-friendly & provides the necessary tools for managing multiple social media profiles without the complexity of an enterprise-level system.

3. AI Capabilities

• Sprinklr: It uses advanced ai across its platform to provide a variety of features, from sentiment analysis on review sites to optimizing content publishing and streamlining customer care. Its AI is a core part of its unified platform.
• Loomly: While Loomly is not an AI-first platform, it offers ai-driven features like post ideas and post optimization tips. These features provide a daily post inspiration to help a social media manager create better social media posts and social media campaigns.

4. Collaboration and Workflow

• Sprinklr: It is built to un silo teams by providing a single workspace for all customer-facing functions. Its platform supports complex, multi-level approval workflows and real-time collaboration for a large number of users across different departments.
• Loomly: It focuses on collaboration for content creation and scheduling. It offers custom roles and multi-level approval workflows to streamline the content publishing process, and it provides slack and teams integrations to facilitate communication and feedback on social media posts.

5. Content Calendar and Scheduling

• Sprinklr: It offers a comprehensive social media calendar for planning and managing social media campaigns. It can handle scheduling across numerous social channels, including organic and paid social media posts, as part of its broader marketing suite.
• Loomly: It is well-known for loomly’s calendar feature, which is a visual content calendar for social media. It provides a clear overview of all planned social media posts, making it easy to see upcoming content and manage schedules.

6. Social Media Engagement

• Sprinklr: As a customer experience management tool, Sprinklr excels at social media engagement and customer care. It has a unified inbox that brings together customer conversations from all social channels, helping brands respond quickly and provide a human experience.
• Loomly: It provides an Interactions dashboard that serves as a unified inbox, allowing users to manage comments, messages, and mentions from all their connected social media channels in one place.

7. Post Ideas and Inspiration

• Sprinklr: The Sprinklr’s AI-powered listening and analytics can surface real-time consumer trends and insights, which in turn can be used to inform advanced content strategy and generate social media posts and campaigns.
• Loomly: It provides a valuable post idea feature that gives users daily post inspiration based on trending topics, holidays, and RSS feeds. This helps social media managers and teams overcome creative blocks and consistently produce content.

8. Analytics and Reporting

• Sprinklr: It’s advanced analytics provides deep, comprehensive insights into campaign performance, customer sentiment, and brand health. It is an essential tool for global brands to make data-driven decisions.
• Loomly: It provides advanced analytics to track the performance of social media posts, monitor audience growth, and measure campaign effectiveness. Users can also export these reports to share with stakeholders.

9. Integrations

• Sprinklr: As a unified platform, Sprinklr integrates with a vast number of social media platforms, messaging channels, and enterprise systems to provide a single, comprehensive view of the customer.
• Loomly: It integrates directly with all major social media platforms and provides slack and teams integrations to streamline the workflow. It also connects with tools like Unsplash and Canva for media creation.

What to Look For in social media management platforms?

Here are some quick things to think about when picking a social media helper:

• Think about which social sites you use most. Make sure the tool works well with them.
• Consider how many posts you plan to make each month. Some tools limit this.
• Do you need to work with a team? Some tools make teamwork easier.
• What’s your budget? Prices can be very different.
• Do you just need to schedule, or do you want to see how well your posts are doing? Some tools have better analytics.
• How easy is it to learn and use? You don’t want to spend forever figuring it out.
• Does it connect with other tools you already use? This can save time.
• What’s the unified customer experience management?

Final Verdict

Okay, so we looked at both Sprinklr and Loomly.

For most people, especially smaller teams and freelancers, we think Loomly is the better choice.

It’s easier to use, and it still has lots of helpful tools for social media management and planning your content marketing.

You can see how your posts are doing with its analytics, and it won’t cost you as much as Sprinklr.

Sprinklr is super powerful, but it’s really made for big enterprise companies with lots of people and complicated needs.

If that’s not you, Loomly will probably do everything you need without making things too confusing. 

Try Sprinklr For FREE Read Full Review Sprinklr alternayives

Try Loomly for free Read Full Review Loomly alternatives

More of Sprinklr

More of Loomly

• Loomly vs Sprout Social: It is a full-suite enterprise platform with advanced social listening and CRM tools.
• Loomly vs Metricool: It provides broader analytics and website tracking.
• Loomly vs Socialpilot: It supports more platforms and offers a social inbox.
• Loomly vs Sendible: It has more in-depth analytics and reporting features.
• Loomly vs Content Studio: It excels in content discovery and a unified inbox.
• Loomly vs Heropost: It focuses on AI-powered content creation.
• Loomly vs Agorapulse: It offers strong community management tools.
• Loomly vs Zoho Social: It integrates well with the Zoho suite.
• Loomly vs Buffer: It is known for its simplicity in scheduling.
• Loomly vs Sprinklr: It is a comprehensive platform for large enterprises.
• Loomly vs Later: It is particularly strong for visual content planning, especially for Instagram.
• Loomly vs Blaze: Comparison depends on Blaze’s specific features and focus.
• Loomly vs Hootsuite: It is a more comprehensive tool with advanced social listening and a much wider range of integrations.
• Loomly vs Planable: It is a collaboration-first tool with a focus on seamless content approval workflows and a streamlined user interface.

Frequently Asked Questions