Ever feel like you’re juggling too many tools to run your online business?
You’re trying to track customers, sales, and marketing, but your system is a mess. You know you need a 客户关系管理, but which one?
You’ve probably heard about HubSpot and ClickFunnels.
That’s where we come in. We will compare HubSpot vs ClickFunnels and discuss which is The Best 客户关系管理.
概述
We’ve spent countless hours diving deep into both HubSpot and ClickFunnels.
Our team rigorously tested each platform’s features, from sales funnels to marketing automation, for a practical, real-world comparison.
Want to learn more about how HubSpot can help your business grow? Start a free trial today and explore the platform!
定价: 它有一个免费计划。高级计划起价为 $15/月。
主要特点:
- 联系人管理
- 营销自动化
- 销售管道管理
Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed.
定价: It has a free plan. Paid plan starts at $81/month
主要特点:
- Sales funnels
- Landing pages
- Email marketing
什么是 HubSpot?
HubSpot. It’s a big name in the 客户关系管理 世界。
Think of it as a toolbox.
It helps you manage customers. It also boosts your marketing.
You can even handle customer service. It’s all in one place.
此外,探索我们最喜欢的 Hubspot 替代品...
主要优点
HubSpot 以其一体化方法和强大的免费计划而大放异彩。以下是它脱颖而出的原因:
- 自由的 客户关系管理: 是的,你没看错!HubSpot 提供完全免费的 CRM,用户数量不受限制,联系人多达 100 万。
- 营销自动化: Automate your marketing tasks, such as email campaigns and 社交媒体 posting, to save time and boost efficiency.
- 销售管道管理: 可视化并跟踪您的销售流程,从而更轻松地识别瓶颈并更快地完成交易。
- 广泛的集成: 将 HubSpot 与 1,000 多种常用业务工具连接起来,以简化工作流程。
定价
- 免费工具:最多可免费使用两名用户。
- 营销中心启动器:$15/座位/月。
- 启动客户平台:$15/座位/月。
- 营销枢纽专业版 + 三个席位:$800/月,额外座位 $45/月。
优点
缺点
What is ClickFunnels?
ClickFunnels. It’s all about sales funnels. Want to build landing pages? Sell products online? ClickFunnels helps.
It’s designed to turn visitors into buyers. It focuses on sales, not everything else.
Also, explore our favorite ClickFunnels alternatives…
Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.
主要优点
- Drag-and-drop 建造者: Easily create high-converting pages without any coding.
- Pre-built templates: Get a head start with proven funnel designs for various industries.
- A/B testing: Optimize your funnels for maximum conversions.
- Email marketing integrations: Connect with your audience and nurture leads.
- Affiliate management tools: Build your army of promoters to boost sales.
定价
所有计划都将 每年计费.
- Startup: $81/month, 3 Brand Workspace, 3 Team Members.
- 专业版: $248/month, 10 Brand Workspace, 10 Team Members.
优点
缺点
功能比较
Let’s examine the core differences. We’ll compare key features, highlighting where each platform excels. This will help you decide which tool best suits your needs.
1. 联系人管理
- HubSpot: This offers robust contact management and a complete CRM. You can track detailed interactions, and lead scoring and lead management are strong.
- ClickFunnels: This tool focuses on immediate sales. Contact management is essential. It’s enough for sales funnels, but not deep.
2. Marketing Automation Tools
- HubSpot: A comprehensive marketing automation platform. It allows you to automate complex workflows. You can nurture leads with personalized email campaigns. This is a top-tier marketing platform.
- ClickFunnels: Limited marketing automation. Focuses on email follow-ups. You can automate basic sequences. It is less potent than what HubSpot offers.
3. 销售自动化
- HubSpot: Strong sales automation. You can automate tasks and track deals. This helps sales teams close more deals.
- ClickFunnels: Basic sales automation. Funnels help automate the sales process. It’s less about detailed sales management.
4. Template and Customization
- HubSpot: This offers customizable templates. You can personalize pages and emails. Customization is deep.
- ClickFunnels: Funnel templates are ready to use. You can customize them, but not as much. The focus is on quick setup.
5. 一体化
- HubSpot integrates with many apps and connects with other tools, making it very versatile.
- ClickFunnels integrates with payment gateways and email tools. It has fewer integrations than HubSpot, and ActiveCampaign integration is better compared to HubSpot integration.
6. 分析
- HubSpot: Detailed analytics. You can track marketing campaigns and sales. It offers deep insights.
- ClickFunnels: Basic funnel analytics. You can track conversions. It’s less detailed than HubSpot’s analytics.
7. 客户支持
- HubSpot: Strong customer support. Help businesses with onboarding and issues.
- ClickFunnels: This offers support, but it’s less comprehensive. The support team is helpful but less responsive.
选择 CRM 软件时要注意什么?
- 可扩展性: 它能与您的业务共同成长吗?
- 易于使用: Is it user-friendly for your team?
- 具体需求: Does it solve your core business problems?
- 预算: Does the pricing align with your financial plans?
- 支持: Is the customer support reliable?
- Inbound Marketing Focus: Does it support inbound marketing strategies if needed?
- 工作流自动化: Can it automate key business processes?
- Lead Generation: Does it help generate leads effectively?
- Customizable Features: Can you customize it to fit your unique needs?
最终裁决
So, which one wins? It depends on your needs.
For most business owners, HubSpot is the better choice. It’s a complete marketing platform.
You get 客户关系管理, marketing, and service tools.
ClickFunnels is excellent for creating sales funnels, but it’s limited. If you need a complete system, HubSpot is it. We tested both.
We know what works for marketers who need a full suite of tools or business owners who need a strong 客户关系管理.
HubSpot will serve you better than Clickfunnels and Hubspot combined.
Hubspot 的更多信息
我们探讨了 Hubspot 的几种替代方案,每种方案都有其独特的优势。
以下是 Hubspot 与这些软件解决方案的简要比较:
- Hubspot vs Gohighlevel: GoHighLevel 主要为营销机构量身定制,提供了一个管理各种数字营销任务(包括预约安排和社交媒体)的一体化平台。相反,Hubspot 则面向各种规模的企业,通过更广泛的营销、销售和服务工具集,在入站营销方面表现出色。
- Hubspot vs Pipedrive: Pipedrive 是一款专注于销售的 CRM,以可视化销售管道管理和直观的界面而著称,是跟踪交易的理想选择。Hubspot 提供了一个更全面的一体化平台,涵盖销售、营销和客户服务。
- Hubspot vs Keap: Keap(前身为 Infusionsoft)专注于客户关系管理和营销自动化,尤其适合希望简化销售流程和联系人管理的小型企业。Hubspot 提供更广泛的营销、销售和服务功能,通常具有更强大的自动化和报告功能。
- Hubspot vs ActiveCampaign: ActiveCampaign 擅长电子邮件营销和营销自动化,具有先进的细分和条件逻辑。不过,Hubspot 提供了一个更广泛的一体化平台,包括潜在客户生成、社交媒体管理以及更广泛的自动化触发器和操作。
- Hubspot vs Folk: Folk 是一款较为简单的 CRM 解决方案,擅长直接管理和组织联系人。它适用于注重易用性的小型团队。Hubspot 提供更强大的联系人管理、详细的分析以及更广泛的营销和销售功能,但学习曲线较陡。
- Hubspot 与 Instantly: Instantly 擅长冷门电子邮件推广和潜在客户生成自动化。Hubspot 提供更广泛的工具套件,包括完整的客户关系管理、具有高级设计功能的综合电子邮件营销、社交媒体集成以及更广泛的自动化工作流程。
- Hubspot vs ClickUp: ClickUp 主要是一款项目管理工具,具有广泛的定制和协作功能。它允许用户管理任务、文档和目标。虽然它通过自定义字段提供了一些 CRM 功能,但 Hubspot 是一个专门的 CRM 系统,旨在全面管理客户关系和简化销售流程。
- Hubspot vs Monday CRM: Monday.com 是一个专注于项目管理、协作和工作流程自动化的工作操作系统。相比之下,Hubspot 是一个完全集成的 CRM,提供深入的销售、营销和客户服务自动化。它旨在推动企业创收并扩大规模。
- Hubspot vs Capsule CRM: Capsule CRM 是一款简单易用的联系人管理器和销售跟踪器,非常适合需要整理客户信息和清晰管道视图的小型企业。Hubspot 的 CRM 功能更强大、更丰富,具有先进的销售管道、全面的营销自动化和广泛的集成。
- Hubspot 与 Insightly: Insightly 将客户关系管理与强大的项目管理功能结合在一起,使其成为企业的多功能工具。Hubspot 在营销自动化和更广泛的销售功能方面表现出色,为内向营销和潜在客户培育提供了更全面的套件。
- Hubspot vs Freshsales CRM: Freshsales CRM 是一款以销售为中心的 CRM,强调人工智能驱动的销售线索评分和销售自动化,以实现高效的交易管理。Hubspot 提供了一个更广泛的一体化平台,其强大的营销自动化功能与销售和服务工具集成在一起,使其适用于更复杂的销售周期。
- Hubspot 与 Salesforce: Salesforce 是一款功能强大、可高度定制的企业级 CRM,具有强大的报告和预测功能,非常适合有复杂需求的大型企业。Hubspot 提供更友好的用户界面和一套完善的营销和销售工具,尤其吸引中小企业,其定价模式也更容易接受。
- Hubspot 与 Zendesk: Zendesk 是一个专业的客户服务和支持平台,在全渠道支持、票务和先进的人工智能问题解决能力方面表现出色。Hubspot Service Hub 提供集成的客户支持工具,作为其更广泛的 CRM 套件的一部分,在营销、销售和服务团队之间提供无缝数据流,但与 Zendesk 相比,它不太重视先进的人工智能。
More of ClickFunnels
Here’s a brief comparison of ClickFunnels with these software solutions:
- ClickFunnels vs GoHighLevel: While ClickFunnels excels at funnel building for entrepreneurs, GoHighLevel offers a broader, all-in-one marketing suite with advanced agency and CRM features, often including white-label solutions.
- ClickFunnels vs Pipedrive: ClickFunnels prioritizes high-converting sales funnels, whereas Pipedrive focuses on comprehensive sales pipeline management and CRM functionalities for various business needs.
- ClickFunnels vs Keap: ClickFunnels is a specialized sales funnel builder that offers templates and drag-and-drop tools. 买, formerly Infusionsoft, provides a robust CRM with marketing and sales automation for small businesses.
- ClickFunnels vs ActiveCampaign: ClickFunnels focuses on sales funnels and landing pages, while ActiveCampaign is a powerful marketing automation platform with advanced email marketing and CRM capabilities.
- ClickFunnels vs Folk: ClickFunnels is a sales funnel platform for conversions. Folk is primarily a CRM tool for managing contacts and relationships, distinct from sales funnel automation.
- ClickFunnels vs Instantly: ClickFunnels builds sales funnels for conversions. Instantly focuses on 冷电子邮件推广 and lead management, and is often integrated with other platforms like ClickFunnels.
- ClickFunnels vs ClickUp: ClickFunnels is designed for sales funnels and online marketing. 点击 is a project management and work operating system that offers task management and team collaboration.
- ClickFunnels vs Monday CRM: ClickFunnels helps build sales funnels. Monday CRM, part of Monday.com’s Work OS, is a flexible CRM for managing sales pipelines and team collaboration, with strong project management roots.
- ClickFunnels vs Capsule CRM: ClickFunnels is for creating sales funnels. 胶囊 CRM is a simpler, contact-centric CRM for managing customer relationships and sales opportunities.
- ClickFunnels vs Insightly: ClickFunnels focuses on sales funnels. Insightly is a comprehensive CRM with project management capabilities, helping businesses track leads and projects.
- ClickFunnels vs Freshsales CRM: ClickFunnels specializes in sales funnel creation. Freshsales CRM is a sales automation platform with lead management, email, and phone integration features.
- ClickFunnels vs Salesforce: ClickFunnels is a tool for building automated sales funnels. Salesforce is a vast, enterprise-level CRM platform offering extensive sales, service, and marketing solutions.
- ClickFunnels vs Zendesk: ClickFunnels helps create conversion-focused sales funnels. Zendesk is primarily a customer service and support platform, focusing on ticketing and customer engagement.
常见问题
Is HubSpot better than ClickFunnels for small businesses?
Yes, most small businesses need a complete CRM and marketing platform. HubSpot offers a broader range of tools, from contact management to marketing automation, making it a robust choice. ClickFunnels excels at sales funnels but lacks comprehensive CRM features.
Can I use ClickFunnels for email marketing?
Yes, ClickFunnels has email marketing capabilities. You can create follow-up funnels and send automated emails. However, HubSpot’s email marketing is more advanced, with better segmentation and automation features.
Which platform is easier to learn, HubSpot or ClickFunnels?
ClickFunnels is generally easier to learn when quickly building sales funnels. HubSpot is a complete CRM with a steeper learning curve but offers more long-term value and versatility.
Does HubSpot offer a free plan?
Yes, HubSpot offers a free CRM plan. It includes essential contact management and marketing tools. However, more advanced features require paid plans.
Which platform is more cost-effective for generating leads?
It depends on your strategy. ClickFunnels focuses on immediate sales funnels, which can generate leads quickly. HubSpot offers broader marketing tools, including SEO and content marketing, which are effective for long-term lead generation.