⚡ 快速结论：
- 定价： ClickFunnels starts at $81/month. Nutshell 客户关系管理 起价为每用户每月 13 美元。
- 最适合： ClickFunnels for sales funnels, landing pages and online courses. Nutshell 客户关系管理 for pipeline tracking and contact management.
- 主要区别： ClickFunnels builds the pages that generate leads. Nutshell CRM manages the leads after they arrive.
- 我们的选择： ClickFunnels (4.2) for most users, because one platform covers pages, checkout and email marketing.
These two tools are not really rivals.
ClickFunnels is a funnel builder. Nutshell CRM is crm software.
Yet thousands of people compare them every month.
The reason is simple. Both promise to help you grow a 商业 在线的。
One creates the sales and marketing funnels that generate leads.
The other tracks those leads until they become paying customers.
概述
This ClickFunnels vs Nutshell CRM comparison covers clickfunnels pricing, features, and ease of use.
我们还会分析每种销售工具最适合哪些用户。
我们的信息来源包括已发布的规格说明、文档和 G2 评测。
我们的撰稿人也亲自体验了每一项功能。
这些笔记出现在下面的“我们的团队注意到”部分中。
ClickFunnels是什么？
ClickFunnels is a SaaS marketing platform for building advanced sales funnels.
It helps businesses grow leads and drive sales from one platform.
The library includes pre-built funnels for lead capture, product launches, and 网络研讨会 sign ups.
A drag and drop editor lets you create landing pages without code.
You also get email marketing, an online store, and online courses under one roof.
Here is a closer look at how the platform works in practice.
🏆 Winner: ClickFunnels
Build sales pages, checkout pages, and email campaigns in one place. A 14 day free trial lets you test the entire funnel first.
ClickFunnels定价
Here is what ClickFunnels costs. Every plan is billed per workspace, not per user.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 发射 | 每月 81 美元 | Solo founders testing marketing funnels |
| 规模 | 每月164美元 | Growing teams running more marketing campaigns |
| 优化 | 每月 248 美元 | Businesses that optimize sales at volume |
| 支配 | 每年 5,997 美元 | Agencies and coaching program operators |
Pricing verified August 2026.
免费试用： Yes. ClickFunnels offers a 14-day free trial to new users.
退款保证： A 30 day money back guarantee applies to annual billing plans.
📌 笔记： Entry plans cap websites, users, funnels, and contacts. Higher tiers raise those limits and move you closer to unlimited funnels.
⚠️ Pricing conflict flagged: Our research notes list plan names of Startup ($81 annual / $97 monthly) and Pro ($248 annual / $297 monthly). The table above uses our verified plan 数据 instead. Confirm current tiers on the signup page before you enter credit card details.
ClickFunnels的主要优势
以下是ClickFunnels值得考虑的原因：
- Pre-built funnel library: Templates cover lead funnels, product launches, and webinars. You skip building each funnel manually.
- 拖放式构建器： The landing page builder needs no coding. Professionally designed templates speed up web design.
- Automated email marketing: Email sequences send welcome messages and abandoned cart reminders on their own.
- Conversion tools: Order bumps, one-click upsells, and A/B testing help you fine tune conversion rates.
- Courses and memberships: You can create, sell, and manage online courses inside the same account.
- ClickFunnels analytics: The platform tracks total orders, opt ins, and conversion rates automatically.
- Education and community: An affiliate center, success center, and community connect you with like minded entrepreneurs.
我们的团队注意到了什么
我们的 作家 signed up for ClickFunnels and built a small lead funnel from scratch. Here is what stood out from that hands-on time:
ClickFunnels 的优点和缺点
✅ 优点
- Builds advanced sales funnels that turn website visitors into leads and leads into customers
- Combines website builder, email marketing tools, and checkout into one platform
- Extensive analytics and A/B testing help improve every funnel
- Course creation and membership tools sit inside the same account
- Live chat runs 24 hours a day, Monday through Friday
❌缺点
- Steep learning curve that takes real time to get through
- Many users report that published web pages load very slowly
- Expensive next to leading competitors, which hurts budget-conscious 小型企业
- No two-factor authentication, which weakens account security
Nutshell CRM是什么？
Nutshell CRM is a cloud-based crm software built for small to mid-sized B2B sales teams.
It handles contact management, pipeline tracking, and sales automation in one place.
Marketing features like email marketing, landing pages, and web forms are included.
Nutshell connects with Google Workspace, Microsoft 365, Slack, and over 5,000 apps through Zapier.
Most teams choose it for the short learning curve and low cost per user.
The walkthrough below shows how the dashboards and pipeline views fit together.
Runner Up: Nutshell CRM
Track deals, contacts, and follow-ups without a long setup. Free data migration and free live support come with every plan.
Nutshell CRM定价
Nutshell CRM plans are sold per user. Here is the full ladder.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 基础 | 每用户每月 13 美元 | A single user or tiny team |
| 生长 | 每用户每月 25 美元 | Teams adding email templates and automation |
| 专业版 | 每用户每月 42 美元 | 多个流程和个人电子邮件序列 |
| 商业 | 每用户每月 59 美元 | A full reporting suite and custom fields |
| 企业 | 每用户每月 79 美元 | Audit log, territories, and priority support |
Pricing verified August 2026.
免费试用： 是的。Nutshell 为新用户提供 14 天免费试用期。
退款保证： None published. Cancel before renewal to avoid the next charge.
📌 笔记： Free data migration and free live support ship with all plans. Competitors often charge extra for that help.
⚠️ 警告： The user per month model scales fast. Ten seats on Pro cost more each month than the ClickFunnels Launch plan.
Nutshell CRM 的主要优势
Here is where Nutshell CRM earns its place:
- Fast onboarding: The learning curve is short. Most teams are productive within days of signup.
- 可视化流水线管理： Drag and drop boards move deals through stages. Board, List, Map, and Chart views are included.
- 联系人数量不限： Every plan ships with unlimited CRM contacts and no data limits. You can import contacts from a CSV file.
- Lead discovery tools: ProspectorIQ and VisitorIQ surface sales opportunities and identify companies visiting your site.
- 内置营销： Email marketing, landing pages, and web forms need no paid add-ons.
- Mobile and calendar: Apps cover iOS and 安卓. Calendar sync works with Gmail and Outlook accounts.
- 报告和分析： Customizable dashboards track sales KPIs and team performance.
我们的团队注意到了什么
Our writer set up a test pipeline in Nutshell CRM and ran a week of follow-ups. Here is what stood out:
简述 CRM 的优缺点
✅ 优点
- Rated one of the easiest CRMs to learn for small B2B teams
- 所有套餐均包含免费数据迁移和免费在线支持
- Unlimited contacts with no data limits at any tier
- Starts at $13 per user per month, cheaper than most rivals
❌缺点
- 自动化功能不如 HubSpot 先进。 Salesforce
- Users have asked for better email attachment handling
- No funnel builder, so it cannot create sales funnels or checkout pages
- Per-seat billing gets costly as headcount grows
功能对比
Ready for a closer look at ClickFunnels vs Nutshell CRM? We compare thirteen areas below, from funnel building to support.
| 特征 | ClickFunnels | Nutshell CRM |
|---|---|---|
| 起价 | 每月 81 美元 | 每用户每月 13 美元 |
| 免费计划 | ❌ | ❌ |
| 销售漏斗搭建器 | ✅ | ❌ |
| 落地页生成器 | ✅ | ✅ |
| 联系管理 | ✅ | ✅ |
| 电子邮件营销 | ✅ | ✅ |
| Checkout Pages | ✅ | ❌ |
| 在线课程 | ✅ | ❌ |
| 多条管道 | ❌ | ✅ |
| 报价单和发票 | ❌ | ✅ |
| 免费在线支持 | ❌ | ✅ |
| 最适合 | Lead generation and selling | Managing deals after the sale starts |
1. Funnel Builder & Sales Funnels
ClickFunnels： This is the core feature. Pre-built templates cover lead funnels, product launches, and webinars, so you never have to build a funnel manually.
Nutshell CRM： There is no funnel builder here. You get visual pipelines instead, which map the sales process after a lead already exists.
2. Landing Pages & Page Builder
ClickFunnels： The drag and drop builder produces landing pages, sales pages, and full web pages. Professionally designed templates mean you rarely start from a blank canvas.
Nutshell CRM： Landing pages and web forms are included, but they exist to capture leads. They are not a full website builder.
3. 联系人管理与客户关系管理
ClickFunnels： A customizable CRM stores contacts and tags them by funnel behaviour. Contact caps apply per plan, from 10,000 upward.
Nutshell CRM： Contact management is the whole point. You get unlimited contacts, custom fields, and all the data on every client interaction in one timeline.
4. Email Marketing & Automation
ClickFunnels： ClickFunnels email automation runs welcome messages and abandoned cart reminders. Email campaigns sit inside the same workspace as your funnels.
Nutshell CRM： Drip campaigns, email templates, and personal email sequences are built in. Bulk sending works from any saved list.
5. Automation & AI
ClickFunnels： Funnel automations trigger off customer journeys, so automated sales funnels keep moving without manual work. Rules fire on opt ins, purchases, and page visits.
Nutshell CRM： 人工智能工具 assist with revenue-driving tasks, and automation handles lead routing plus follow-up notifications. It is less advanced than Salesforce automation.
⚠️ 警告： Neither platform will execute a strategy for you. Each is just a tool, and weak offers still fail with great automation.
6. Online Store & Checkout Pages
ClickFunnels： An online store builder handles checkout pages, order bumps, and one-click upsells. Buyers add a second product without re-entering credit card details.
Nutshell CRM： No storefront exists. Quotes and invoices cover the paperwork side of a deal, which suits teams that sell by conversation.
7. Online Courses & Membership Sites
ClickFunnels： You can create, sell, and manage online courses and memberships in one account. It lacks the depth of a dedicated LMS, but setup is quick.
Nutshell CRM： Course tools are absent. If you sell a coaching program, you would pair Nutshell with a separate course host.
8. Reports, Analytics & Dashboards
ClickFunnels： ClickFunnels analytics tracks total orders, opt ins, and conversion rates automatically. A/B testing shows which page version wins.
Nutshell CRM： Dashboards track sales KPIs across deal timelines and rep performance. AI meeting summarization turns call recordings into written notes.
9. Payments & Billing
ClickFunnels： Payments AI handles the money side of an entire funnel, from first charge to recurring billing. Everything stays inside the same account.
Nutshell CRM： Payment collection lives outside the product. You send a quote, then process the payment through your own billing tool.
10. Third Party Integrations
ClickFunnels： Third party integrations connect email marketing tools and CRM systems to your funnels. The list is solid without matching a dedicated CRM.
Nutshell CRM： Native integration covers Google Apps, MailChimp, Zendesk, and Slack. Zapier adds over 5,000 more apps on top.
11. Team Collaboration
ClickFunnels： Seats are capped by plan, starting at three users. The community connects ClickFunnels users with other founders building online.
Nutshell CRM： Collaboration tools keep teams on the same page with shared notes and activity tracking. Users say it keeps everyone organised.
12. Customer Support
ClickFunnels： Live chat runs 24 hours a day, Monday through Friday, and an AI 聊天机器人 answers first. Some users report that email replies take a long time to arrive.
Nutshell CRM： Live chat and email support are free on every plan. Enterprise accounts get priority handling when they respond to tickets.
💡 专业提示： A chatbot can slow you down when you need a human. Ask for a live agent 早期的 instead of waiting seconds between bot replies.
13. Pricing & Cost
Let’s compare the plans side by side. The billing models are completely different.
| 层级 | ClickFunnels | Nutshell CRM |
|---|---|---|
| 入口 | Launch — $81/month | 基金会——每用户每月 13 美元 |
| 中 | Scale — $164/month | 增长——每用户每月 25 美元 |
| Upper mid | Optimize — $248/month | 专业版——每用户每月 42 美元 |
| 高的 | Dominate — $5,997/yr | 企业版——每用户每月 59 美元 |
| 顶部 | — | 企业版——79 美元/用户/月 |
ClickFunnels： You pay per workspace, so adding people does not raise the bill. The trade-off is a high floor at $81/month with caps on funnels and contacts.
Nutshell CRM： A single user pays $13/month, which is hard to beat. Costs climb with headcount, and a six-person team on Pro passes the ClickFunnels entry price.
不同场景
| 如果您需要…… | 选择 | 为什么 |
|---|---|---|
| Sales funnels and checkout | ClickFunnels | Nutshell has no funnel builder |
| Cheapest entry for one seat | Nutshell CRM | $13 versus $81 per month |
| Lead generation from cold traffic | ClickFunnels | Landing pages and lead magnets built in |
| Long B2B sales cycles | Nutshell CRM | Multiple pipelines and deal timelines |
| 销售在线课程 | ClickFunnels | Courses and memberships included |
| Free hands-on onboarding | Nutshell CRM | Free data migration on all plans |
💰 您的预算
Nutshell starts far lower for a small team. ClickFunnels costs more upfront but does not charge extra as you add seats.
🔌 您的技术栈
Already running Gmail, Outlook, and Slack? Nutshell drops into that stack with native integration and calendar sync.
📝 您的销售流程
Self-serve buyers who purchase from a page fit ClickFunnels. Deals closed by a person over weeks fit Nutshell.
🎓您的经验水平
Nutshell has the gentler learning curve, with teams productive in days. ClickFunnels asks for real study before you get results.
🆓 免费试用和演示
Both give you 14 days. Use that window to import a real contact list and test one live campaign.
🛟 支持选项
Nutshell wins here. Free live support on every plan beats a chatbot queue when something breaks mid-launch.
切换指南
Already using one of these tools? Here is what changes if you switch.
🔄 Switching from ClickFunnels to Nutshell CRM?
✅ 你将获得：
- A far lower entry price for a single user
- Multiple pipelines, custom fields, and the ability to customize dashboards
- 所有套餐均提供免费在线支持和免费数据迁移服务
❌ 你会失去什么：
- The funnel builder and every checkout page it creates
- Online courses, memberships, and the affiliate center
- One-click upsells, order bumps, and A/B testing on sales pages
📋 如何切换：
- Export your ClickFunnels contacts to a CSV file
- Start the free Nutshell trial and request free data migration
- Rebuild live pages on a separate host before you cancel
🔄 Switching from Nutshell CRM to ClickFunnels?
✅ 你将获得：
- A full funnel builder with opt in forms and lead magnets
- Checkout, order bumps, and upsells that turn traffic into paying customers
- Course hosting and community tools in the same company account
❌ 你会失去什么：
- Unlimited contacts, since ClickFunnels caps them per plan
- The audit log, territories, and full reporting suite on upper tiers
- Free live support and the shorter onboarding curve
📋 如何切换：
- Export contacts, deals, and notes from Nutshell as CSV
- Open the 14 day ClickFunnels trial and import that list
- Build one funnel first, then move the rest once it converts
我们的评测没有涵盖的内容
This comparison focused on small businesses and lean sales teams. We did not test enterprise rollouts, multi-region territories, or how either platform handles interfaces in other languages. We also did not benchmark page load speed in a controlled browser test, though slow pages are a common complaint. Our notes reflect the August 2026 versions, and both products update often.
最终判决
| 类别 | 优胜者 |
|---|---|
| 💰 定价 | Nutshell CRM |
| 🚀 Funnels & Landing Pages | ClickFunnels |
| 📧 电子邮件营销 | ClickFunnels |
| 📇 联系人管理 | Nutshell CRM |
| 🛒 Selling & Checkout | ClickFunnels |
| 👶 易用性 | Nutshell CRM |
| 🔌 集成 | Nutshell CRM |
| 📊 分析 | ClickFunnels |
| 🏆 总冠军 | ClickFunnels |
🏆 优胜者：CLICKFUNNELS
ClickFunnels wins 4 of 8 categories and takes the overall pick at 4.2 out of 5.
最适合： sales funnels, online courses, checkout pages, and turning cold website visitors into buyers
Every online business has to do two jobs. These products each solve one half.
ClickFunnels creates demand. It builds the pages, offers, and email sequences that turn strangers into potential customers.
Nutshell CRM manages demand. It tracks deals, logs conversations, and keeps reps on schedule.
Nutshell is the better buy for a B2B team that already has leads coming in. It is cheaper, easier, and better supported.
But if you still need to generate those leads and sell online, ClickFunnels is the stronger choice.
ClickFunnels 的更多比较
Here is how ClickFunnels stacks up against other ClickFunnels alternatives:
ClickFunnels 与 ClickFunnels 的对比 GoHighLevel
ClickFunnels 的优势在于： a cleaner funnel editor, stronger course and membership tools, a larger template library
GoHighLevel 获胜： agency sub-accounts, white labelling, SMS plus call tracking in the base price
ClickFunnels 与 ClickFunnels 的对比 基普
ClickFunnels 的优势在于： page design freedom, one-click upsells at checkout, faster funnel launch time
Keap 获胜理由： deeper contact records, appointment booking, stronger small business CRM workflows
ClickFunnels 的优势在于： selling directly from a page, lower cost for a solo seller, purpose-built funnel templates
HubSpot 在以下方面胜出： reporting depth, a free starting tier, far broader third party integration options
ClickFunnels 与 ClickFunnels 的对比 即刻
ClickFunnels 的优势在于： owning the whole buyer path, hosted pages and checkout, course delivery
立即赢得： cold outbound at scale, 收件箱 rotation, deliverability tooling for outreach
Our full ClickFunnels review covers the setup process in more depth.
Nutshell CRM 的更多比较
Here is how Nutshell CRM stacks up against other options:
Nutshell 胜出的理由是： lower cost per seat, free live support, faster setup with no paid onboarding
HubSpot 在以下方面胜出： automation depth, a free tier for tiny teams, a much bigger app marketplace
Nutshell 胜出的理由是： purpose-built sales views, unlimited contacts, included email marketing
周一 CRM 胜出： flexible boards beyond sales, project tracking, a more polished mobile experience
Nutshell 胜出的理由是： price, a minimal learning curve, support access without an added service contract
Salesforce 的优势在于： enterprise reporting, deep customisation, a large network of certified partners
Nutshell CRM 与 Freshsales CRM 的比较
Nutshell 胜出的理由是： free data migration, simpler pipeline setup, marketing tools without add-ons
Freshsales 在以下方面胜出： built-in phone and chat channels, AI lead scoring, a genuine free plan
This next video walks through more alternatives in the same category.
常见问题解答
ClickFunnels是做什么的？
It builds sales funnels, landing pages, and checkout flows. The platform also runs email campaigns, hosts courses, and reports on orders and conversion rates.
ClickFunnels每月费用是多少？
Plans run from $81/month on Launch to $248/month on Optimize. The Dominate tier is billed at $5,997 per year instead of monthly.
ClickFunnels值得购买吗？
Worth it if you sell online and need pages plus checkout in one place. Skip it if you only need contact records and deal tracking.
Nutshell 是一款好的客户关系管理系统吗？
Yes, for small B2B teams that want simple pipelines and quick onboarding. Automation depth is the main trade-off against larger rivals.
哪款CRM软件排名第一？
Salesforce leads the market by share. For small teams that value ease of use, Nutshell is the more practical daily connection to your pipeline.
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