ActiveCampaign vs Nutshell CRM:2025 年哪款 CRM 工具会胜出?

| 最后更新时间:Oct 8, 2025

优胜者
ActiveCampaign logo
4.6
  • 电子邮件营销
  • 动态内容
  • 自定义登陆页面
  • 集成人工智能
  • 分割
  • 提供免费计划
  • 付费计划起价 15 美元
亚军
果壳客户关系管理
3.2
  • Sales automation
  • Email automation
  • Contact management
  • 报告和分析
  • Team collaboration
  • Texte de base en vidéo.
  • 付费计划 $13 起/月
Fahim AI 4 2 21

选择正确的 客户关系管理 很艰难,对吗?

You need to keep track of customers, emails, and deals. But, which one?

ActiveCampaign vs Nutshell- it’s a real head-scratcher.

好消息!

We’re breaking down ActiveCampaign vs Nutshell 客户关系管理 to see which CRM wins in 2025.

We’ll look at what each one does, how easy they are to use, and which might be best for you. Let’s find the 客户关系管理 that helps you win!

概述

为了给您提供最好的比较,我们进行了深入研究。

We used ActiveCampaign and Nutshell 客户关系管理 for weeks, testing their features, ease of use, and ability to handle real-world sales and marketing tasks. 

This hands-on experience led to our detailed analysis.

主动营销活动
4.6满分 5 分

Unlock the power of an all-in-one marketing platform. So, check it out now!

定价: It has a 7-day free Trial. Paid plan starts at $15/month

主要特点:

  • 电子邮件营销
  • 营销自动化
  • 客户关系管理
果壳客户关系管理 CTA
3.2满分 5 分

果壳 客户关系管理 helps you automate sales and manage customer relationships site properly. Explore it!

定价: It has a free trial. The premium plan starts at $13/month.

主要特点:

  • Contact management
  • Sales automation
  • Email marketing

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse.

Think marketing automation, email, and 客户关系管理 all in one spot.

Do you want to automate your sales?

This tool can help. It also lets you track customers and makes your marketing smarter.

此外,探索我们最喜欢的 ActiveCampaign 替代品

主动营销活动

我们的观点

主动营销活动

对于想要充分利用电子邮件营销和自动化真正力量的企业来说,ActiveCampaign 是一个绝佳的选择。然而,由于其复杂性,它可能并不适合初学者。

主要优点

  • 先进的自动化: 创建复杂的工作流程来培养潜在客户并自动执行任务。
  • 电子邮件营销强国: 发送精美且有效的电子邮件活动。
  • 内置 客户关系管理: 管理联系人并跟踪互动。
  • 细分和个性化: 通过个性化消息针对特定的联系人群体。

定价

  • ,” “plano de projeto” ou “calendário de conteúdo”).:每月15美元。
  • :每月49美元。
  • : Für immer kostenlos:每月 79 美元。
  • 企业:每月145美元。
ActiveCampaign 定价

Você pode ter mais de um espaço de trabalho.

  • 强大的自动化功能。
  • 出色的电子邮件传递能力。
  • 详细的报告和分析。
  • 非常适合成长型企业。

缺点

  • 学习起来可能很复杂。
  • 价格可能会快速上涨。
  • 它不像某些选项那样用户友好。

什么是果壳 CRM?

Nutshell CRM? It’s all about keeping your sales pipeline organized.

It’s designed for teams that love detailed 报告.

Its focus on clarity and simplicity makes it easy to track leads and deals.

此外,探索我们最喜欢的 Nutshell CRM alternatives

Nutshell CRM 主页

我们的观点

果壳客户关系管理 CTA

摆脱混乱,发展业务!果壳 CRM 帮助你实现销售自动化,并妥善管理客户关系。免费试用果壳 CRM 软件,体验与众不同!

主要优点

  • 轻松的联系人管理: 将所有客户信息集中整理,轻松访问联系方式、沟通历史记录和备注。
  • 内置 电子邮件营销:向您的潜在客户和客户发送有针对性的电子邮件营销活动。通过自动化电子邮件序列培养客户关系并推动销售。
  • Sales automation: 通过自动化工作流程简化您的销售流程。减少手动任务,专注于达成交易。
  • 出色的客户支持: Nutshell 一流的客户支持团队以反应迅速和乐于助人而闻名。

定价

  • 基金会:$13/用户/月。
  • 生长:每位用户每月 25 美元。
  • : Für immer kostenlos:$42/用户/月。
  • É onde todos os seus projetos e tarefas são organizados.:每位用户每月 59 美元。
  • 企业:每位用户每月 79 美元。
果壳 CRM 定价

Você pode ter mais de um espaço de trabalho.

  • Test de Remaker AI : Simplifiez-vous la retouche d'images en 2025 ? 6
  • 适合小型企业的实惠价格。
  • 优秀的客户支持团队。
  • 易于设置和定制。
  • 包括内置电子邮件营销。

缺点

  • 功能比 Pipedrive 少。
  • 报告可能会更加有力。
  • 有限的第三方集成。
  • 对于大型或复杂的销售团队来说并不理想。
  • 移动应用程序有待改进。

功能比较

选择正确的 客户关系管理 is crucial for business growth.

Both ActiveCampaign and Nutshell CRM offer a crm platform with strong sales 自动化, but they shine in different areas. Here is a comparison of their key features.

1. Marketing and Sales Automation

  • Nutshell CRM: Focuses more on sales automation. It helps sales teams with a built in 客户关系管理 to manage multiple pipelines and follow up email sequences.

2. Email Marketing Services and Conditional Content

  • ActiveCampaign: A leader in email marketing services. It offers an easy to use email 建造者 and advanced features like conditional content and dynamic content.
  • Nutshell CRM: Offers basic email marketing. It cannot compete with the more advanced features available in ActiveCampaign’s pre built templates.

3. Lead Scoring

  • ActiveCampaign: Lead scoring is part of its overall activecampaign marketing automation. It is highly customizable, tracking site activity and engagement.
  • Nutshell CRM: Has lead scoring to help sales teams focus on the hottest leads in their pipeline.

4. Sales Engagement and Calendar Sync

  • ActiveCampaign: Has a crm, but its sales focus often requires a crm add ons for deeper sales engagement tools like dedicated personal email sequences.
  • Nutshell CRM: A strong sales engagement tool. It features a built in crm and includes calendar sync with Google, Microsoft Outlook, and other services.

5. Advanced Customization and Custom Objects

  • ActiveCampaign: For the more advanced user or big businesses, the Enterprise plan allows users to create custom objects to organize specific non-standard Das bedeutet, dass Ihr.
  • Nutshell CRM: Does not offer the same level of customization and a full reporting suite. It has simpler custom fields.

6. User Friendliness

  • ActiveCampaign: Has a steeper learning curve because of its more advanced features.
  • Nutshell CRM: Known for its user friendly interface. Many users find it simple and fast to set up and is easier for a single user or smaller team.

7.报告和分析

  • ActiveCampaign: Provides a deep level of analytics and custom reports, giving a complete view of digital marketing campaigns and crm activity.
  • Nutshell CRM: Provides a good reporting suite for sales pipeline management and forecasting, with easy to read dashboards.

8.客户支持

  • ActiveCampaign: Offers live chat and email support, but a dedicated account team is often reserved for the Enterprise plan.
  • Nutshell CRM: Provides free live support to all its users, included in every plan for a world-class customer experience.

9. Deliverability and GDPR Compliance

  • ActiveCampaign: ActiveCampaign’s deliverability is a key activecampaign feature. It provides tools and services to help ensure email campaigns land in the 收件箱 and is a gdpr compliant solution.
  • Nutshell CRM: Is also gdpr compliant and focuses on data privacy framework.

选择 CRM 工具时要注意什么?

  • Core Capabilities: The crm software should manage contacts and client profiles, allowing you to add notes, track purchase history, and see communication timelines.
  • 易于使用: Look for a user-friendly browser interface and a mobile app so your team can easily update and execute the process on the go.
  • 自动化: The software must offer robust email marketing automation and sales funnel capabilities. Check for advanced segmentation and end automation features.
  • 销售工具: The platform should include deal management and allow you to customize multiple pipelines and territories.
  • 营销工具: Essential activeCampaign features like email templates, newsletter tool, landing pages, and the ability to run ads should be present.
  • Communication Channels: Look for the ability to send sms, transactional email, and connect with platforms like Gmail and Outlook.
  • 支持和资源: Check for phone support or a strong knowledge base. Verify if a free plan or free trial is available.
  • 报告: The system needs a full suite of reports and dashboards to review performance and analyze the funnel.
  • Die 9 besten Lernmanagement-Softwares (LMS) für 2025 15 and Compliance: The crm platform must have strong security with single sign-on, an audit log, and be gdpr compliant. Check for HIPAA support if needed.
  • 可扩展性: The pricing should be transparent, often based per user per month. Ensure it can handle your data import and adapt as your company grows.
  • Technical Foundation: Look for a solid foundation, fast page load, and a successful verification waiting process. Check for a ray id or similar security measures during connection.
  • 集成: It should integrate with other key tools, such as Microsoft Dynamics, and offer various add-ons or be a good option for ActiveCampaign alternatives.
  • Global Ready: Ensure the software supports multiple languages if you have international clients.
  • Transparency: Look for an honest ActiveCampaign review or company software review to 制作 sure the software is ActiveCampaign legit, and is not busy redesigning its core features.
  • 通知: The platform should provide instant notifications to the right person to help teams respond quickly.

最终裁决

We recommend ActiveCampaign because it is the superior all-in-one platform for growth-focused companies.

While Nutshell is simpler, ActiveCampaign’s power is unmatched for marketing.

The activecampaign crm integrates tightly with its advanced automation, allowing you to track leads and launch multi-channel campaigns with sms add-ons and even ads.

You get crucial new features, better scalability, and guaranteed gdpr compliant security.

The ability to send transactional emails and support nonprofits makes it a powerful add-on.

We have spent countless seconds verifying and proceeding with this data.

So you can trust this human-reviewed recommendation and move forward with a verification, successful waiting time being over!

More of ActiveCampaign

Here’s a comparison of ActiveCampaign with its alternatives:

  • ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric 客户关系管理 that emphasizes visual pipeline management and efficient deal tracking.
  • ActiveCampaign 与 GoHighLevel 对比: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
  • ActiveCampaign 与 Keap 对比: ActiveCampaign offers robust marketing automation and email capabilities. is tailored for small businesses, blending CRM with sales and email for an integrated approach.
  • ActiveCampaign 与 HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
  • ActiveCampaign 与 ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
  • ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative 客户关系管理 for contact management, email campaigns, and basic sales pipelines.
  • ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on 冷电子邮件 outreach and lead finding with basic CRM features for simplified sales.
  • ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. 点击 is a versatile work management platform that can be customized for CRM and emphasizes project management.
  • ActiveCampaign 与 Monday CRM 对比: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
  • ActiveCampaign 与 Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. 胶囊 CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
  • ActiveCampaign 与 Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
  • ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
  • ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
  • ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.

果壳 CRM 的更多信息

下面是 Nutshell CRM 与这些软件解决方案的简要比较:

  • Nutshell 与 Pipedrive: It stands out for its visual pipeline management, while Nutshell focuses on user-friendliness and simplicity.
  • Nutshell CRM 与 GoHighLevel: Nutshell CRM 是一款以销售为中心的 CRM,强调易用性和渠道管理,而 GoHighLevel 则提供更广泛的营销、销售和代理管理工具。
  • 果壳 CRM vs Keap: Nutshell CRM 专注于简化销售流程和协作;Keap 提供先进的营销自动化和销售线索管理功能。
  • Nutshell CRM 与 ActiveCampaign: Nutshell CRM 简化了销售和联系人跟踪,而 ActiveCampaign 擅长复杂的营销自动化、细分和电子邮件活动。
  • 果壳 CRM vs Hubspot: Nutshell CRM 为销售管道管理和客户关系提供了一个直观的界面,而 HubSpot 则为营销、销售和服务提供了一个广泛的一体化平台。
  • 果壳 CRM vs Clickfunnels: Nutshell CRM 是一款以销售为重点的专用 CRM;ClickFunnels 专门从事销售漏斗和着陆页面的构建,以促进转化。
  • 果壳客户关系管理与民间: Nutshell CRM 是一款以销售为中心的 CRM,具有强大的报告和管道管理功能;Folk 强调协作式联系人组织和人工智能驱动的充实功能。
  • Nutshell CRM 与 Instant: Nutshell CRM 专注于管理销售渠道和客户互动,而 Instantly 则面向大批量 冷电子邮件 外联和引导。
  • Nutshell CRM 与 ClickUp: Nutshell CRM 是一款专门用于销售和客户关系管理的工具,而 ClickUp 是一款包含 CRM 功能的多功能工作管理平台。
  • 果壳 CRM 与 Monday CRM: Nutshell CRM 提供了简化的销售流程和清晰的管道可视化;Monday CRM 提供了高度可定制的可视化工作流程和跨职能的强大团队协作。
  • Nutshell CRM vs Capsule CRM: Nutshell CRM 侧重于直观的销售管道管理和自动化;Capsule CRM 是一款更简单的联系人管理器,主要用于跟踪销售机会。
  • 果壳 CRM 与 Insightly: Nutshell CRM 侧重于小型企业销售团队的易用性;Insightly 则提供了更全面的 CRM,并增加了项目管理功能。
  • Nutshell CRM vs Freshsales CRM: Nutshell CRM 提供易于使用的销售管道和团队协作;Freshsales CRM 包括人工智能驱动的洞察力和更广泛的销售队伍自动化。
  • Nutshell CRM 与 Salesforce: Nutshell CRM 为中小型企业提供了一个简单、经济的解决方案;Salesforce 则是一个高度可扩展、功能丰富的企业 CRM。

常见问题

Is ActiveCampaign better for email marketing than Nutshell?

Yes, ActiveCampaign is significantly stronger for email marketing. It offers advanced automation, segmentation, and template options, improving email deliverability. Nutshell provides basic email features, but it lacks the depth and sophistication of ActiveCampaign’s marketing tools.

Which CRM is easier to use, ActiveCampaign or Nutshell?

Nutshell is generally considered easier to use, especially for small teams focused on sales. Its interface is straightforward, and its contact management is simple. ActiveCampaign, while powerful, has a steeper learning curve due to its extensive feature set.

Does ActiveCampaign or Nutshell offer a free trial?

ActiveCampaign and Nutshell offer a free trial, allowing you to test their features before committing. This lets you experience their user interfaces and determine which CRM best suits your business needs.

Which CRM is more suitable for a small business?

For 小型企业 that prioritize sales and simple contact management, Nutshell is a strong choice. However, if a 小型企业 also requires robust marketing automation and email capabilities from its CRM, ActiveCampaign is the better option.

Can ActiveCampaign or Nutshell integrate with Salesforce?

Neither ActiveCampaign nor Nutshell offers direct, seamless integration with Salesforce. However, both platforms provide API access, which can be used to build custom integrations or facilitate data transfer between the systems.

法希姆·乔哈德

法希姆·乔哈德

来自沙特阿拉伯麦地那的技术爱好者、企业家、旅行者和外籍人士。

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