Hızlı Başlangıç

Bu kılavuz, Keap'in tüm özelliklerini kapsamaktadır:
- Başlarken — Create your Keap account and finish basic setup
- Otomasyon Oluşturucu Nasıl Kullanılır? — Build when-then follow-ups that run on their own
- CRM Nasıl Kullanılır? — Keep every lead and customer record in one place
- E-posta ve SMS Nasıl Kullanılır? — Send one-off emails and texts from any contact record
- Açılış Sayfaları Nasıl Kullanılır? — Capture lead data with pages and web forms
- Satış Sürecini Nasıl Kullanabilirsiniz? — Set up a visual Kanban-style board for your deals
- Potansiyel Müşteri Yönetimi ve Takibi Nasıl Kullanılır? — See where leads come from and what they do next
- Keap AI Nasıl Kullanılır? — Launch campaigns fast with 30+ pre-built plays
- E-posta Pazarlaması Nasıl Kullanılır? — Send targeted broadcasts to tagged segments
- İşlem Hattı Yönetimi Nasıl Kullanılır? — Move deals daily and let tasks fire themselves
Gerekli süre: Her özellik için 5 dakika.
Bu kılavuzda ayrıca şunlar da yer almaktadır: Profesyonel İpuçları | Sık Yapılan Hatalar | Sorun giderme | Fiyatlandırma | Alternatifler
Bu kılavuza neden güvenmelisiniz?
I’ve used Keap for eight months and tested every feature covered here. This tutorial comes from real hands-on experience — not marketing fluff or vendor screenshots.

Keap en güçlülerden biridir. CRM and automation tools for small businesses today.
Ancak çoğu kullanıcı, bu teknolojinin yapabileceklerinin yalnızca yüzeysel bir kısmını kullanıyor.
Bu kılavuz, her önemli özelliği nasıl kullanacağınızı gösterir.
Adım adım, ekran görüntüleri ve profesyonel ipuçlarıyla.
Keap Eğitimi
This complete How to Use Keap tutorial walks you through every feature step by step, from initial setup to advanced tips that will make you a power user.

Keap
Keap puts CRM, email, texts, and automation in one place. Small businesses use it to capture leads and follow up on autopilot. Try it free — no credit card needed to start.
Keap ile Başlamak
Herhangi bir özelliği kullanmadan önce, bu tek seferlik kurulumu tamamlayın.
Yaklaşık 3 dakika sürüyor.
Here’s a look at my own setup experience:

Şimdi her adımı tek tek inceleyelim.
Step 1: Create Your Keap Account
Go to keap.com and click “Try free.”
Sign up with your work email and create a password.
Deneme sürümünü başlatmak için kredi kartına gerek yoktur.
✓ Kontrol noktası: Kontrol edin gelen kutusu for a confirmation email, then sign in.
Step 2: Open the Keap Application
Keap runs in your browser, so nothing installs on your computer.
You can also grab the mobile iOS application to add contacts on the go.
Log in with your new Keap account.
Here’s what you get once you’re inside:

✓ Kontrol noktası: Ana kontrol panelini görmelisiniz.
3. Adım: İlk Kurulumu Tamamlayın
Keap provides an onboarding checklist plus a video library to guide your setup.
Work through it: connect your email, import contacts, and customize your dashboard.
You can also plug in your existing tech stack through 5,000+ integrations.
✅ Tamamlandı: Aşağıdaki özelliklerden herhangi birini kullanmaya hazırsınız.
Keap Otomasyon Oluşturucu Nasıl Kullanılır?
Otomasyon Oluşturucu lets you build when-then follow-ups that run without you.
İşte adım adım nasıl kullanılacağı.
Adım 1: Otomasyonlar sekmesini açın.
Click “Automations” in the left menu, then hit “Create.”
Pick Easy Automations to start, or grab a template.
Step 2: Set Your When and Then
Choose a trigger, like “when a form is submitted.”
Then add actions: send an email, fire a text, or create a task.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your trigger and actions connect on the visual canvas.
3. Adım: Önizleme ve Yayınlama
Run the preview, fix anything odd, then publish.
✅ Sonuç: New leads now get instant follow-ups while you sleep.
💡 Profesyonel İpucu: Prioritize a Welcome Campaign first, then add Appointment Reminders to cut no-shows.
Keap CRM Nasıl Kullanılır?
CRM lets you capture all lead and customer info in one place.
İşte adım adım nasıl kullanılacağı.
Step 1: Add Your Contacts
Open “Contacts” and click “Add Contact,” or import a CSV.
Clean your list before importing to avoid duplicates and dead emails.
Step 2: Open a Contact Record
Click any name to see the full picture.
Every record holds contact details, emails, notes, tasks, and payments.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: You get a 360-degree view of that relationship on one screen.
Step 3: Tag and Segment
Apply tags like “hot lead” or “customer” straight from the record.
✅ Sonuç: Your CRM now organizes itself around how you actually sell.
💡 Profesyonel İpucu: Customize your dashboard to show the CRM data you check daily.
Keap E-posta ve Mesajlaşma Uygulaması Nasıl Kullanılır?
Email & Text lets you send one-off emails and texts from any contact record.
İşte adım adım nasıl kullanılacağı.
Step 1: Pick a Contact
Open the record and click “Email” or “Text.”
Step 2: Write Your Message
Type it out, then add merge fields for the first name.
Personal touches lift reply rates fast.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your draft shows the merged preview before sending.
3. Adım: Gönder veya Planla
Hit send now, or schedule it for business hours.
✅ Sonuç: The message logs on the record automatically, so nothing gets lost.
💡 Profesyonel İpucu: Text replies land back in Keap, so answer them there to keep the full history.
Keap Açılış Sayfaları Nasıl Kullanılır?
Açılış Sayfaları lets you capture lead data with pages and web forms.
İşte adım adım nasıl kullanılacağı.
Step 1: Create a Page
Go to “Marketing,” open Landing Pages, and pick a template.
You’ll find templates for lead magnets, webinars, and checkouts.
Step 2: Add Your Form
Edit the text and images, then drop in a web form.
Keep it short: name, email, and one qualifying soru.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: The form fields map to your CRM automatically.
Step 3: Publish and Connect
Publish the page and attach a welcome automation to the form.
✅ Sonuç: Every submission becomes a contact and triggers follow-up immediately.
💡 Profesyonel İpucu: Embed Keap forms on your own website too, so every page can capture leads.
Keap Satış Hattı Nasıl Kullanılır?
Satış Hattı lets you build a visual Kanban-style board for your deals.
İşte adım adım nasıl kullanılacağı.
Step 1: Open the Pipeline
Click “Sales,” then “Pipeline,” and create your first board.
Step 2: Name Your Stages
Match stages to your real process: New, Contacted, Quoted, Won.
Keap folds sales tools right into the CRM workflow, which saves real time.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your stages appear as columns across the board.
Step 3: Add Deals
Create a deal, set its value, and link the contact.
✅ Sonuç: You can now see your whole sales process at a glance.
💡 Profesyonel İpucu: Keep stages under seven so the board stays readable on one screen.
How to Use Keap Lead Manager & Tracker
Potansiyel Müşteri Yönetimi ve Takibi lets you track where leads come from and what they do next.
İşte adım adım nasıl kullanılacağı.
Step 1: Set Lead Sources
Open settings and list your sources: ads, referrals, webinars, walk-ins.
Step 2: Tag by Behavior
Use tags and behavior-based data to group leads by what they click and buy.
Those segments feed targeted emails later.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Each new lead shows a source and a growing tag history.
Step 3: Check the Reports
Açık raporlama to track campaign success and engagement.
✅ Sonuç: You now know which sources provide the best leads.
💡 Profesyonel İpucu: Review source reports monthly, then spend more on the channels that convert.
Keap AI Nasıl Kullanılır?
Keap AI lets you draft content and build campaigns with AI help.
İşte adım adım nasıl kullanılacağı.
Adım 1: Yapay Zeka Asistanını Açın
Click the AI Automation Assistant from your dashboard.
Step 2: Pick a Play
Choose from 30+ pre-built campaign templates and plays.
They cover lead generation, conversion, and re-engagement.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: The assistant loads a ready-made campaign you can edit.
Step 3: Edit and Launch
Rewrite the AI draft in your own ses, then launch.
✅ Sonuç: A campaign that used to take days now takes minutes.
💡 Profesyonel İpucu: Treat AI copy as a first draft. Your voice is what makes it great.
How to Use Keap Email Marketer
E-posta Pazarlaması lets you send targeted broadcasts and automated campaigns.
İşte adım adım nasıl kullanılacağı.
Step 1: Create a Broadcast
Go to “Marketing,” then “Email Broadcasts,” and click create.
Broadcasts work for newsletters, coupon codes, and seasonal sale reminders.
Step 2: Choose a Segment
Send to a tagged segment, not your whole list.
Segmented sends protect deliverability and lift opens.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your recipient count matches the tag you picked.
Step 3: Send and Measure
Schedule the send, then watch opens and clicks in reporting.
✅ Sonuç: Targeted emails go out without blasting everyone.
💡 Profesyonel İpucu: Set up automated surveys after purchases to gather feedback and build loyalty.
How to Use Keap Pipeline Manager
Boru Hattı Yönetimi lets you manage deals daily and automate the busywork.
İşte adım adım nasıl kullanılacağı.
Step 1: Drag Deals Forward
Move each card to its current stage as things progress.
Moving a deal can trigger automated tasks, so updates do real work.
Step 2: Add Context
Note the next action and date on every card.
Future you will thank present you.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Each card shows its owner, value, and next step.
Step 3: Review Weekly
Filter by stage or owner and clear out stalled deals.
✅ Sonuç: No deal sits forgotten in your pipeline again.
💡 Profesyonel İpucu: Tie a task automation to your proposal stage so follow-ups fire themselves.
Keap Profesyonel İpuçları ve Kısayolları
After testing Keap for eight months, here are my best tips.
Klavye Kısayolları
| Aksiyon | Kısayol |
|---|---|
| Find any contact or page | Click the search icon in the top bar |
| Undo in the email builder | Ctrl + Z (Cmd + Z on Mac) |
| Copy an email block | Ctrl + C, then Ctrl + V |
| Add a contact fast | Click the + icon in the top navigation |
Çoğu insanın gözden kaçırdığı gizli özellikler
- Free courses and live events: Keap runs free online training that clarifies your next growth step. Its formula is software, strategy, and support.
- Automated surveys: Tailored follow-ups after a survey turn feedback into loyalty without extra work.
- Geliştirici API'si: Connect custom applications with the API and PHP SDK. OAuth makes server requests to a single Keap account without requiring user authentication each time.
Keap'te Sık Yapılan ve Kaçınılması Gereken Hatalar
Mistake #1: Importing a Messy Contact List
❌ Yanlış: Dumping an old, unclean list straight into Keap.
✅ Sağ: Ensure your contact list is clean first. Remove dead emails and duplicates, then import.
Hata #2: Etiketleme Stratejisini Atlamak
❌ Yanlış: Tagging randomly, or not at all, then wondering why segments fail.
✅ Sağ: Strategize your tags on day one: source, status, and interest. Segmentation depends on it.
Mistake #3: Building Giant Campaigns First
❌ Yanlış: Spending week one on a 40-step automation nobody tested.
✅ Sağ: Start small and get quick wins. A welcome sequence and reminders beat a monster build.
Sorun Giderme
Sorun: E-postalar spam klasörüne düşüyor.
Neden: Your sending domain isn’t authenticated yet.
Düzeltmek: Add the SPF and DKIM records Keap gives you, then re-test.
Problem: Imported Contacts Are Missing Details
Neden: CSV columns didn’t map to the right Keap fields.
Düzeltmek: Re-import and match each column during the mapping step.
Problem: An Automation Never Fires
Neden: The automation is unpublished, or its trigger tag never applies.
Düzeltmek: Publish it, check the tag spelling, and test with your own email.
📌 Not: If none of these fix your issue, contact Keap support.
Keap nedir?
Keap is a leading all-in-one CRM and automation platform built for small businesses.
It brings customer data, sales pipelines, and marketing together under one login.
Think of it like a tireless assistant who remembers every lead and never forgets to follow up.
The company started as Infusionsoft and rebranded to Keap in 2019.
Bu kısa özeti izleyin:
Aşağıdaki temel özellikleri içermektedir:
- Otomasyon Oluşturucu: Visual when-then campaigns that run themselves
- CRM: Every lead and customer record in one place
- E-posta ve SMS: Direct messages from any contact record
- Giriş Sayfaları: Pages and forms that capture lead data
- Satış Süreci: A Kanban-style board for deals
- Potansiyel Müşteri Yönetimi ve Takibi: Sources, tags, and behavior data
- Keap AI: 30+ pre-built plays and drafted copy
- E-posta Pazarlaması: Broadcasts and campaigns for tagged segments
- Boru Hattı Yönetimi: Daily deal moves that trigger tasks
Ayrıntılı inceleme için lütfen sayfamıza bakın. Keap incelemesi.

Keap Fiyatlandırması
İşte Keap'in 2026'daki maliyeti:
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Keap | Aylık 299 ABD doları (Yıllık faturalandırma) | Small businesses that want CRM, marketing, and sales automation in one system |
Ücretsiz deneme sürümü: Evet — 14 gün, kredi kartı gerekmiyor.
Para iade garantisi: No standard guarantee. Cancel before renewal instead.

💰 En İyi Fiyat/Performans: There’s one plan, and it includes everything. Costs scale with contacts and users as you grow.
Keap ve Alternatifleri
Keap'in performansı nasıl? İşte rekabet ortamı:
| Alet | En İyisi İçin | Fiyat | Değerlendirme |
|---|---|---|---|
| Keap | All-in-one small business automation | 299$/ay | ⭐ 4.2 |
| GoHighLevel | Agencies and white-label | 97$/ay | ⭐ 4.5 |
| HubSpot | Ücretsiz CRM ile başlayın | 15$/ay | ⭐ 4.4 |
| Aktif Kampanya | Email automation depth | 15$/ay | ⭐ 4.5 |
| Pipedrive | Basit satış kanalları | 14$/ay | ⭐ 4.5 |
| ClickFunnels | Satış hunileri | 97$/ay | ⭐ 4.6 |
| Pazartesi CRM | Visual team workflows | 12$/ay | ⭐ 4.6 |
| Salesforce | Kurumsal ölçekte | 25$/ay | ⭐ 4.4 |
Hızlı seçimler:
- Genel olarak en iyi: Keap — CRM, email, texts, and automation in one system
- En iyi bütçe: Pipedrive — clean pipelines from $14/mo
- Yeni başlayanlar için en iyisi: HubSpot — free CRM tier to learn on
- Ajanslar için en iyisi: GoHighLevel — müşteriler için her şeyi beyaz etiketli olarak sunuyor.
🎯 Keap Alternatifleri
Keap alternatifleri mi arıyorsunuz? İşte en iyi seçenekler:
- 🚀 GoHighLevel: Agency-focused platform with funnels, CRM, and white-label reselling built in.
- 💰 Pipedrive: Affordable, no-nonsense sales pipeline that new reps learn in an afternoon.
- ⚡ ActiveCampaign: Deeper email automation logic at a lower entry price.
- 🌟 HubSpot: Free CRM tier with a huge upgrade path as you scale.
- 🎨 ClickFunnels: Funnel-first builder for launches, offers, and checkout pages.
- 👶 Halk: Lightweight, modern CRM for founders who find big tools heavy.
- 🔥 Aniden: Soğuk e-posta outreach at scale with warm-up built in.
- 🔧 ClickUp: Project management with CRM templates for ops-minded teams.
- 📊 Pazartesi CRM: Visual boards and automations your whole team will actually use.
- 💼 Kapsül CRM: Simple contact management with a generous free plan.
- 🎯 Anlayışlı bir şekilde: CRM plus project delivery for service businesses.
- 🧠 Freshsales CRM: AI scoring and built-in phone at friendly prices.
- 🏢 Salesforce: The enterprise standard when you outgrow everything else.
- ⭐ Zendesk: Support-first suite with a capable sales CRM attached.
Tam liste için lütfen sayfamıza bakın. Keap alternatifleri rehber.
⚔️ Keap Karşılaştırması
İşte Keap'in rakiplerine karşı performansı:
- Keap vs GoHighLevel: GoHighLevel wins for agencies. Keap wins for owner-run small businesses.
- Keap vs Pipedrive: Pipedrive is cheaper for pure sales. Keap adds marketing automation.
- Keap vs ActiveCampaign: ActiveCampaign wins on email depth. Keap wins on all-in-one texting and invoicing.
- Keap vs HubSpot: HubSpot starts free. Keap costs less once HubSpot add-ons pile up.
- Keap vs ClickFunnels: ClickFunnels builds better funnels. Keap manages the relationship after the sale.
- Keap vs Folk: Folk is simpler for tiny teams. Keap automates far more.
- Keap vs Instantly: Instantly rules cold outreach. Keap nurtures warm leads and customers.
- Keap vs ClickUp: ClickUp runs projects. Keap runs your sales and marketing engine.
- Keap vs Monday CRM: Monday suits collaborative teams. Keap suits automated follow-up.
- Keap vs Capsule CRM: Capsule is lighter and cheaper. Keap does much more per contact.
- Keap vs Insightly: Insightly adds project delivery. Keap wins on marketing automation.
- Keap vs Freshsales CRM: Freshsales includes calling cheaply. Keap wins on campaigns.
- Keap vs Salesforce: Salesforce scales to enterprises. Keap stays simpler for small teams.
- Keap vs Zendesk: Zendesk leads in support tickets. Keap leads in lead capture and nurture.
Keap'i Şimdi Kullanmaya Başlayın
Keap'in tüm önemli özelliklerini nasıl kullanacağınızı öğrendiniz:
- ✅ Otomasyon Oluşturucu
- ✅ CRM
- ✅ E-posta ve SMS
- ✅ Açılış Sayfaları
- ✅ Satış Süreci
- ✅ Potansiyel Müşteri Yönetimi ve Takibi
- ✅ Keap AI
- ✅ E-posta Pazarlaması
- ✅ Boru Hattı Yönetimi
Sonraki adım: Bir özelliği seçin ve hemen deneyin.
Most people start with the Automation Builder.
5 dakikadan az sürüyor.
Sıkça Sorulan Sorular
Keap'in kullanımı kolay mı?
Yes for daily CRM work. The automation builder takes practice. Keap provides onboarding checklists, a video library, and free courses to get new users started fast.
Keap ne için kullanılır?
Keap is an all-in-one CRM and automation platform for small businesses. It handles contacts, email marketing, texts, landing pages, sales pipelines, and automated follow-ups.
Keap'ten daha iyi ne var?
It depends on your needs. HubSpot has a free CRM, GoHighLevel suits agencies, and ActiveCampaign wins on email pricing. Keap is stronger as one combined system.
Keap'te nasıl ürün oluşturabilirim?
Open settings, then Products. Click Add Product, enter the name, price, and description, then save. Attach products to invoices, orders, and checkout forms.
Keap'in eski adı neydi?
Keap was called Infusionsoft. The company rebranded to Keap in 2019, and the legacy Infusionsoft product became Keap Max Classic.
Hızlı Başlangıç

Bu kılavuz, Keap'in tüm özelliklerini kapsamaktadır:
- Başlarken — Create your Keap account and finish basic setup
- Otomasyon Oluşturucu Nasıl Kullanılır? — Build when-then follow-ups that run on their own
- CRM Nasıl Kullanılır? — Keep every lead and customer record in one place
- E-posta ve SMS Nasıl Kullanılır? — Send one-off emails and texts from any contact record
- Açılış Sayfaları Nasıl Kullanılır? — Capture lead data with pages and web forms
- Satış Sürecini Nasıl Kullanabilirsiniz? — Set up a visual Kanban-style board for your deals
- Potansiyel Müşteri Yönetimi ve Takibi Nasıl Kullanılır? — See where leads come from and what they do next
- Keap AI Nasıl Kullanılır? — Launch campaigns fast with 30+ pre-built plays
- E-posta Pazarlaması Nasıl Kullanılır? — Send targeted broadcasts to tagged segments
- İşlem Hattı Yönetimi Nasıl Kullanılır? — Move deals daily and let tasks fire themselves
Gerekli süre: Her özellik için 5 dakika.
Bu kılavuzda ayrıca şunlar da yer almaktadır: Profesyonel İpuçları | Sık Yapılan Hatalar | Sorun giderme | Fiyatlandırma | Alternatifler
Bu kılavuza neden güvenmelisiniz?
I’ve used Keap for eight months and tested every feature covered here. This tutorial comes from real hands-on experience — not marketing fluff or vendor screenshots.

Keap is one of the most powerful CRM and automation tools for small businesses today.
Ancak çoğu kullanıcı, bu teknolojinin yapabileceklerinin yalnızca yüzeysel bir kısmını kullanıyor.
Bu kılavuz, her önemli özelliği nasıl kullanacağınızı gösterir.
Adım adım, ekran görüntüleri ve profesyonel ipuçlarıyla.
Keap Eğitimi
Bu kapsamlı Keap eğitim kılavuzu, ilk kurulumdan başlayarak sizi uzman bir kullanıcı yapacak ileri düzey ipuçlarına kadar her özelliği adım adım ele almaktadır.

Keap
Keap puts CRM, email, texts, and automation in one place. Small businesses use it to capture leads and follow up on autopilot. Try it free — no credit card needed to start.
Keap ile Başlamak
Herhangi bir özelliği kullanmadan önce, bu tek seferlik kurulumu tamamlayın.
Yaklaşık 3 dakika sürüyor.
Here’s a look at my own setup experience:

Şimdi her adımı tek tek inceleyelim.
Step 1: Create Your Keap Account
Go to keap.com and click “Try free.”
Sign up with your work email and create a password.
Deneme sürümünü başlatmak için kredi kartına gerek yoktur.
✓ Kontrol noktası: Check your inbox for a confirmation email, then sign in.
Step 2: Open the Keap Application
Keap runs in your browser, so nothing installs on your computer.
You can also grab the mobile iOS application to add contacts on the go.
Log in with your new Keap account.
Here’s what you get once you’re inside:

✓ Kontrol noktası: Ana kontrol panelini görmelisiniz.
3. Adım: İlk Kurulumu Tamamlayın
Keap provides an onboarding checklist plus a video library to guide your setup.
Work through it: connect your email, import contacts, and customize your dashboard.
You can also plug in your existing tech stack through 5,000+ integrations.
✅ Tamamlandı: Aşağıdaki özelliklerden herhangi birini kullanmaya hazırsınız.
Keap Otomasyon Oluşturucu Nasıl Kullanılır?
Otomasyon Oluşturucu lets you build when-then follow-ups that run without you.
İşte adım adım nasıl kullanılacağı.
Adım 1: Otomasyonlar sekmesini açın.
Click “Automations” in the left menu, then hit “Create.”
Pick Easy Automations to start, or grab a template.
Step 2: Set Your When and Then
Choose a trigger, like “when a form is submitted.”
Then add actions: send an email, fire a text, or create a task.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your trigger and actions connect on the visual canvas.
3. Adım: Önizleme ve Yayınlama
Run the preview, fix anything odd, then publish.
✅ Sonuç: New leads now get instant follow-ups while you sleep.
💡 Profesyonel İpucu: Prioritize a Welcome Campaign first, then add Appointment Reminders to cut no-shows.
Keap CRM Nasıl Kullanılır?
CRM lets you capture all lead and customer info in one place.
İşte adım adım nasıl kullanılacağı.
Step 1: Add Your Contacts
Open “Contacts” and click “Add Contact,” or import a CSV.
Clean your list before importing to avoid duplicates and dead emails.
Step 2: Open a Contact Record
Click any name to see the full picture.
Every record holds contact details, emails, notes, tasks, and payments.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: You get a 360-degree view of that relationship on one screen.
Step 3: Tag and Segment
Apply tags like “hot lead” or “customer” straight from the record.
✅ Sonuç: Your CRM now organizes itself around how you actually sell.
💡 Profesyonel İpucu: Customize your dashboard to show the CRM data you check daily.
Keap E-posta ve Mesajlaşma Uygulaması Nasıl Kullanılır?
Email & Text lets you send one-off emails and texts from any contact record.
İşte adım adım nasıl kullanılacağı.
Step 1: Pick a Contact
Open the record and click “Email” or “Text.”
Step 2: Write Your Message
Type it out, then add merge fields for the first name.
Personal touches lift reply rates fast.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your draft shows the merged preview before sending.
3. Adım: Gönder veya Planla
Hit send now, or schedule it for business hours.
✅ Sonuç: The message logs on the record automatically, so nothing gets lost.
💡 Profesyonel İpucu: Text replies land back in Keap, so answer them there to keep the full history.
Keap Açılış Sayfaları Nasıl Kullanılır?
Açılış Sayfaları lets you capture lead data with pages and web forms.
İşte adım adım nasıl kullanılacağı.
Step 1: Create a Page
Go to “Marketing,” open Landing Pages, and pick a template.
You’ll find templates for lead magnets, webinars, and checkouts.
Step 2: Add Your Form
Edit the text and images, then drop in a web form.
Keep it short: name, email, and one qualifying question.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: The form fields map to your CRM automatically.
Step 3: Publish and Connect
Publish the page and attach a welcome automation to the form.
✅ Sonuç: Every submission becomes a contact and triggers follow-up immediately.
💡 Profesyonel İpucu: Embed Keap forms on your own website too, so every page can capture leads.
Keap Satış Hattı Nasıl Kullanılır?
Satış Hattı lets you build a visual Kanban-style board for your deals.
İşte adım adım nasıl kullanılacağı.
Step 1: Open the Pipeline
Click “Sales,” then “Pipeline,” and create your first board.
Step 2: Name Your Stages
Match stages to your real process: New, Contacted, Quoted, Won.
Keap folds sales tools right into the CRM workflow, which saves real time.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your stages appear as columns across the board.
Step 3: Add Deals
Create a deal, set its value, and link the contact.
✅ Sonuç: You can now see your whole sales process at a glance.
💡 Profesyonel İpucu: Keep stages under seven so the board stays readable on one screen.
Keap Müşteri Adayı Yönetimi ve Takibi Nasıl Kullanılır?
Potansiyel Müşteri Yönetimi ve Takibi lets you track where leads come from and what they do next.
İşte adım adım nasıl kullanılacağı.
Step 1: Set Lead Sources
Open settings and list your sources: ads, referrals, webinars, walk-ins.
Step 2: Tag by Behavior
Use tags and behavior-based data to group leads by what they click and buy.
Those segments feed targeted emails later.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Each new lead shows a source and a growing tag history.
Step 3: Check the Reports
Open reporting to track campaign success and engagement.
✅ Sonuç: You now know which sources provide the best leads.
💡 Profesyonel İpucu: Review source reports monthly, then spend more on the channels that convert.
Keap AI Nasıl Kullanılır?
Keap AI lets you draft content and build campaigns with AI help.
İşte adım adım nasıl kullanılacağı.
Adım 1: Yapay Zeka Asistanını Açın
Click the AI Automation Assistant from your dashboard.
Step 2: Pick a Play
Choose from 30+ pre-built campaign templates and plays.
They cover lead generation, conversion, and re-engagement.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: The assistant loads a ready-made campaign you can edit.
Step 3: Edit and Launch
Rewrite the AI draft in your own voice, then launch.
✅ Sonuç: A campaign that used to take days now takes minutes.
💡 Profesyonel İpucu: Treat AI copy as a first draft. Your voice is what makes it great.
Keap E-posta Pazarlaması Nasıl Kullanılır?
E-posta Pazarlaması lets you send targeted broadcasts and automated campaigns.
İşte adım adım nasıl kullanılacağı.
Step 1: Create a Broadcast
Go to “Marketing,” then “Email Broadcasts,” and click create.
Broadcasts work for newsletters, coupon codes, and seasonal sale reminders.
Step 2: Choose a Segment
Send to a tagged segment, not your whole list.
Segmented sends protect deliverability and lift opens.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your recipient count matches the tag you picked.
Step 3: Send and Measure
Schedule the send, then watch opens and clicks in reporting.
✅ Sonuç: Targeted emails go out without blasting everyone.
💡 Profesyonel İpucu: Set up automated surveys after purchases to gather feedback and build loyalty.
Keap Pipeline Yönetimi Nasıl Kullanılır?
Boru Hattı Yönetimi lets you manage deals daily and automate the busywork.
İşte adım adım nasıl kullanılacağı.
Step 1: Drag Deals Forward
Move each card to its current stage as things progress.
Moving a deal can trigger automated tasks, so updates do real work.
Step 2: Add Context
Note the next action and date on every card.
Future you will thank present you.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Each card shows its owner, value, and next step.
Step 3: Review Weekly
Filter by stage or owner and clear out stalled deals.
✅ Sonuç: No deal sits forgotten in your pipeline again.
💡 Profesyonel İpucu: Tie a task automation to your proposal stage so follow-ups fire themselves.
Keap Profesyonel İpuçları ve Kısayolları
After testing Keap for eight months, here are my best tips.
Klavye Kısayolları
| Aksiyon | Kısayol |
|---|---|
| Find any contact or page | Click the search icon in the top bar |
| Undo in the email builder | Ctrl + Z (Mac'te Cmd + Z) |
| Copy an email block | Ctrl + C, then Ctrl + V |
| Add a contact fast | Click the + icon in the top navigation |
Çoğu insanın gözden kaçırdığı gizli özellikler
- Free courses and live events: Keap runs free online training that clarifies your next growth step. Its formula is software, strategy, and support.
- Automated surveys: Tailored follow-ups after a survey turn feedback into loyalty without extra work.
- Geliştirici API'si: Connect custom applications with the API and PHP SDK. OAuth makes server requests to a single Keap account without requiring user authentication each time.
Keap'te Sık Yapılan ve Kaçınılması Gereken Hatalar
Mistake #1: Importing a Messy Contact List
❌ Yanlış: Dumping an old, unclean list straight into Keap.
✅ Sağ: Ensure your contact list is clean first. Remove dead emails and duplicates, then import.
Hata #2: Etiketleme Stratejisini Atlamak
❌ Yanlış: Tagging randomly, or not at all, then wondering why segments fail.
✅ Sağ: Strategize your tags on day one: source, status, and interest. Segmentation depends on it.
Mistake #3: Building Giant Campaigns First
❌ Yanlış: Spending week one on a 40-step automation nobody tested.
✅ Sağ: Start small and get quick wins. A welcome sequence and reminders beat a monster build.
Sorun Giderme
Sorun: E-postalar spam klasörüne düşüyor.
Neden: Your sending domain isn’t authenticated yet.
Düzeltmek: Add the SPF and DKIM records Keap gives you, then re-test.
Problem: Imported Contacts Are Missing Details
Neden: CSV columns didn’t map to the right Keap fields.
Düzeltmek: Re-import and match each column during the mapping step.
Problem: An Automation Never Fires
Neden: The automation is unpublished, or its trigger tag never applies.
Düzeltmek: Publish it, check the tag spelling, and test with your own email.
📌 Not: If none of these fix your issue, contact Keap support.
Keap nedir?
Keap is a leading all-in-one CRM and automation platform built for small businesses.
It brings customer data, sales pipelines, and marketing together under one login.
Think of it like a tireless assistant who remembers every lead and never forgets to follow up.
The company started as Infusionsoft and rebranded to Keap in 2019.
Bu kısa özeti izleyin:
Aşağıdaki temel özellikleri içermektedir:
- Otomasyon Oluşturucu: Visual when-then campaigns that run themselves
- CRM: Every lead and customer record in one place
- E-posta ve SMS: Direct messages from any contact record
- Giriş Sayfaları: Pages and forms that capture lead data
- Satış Süreci: A Kanban-style board for deals
- Potansiyel Müşteri Yönetimi ve Takibi: Sources, tags, and behavior data
- Keap AI: 30+ pre-built plays and drafted copy
- E-posta Pazarlaması: Broadcasts and campaigns for tagged segments
- Boru Hattı Yönetimi: Daily deal moves that trigger tasks
Ayrıntılı inceleme için lütfen sayfamıza bakın. Keap incelemesi.

Keap Fiyatlandırması
İşte Keap'in 2026'daki maliyeti:
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Keap | Aylık 299 ABD doları (Yıllık faturalandırma) | Small businesses that want CRM, marketing, and sales automation in one system |
Ücretsiz deneme sürümü: Evet — 14 gün, kredi kartı gerekmiyor.
Para iade garantisi: No standard guarantee. Cancel before renewal instead.

💰 En İyi Fiyat/Performans: There’s one plan, and it includes everything. Costs scale with contacts and users as you grow.
Keap ve Alternatifleri
Keap'in performansı nasıl? İşte rekabet ortamı:
| Alet | En İyisi İçin | Fiyat | Değerlendirme |
|---|---|---|---|
| Keap | All-in-one small business automation | 299$/ay | ⭐ 4.2 |
| GoHighLevel | Agencies and white-label | 97$/ay | ⭐ 4.5 |
| HubSpot | Ücretsiz CRM ile başlayın | 15$/ay | ⭐ 4.4 |
| Aktif Kampanya | Email automation depth | 15$/ay | ⭐ 4.5 |
| Pipedrive | Basit satış kanalları | 14$/ay | ⭐ 4.5 |
| ClickFunnels | Satış hunileri | 97$/ay | ⭐ 4.6 |
| Pazartesi CRM | Visual team workflows | 12$/ay | ⭐ 4.6 |
| Salesforce | Kurumsal ölçekte | 25$/ay | ⭐ 4.4 |
Hızlı seçimler:
- Genel olarak en iyi: Keap — CRM, email, texts, and automation in one system
- En iyi bütçe: Pipedrive — clean pipelines from $14/mo
- Yeni başlayanlar için en iyisi: HubSpot — free CRM tier to learn on
- Ajanslar için en iyisi: GoHighLevel — müşteriler için her şeyi beyaz etiketli olarak sunuyor.
🎯 Keap Alternatifleri
Keap alternatifleri mi arıyorsunuz? İşte en iyi seçenekler:
- 🚀 GoHighLevel: Agency-focused platform with funnels, CRM, and white-label reselling built in.
- 💰 Pipedrive: Affordable, no-nonsense sales pipeline that new reps learn in an afternoon.
- ⚡ ActiveCampaign: Deeper email automation logic at a lower entry price.
- 🌟 HubSpot: Free CRM tier with a huge upgrade path as you scale.
- 🎨 ClickFunnels: Funnel-first builder for launches, offers, and checkout pages.
- 👶 Halk: Lightweight, modern CRM for founders who find big tools heavy.
- 🔥 Aniden: Cold email outreach at scale with warm-up built in.
- 🔧 ClickUp: Project management with CRM templates for ops-minded teams.
- 📊 Pazartesi CRM: Visual boards and automations your whole team will actually use.
- 💼 Kapsül CRM: Simple contact management with a generous free plan.
- 🎯 Anlayışlı bir şekilde: CRM plus project delivery for service businesses.
- 🧠 Freshsales CRM: AI scoring and built-in phone at friendly prices.
- 🏢 Salesforce: The enterprise standard when you outgrow everything else.
- ⭐ Zendesk: Support-first suite with a capable sales CRM attached.
Tam liste için lütfen sayfamıza bakın. Keap alternatifleri rehber.
⚔️ Keap Karşılaştırması
İşte Keap'in rakiplerine karşı performansı:
- Keap vs GoHighLevel: GoHighLevel wins for agencies. Keap wins for owner-run small businesses.
- Keap vs Pipedrive: Pipedrive is cheaper for pure sales. Keap adds marketing automation.
- Keap vs ActiveCampaign: ActiveCampaign wins on email depth. Keap wins on all-in-one texting and invoicing.
- Keap vs HubSpot: HubSpot starts free. Keap costs less once HubSpot add-ons pile up.
- Keap vs ClickFunnels: ClickFunnels builds better funnels. Keap manages the relationship after the sale.
- Keap vs Folk: Folk is simpler for tiny teams. Keap automates far more.
- Keap vs Instantly: Instantly rules cold outreach. Keap nurtures warm leads and customers.
- Keap vs ClickUp: ClickUp runs projects. Keap runs your sales and marketing engine.
- Keap vs Monday CRM: Monday suits collaborative teams. Keap suits automated follow-up.
- Keap vs Capsule CRM: Capsule is lighter and cheaper. Keap does much more per contact.
- Keap vs Insightly: Insightly adds project delivery. Keap wins on marketing automation.
- Keap vs Freshsales CRM: Freshsales includes calling cheaply. Keap wins on campaigns.
- Keap vs Salesforce: Salesforce scales to enterprises. Keap stays simpler for small teams.
- Keap vs Zendesk: Zendesk leads in support tickets. Keap leads in lead capture and nurture.
Keap'i Şimdi Kullanmaya Başlayın
Keap'in tüm önemli özelliklerini nasıl kullanacağınızı öğrendiniz:
- ✅ Otomasyon Oluşturucu
- ✅ CRM
- ✅ E-posta ve SMS
- ✅ Açılış Sayfaları
- ✅ Satış Süreci
- ✅ Potansiyel Müşteri Yönetimi ve Takibi
- ✅ Keap AI
- ✅ E-posta Pazarlaması
- ✅ Boru Hattı Yönetimi
Sonraki adım: Bir özelliği seçin ve hemen deneyin.
Most people start with the Automation Builder.
5 dakikadan az sürüyor.
Sıkça Sorulan Sorular
Keap'in kullanımı kolay mı?
Yes for daily CRM work. The automation builder takes practice. Keap provides onboarding checklists, a video library, and free courses to get new users started fast.
Keap ne için kullanılır?
Keap is an all-in-one CRM and automation platform for small businesses. It handles contacts, email marketing, texts, landing pages, sales pipelines, and automated follow-ups.
Keap'ten daha iyi ne var?
It depends on your needs. HubSpot has a free CRM, GoHighLevel suits agencies, and ActiveCampaign wins on email pricing. Keap is stronger as one combined system.
Keap'te nasıl ürün oluşturabilirim?
Open settings, then Products. Click Add Product, enter the name, price, and description, then save. Attach products to invoices, orders, and checkout forms.
Keap'in eski adı neydi?
Keap was called Infusionsoft. The company rebranded to Keap in 2019, and the legacy Infusionsoft product became Keap Max Classic.













