Feeling overwhelmed by the choices for managing your social media?
SocialPilot and Sprout Social are two top contenders, but which one comes out on top?
This post cuts through the noise and gives you the straightforward comparison you need.
We’ll break down SocialPilot vs Sprout Social and their key differences, helping you choose the perfect tool to boost your social media game.
Ready to conquer your social media chaos? Let’s get started!
Overview
To give you the most accurate comparison, we’ve rolled up our sleeves and tested both SocialPilot and Sprout Social extensively.
We’ve explored their features, analyzed their pricing, and put their usability to the test so you can make an informed decision.
Think of us as your social media Sherpas, guiding you through the tricky terrain of choosing the right tool!
Streamline your social media marketing. Manage 30 profiles, analyze performance, and engage with your audience.
Pricing: It has a free plan. Paid plan Starts at $30/month
Key Features:
- Bulk Scheduling
- Client Management
- In-Depth Analytics
Ready to streamline your social media management and boost your online presence? Start your free trial of Sprout Social today and experience the difference!
Pricing: It has a free plan. Paid plan Starts at $249/month
Key Features:
- Social listening
- Advanced analytics
- Team collaboration tools
What is SocialPilot?
Ever wish you had a personal assistant for all things social media? Well, SocialPilot is kind of like that!
It’s a tool that helps you manage all your social media accounts in one place. Think Facebook, Twitter, Instagram, LinkedIn – the whole gang.
You can schedule posts, track performance, and even collaborate with your team. Pretty neat, right?
Also, explore our favorite SocialPilot alternatives…
Our Take
Ready to simplify your social media? Socialpilot offers powerful features to manage your social presence. Click here to explore how Socialpilot can boost your social media efforts today!
Key Benefits
- Features: SocialPilot offers a full set of tools for scheduling, publishing, and analytics. It also includes client management and team collaboration features.
- Supported social networks: It connects with all major platforms like Facebook, Twitter, LinkedIn, Instagram, and even Google Business Profile and TikTok.
- Ease of use: The dashboard is clean and easy to use, so you can get started without a big learning curve.
- Customer support: They offer 24/5 customer support via chat and email.
- Integrations: It integrates with useful tools like Canva, Bitly, and Zapier.
- Scalability: SocialPilot has plans that grow with you, from a single user to large agencies with multiple clients.
- Warranty: While SocialPilot doesn’t offer a traditional warranty, they do have a 14-day money-back guarantee for new purchases
Pricing
- Essentials: $25.50/month (billed annually)
- Standard: $42.50/month (billed annually)
- Premium $85/month (billed annually)
- Ultimate: $170/month (billed annually)
Pros
Cons
What is Sprout Social?
Imagine having a command center for all of your social media activities. That’s Sprout Social in a nutshell!
It’s a powerful platform that helps businesses of all sizes manage their social presence like pros.
From scheduling posts & engaging with your audience to analyzing performance and discovering what people are saying about your brand, Sprout Social has you covered.
Also, explore our favorite Sprout Social alternatives…
Key Benefits
- Features: It’s a comprehensive platform with tools for publishing, engagement, and analytics. It also includes social listening and influencer marketing features.
- Supported social networks: It connects with over 20 networks, including Facebook, Instagram, Twitter, and LinkedIn, as well as Google Business Profile and TikTok.
- Ease of use: The interface is clean and user-friendly, making it easy to navigate.
- Customer support: Sprout Social offers 24/5 customer support via phone, email, and live chat, along with a robust knowledge base.
- Integrations: It integrates with many other popular tools, such as Canva, Zendesk, and Salesforce.
- Scalability: It offers different plans to fit the needs of small businesses and large enterprises.
- Warranty: Sprout Social’s terms of service outline its liability limitations, but it doesn’t offer a specific product warranty.
Pricing
- Standard: $199/month
- Professional: $299/month
- Advanced: $399/month
- Enterprise: Custom pricing.
Pros
Cons
Feature Comparison
Comparing these two social media management tools is a task for marketers and businesses of all sizes.
This deep dive into SocialPilot vs Sprout Social will help you determine the best fit for your social media presence.
1. Pricing and Value
- SocialPilot: SocialPilot is well-known for offering a better value, making it a great tool for small and medium businesses and marketing agencies. The pricing is more affordable, and they offer a professional plan with many valuable features.
- Sprout Social: Sprout Social pricing is often noted in sprout social reviews as being an expensive platform, especially for small businesses. The standard plan starts at a high price point, and many features require a professional plan or top-tier plans.
2. Supported Networks and Integrations
- SocialPilot: SocialPilot supports multiple social media profiles across all major social networks, including TikTok, LinkedIn, Twitter, and Facebook pages, as well as Google Business Profile. SocialPilot offers a Canva integration for creating beautiful posts directly within the platform.
- Sprout Social: Sprout Social offers a comprehensive set of social media channels. It’s a powerful social media suite that also supports Google Business Profile and other tools, but some Socialpilot review posts may mention that it has a more limited selection of native integrations compared to its competitor.
3. Publishing and Scheduling
- SocialPilot: SocialPilot offers a seamless ability to publish posts across multiple platforms. Its powerful bulk scheduling feature and intuitive social media calendars help you save time and stay organized. The socialpilot dashboard makes it easy to manage multiple accounts at once.
- Sprout Social: Sprout Social’s publishing capabilities are excellent, with a clean user interface and robust content library. It offers tools for automated link tracking and allows users to boost Facebook posts, but some sprout social reviews mention its scheduling features can feel less intuitive than SocialPilot’s.
4. Social Inbox and Engagement
- SocialPilot: SocialPilot’s social inbox is designed to manage social messages and the first comment on posts across your accounts. This helps you to stay on top of all your engagement and customer services.
- Sprout Social: The Smart Inbox is a standout feature of Sprout Social. It collects all messages, mentions, and social reviews in a single inbox. Its social CRM tools provide an in-depth view of customers and their history, which is critical for review management and building a social strategy.
5. Social Listening and Monitoring
- SocialPilot: SocialPilot offers basic features for monitoring brand mentions and tracking conversations. It’s a simple approach that provides a fundamental understanding of your social media presence.
- Sprout Social: Sprout Social’s social listening tool is a core strength. It allows you to monitor profiles, track twitter keywords, and perform in-depth trend analysis. This gives marketing agencies and larger businesses the ability to track industry conversations and generate valuable features for their social strategy.
6. Analytics and Reporting
- SocialPilot: SocialPilot offers great analytics for reporting on post performance, audience growth, and engagement. The dashboard provides a clear overview, and you can generate PDF reports for clients and stakeholders.
- Sprout Social: Sprout Social offers comprehensive and professional reporting, including competitive reporting and paid social reporting. You can create custom views and download detailed reports, giving you a deeper look into your social media marketing efforts.
7. Team Collaboration
- SocialPilot: SocialPilot is highly recommended for small team and medium businesses because it offers features to assign tasks and manage workflows. It makes it easy for a small team to collaborate and approve posts before publishing content.
- Sprout Social: Sprout Social’s collaboration features are robust, allowing you to assign tasks and set up custom workflows. It also offers collision detection to prevent team members from responding to the same message, which is a key ability for multi location brands and large teams.
8. User Interface and Experience
- SocialPilot: The SocialPilot dashboard is often praised in a socialpilot review for its straightforward and intuitive user interface. It is easy to navigate, making it a great social media management tool for new users and small businesses.
- Sprout Social: Sprout Social’s user interface is professional and clean, but as noted in some sprout social reviews, its extensive features can feel a bit complex for a new user. The sheer number of valuable features can be a bit annoying until you get the hang of it.
9. Customer Service and Support
- SocialPilot: SocialPilot’s customer care is highly rated. Customers praise their responsiveness and willingness to help. This level of support is crucial for both small and medium businesses.
- Sprout Social: Sprout Social is known for its excellent customer care. Many sprout social review posts mention dedicated account managers and proactive support, which is a key part of their services, although it comes at a higher cost.
10. Audience Engagement & Communication
- SocialPilot: SocialPilot provides a social inbox to manage conversations and messages, which allows you to stay engaged with customers. It helps marketing agencies and small businesses stay on top of all incoming messages.
- Sprout Social: Sprout Social’s Smart Inbox is a powerful tool for engagement. It not only centralizes messages and reviews but also provides social CRM tools, allowing you to manage support tickets and build relationships with new customers.
11. Extra Features
- SocialPilot: SocialPilot offers extra features like an AI assistant to generate relevant content ideas, making it easier to fill your content library with beautiful posts. Its ability to manage multiple accounts without a credit card required for a free trial is also a plus.
- Sprout Social: Sprout Social’s extra features include advanced review management and the ability to monitor profiles for sentiment analysis. The powerful social media suite also offers integrations with other tools like Zendesk, making it a comprehensive platform for a full social strategy.
What to Look For When Choosing the Right Tool?
Here are some quick tips to keep in mind when making your decision:
- Budget-Friendly Plans: Look for a social alternative like SocialPilot that offers unlimited users or additional users on professional plans, as this provides better value and is a great feature for agencies.
- Collaboration & Features: The best social media management tools allow you to manage reviews, assign tasks, and create beautiful posts in a collaborative environment.
- Customization: Choose a social media account management platform that offers the ability to generate a custom view of your analytics for a specific date range, giving you the insights that matter most.
- Intuitive User Interface: The user interface should be easy to navigate, whether on the Apple App Store or a web browser, and help you save time when posting to your social accounts.
- Audience Engagement: The right social pilot has valuable features for lead generation and managing your social profiles so you can stay engaged with your customers.
- Additional Features: Look for a content library to store your assets and other tools that provide curated content, as these additional features can make a big difference in your social works.
Final Verdict
So, who emerges as the social media champion? It’s a close call, but we choose SocialPilot as the best overall tool for most users. Why?
It offers a fantastic balance of features, affordability, and ease of use.
You get powerful scheduling, in-depth analytics, and excellent client management capabilities, all at a price that won’t break the bank.
While Sprout Social is a strong contender with its advanced features, it’s significantly more expensive.
If you need top-notch social listening and have a larger budget, Sprout Social is worth considering.
But for most businesses, SocialPilot delivers exceptional value and helps you conquer your social media goals.
We’ve spent countless hours testing these tools to bring you this comparison. Trust us – you can’t go wrong with SocialPilot!
Need more help choosing the right social media tools for your business? Check out our in-depth reviews & comparisons of other leading platforms.
We’re here to help you navigate the exciting world of social media and achieve your marketing goals. Let’s get social!
More of Socialpilot
Let’s see how it measures up with other options:
- Socialpilot vs Sprout Social: Sprout Social excels with advanced social listening, a smart inbox, and comprehensive social CRM tools.
- Socialpilot vs Metricool: Socialpilot – straightforward scheduling, good price. Metricool – strong, user-friendly analytics.
- Socialpilot vs Sendible: Socialpilot – good balance of features/price (agencies). Sendible – client management, comprehensive listening.
- Socialpilot vs Content Studio: Socialpilot – strong scheduling, team tools. Content Studio – content discovery, AI suggestions.
- Socialpilot vs Heropost: (Info limited – might specialize in visuals or unique pricing).
- Socialpilot vs Agorapulse: Socialpilot – robust scheduling, unified inbox. Agorapulse – strong engagement, comprehensive listening.
- Socialpilot vs Zoho: Socialpilot – wider platform integrations. Zoho Social – cost-effective (Zoho users).
- Socialpilot vs Buffer: Socialpilot – more features for the price. Buffer – simpler, basic scheduling.
- Socialpilot vs Sprinklr: Socialpilot – better for small/medium biz. Sprinklr – enterprise-level.
- Socialpilot vs Later: Socialpilot – broader platform support. Later – visual content (Instagram).
- Socialpilot vs Loomly: Socialpilot – strong scheduling/analytics. Loomly – content calendar, teamwork.
- Socialpilot vs Blaze: (Info limited – might be a feature or less common tool).
- Socialpilot vs Hootsuite: Hootsuite offers powerful social listening, trend analysis, and a wide array of third-party integrations.
- Socialpilot vs Planable: Planable stands out with its highly collaborative, visually-focused content calendar and streamlined approval workflows
More of Sprout Social
Frequently Asked Questions
What happens if there’s a connection error while proceeding with the account verification process?
Both platforms have robust systems in place to handle connection errors during the account verification process. If a connection error occurs, you’ll likely be prompted to try again later. You can also check on your internet connection and ensure you have the correct login credentials.
Is there a “verification successful waiting” period before I can start using the tools?
While the verification process itself is usually quick, there might be a short “verification successful waiting” period while the platforms finalize setting up your account. This typically takes only a few moments, and you’ll be notified when you can proceed.
What security measures are in place to protect my data on these platforms?
Can I manage multiple social media accounts from different businesses?
Yes, both SocialPilot and Sprout Social allow you to manage many social media accounts from various businesses. This is especially useful for agencies or social media managers handling numerous clients.
Will my scheduled posts go live on the specified date, or is there a delay in the system?
Both platforms ensure your posts go live at the scheduled date and time. There’s no significant delay in post-scheduling, so that you can rely on these tools for timely content delivery.
