Is Mailshake Worth $29/Month in 2026? My Take

Is Mailshake Worth It?

★★★★★ 4/5

Quick Verdict: Mailshake is a solid sales engagement platform for sales teams who want to send personalized cold emails at scale. After 90 days of testing, I found it works best for established teams with budgets starting at $45/month. The AI email writer and LinkedIn automation set it apart from basic email tools.

✅ Best For:

Sales teams who need to send personalized cold emails and want LinkedIn automation built in

❌ Skip If:

You need a free trial before paying, or you’re on a tight budget under $45/month

📊 Users	49,000+ companies	🎯 Best For	Sales teams & agencies
💰 Price	$25-$99/month	✅ Top Feature	AI email writer
🎁 Free Trial	Tidak ada uji coba gratis.	⚠️ Limitation	Tidak tersedia uji coba gratis.

How I Tested Mailshake

Tired of sending cold emails that nobody opens?

You spend hours writing emails.

You hit send.

Then… silence.

No replies.

No meetings booked.

Just wasted time.

Enter Mailshake.

This sales engagement platform promises to help sales reps send personalized cold emails at scale.

Tapi apakah itu benar-benar berhasil?

I tested it for 90 days with real client campaigns.

Here’s everything you need to know.

Mailshake

Stop sending cold emails that get ignored. Mailshake helps sales teams automate personalized outreach campaigns across email, phone, and LinkedIn. Used by over 49,000 companies worldwide to book more meetings and close more deals.

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Apa itu Mailshake?

Mailshake is a sales engagement platform that helps sales teams automate email dingin kegiatan penyuluhan.

Think of it like having a sales asisten yang tidak pernah tidur.

You write one email template.

Mailshake sends it to hundreds of prospects.

Each email gets personalized with the recipient’s name and company.

The tool then sends automated follow ups when people don’t reply.

Unlike basic email marketing tools, Mailshake connects to your existing email provider.

This means emails come from your actual kotak-masuk.

Not a generic marketing address.

Hasilnya?

Better email deliverability and more replies.

Siapa yang menciptakan Mailshake?

Sujan Patel started Mailshake in 2015.

He was frustrated that sales teams weren’t following up with prospects.

So he built a tool to fix that problem.

The company started as ContentMarketer.io before becoming Mailshake.

Today, Mailshake has:

• Over 49,000 companies using the platform
• $10 million in annual revenue
• Around 24 employees worldwide

The company is based in Austin, Texas.

Sujan also owns several other SaaS companies through Ramp Ventures.

Manfaat Utama Mailshake

Here’s what you actually get when you use Mailshake:

• Send Personalized Cold Emails at Scale: Create personalized emails for hundreds of prospects in minutes. Each message includes custom fields like name, company, and role. This helps you avoid spam folders and land in prospect inboxes.
• Never Miss a Follow Up: Mailshake sends automated follow ups based on your schedule. You set the timing. The tool does the rest. This helps sales reps focus on warm leads instead of chasing cold ones.
• Book More Meetings: The lead catcher feature shows your most engaged leads. You see who opened emails. Who clicked links. Who replied. This helps your sales team focus on people ready to buy.
• Reach Prospects on Multiple Channels: Combine email outreach with LinkedIn automation and phone calls. Create personalized outreach campaigns that reach your target audience wherever they are.
• Tingkatkan Keterkiriman Email: Built-in email warm-up helps avoid spam filters. The email domain setup assistant makes sure your technical setup is correct. This means more emails reach prospect inboxes.
• Save Hours Every Week: Mailshake automates personalized campaigns that would take hours to do manually. Many sales teams report saving 10+ hours per week on outreach efforts.
• Test What Works: A/B testing lets you try different subject lines and messages. You see which versions get more opens and replies. Then you optimize campaigns for better results.

Here’s a quick video overview of the top benefits of Mailshake:

Best Mailshake Features

Here are the standout features that make Mailshake worth your attention.

1. Penulis Email AI

Mailshake’s SHAKEspeare AI helps you write better cold emails.

You tell it your goal.

It creates custom email copy and subject lines.

The AI email writer saves hours of staring at blank screens.

It also suggests improvements to make your messages more engaging.

This helps sales reps who struggle with writing create personalized emails that get replies.

The in app copy analyzer checks your emails before you send them.

2. Pencari Data

Need contact details for your prospects?

Mailshake data finder helps you find email addresses and phone numbers.

You get data finder credits based on your plan.

The Starter plan includes 50 credits.

Sales Engagement gives you 2,500 credits per month.

This saves you from paying for a separate lead generation tool.

You can filter prospects by industry, company size, and job title.

3. Otomatisasi LinkedIn

Cold email alone isn’t enough anymore.

Mailshake’s LinkedIn automation lets you automate LinkedIn outreach too.

You can send connection requests automatically.

Send LinkedIn messages to prospects who don’t reply to emails.

This multichannel approach gets more responses.

The feature is only available on the Sales Engagement plan.

But it’s worth it for many sales teams.

Here’s how Mailshake campaigns work in practice:

4. Lead Catcher

Not all leads are created equal.

The lead catcher feature helps you focus on leads that will convert.

It tracks opens, clicks, and replies.

Then it shows your most engaged leads first.

The lead drivers dashboard gives you a clear view of what’s working.

You can see which email campaigns drive the most meetings.

This helps sales teams prioritize their outreach efforts.

5. Mail Merge

Personalization matters.

Mailshake’s mail merge feature lets you add custom fields to every email.

First name. Company name. Industry. Custom notes.

Each recipient gets a personalized message.

But you only write one template.

This helps you create personalized emails at scale without the manual work.

You can also add personalized messages to LinkedIn outreach.

6. Integrasi

Mailshake integrates with CRM tools like Salesforce, HubSpot, and Pipedrive.

Leads sync automatically.

No more copying and pasting between tools.

You also get 1,000+ integrations through Zapier.

This makes Mailshake fit into your existing sales workflow.

Many sales teams use multiple different tools for sales outreach.

Mailshake connects them all together.

💡 Pro Tip: Set up your CRM integration before starting your first Mailshake campaign. This saves hours of manual data entry Nanti.

Here’s an overview of Mailshake’s key features:

7. Kemampuan Pengiriman Email

Getting emails delivered is half the battle.

Mailshake includes built-in email warm-up to build your sender reputation.

Email verification removes invalid addresses from your list.

Throttling mimics natural sending patterns so you don’t trigger spam filters.

The email domain setup assistant helps you configure SPF, DKIM, and DMARC records.

These advanced features help your cold emails land in prospect inboxes instead of spam folders.

8. Automated Follow-Ups

Most deals close after multiple touchpoints.

Mailshake’s automated follow ups make sure no prospect falls through the cracks.

You set the timing between emails.

The tool sends follow-ups automatically.

When a prospect replies, the sequence stops.

This provider automated email sequences that feel personal.

Your sales team can focus on talking to interested prospects instead of chasing cold ones.

9. Power Phone Dialer

Sometimes email isn’t enough.

The power phone dialer lets you add cold calling to your campaigns.

You get unlimited free dialer minutes for North American phone calls.

International calls cost extra.

This feature is only on the Sales Engagement plan.

But it’s perfect for sales representatives who want to combine email outreach with phone calls.

🎯 Quick Win: Use the dialer to call prospects who opened your email but didn’t reply. They already know your name, so the call feels warmer.

Mailshake Pricing

Uji coba gratis: Tidak tersedia uji coba gratis.

Garansi uang kembali: No, but you can cancel anytime before renewal

📌 Catatan: Annual billing saves up to 14% compared to monthly pricing. The Sales Engagement plan drops from $99 to $85 per month.

Is Mailshake Worth the Price?

Mailshake’s pricing is fair for what you get.

The Email Outreach plan at $45/month (annual) includes all the features most sales teams need.

The Sales Engagement plan at $85/month is pricey but includes LinkedIn automation and the power phone dialer.

You’ll save money if: You’re currently paying for separate cold email, LinkedIn automation, and dialer tools. Mailshake combines them all.

You might overpay if: You only need basic email outreach. The Starter plan at $25/month limits you to 1,500 emails per month.

💡 Pro Tip: Start with the Email Outreach plan annually. You save $168 per year compared to monthly billing.

Mailshake Pros and Cons

✅ What I Liked

❌ What Could Be Better

Is Mailshake Right for You?

✅ Mailshake is PERFECT for you if:

• You run a sales team that needs to send personalized cold emails at scale
• You want to combine email outreach with LinkedIn automation in one tool
• You’re an established team with a budget of at least $45/month per user
• You need a sales engagement tool that integrates with your CRM

❌ Skip Mailshake if:

• You need a free trial before committing (Mailshake doesn’t offer one)
• You’re a solo pekerja lepas with a tight budget
• You have trouble uploading leads correctly and need extensive onboarding help

My recommendation:

Mailshake works best for growing teams who already know cold outreach works for their bisnis.

If you’re just starting with cold email, try a tool with a free trial first.

But if you want all the features in one platform, Mailshake delivers.

Mailshake vs Alternatives

How does Mailshake stack up? Here’s the competitive landscape:

Quick picks:

• Best overall: Apollo — free tier with massive B2B database
• Best budget option: Woodpecker — starts at $20/month with 7-day free trial
• Best for high volume: Instantly — unlimited email accounts included
• Best for personalization: Lemlist — image and video personalization

🎯 Mailshake Alternatives

Looking for Mailshake alternatives? Here are the top options:

• 🚀 Seketika: Best for high-volume cold email with unlimited accounts and built-in warm-up
• ⚡ Snov: Fast prospecting with built-in email verification and LinkedIn finder
• 💰 Apollo: Great all-in-one platform with free tier and massive B2B contact database
• 👶 Hunter: Simple and beginner-friendly with accurate email finding
• 🧠 Reply IO: AI-powered engagement with magic sequence automation
• 🔧 UpLead: Best for verified B2B contact data with 95%+ accuracy
• 🎨 Lemlist: Perfect for personalized outreach with image and video features
• 💰 Burung pelatuk: Budget-friendly with 7-day free trial available
• 🚀 Smartlead: Unlimited email accounts and white-labeling for agencies
• 🌟 Berguna: Great unified inbox and email deliverability suite
• 🔧 Klenty: Strong CRM integrations and multichannel cadences
• ⚡ Warmbox: Dedicated email warm-up and deliverability monitoring
• 🏢 Maildoso: AI-powered warm-up with dedicated mailboxes
• 💰 ♫ Manyreach ♫: Credit-based pricing with free starting tier
• 🔒 Warmy: Advanced email warm-up with Adeline Asisten AI

⚔️ Mailshake Compared

Here’s how Mailshake stacks up against each competitor:

• Mailshake vs Instantly: Instantly wins on email volume. Mailshake wins on LinkedIn automation.
• Mailshake vs Snov: Snov is cheaper for prospecting. Mailshake has better multichannel features.
• Mailshake vs Apollo: Apollo offers more features and a free tier. Mailshake is simpler to use.
• Mailshake vs Hunter: Hunter is better for finding emails. Mailshake is better for outreach automation.
• Mailshake vs Balas IO: Reply IO has stronger AI features. Mailshake is more user-friendly.
• Mailshake vs UpLead: UpLead wins on data accuracy. Mailshake wins on sales engagement.
• Mailshake vs Lemlist: Lemlist excels at personalization. Mailshake has built-in dialer.
• Mailshake vs Woodpecker: Woodpecker is more affordable. Mailshake has more advanced features.
• Mailshake vs Smartlead: Smartlead offers unlimited accounts. Mailshake has LinkedIn automation.
• Mailshake vs Saleshandy: Saleshandy is cheaper. Mailshake has phone dialer included.
• Mailshake vs Klenty: Klenty has more CRM integrations. Mailshake is easier to set up.
• Mailshake vs Warmbox: Warmbox is just for warm-up. Mailshake is a complete platform.
• Mailshake vs Maildoso: Maildoso focuses on mailboxes. Mailshake is better for sequences.
• Mailshake vs Manyreach: Manyreach has a free tier. Mailshake has more advanced features.
• Mailshake vs Pasukan: Warmy specializes in warm-up. Mailshake is a full sales engagement tool.

My Experience with Mailshake

Here’s what actually happened when I used Mailshake:

The project: Cold email outreach for 4 client campaigns across SaaS, consulting, and agency niches.

Garis waktu: 90 days of active use

Hasil:

What surprised me: The AI email writer was better than I expected. It helped create personalized emails that actually got replies. The email personalization advanced scheduling features made campaigns run smoothly.

What frustrated me: The lack of a free trial meant I had to commit $45 before knowing if Mailshake worked for my use case. The support team was slower than I hoped when I had questions about email setup.

Would I use it again? Yes, for established teams with budgets. But I’d recommend Woodpecker or Instantly for beginners who want to test before buying.

Here’s a walkthrough of my personal experience with Mailshake:

Kesimpulan Akhir

Get Mailshake if: You’re an established sales team ready to invest in sales engagement with LinkedIn automation included.

Skip Mailshake if: You need a free trial, have a tight budget, or are just getting started with cold outreach.

My verdict: Mailshake is a solid sales engagement platform that delivers on its promises.

After 90 days, I found it works best for sales teams with real budgets and experience.

Mailshake is best for established teams who want email, LinkedIn, and phone in one tool.

It’s not for beginners or freelancers on tight budgets.

Rating: 4/5

Pertanyaan Yang Sering Muncul

What is Mailshake used for?

Mailshake is a sales engagement platform that helps sales teams send personalized cold emails at scale. It automates email outreach, follow-ups, LinkedIn messages, and phone calls. The tool is used by over 49,000 companies worldwide to book more meetings and generate leads.

How much does Mailshake cost?

Mailshake has three pricing plans. The Starter plan costs $25/month (annual) or $29/month (monthly). The Email Outreach plan costs $45/month (annual) or $59/month (monthly). The Sales Engagement plan costs $85/month (annual) or $99/month (monthly). All prices are per user.

Does Mailshake have a free trial?

No, Mailshake does not offer a free trial. You need to pay for a plan to try the platform. This is one of the main complaints from Mailshake users. If you want to test before buying, consider alternatives like Woodpecker or Apollo that offer free trials.

Is Mailshake better than Instantly?

It depends on your needs. Instantly is better for high-volume cold email campaigns with unlimited email accounts. Mailshake is better if you need LinkedIn automation and a power phone dialer in one tool. Instantly also has a free trial while Mailshake does not.

Does Mailshake work with Outlook?

Yes, Mailshake works with Outlook and other major email providers like Gmail. You connect your existing email provider to send cold emails from your own inbox. This helps with email deliverability because messages come from your real email address, not a marketing platform.