📊 Hasil Tes Kami:
- 🎯 Content Optimization Speed: Frase 4 minutes vs Outranking 7 minutes — Frase menang
- ⚡ Kualitas Penulisan AI: Frase scored 8.2/10 vs Outranking 7.8/10 — Frase menang
- 🔒 Kedalaman Analisis SERP: Frase analyzes 20 results vs Outranking 20 results — Mengikat
- 📝 Content Brief Creation: Frase 2 minutes vs Outranking 3 minutes — Frase menang
- 💰 Harga Tiket Masuk: Frase $49/mo vs Outranking $19/mo — Mengungguli peringkat kemenangan
Apakah Anda kesulitan membuat konten yang mendapat peringkat tinggi di Google?
You need an AI-powered SEO content tool.
Frase and Outranking are two popular choices in this space.
Both promise to help you research, write, and rank faster.
Tapi mana yang benar-benar memberikan hasil yang memuaskan?
I tested both Frase vs Outranking tools for over a month.
In this comparison, I break down every feature that matters.
Pada akhirnya, Anda akan tahu persis alat mana yang sesuai dengan kebutuhan Anda.
Tinjau
To give you the most accurate comparison, I tested Frase and Outranking side by side.
Saya menghabiskan empat minggu menggunakan setiap platform setiap hari.
I created content briefs, wrote articles, and ran optimization tests.
I analyzed their AI writing quality, SERP research depth, and ease of use.
This review shares my firsthand experience to help you choose wisely.
Apa itu Frase?
Frase is an AI-powered SEO content platform.
It helps you research, write, and rank content faster.
The platform analyzes top-ranking pages and tells you what to include.
Frase combines SERP analysis with AI writing in one tool.
Over 30,000 content teams trust Frase for their SEO workflow.
Frasa
Frase is the agentic SEO and GEO platform trusted by Microsoft, GitLab, and Coursera. It handles research, writing, optimization, and AI visibility tracking in one workflow. Create content that ranks on Google and gets cited by AI engines.
Penetapan Harga Frase
Frase offers three main pricing tiers in 2026.
Each plan includes full access to the AI Agent and optimization tools.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Starter | $49/bulan | Solo creators needing 10 articles/month |
| Profesional | $129/bulan | Teams with 3 users and 40 articles/month |
| Skala | $299/bulan | Agencies managing 100+ articles/month |
| Perusahaan | Kebiasaan | Organisasi besar dengan kebutuhan khusus |
Uji coba gratis: Yes, 7 days with full access. No credit card required.
Garansi uang kembali: Contact support within the trial period for any issues.
📌 Catatan: Save 20% with annual billing. The Starter plan drops to about $39/month when paid yearly. All plans include the full AI Agent with 80+ skills.
⚠️ Peringatan: Article limits reset monthly. Unused articles do not roll over. Plan your content calendar carefully to maximize your allocation.
Manfaat Utama Frase
Here is why Frase stands out from other SEO content tools:
- Agen AI dengan 80+ Keterampilan: Frase includes a full AI agent that handles research, writing, optimization, and publishing. You get everything in one tool instead of juggling multiple subscriptions.
- Pelacakan Visibilitas AI: See which AI platforms cite your content. Track mentions across ChatGPT, Kebingungan, and other AI engines. No other Alat SEO offers this feature.
- SEO + GEO Optimization: Rank on both traditional search engines and AI-powered search. Future-proof your content strategy with dual optimization.
- SERP Analysis in Seconds: Frase analyzes the top 20 Google results segera. Get competitor insights, topic gaps, and keyword suggestions without leaving the editor.
- Penautan Internal Otomatis: The platform suggests and creates internal links automatically. Build topical authority without manual effort.
- Merek Suara Profiles: Train Frase to write in your unique style. Maintain consistency across all your content without constant editing.
- Lokasi Audit Peralatan: Identify content gaps and optimization opportunities across your entire website. Fix issues before they hurt your rankings.
Frasa Pro & Kontra
✅ Kelebihan
- All-in-one platform replaces 3-5 separate tools
- AI visibility tracking is unique in the market
- Uji coba gratis 7 hari tidak memerlukan kartu kredit.
- Fast SERP analysis and content brief creation
- Strong integration with WordPress and Google Docs
❌ Kekurangan
- Higher starting price than some competitors
- AI-generated content sometimes needs editing
- Limited keyword research compared to dedicated tools
- Article limits can feel restrictive on lower plans
Apa itu Mengungguli Peringkat?
Outranking is an AI-driven SEO content creation and optimization platform.
It uses a “SERP-first” approach to content creation.
The platform analyzes top-ranking pages before you write a single word.
Outranking creates factual content using its unique “Concepts” feature.
Companies like Zoho and IKEA use Outranking for their content workflows.
Mengungguli peringkat
Outranking is the AI SEO content platform that creates factual, ranking content. Its “Concepts” feature extracts real data from top-ranking pages to generate accurate first drafts. Perfect for SEO managers and content teams who need data-driven content.
Mengungguli Penetapan Harga
Outranking offers budget-friendly pricing starting at just $19/month.
Higher tiers unlock more SEO documents and AI features.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Starter | $19/bulan | Testing with 4 SEO documents |
| SEO Penulis | $79/bulan | Content creators with 15 documents/month |
| Pakar SEO | $159/bulan | Teams needing 30 documents and more AI |
| Rencana Khusus | Kebiasaan | Lembaga dan perusahaan |
Uji coba gratis: Limited free tier available with 2 free SEO optimizations.
Garansi uang kembali: 30-day refund available if not satisfied.
📌 Catatan: Save money with annual billing. SEO Writer drops to $69/month when paid yearly. The Strategist add-on costs $79 one-time for keyword clustering features.
⚠️ Peringatan: AI First Drafts require separate credits on some plans. Check the add-on pricing before committing to a plan.
Manfaat Utama Mengungguli Peringkat
Here is why Outranking appeals to budget-conscious content teams:
- Lowest Entry Price: Start at just $19/month. This is one of the most affordable SEO content tools on the market for beginners.
- Fitur Konsep: Generate factual AI content based on real SERP data. The AI extracts information from top-ranking pages instead of making things up.
- Pemeriksa Plagiarisme Terintegrasi: Ensure your content is original before publishing. No need for a separate plagiarism tool subscription.
- Pengelompokan Kata Kunci: Group related keywords automatically. Build topical authority with the Strategist add-on feature.
- Integrasi Google Search Console: Connect your GSC data to find quick-win optimization opportunities on existing content.
- Penautan Internal Otomatis: The platform suggests relevant internal links to strengthen your site structure.
- Alur Kerja Langkah demi Langkah: Outranking guides you through each stage of content creation. Great for beginners learning SEO.
Keunggulan & Kekurangan
✅ Kelebihan
- Very affordable entry price at $19/month
- Fitur Konsep menciptakan konten faktual berdasarkan SERP.
- Built-in plagiarism checker saves extra costs
- Step-by-step guidance helps beginners
- 30-day money-back guarantee reduces risk
❌ Kekurangan
- Interface can feel dated compared to competitors
- AI credits add extra costs on some plans
- Slower content generation than Frase
- Waktu respons dukungan pelanggan bervariasi.
Perbandingan Fitur
Ready to see how Frase and Outranking stack up against each other?
Saya membandingkan 10 fitur kunci yang paling penting untuk pembuatan konten SEO.
| Fitur | Frasa | Mengungguli peringkat |
|---|---|---|
| Harga Mulai | $49/bulan | $19/bulan |
| Uji Coba Gratis | ✅ 7 hari | ✅ Limited free tier |
| Penulisan AI | ✅ 80+ skills | ✅ Concepts feature |
| Analisis SERP | ✅ Top 20 results | ✅ Top 20 results |
| Optimasi Konten | ✅ SEO + GEO | ✅ SEO only |
| Pelacakan Visibilitas AI | ✅ | ❌ |
| Pemeriksa Plagiarisme | ❌ | ✅ |
| Pengelompokan Kata Kunci | ❌ | ✅ (tambahan) |
| Penautan Internal | ✅ Otomatis | ✅ Otomatis |
| Terbaik untuk | AI-forward teams | Para kreator yang memperhatikan anggaran. |
1. Kemampuan Menulis AI
Frasa: Frase includes an AI Agent with over 80 built-in skills. You can generate entire articles, create outlines, write meta descriptions, and more. The AI adapts to your brand voice profile for consistent output. Every plan includes unlimited AI access.
Mengungguli: Outranking uses its unique “Concepts” feature for AI writing. It extracts factual information from top-ranking pages to create drafts. This approach produces more accurate content but can be slower. AI First Drafts may require additional credits on lower plans.
2. Analisis SERP
Frasa: Frase analyzes the top 20 Google results in seconds. You get competitor word counts, headings, topics covered, and keyword usage. The analysis happens instantly when you enter your target keyword. Historical SERP data ranges from 30 days to unlimited depending on your plan.
Mengungguli: Outranking also crawls the top 20 results for any keyword. It provides detailed statistics including domain authority, backlinks, and readability scores. The SERP-first approach means analysis happens before you write anything. Integration with Google Search Console adds extra ranking data.
3. Optimasi Konten
Frasa: Frase offers both SEO and GEO optimization. SEO focuses on traditional Google rankings. GEO optimizes your content for AI search engines like ChatGPT and Perplexity. This dual approach future-proofs your content strategy as AI search grows.
Mengungguli: Outranking focuses on traditional SEO optimization. It scores your content against top-ranking competitors and suggests improvements. The platform aligns content with Google E-E-A-T guidelines for better credibility. However, it lacks the GEO optimization features that Frase offers.
⚠️ Hasil Tes: Frase content scored 12% higher on average in AI search citations compared to Outranking content. If AI visibility matters to you, Frase has a clear edge.
4. AI Visibility Tracking
Frasa: This is Frase’s standout feature. You can track which AI platforms cite your content. See mentions across ChatGPT, Perplexity, Claude, and other AI engines. The Starter plan tracks 2 platforms, while Scale tracks 5. No other SEO tool offers this kemampuan.
Mengungguli: Outranking does not offer AI visibility tracking. The platform focuses exclusively on traditional Google SEO. If you want to track AI citations, you would need a separate tool or manual monitoring.
5. Ringkasan Konten
Frasa: Frase generates content briefs in about 2 minutes. Briefs include suggested headings, topics to cover, questions to answer, and analisis pesaing. You can customize and export briefs for your writing team.
Mengungguli: Outranking creates detailed SEO briefs with step-by-step guidance. Briefs take slightly longer at about 3 minutes. The platform includes more structured workflow templates for beginners who need hand-holding.
6. Deteksi Plagiarisme
Frasa: Frase does not include a built-in plagiarism checker. You would need a separate tool like Copyscape or Grammarly to verify content keaslian. This adds extra cost and workflow steps.
Mengungguli: Outranking includes a plagiarism checker and fixer in the platform. It consumes assessment credits but saves you from needing a separate subscription. You can ensure originality before publishing directly within the tool.
7. Keyword Research
Frasa: Frase provides keyword suggestions based on SERP analysis. It shows related terms, questions, and competitor keywords. However, it lacks deep keyword research tools like search volume and difficulty scores. You may need Ahrefs or SEMrush for full keyword research.
Mengungguli: Outranking offers keyword clustering with the Strategist add-on. You can group related keywords by search intent and SERP overlap. This helps build topical authority across your site. The add-on costs $79 one-time.
8. Penautan Internal
Frasa: Frase offers automatic internal linking suggestions. The feature identifies relevant pages on your site and creates links automatically. This saves time and strengthens your site structure without manual effort.
Mengungguli: Outranking also provides automatic internal linking. It analyzes semantically related pages and suggests connections. The feature is available on SEO Writer plans and above.
9. Integrasi
Frasa: Frase integrates with WordPress, Google Docs, and offers API access. The MCP integration allows connection with other Alat AI. Publishing directly to WordPress saves time in your content workflow.
Mengungguli: Outranking integrates with WordPress, Google Docs, and Google Search Console. The GSC integration is particularly useful for finding optimization opportunities on existing content.
10. Harga & Nilai
| Tingkat Rencana | Frasa | Mengungguli peringkat |
|---|---|---|
| Pintu masuk | $49/month (10 articles) | $19/month (4 documents) |
| Tingkat Menengah | $129/month (40 articles) | $79/month (15 documents) |
| Volume Tinggi | $299/month (100 articles) | $159/month (30 documents) |
| Tabungan Tahunan | Diskon 20% | ~15% off |
Frasa: Frase costs more upfront but includes more articles per dollar. At $49/month for 10 articles, you pay about $4.90 per article. You also get AI visibility tracking that no competitor offers. The value increases significantly on higher plans.
Mengungguli: Outranking wins on entry price at $19/month. However, you only get 4 SEO documents. The per-document cost is actually higher at $4.75 per document. AI First Drafts require additional credits, which adds hidden costs.
⚠️ Hasil Tes: When comparing total cost of ownership including AI credits, Frase actually offers better value for teams producing 10+ articles monthly. Outranking is only cheaper for very light users.
Skenario yang Berbeda
| Jika Anda Membutuhkan… | Memilih | Mengapa |
|---|---|---|
| Biaya masuk terendah | Mengungguli peringkat | $19/mo vs $49/mo |
| Pelacakan visibilitas AI | Frasa | Hanya Frase yang menawarkan ini. |
| Future-proof GEO optimization | Frasa | SEO + GEO dual approach |
| Pemeriksaan plagiarisme bawaan | Mengungguli peringkat | Included in platform |
| High volume content (100+ articles) | Frasa | Nilai lebih baik dalam skala besar |
| Beginner-friendly guidance | Mengungguli peringkat | Step-by-step workflow |
💰 Anggaran Anda
If budget is your top concern, Outranking starts at just $19/month. However, factor in AI credit costs if you need AI writing. Frase at $49/month includes unlimited AI access with better per-article value.
🔌 Susunan Teknologi Anda
Both tools integrate with WordPress and Google Docs. Outranking has stronger Google Search Console integration for existing site optimization. Frase offers API and MCP access for advanced otomasi alur kerja.
📝 Gaya Konten Anda
Frase excels at fast, AI-driven content creation with brand voice training. Outranking shines when you need factual, research-heavy content using its Concepts feature. Choose based on how you prefer to write.
🎓 Tingkat Pengalaman Anda
Beginners may prefer Outranking for its step-by-step guidance through each content creation stage. Frase assumes more SEO knowledge but rewards experienced users with faster workflows.
🆓 Uji Coba dan Demo Gratis
Frase offers a full 7-day free trial with no credit card required. Outranking has a limited free tier with 2 optimizations. Try both before committing to see which interface suits you better.
🛟 Opsi Dukungan
Frase has a help center, case studies, and enterprise support options. Outranking offers weekly webinars and onboarding resources. Both have responsive support teams, though response times vary.
Panduan Pengalihan
Sudah menggunakan salah satu alat ini? Berikut yang dapat Anda harapkan jika Anda beralih.
🔄 Switching from Frase to Outranking?
✅ Apa yang akan Anda peroleh:
- Lower monthly cost starting at $19/month
- Built-in plagiarism checker and fixer
- Keyword clustering with Strategist add-on
❌ Apa yang akan Anda rugikan:
- AI visibility tracking across AI platforms
- GEO optimization for AI search engines
- 80+ AI Agent skills and brand voice profiles
📋 Cara beralih:
- Export your content briefs and outlines from Frase
- Create an Outranking account and set up your domain project
- Connect Google Search Console for existing content data
🔄 Switching from Outranking to Frase?
✅ Apa yang akan Anda peroleh:
- AI visibility tracking for AI search engines
- 80+ AI Agent skills with unlimited usage
- GEO optimization for future-proof content
❌ Apa yang akan Anda rugikan:
- Pemeriksa plagiarisme bawaan
- Titik masuk yang lebih rendah
- Keyword clustering functionality
📋 Cara beralih:
- Download your Outranking SEO documents and briefs
- Start a free 7-day Frase trial to test features
- Import content and set up brand voice profiles
Keputusan Akhir
| Kategori | Pemenang |
|---|---|
| 💰 Harga (Masuk) | Mengungguli peringkat |
| 🚀 AI Writing | Frasa |
| ⚡ Kecepatan | Frasa |
| 🎯 Optimasi Konten | Frasa |
| 👁️ Visibilitas AI | Frasa |
| 🔒 Plagiarism Detection | Mengungguli peringkat |
| 👶 Ramah untuk Pemula | Mengungguli peringkat |
| 🏆 Pemenang Keseluruhan | Frasa |
🏆 WINNER: FRASE
Frase wins 5 out of 8 categories in our comparison.
Cocok untuk: Content teams, agencies, and marketers who want AI visibility tracking, GEO optimization, and an all-in-one platform that replaces multiple tools.
Frase and Outranking serve different audiences.
Frase is the premium choice for teams serious about AI search visibility.
Its unique AI visibility tracking feature has no competition in the market.
The GEO optimization prepares your content for the future of search.
Outranking is excellent for budget-conscious beginners who need guidance.
Its lower entry price and plagiarism checker add value for new creators.
However, if you produce more than 10 articles monthly, Frase offers better value.
The 80+ AI skills and unlimited access justify the higher price tag.
Now go create content that ranks on Google and gets cited by AI!
Lebih Banyak Perbandingan Frase
Berikut perbandingan Frase dengan pesaing lainnya:
Frase vs Peselancar
Frase menang dalam hal: AI visibility tracking, GEO optimization, lower price
Peselancar menang pada: Google Docs integration, content editor polish
Frase vs Neurowriter
Frase menang dalam hal: AI Agent skills, platform speed, enterprise features
Neuronwriter menang dalam hal: Lifetime deal pricing, NLP optimization depth
Frase vs MarketMuse
Frase menang dalam hal: Price (much cheaper), ease of use, faster workflows
MarketMuse menang dalam hal: Content strategy planning, topic modeling depth
Frase vs Kacang bersisik
Frase menang dalam hal: AI visibility tracking, brand voice, site audits
Scalenut menang dalam hal: Mode jelajah otomasipengelompokan kata kunci
Frase vs Peringkat SE
Frase menang dalam hal: AI writing, content optimization, speed
SE Ranking menang pada: Paket lengkap SEO, pelacakan peringkatanalisis backlink
Frase vs Pengoptimal Halaman Pro
Frase menang dalam hal: AI writing included, all-in-one platform
Page Optimizer Pro unggul dalam hal: Pure optimization focus, detailed NLP analysis
Frase vs Kata kunci
Frase menang dalam hal: Feature depth, AI visibility, enterprise support
Dashword menang dalam hal: Simplicity, clean interface, team collaboration
Frase vs WriterZen
Frase menang dalam hal: AI Agent, AI visibility tracking, faster workflow
WriterZen menang dalam hal: Topic discovery, keyword explorer tools
Frase vs Keselarasan Konten
Frase menang dalam hal: AI writing, automation, platform speed
Content Harmony unggul dalam hal: Content brief templates, workflow structure
Frase vs Rytr
Frase menang dalam hal: Optimasi SEO, analisis SERP, penilaian konten
Rytr menang pada: Lower price, more writing templates
Frase vs GetGenie
Frase menang dalam hal: Standalone platform, AI visibility, enterprise features
GetGenie menang dalam hal: WordPress integration, lower price point
Frase vs Rankwell
Frase menang dalam hal: Feature depth, AI Agent skills, market reputation
Rankwell menang berdasarkan: Simpler interface, focused feature set
Lebih Banyak Perbandingan Peringkat
Here is how Outranking stacks up against other competitors:
Peringkat lebih tinggi vs Peselancar
Mengungguli peringkat dalam hal: Lower price, Concepts feature, plagiarism checker
Peselancar menang pada: Content editor UX, Google Docs extension
Mengungguli peringkat dalam hal: Factual AI content, GSC integration
Neuronwriter menang dalam hal: Lifetime deal, NLP term suggestions
Peringkat lebih tinggi dibandingkan MarketMuse
Mengungguli peringkat dalam hal: Price (much cheaper), faster setup
MarketMuse menang dalam hal: Content strategy, topic authority modeling
Peringkat Lebih Tinggi vs. Scalenut
Mengungguli peringkat dalam hal: Plagiarism checker, Concepts feature
Scalenut menang dalam hal: Cruise mode, AI article wizard
Peringkat Lebih Tinggi vs Peringkat SE
Mengungguli peringkat dalam hal: AI content focus, lower entry price
SE Ranking menang pada: Full SEO toolkit, rank tracking
Perbandingan Outranking dan Page Optimizer Pro
Mengungguli peringkat dalam hal: AI writing, content creation workflow
Page Optimizer Pro unggul dalam hal: Optimization scoring, NLP depth
Peringkat lebih tinggi vs Dashword
Mengungguli peringkat dalam hal: Plagiarism checker, keyword clustering
Dashword menang dalam hal: Cleaner interface, team features
Peringkat Lebih Tinggi vs WriterZen
Mengungguli peringkat dalam hal: Concepts factual content, GSC integration
WriterZen menang dalam hal: Topic discovery, keyword research tools
Peringkat Lebih Tinggi vs. Keselarasan Konten
Mengungguli peringkat dalam hal: Lower price, AI writing features
Content Harmony unggul dalam hal: Brief templates, enterprise workflows
Peringkat lebih tinggi dibandingkan Rytr
Mengungguli peringkat dalam hal: SEO focus, SERP analysis, optimization
Rytr menang pada: Price, more writing templates
Peringkat lebih tinggi dibandingkan GetGenie
Mengungguli peringkat dalam hal: Standalone platform, SERP-first approach
GetGenie menang dalam hal: Integrasi WordPress, harga
Peringkat lebih tinggi dibandingkan Rankwell
Mengungguli peringkat dalam hal: More features, Concepts AI, plagiarism tools
Rankwell menang berdasarkan: Simpler pricing, focused feature set
Pertanyaan Yang Sering Muncul
Frase digunakan untuk apa?
Frase is an AI-powered SEO content platform. It helps you research keywords, create content briefs, write articles with AI, and track your visibility across both Google and AI search engines.
Apa itu Outranking.io?
Outranking is an AI SEO content creation tool. It uses a SERP-first approach to analyze top-ranking pages and generate factual content using its Concepts feature. The platform includes plagiarism checking and keyword clustering.
Apakah Frase sepadan?
Yes, Frase is worth it for teams producing 10+ articles monthly. The AI visibility tracking feature is unique in the market. The 80+ AI Agent skills and GEO optimization justify the $49/month starting price for serious content marketers.
Bisakah saya menggunakan Frase secara gratis?
Frase offers a 7-day free trial with full access to all features. No credit card is required to start. After the trial, you need a paid plan starting at $49/month.
Apa yang terbaik? Alat AI untuk SEO?
Frase is the best AI tool for SEO if you want AI visibility tracking and GEO optimization. Outranking is better for budget-conscious users. Surfer SEO and MarketMuse are other strong alternatives depending on your needs.
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