选择正确的 客户关系管理 很艰难，对吗？
You’ve got many options, and they all seem to do a million things.
You need a tool that helps you keep track of customers and grow your business, but where do you start?
It’s like trying to find a needle in a haystack.
That’s why we’re comparing ActiveCampaign vs Creatio 客户关系管理.
Let’s 制作 this choice easier.
概述
We’ve spent weeks diving deep into both ActiveCampaign and Creatio 客户关系管理.
Our team rigorously tested each platform, exploring their features, usability, and performance.
This hands-on experience allows us to provide a real-world comparison, not just a surface-level review.
Unlock the power of an all-in-one marketing platform. So, check it out now!
定价： It has a 7-day free Trial. Paid plan starts at $15/month
主要特点：
- 电子邮件营销
- 营销自动化
- 客户关系管理
准备好探索 Creatio 的强大功能了吗？立即注册并亲身体验该平台。
定价： 它提供免费试用。高级计划起价为每月 25 美元。
主要特点：
- 可视化工作流程构建器
- Обзор искусственного интеллекта Hume: самая реалистичная озвучка в 2025 году?
- 无代码定制
What is ActiveCampaign?
ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and 客户关系管理 all in one spot.
Do you want to automate your sales?
This tool can help. It also enables you to keep track of customers and makes your marketing smarter.
此外，探索我们最喜欢的 ActiveCampaign 替代品…
我们的观点
对于想要充分利用电子邮件营销和自动化真正力量的企业来说，ActiveCampaign 是一个绝佳的选择。然而，由于其复杂性，它可能并不适合初学者。
主要优点
- 先进的自动化： 创建复杂的工作流程来培养潜在客户并自动执行任务。
- 电子邮件营销强国： 发送精美且有效的电子邮件活动。
- 内置 客户关系管理: 管理联系人并跟踪互动。
- 细分和个性化： 通过个性化消息针对特定的联系人群体。
定价
- ,” “plano de projeto” ou “calendário de conteúdo”).：每月15美元。
- 加：每月49美元。
- : Für immer kostenlos：每月 79 美元。
- 企业：每月145美元。
Você pode ter mais de um espaço de trabalho.
缺点
什么是 Creatio CRM？
Creatio CRM? It’s a platform for managing customer relationships.
Think of it as a tool to help businesses organize sales, marketing, and service.
It aims to streamline operations.
It offers a lot of customization.
此外，探索我们最喜欢的 创建 CRM 替代方案…
主要优点
Creatio 有一些突出的优点。它能帮助你更快、更好地完成工作。
- 无代码自由： 快速构建应用程序。轻松更改工作流程。无需编码！
- 提高效率： 自动化任务。这将解放您的团队。
- 360°客户视图： 一站式查看所有客户信息，更好地了解他们。
- AI智能帮助： 使用人工智能进行预测。帮助做出明智的商业选择。
- 集成模块： 集销售、营销和服务于一体，一切尽在一处。
定价
所有计划均按年计费。
- 生长： 每月 25 美元。
- Remaker AI contre Gemini : 每月 55 美元。
- 无限： Reply io vs Smartlead: Aumente suas vendas em 2025? 9
Você pode ter mais de um espaço de trabalho.
缺点
功能比较
Let’s dive into the core differences.
We’ll explore key features of both platforms.
This will help you see which 客户关系管理 software fits your specific business needs.
1. Core Automation and CRM
- ActiveCampaign： Strong focus on marketing and sales 自动化. Primarily an email marketing automation provider with a built-in 客户关系管理.
- Creatio: Robust crm platform designed to automate workflows across sales, marketing, and service. It supports complex business process management.
2. Low-Code/No-Code Customization
- ActiveCampaign： Uses a visual 建造者 and pre-built templates for easy entry. Maximum customization may require coding or integrations.
- Creatio: Features Studio Creatio, a powerful low-code platform to automate workflows. Gives citizen developers the maximum degree of freedom to create custom objects and build applications.
3. Email Marketing Services
- ActiveCampaign： Excellent email marketing services provider. Offers superior ActiveCampaign’s deliverability, dynamic content, and robust ActiveCampaign marketing automation. A must-have platform for digital marketing.
- Creatio: Marketing Creatio is an omnichannel marketing platform. It provides strong email marketing tools and sophisticated segmentation to orchestrate the customer journey.
4. Advanced Segmentation
- ActiveCampaign： Offers advanced segmentation based on site tracking, purchase history, and behavior. Supports conditional content for highly personalized follow-up email.
- Creatio: Segmentation is linked to a 360-degree view of the customer. It uses Das bedeutet, dass Ihr from all Creatio products (Sales Creatio, Marketing Creatio) for a complete customer journey overview.
5. Sales Engagement Features
- ActiveCampaign： Sales engagement is an add-on (Pipelines enhanced CRM). It includes lead scoring, deal records, and the ability to automate 1:1 email communication.
- Creatio: Sales Creatio is a dedicated platform. It offers advanced sales engagement, including sales forecasting and detailed account management, to accelerate sales processes.
6. SMS and Cross-Channel Messaging
- ActiveCampaign： Supports sms add-ons to send sms and Es ist für eine persönliche Wissensdatenbank konzipiert. Ihre Notizen werden als einfache messages. Also features WhatsApp messaging for cross-channel reach.
- Creatio: An omnichannel marketing platform designed for communicating transparently. It manages various channels, including text messages, within the crm platform to enhance customer and employee experiences.
7. Scalability and Enterprise Support
- ActiveCampaign： Ideal for small teams to power big businesses. The Enterprise plan adds more advanced features like custom objects and single sign-on. A dedicated account team is often included.
- Creatio: Designed for large enterprises. Platform tiers support full-scale automation. Premium support and a dedicated account team handle complex requests for customization.
8. Compliance and Data Privacy
- ActiveCampaign： Is gdpr compliant, focusing on a data privacy framework. HIPAA support is typically limited to the Enterprise plan.
- Creatio: Known for strong enterprise-level compliance. Ideal for companies like Société Générale Group and BNP Paribas Group that require a strong data privacy framework and long-lasting relationships.
9. Integrations and Marketplace
- ActiveCampaign： Features over 900 integrations. You can easily extend ActiveCampaign features with crm add-ons from its marketplace and connect with tools like Shopify.
- Creatio: Has a Marketplace with hundreds of marketplace add-ons. This supports complex business environment needs by integrating Creatio products with various third-party applications.
选择 CRM 时要注意什么？
When selecting a crm application, focus on features that truly drive revenue and productivity for your company:
- Evaluate your automation needs: Do you primarily need intelligent marketing automation like ActiveCampaign, or deep, cross-departmental workflow automation like Creatio? The answer is a defining part of your choice.
- Consider the user: ActiveCampaign is simpler for a newer or more advanced user focused on email campaigns and the newsletter tool. Creatio requires more technical access due to its complexity and more advanced user focus on no code tools.
- Test the ease of use: ActiveCampaign provides a clean email builder and pre-built email templates for fast start-up. Creatio team’s unified approach means a steeper learning curve, but better overall control.
- Check the sales pipeline view: ActiveCampaign CRM offers solid sales pipeline management. Creatio CRM integrates sales with other features like order management, offering a wider view of the customer experience.
- Look at the full feature set: ActiveCampaign offers advanced automation features like landing pages, ads activecampaign support, and transactional email. Creatio focuses on unified crm applications and business process management.
- Assess custom needs: If you need to build automations with custom fields or require custom reports, check which plan offers this. ActiveCampaign’s free plan is an option for nonprofits, but advanced automation requires a paid tier.
- Support and Trust: Check for phone support and a knowledge base. ActiveCampaign review and Creatio review show they are strong performer options, but check for local presence and genuine care in support.
- Verify Compliance: Ensure the platform is activecampaign legit and gdpr compliant. The security of your data on the cloud is essential.
- Future Growth: Does the technology and new features support your goal to end automation complexity, orchestrate customer journey, and continually build automations as your company grows?
- Final Comparison: ActiveCampaign alternatives offer different mixes of email builder and contact management. Choosing the right one means finding the perfect balance for your specific marketing campaigns.
最终裁决
After thorough testing, we lean towards Creatio for businesses needing a truly unified, customizable CRM.
Its powerful no-code platform and extensive automation capabilities make it a strong choice.
If you require deep, industry-specific workflows and a platform to automate complex processes, Creatio shines.
However, ActiveCampaign remains excellent for smaller teams prioritizing marketing automation and ease of use.
If you focus on personalized customer journeys and robust email marketing, ActiveCampaign is a solid pick.
We hope this tutorial helps you make an informed decision.
Remember, we’ve spent countless hours with these platforms, providing you with real-world insights.
More of ActiveCampaign
Here’s a comparison of ActiveCampaign with its alternatives:
- ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric 客户关系管理 that emphasizes visual pipeline management and efficient deal tracking.
- ActiveCampaign 与 GoHighLevel 对比: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
- ActiveCampaign 与 Keap 对比: ActiveCampaign offers robust marketing automation and email capabilities. 买 is tailored for small businesses, blending CRM with sales and email for an integrated approach.
- ActiveCampaign 与 HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
- ActiveCampaign 与 ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
- ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative 客户关系管理 for contact management, email campaigns, and basic sales pipelines.
- ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on 冷电子邮件 outreach and lead finding with basic CRM features for simplified sales.
- ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. 点击 is a versatile work management platform that can be customized for CRM and emphasizes project management.
- ActiveCampaign 与 Monday CRM 对比: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
- ActiveCampaign 与 Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. 胶囊 CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
- ActiveCampaign 与 Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
- ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
- ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
- ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.
Creatio CRM 的更多内容
以下是 Creatio CRM 与这些软件解决方案的简要比较：
- Creatio CRM 与 Pipedrive 对比: Creatio CRM 为不同的业务工作流程提供全面的流程自动化和无代码定制，而 Pipedrive 专注于可视化销售渠道管理，简化交易跟踪。
- Creatio 与 GoHighLevel 对比: Creatio 是一个无代码 CRM 和业务流程自动化平台，帮助企业加快销售、营销和服务任务的执行速度。GoHighLevel 是一个集销售和营销于一体的平台，专为营销机构和小型企业主打造，帮助他们发展业务。
- Creatio CRM 与 Keap: Creatio CRM 为复杂流程提供广泛的销售自动化和人工智能洞察，而 Keap 则专注于简化小型企业的联系人管理、电子邮件营销和预约。
- Creatio CRM 与 ActiveCampaign: Creatio CRM 提供了一个统一的平台，通过深度定制实现销售、服务和营销流程的自动化；ActiveCampaign 在智能营销自动化、细分和电子邮件营销活动方面表现出色。
- CRM Creation 与 Hubspot 对比: Creatio CRM 强调高度可定制的工作流程和强大的过程自动化，而 HubSpot 则为营销、销售和客户服务提供了更广泛、更集成的套件，以易于使用而闻名。
- Creatio CRM 与 Clickfunnels: Creatio CRM 是一款专注于管理客户关系和自动化业务流程的综合性 CRM；ClickFunnels 是一款用于构建销售渠道和优化转化率的专用工具。
- CRM 创作 vs. 民间: Creatio CRM 提供强大的营销自动化和详细的分析功能，可满足复杂的需求。Folk 是一款用户友好的协作式联系人管理系统，最适合小型团队。
- Creatio CRM 与 Instant: Creatio CRM 提供广泛的 CRM 功能，包括强大的工作流自动化和营销活动，而 Instantly 则专注于自动冷电子邮件推广和潜在客户培育。
- CRM Creation 与 Clickup 对比: Creatio CRM 是一个专用的、流程驱动的 CRM 平台，具有强大的自动化功能；ClickUp 是一个多功能的工作管理工具，包含 CRM 功能以及项目和任务管理功能。
- Creatio CRM 与 Monday CRM 对比: Creatio CRM 提供先进的销售和营销自动化以及广泛的定制功能，而 Monday CRM 强调可视化工作流程和团队协作，通常用于项目管理。
- CRM 创建与…… 胶囊 客户关系管理： Creatio CRM 提供强大、可扩展的平台，具有全面的自动化和无代码功能。Capsule CRM 是一款更简单的联系人管理系统，专注于跟踪销售机会。
- Creatio CRM 与 Insightly: Creatio CRM 提供了一个全面的、无代码的平台，用于自动化销售、服务和营销流程；Insightly 提供了一个功能丰富的 CRM，具有项目管理和关系链接功能。
- Creation CRM 与 Freshsales CRM: Creatio CRM 为复杂的销售操作提供强大的工作流自动化和深度定制功能。同时，Freshsales CRM 则优先为销售团队提供直观的界面和可视化的销售渠道管理。
- 创建 CRM 与 Salesforce: Creatio CRM 提供了一个灵活的、流程驱动的平台，具有强大的无代码定制功能；Salesforce 是一个行业领先、高度可扩展且全面的企业 CRM，拥有庞大的应用生态系统。
常见问题
哪种 CRM 更适合小型企业？
ActiveCampaign is often preferred for 小型企业 due to its user-friendly interface and strong marketing automation features. It helps small teams power big businesses with effective email marketing and automation workflows. Creatio offers a lot of power that may be overwhelming to smaller teams.
Can I customize Creatio CRM without coding?
Yes, Creatio offers a robust no-code platform. This enables users to customize workflows, applications, and processes without writing code. You can automate industry workflows and CRM, even if you lack technical expertise.
Does ActiveCampaign offer sales automation?
Yes, ActiveCampaign provides sales automation tools, including deal tracking, lead scoring, and pipeline management. It helps automate sales tasks and manage customer relationships effectively, though its core strength remains marketing automation.
How does Creatio handle customer service?
Creatio offers a unified platform that integrates sales, marketing, and service. This allows for a 360-degree view of the customer, ensuring consistent and personalized service across all channels and streamlining customer relationship management.
定价的主要区别是什么？
ActiveCampaign’s pricing is generally more accessible for smaller businesses, with tiered plans based on contact volume and features. Creatio’s pricing is more complex, with editions tailored to specific needs and higher costs for advanced features and customization.
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