⚡ 快速结论：
- 定价： Folk starts at $17.5/member/month. GoHighLevel starts at $97/month.
- 最适合： Folk suits small teams doing contact management. GoHighLevel suits a marketing agency running client work.
- 主要区别： Folk is a focused 客户关系管理. GoHighLevel bundles CRM, funnels, and email marketing into one platform.
- 我们的选择： GoHighLevel for most users, because it replaces several tools you already pay for.
These two tools are not really fighting over the same buyer.
Folk CRM is built to organize contacts and build genuine connections.
GoHighLevel is built to run a marketing agency end to end.
One is a clean address book with a sales pipeline attached.
The other is an all in one marketing system with a steep learning curve.
Here is how to pick the right software for your 商业.
概述
This Folk vs GoHighLevel comparison covers pricing, crm features, and ease of use.
We also break down which tool fits which team.
我们的信息来源包括已发布的规格说明、文档和公开用户评论。
我们的撰稿人也亲自体验了每款应用程序。
这些笔记出现在下面的“我们的团队注意到”部分中。
GoHighLevel是什么？
GoHighLevel is an all in one client management platform for agencies.
It merges marketing, sales, and service tools into one platform.
You get a CRM, a 网站建设者, and a funnel builder.
You also get email marketing, SMS, and appointment scheduling.
The drag and drop editor builds landing pages and forms without code.
Most buyers are digital marketing agencies, entrepreneurs, and 小型企业 业主。
Digital marketers running their own 商业 use it as a single hub.
Watch the walkthrough below before you read the pricing breakdown.
🏆 获胜者：GoHighLevel
One sales platform for CRM, funnels, and email 自动化. Built for agencies juggling multiple clients. Start with the 14 day free trial.
GoHighLevel 定价
Here is what GoHighLevel pricing looks like today.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 起动机 | 每月97美元 | 独立营销人员和 小型企业 所有者 |
| 无限 | 每月 297 美元 | 管理多个客户的机构 |
Pricing verified August 2026.
免费试用： Yes. A 14 day free trial is offered on the agency plan.
退款保证： No refund window is advertised. The trial is your test period.
📌 笔记： The Unlimited plan removes account caps. You get all the features from Starter plus unlimited accounts and unlimited contacts, which is why agencies pick it.
⚠️ 警告： Email and SMS sending is billed by usage on top of your plan. Public reports also mention a $497/month Agency Pro tier with reseller features. Our CSV records two plans, so treat the third tier as unconfirmed and check the pricing page before you purchase.
GoHighLevel 的主要优势
Here is what makes the HighLevel platform worth a look:
- Replaces multiple tools: It can stand in for HubSpot, ClickFunnels, and Mailchimp. You stop paying for other marketing tools spread across multiple platforms.
- Funnel building without code: The drag and drop editor creates sales funnels, landing pages, and forms. A/B testing supports conversion rate optimization.
- 营销自动化： Workflows and triggers handle lead follow up. You can nurture leads by email and SMS on autopilot.
- White label platform: The reseller tier lets you rebrand the app under your own brand. Agencies use this to sell websites and retainers.
- 声誉管理： Built-in tools collect and manage online reviews. That saves buying a separate review app.
- 会员网站： You can host online courses and digital products inside the same membership platform.
- AI员工套件： 嗓音 AI answers phone calls and conversation AI handles chat replies around the clock.
我们的团队注意到了什么
我们的 作家 set up an agency account and built a sales funnel with it. Here is what stood out from that hands-on time:
GoHighLevel 的优点和缺点
✅ 优点
- Replaces subscriptions like HubSpot, ClickFunnels, and Mailchimp
- Unlimited accounts and unlimited contacts on the $297/month plan
- 白标平台允许代理商以自己的品牌进行转售
- Workflows, triggers, and automated booking cover lead follow up
- Onboarding call, live training, and a certification program for new users
❌缺点
- Steep learning curve because so many features sit in one app
- Email and SMS usage is billed on top of the subscription
- Some users report weaker email deliverability after switching
- Not a fit for e-commerce businesses needing deep product management
什么是民俗？
Folk is a customer relationship management app for people, not pipelines alone.
The interface looks like a friendly collaborative spreadsheet.
You add contacts, group them, and set reminders to follow up.
A Chrome extension pulls people straight from LinkedIn into your workspace.
Magic Fields use AI to fill in missing contact details.
Folk CRM covers multiple use cases beyond sales.
Teams run fundraising, events, hiring, and partnerships from the same board.
For example, a founder can track investors and clients in one view.
Watch the short tour below to see the layout in action.
民间
A light CRM for people who hate heavy CRMs. Organize contacts, track deals, and build real relationships. Free for 14 days.
民间定价
Folk charges per member, so the cost scales with your team.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 标准 | 每位会员每月 17.5 美元 | 单人创始人和 自由职业者 |
| 优质的 | 每位会员每月 35 美元 | 需要高级功能的小团队 |
| 风俗 | 每位会员每月 70 美元 | 规模较大的团队，有定制化的需求 |
Pricing verified August 2026.
免费试用： Yes. Folk offers a 14 day free trial with no sales call required.
退款保证： None advertised. The self-serve trial covers your testing.
📌 笔记： Every plan is billed per member. A four-person team on Standard costs $70 each month.
⚠️ 警告： Some public sources quote $20 and $40 per user each month for Folk. Our CSV records $17.5, $35, and $70 per member. Check the live pricing page before you purchase, since seat pricing changes often.
民间的主要优势
Here is where Folk earns its keep:
- Incredibly easy to learn: Folk is one of the easiest CRMs to pick up. First-time CRM users get moving in an afternoon.
- Clean contact management: Group people into lists so 外联 never drowns in data. Duplicate records for the same person are easy to merge.
- 魔法领域： This custom field type uses AI to clean and enrich contact data before outreach.
- Gmail and Outlook sync: Connect your inbox to import contacts and email history automatically.
- Collaborative mail merge: Send personalized bulk email from shared templates without a separate sending tool.
- Kanban sales pipeline: A visual board tracks deals so you can close winning deals faster.
- Self-serve model: You can explore every feature without pressure from a sales rep.
我们的团队注意到了什么
Our writer imported a real contact list into Folk and ran a small outreach campaign. Here is what stood out:
The screenshot below shows how those grouped contacts look inside the workspace.
民间利弊
✅ 优点
- One of the easiest CRMs on the market to learn
- Chrome extension adds people from LinkedIn in one click
- Magic Fields clean and enrich contact data automatically
- Works for fundraising, events, hiring, and partnerships
- Cheapest entry price of the two at $17.5/member/month
❌缺点
- No advanced reporting views for larger sales teams
- 不会自动跟踪会议或电话
- Outreach is email only, with limited support for other channels
- Some users report trouble importing emails and contact data
功能对比
Here is where the two products split apart. We compared ten areas that matter to buyers, from contact management to funnel building.
| 特征 | GoHighLevel | 民间 |
|---|---|---|
| 起价 | 每月97美元 | 每位会员每月 17.5 美元 |
| 免费试用 | ✅ 14天 | ✅ 14天 |
| 客户关系管理与联系人管理 | ✅ | ✅ |
| Funnel Builder & Website Builder | ✅ | ❌ |
| 电子邮件自动化 | ✅ | ✅ 基本款 |
| SMS & Voice AI | ✅ | ❌ |
| LinkedIn Chrome 扩展程序 | ❌ | ✅ |
| Membership Sites & Online Courses | ✅ | ❌ |
| 白标平台 | ✅ | ❌ |
| 高级报告 | ✅ | ❌ |
| 最适合 | 营销机构 | Small relationship-led teams |
1. 联系人管理
GoHighLevel： The GoHighLevel CRM stores contacts, companies, and deals in one platform. Records connect to campaigns, funnels, and booking pages automatically. It handles unlimited contacts on the Unlimited plan.
民间： Folk treats contact management as the main event. You organize contacts into groups, add notes, and merge two records for the same person in seconds. Company profiles keep details tidy without a rigid schema.
2. Sales Pipeline and Deals
GoHighLevel： Opportunities move through stages tied to your sales process. You can collect payments inside the same pipeline. Reporting shows revenue by stage and by source.
民间： A Kanban board shows every deal as a card you drag forward. It feels like a spreadsheet that finally makes sense. The goal is to close winning deals without heavy admin.
3. Lead Capture and Tracking
GoHighLevel： Forms, surveys, and chat widgets capture leads across landing pages. Lead tracking ties each contact back to the campaign that created it. This is the core of its lead generation setup.
民间： Folk expects leads to arrive from your inbox or LinkedIn rather than from ad campaigns. You can track leads through groups and pipeline stages. There is no built-in form builder for generating new demand.
⚠️ 警告： If lead generation is your bottleneck, Folk will not fix it. It manages relationships you already have.
4. Email Automation and Outreach
GoHighLevel： Marketing automation runs email marketing and SMS from automated workflows. Triggers handle lead follow up, so nurturing leads continues while you sleep. You can pause an active campaign at any stage.
民间： Email automation here means personalized mail merge from shared templates. It syncs with Gmail and Outlook so replies land in one thread. Outreach functionality is email only, with no SMS or calling.
5. LinkedIn, Chrome Extension and Social Selling
GoHighLevel： Social posting and inbox tools cover Facebook, Instagram, and Google. There is no first-party LinkedIn 刮刀 for one-click prospecting.
民间： The Chrome extension is the standout feature. You search LinkedIn, click once, and add contacts with their details attached. Social selling stays inside the browser tab you already use.
6. Scheduling and Reminders
GoHighLevel： Fully automated booking lets leads grab a slot on your calendar. Confirmation and no-show reminders fire by email and SMS. Voice AI can answer phone calls when nobody is free.
民间： You set reminders manually against each contact. Folk does not log meetings or phone calls on its own, so interactions need manual entry.
7. Client Management and Partnerships
GoHighLevel： Client management runs through sub-accounts. Each client gets a separate workspace, so an agency can serve multiple clients without mixing data.
民间： Folk handles client work, investor lists, and partnerships from one workspace. This flexibility is why it fits multiple use cases like fundraising and event follow-up.
8. Funnels, Membership Sites and Courses
GoHighLevel： The funnel builder creates a sales funnel, landing pages, and checkout in one flow. Membership sites host online courses and digital products. Few funnel builders bundle a CRM this closely.
民间： Folk builds none of this. You would pair it with other tools for pages and courses.
9. White Label and Agency Tools
GoHighLevel： The reseller tier rebrands the whole app under your own brand. Agencies sell websites, retainers, and software seats to make more money from existing clients. Niche specific templates speed up new client setup.
民间： There is no white label option. Folk is a tool your team uses, not a product you resell.
10. 定价与成本
让我们把这些方案并排比较一下。
| 计划层级 | GoHighLevel | 民间 |
|---|---|---|
| 入口 | 入门级——每月 97 美元 | Standard — $17.5/member/month |
| 中 | 无限流量——每月 297 美元 | Premium — $35/member/month |
| 顶部 | ❌ 未列出 | Custom — $70/member/month |
| 计费模式 | Flat per account | 每人 |
GoHighLevel： The flat rate is the real story. One $97 payment covers your whole team, so a growing agency never pays per seat. Email and SMS usage is billed separately, which surprises some buyers.
民间： Folk is cheaper for one or two people and pricier for ten. Six members on Premium costs $210 each month. The bill is predictable because there are no usage add-ons.
不同场景
| 如果您需要…… | 选择 | 为什么 |
|---|---|---|
| 最低入门价格 | 民间 | Starts at $17.5/member/month |
| 销售漏斗和着陆页 | GoHighLevel | 内置漏斗构建器 |
| 简易联系人管理 | 民间 | 非常容易学习 |
| Serving multiple clients | GoHighLevel | Sub-accounts and white label |
| LinkedIn潜在客户开发 | 民间 | 一键式 Chrome 扩展程序 |
| Replacing your tech stack | GoHighLevel | Swaps out multiple tools |
💰 您的预算
Folk wins on entry price for a solo operator. GoHighLevel wins once your team passes six people, because the flat fee stops growing.
🔌 您的技术栈
Folk expects to integrate with other platforms you already run. GoHighLevel wants to replace most of them.
📝 您的销售流程
Relationship-led selling suits Folk, where notes and reminders build real relationships. Volume-driven marketing campaigns suit GoHighLevel.
🎓您的经验水平
Folk suits anyone who has never touched a CRM. GoHighLevel has a steep learning curve, so budget a week before you judge it.
🆓 免费试用和演示
Both offer a 14 day free trial. Run one real project through each app before you commit money.
🛟 支持选项
The GoHighLevel support team gets good marks, plus live training and a certification program. Folk leans on self-serve docs instead.
切换指南
Already using one of these? Here is what changes when you move.
🔄 Switching from GoHighLevel to Folk?
✅ 你将获得：
- A far shorter learning curve for new team members
- The LinkedIn Chrome extension for fast prospecting
- Magic Fields that clean messy contact data
❌ 你会失去什么：
- Funnel building, website builder, and checkout pages
- SMS, voice AI, and reputation management
- White label reselling and client sub-accounts
📋 如何切换：
- Export contacts and opportunities from GoHighLevel as CSV
- Start the Folk trial and connect Gmail or Outlook
- Import the file, then rebuild your pipeline stages as groups
🔄 Switching from Folk to GoHighLevel?
✅ 你将获得：
- Sales funnels, landing pages, and payment collection
- Automated workflows across email, SMS, and booking
- Membership sites for online courses and digital products
❌ 你会失去什么：
- The simple, spreadsheet-style interface your team likes
- One-click LinkedIn contact capture
- A predictable bill with no usage charges
📋 如何切换：
- Export your Folk groups and contacts to CSV
- Open the 14 day free trial and book the onboarding call
- Import contacts, then map each group to a pipeline stage
我们的评测没有涵盖的内容
This comparison focused on small teams and marketing agencies. We did not measure email deliverability rates, test the API, or price out large seat counts. Enterprise contracts and custom onboarding were also outside our scope. If you run an e-commerce catalogue, neither app is built for deep product management.
最终判决
| 类别 | 优胜者 |
|---|---|
| 💰 入门价格 | 民间 |
| 🚀 核心功能 | GoHighLevel |
| 👶 易用性 | 民间 |
| ⚡ 营销自动化 | GoHighLevel |
| 🎯 联系人管理 | 民间 |
| 🔌 All in One Value | GoHighLevel |
| 🏢 代理工具 | GoHighLevel |
| 🏆 总冠军 | GoHighLevel |
🏆 获奖者：GOHIGHLEVEL
GoHighLevel 在 7 个类别中赢得了 4 个。
最适合： Marketing agencies, funnel building, client management at scale
These are two different products wearing the same CRM label. GoHighLevel is a sales platform that happens to include a CRM. Folk is a CRM that refuses to become anything else.
Folk is the better app if you value calm software. It is excellent at contact management, and the Chrome extension saves real minutes every day. Price-sensitive users with basic CRM needs should stop here.
GoHighLevel takes the overall win because it replaces more line items on your invoice. One platform covers CRM, funnels, booking, and email marketing, so customer relationships and marketing efforts share one database. That value only appears once you push through the learning curve.
与 GoHighLevel 相比，更多
Here is how the leading GoHighLevel 的替代方案 stack up:
GoHighLevel 获胜： Flat pricing with no per-seat fee, white label reselling, built-in SMS and voice AI
HubSpot 在以下方面胜出： Cleaner reporting dashboards, a genuinely usable free tier, a far larger app marketplace
GoHighLevel 与 ClickFunnels 的对比
GoHighLevel 获胜： A real CRM behind the pages, appointment booking, client sub-accounts
ClickFunnels 的优势在于： Faster page editing, a bigger library of proven funnel templates, gentler onboarding
GoHighLevel 对阵 基普
GoHighLevel 获胜： Agency sub-accounts, membership hosting, lower cost per client served
Keap 获胜理由： Tighter quoting and invoicing, hands-on setup help, steadier email sending reputation
GoHighLevel 对阵 ActiveCampaign
GoHighLevel 获胜： Page and funnel building included, calendars and payments in the box, reseller rights
ActiveCampaign 在以下方面胜出： Deeper segmentation logic, stronger 收件箱位置, a calmer automation editor
与更多民间人士相比
Here is how Folk measures up against other CRM options:
民间与 管道驱动
民间获胜理由： Faster setup, LinkedIn capture, flexible use beyond sales work
Pipedrive 获胜： Forecasting reports, call logging, a deeper automation builder
民间获胜理由： Lower cost at small headcount, simpler navigation, quicker inbox syncing
HubSpot 在以下方面胜出： Marketing attribution, service desk tools, scale past fifty seats
民间获胜理由： Purpose-built contact records, email history sync, less setup work upfront
周一 CRM 胜出： Custom dashboards, project boards alongside deals, team workload views
民间与 胶囊 客户关系管理
民间获胜理由： AI-enriched fields, modern interface, browser-based prospecting
Capsule CRM 的优势在于： Cheaper starter tier, task management depth, longer track record with small firms
常见问题解答
什么是民间CRM？
Folk is a lightweight customer relationship management app. It helps you organize contacts, set reminders, and build genuine connections across sales, hiring, fundraising, and partnerships.
GoHighLevel是做什么用的？
Agencies use it to run marketing campaigns end to end. The platform combines a CRM, sales funnels, email marketing, booking, and reputation management in one place.
GoHighLevel 的价格是多少？
The Starter plan costs $97 each month and the Unlimited plan costs $297. Email and SMS sending is charged separately based on how much you use.
人脉资源是好的客户关系管理系统吗？
Yes, for individuals and small teams with basic needs. It is weaker for large sales teams because it lacks advanced reporting and automatic logging of meetings.
GoHighLevel难学吗？
It has a steep learning curve. Packing so many features into one app makes the interface feel crowded, so plan on live training before launching client work.
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