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🚀 Ortaklık talepleri: fahim@fahimai.com

Bitrix24 Nasıl Kullanılır: 2026'da Yeni Başlayanlar İçin Kılavuz

tarafından | Last updated Aug 24, 2026

Hızlı Başlangıç

Bu kılavuz, Bitrix24'ün tüm özelliklerini kapsamaktadır:

Gerekli süre: Her özellik için 5 dakika.

Bu kılavuzda ayrıca şunlar da yer almaktadır: Profesyonel İpuçları | Sık Yapılan Hatalar | Sorun giderme | Fiyatlandırma | Alternatifler

Bu kılavuza neden güvenmelisiniz?

I’ve run Bitrix24 for two years across a sales team and a small agency, and I tested every feature in this tutorial myself.

Nothing here comes from a vendor deck.

Bitrix24 feature image

Bitrix24 is an online service that packs CRM, project management, and communication tools into one portal.

Most people register, poke at the main menu, and never touch the rest.

This introduction to how to use Bitrix24 walks through every major tool.

Adım adım, ekran görüntüleri ve profesyonel ipuçlarıyla.

Bitrix24 Eğitimi

This How to Use Bitrix24 tutorial covers the whole platform, from your first login to the automation that advanced users rely on.

Bitrix24

Run your CRM, tasks, and team communication from one portal. Bitrix24 gives unlimited users a free plan and a flat-rate price on paid plans, so adding people costs nothing extra.

Bitrix24'e Başlamak

Do this one-time setup before you touch any feature.

Yaklaşık üç dakika sürüyor.

Adım 1: Hesabınızı Oluşturun

Go to the Bitrix24 website and click Sign Up.

Kayıt olmak için e-posta adresinizi girin ve bir şifre oluşturun.

Kontrol noktası: Check your inbox for the confirmation link.

Step 2: Access Your Portal

Bitrix24 runs in the browser, with apps for desktop, iOS, and Android.

Large organizations can also run the virtual appliance on their own server.

Here’s what the user interface looks like on day one:

Bitrix24 Kişisel Deneyimi

Kontrol noktası: The main menu sits on the left, with your activity stream in the middle.

Step 3: Customize the Workspace

Open settings and change the company name, address, and background.

Then set up your personal calendar settings and sync them with Outlook or Google Calendar.

Invite a few users, connect your email, and switch on the contact center for calls.

✅ Tamamlandı: Your portal is ready, and you can start on any feature below.

How to Use Bitrix24 Powerful CRM

Powerful CRM lets you store clients, deals, and history in one customer relationship management hub.

İşte adım adım nasıl kullanılacağı.

Step 1: Open the CRM Tool

Click CRM in the main menu on the left.

The CRM loads with tabs for leads, deals, and clients.

Step 2: Add Your First Client

Hit Create and pick Contact or Company.

Fill in the company name, email, and phone. Save the record.

İşte bunun nasıl göründüğü:

Bitrix24 Güçlü CRM

Kontrol noktası: Your new client appears in the contact list with a clickable profile page.

Step 3: Build Your Sales Funnel

Open the Deals tab and edit your funnel stages.

Rename stages to match how your business actually sells.

✅ Sonuç: You have a working CRM with real client data and a sales funnel that matches your process.

💡 Profesyonel İpucu: Connect your email inbox under CRM settings. Every message to a client then logs against their record automatically.

How to Use Bitrix24 Task & Project Manager

Görev ve Proje Yönetimi turns scattered requests into tracked tasks with owners and deadlines.

İşte adım adım nasıl kullanılacağı.

Adım 1: Bir Görev Oluşturun

Click Tasks in the main menu, then Create.

Give it a clear title, an owner, and a deadline.

Step 2: Group Tasks Into a Project

Open Workgroups and create a centralized workspace.

Each initiative gets one home for its tasks, files, and discussions.

İşte bunun nasıl göründüğü:

Bitrix24 Görev ve Proje Yönetimi

Kontrol noktası: Your project shows a task list with assigned users and due dates.

Step 3: Turn On Time Tracking

Enable time tracking inside the task settings.

This gives you accurate reporting of billable hours per client.

✅ Sonuç: Every task has an owner, a deadline, and a project it belongs to.

💡 Profesyonel İpucu: Save repeat work as a task template. Recurring projects then launch with the same checklist every time.

Bitrix24 Siteleri ve Mağazası Nasıl Kullanılır?

Siteler ve Mağaza lets you publish landing pages and an online store without writing code.

İşte adım adım nasıl kullanılacağı.

Step 1: Open the Sites Section

Click Sites and Stores in the main menu.

Pick a template that fits your marketing goal.

Step 2: Edit Your Page

Drag blocks into place in the visual editor.

Swap the placeholder text for your own offer and company name.

İşte bunun nasıl göründüğü:

Bitrix24 Siteleri ve Mağazası

Kontrol noktası: A live page URL appears, and a test submission lands in your CRM leads list.

Step 3: Connect the Form

Link the page form to a CRM funnel and publish.

Each submission now creates a lead automatically.

✅ Sonuç: You have a published page that captures leads without any extra service or plugin.

💡 Profesyonel İpucu: Point a custom domain at the page before you run ads. Traffic to a branded link converts better than a portal subdomain.

Bitrix24 İK ve Otomasyon Nasıl Kullanılır?

İK ve Otomasyon handles your company structure, work schedules, and the paperwork around staff.

İşte adım adım nasıl kullanılacağı.

Step 1: Build Your Company Structure

Open the company structure page and create departments.

Assign each user to a department and name a head.

Adım 2: Ekibinizi Davet Edin

Send invites by email, by phone number, or in bulk.

Bulk invites save real time once you pass twenty users.

İşte bunun nasıl göründüğü:

Bitrix24 İK ve Otomasyon

Kontrol noktası: The structure page shows a chart with departments and the users inside them.

Step 3: Set Work Schedules

Open account settings and define the working day.

Account administrators control which tools stay enabled.

✅ Sonuç: Your organization chart matches reality, and schedules run without anyone chasing timesheets.

💡 Profesyonel İpucu: Set access rights per department. Sales sees deals, HR sees staff data, and nobody browses records they should not open.

Bitrix24 İş Birliği Araçları Nasıl Kullanılır?

İşbirliği Araçları brings chat, videoconferencing, and file storage next to the tasks they relate to.

İşte adım adım nasıl kullanılacağı.

Step 1: Start a Chat

Click the chat icon and pick a user or workgroup.

Group chats sit beside the project they belong to.

Step 2: Run a Video Call

Hit the camera icon to open videoconferencing.

Short daily stand-ups keep the team aligned on progress.

İşte bunun nasıl göründüğü:

Bitrix24 İşbirliği Araçları

Kontrol noktası: Your message shows read receipts, and the shared file opens for teammates.

Step 3: Share Files

Upload documents to the shared file storage and share the link.

Permissions decide who can open or edit each file.

✅ Sonuç: Team communication, calls, and files all sit inside one platform instead of four.

💡 Profesyonel İpucu: Keep one channel per workgroup. Ad-hoc group chats scatter knowledge that later nobody can find.

Bitrix24'te Potansiyel Müşterileri, Fırsatları, Kişileri ve Şirketleri Nasıl Kullanabilirsiniz?

Potansiyel Müşteriler, Anlaşmalar, İletişim Bilgileri, Şirketler splits your sales data into four record types that link to each other.

İşte adım adım nasıl kullanılacağı.

Step 1: Capture a Lead

Add a lead manually or let a form create one.

Leads hold unqualified enquiries you have not checked yet.

Step 2: Convert to a Deal

Open the lead and click Convert.

Bitrix24 creates a contact, a company, and a deal in one action.

İşte bunun nasıl göründüğü:

Kişileri ve şirketleri birleştirin

Kontrol noktası: The converted deal shows linked contact and company records on its detail page.

Attach the deal to the right company record.

Every call and email then shows on the company timeline.

✅ Sonuç: Your pipeline holds real opportunities, and raw enquiries no longer pollute your sales reports.

💡 Profesyonel İpucu: Set a rule that leads older than fourteen days without contact get flagged. Stale data kills forecast accuracy.

How to Use Bitrix24 Kanban board

Kanban board shows tasks and deals as draggable cards across stages.

İşte adım adım nasıl kullanılacağı.

Adım 1: Panoya Görünümüne Geçin

Open any task list and click the Kanban view icon.

Cards replace rows, grouped by stage.

Step 2: Rename Your Stages

Click a column header and rename it.

Match the stages to how your process actually runs.

İşte bunun nasıl göründüğü:

Kanban panosu nedir?

Kontrol noktası: Your board shows named columns with cards sitting in the right stage.

3. Adım: Kartları İleri Sürükleyin

Move a card into the next column as work progresses.

The task status updates the moment you drop it.

✅ Sonuç: Anyone can read project progress in five seconds without opening a single task.

💡 Profesyonel İpucu: Use Kanban boards for flow and Gantt charts for dependencies. Picking the wrong visual tool is the most common task management mistake.

How to Use Bitrix24 Workflow automation

İş akışı otomasyonu runs rules and robotic process automation so recurring sales tasks fire themselves.

İşte adım adım nasıl kullanılacağı.

Step 1: Open Automation Rules

Go to a CRM funnel and click Automation Rules.

Rules attach to a specific stage.

Adım 2: Bir Tetikleyici Seçin

Choose what starts the rule, such as a stage change.

For example, a deal reaching Negotiation can send a follow-up email.

İşte bunun nasıl göründüğü:

İş Akışı Otomasyonu 2025: Rutini Bitrix24'e Bırakın

Kontrol noktası: Moving a test deal forward triggers your rule and logs the action on the timeline.

Step 3: Build an Email Sequence

Chain rules to run automated email marketing over days.

Test the sequence on a dummy deal before going live.

✅ Sonuç: Routine follow-ups run without anyone remembering them, cutting manual workloads by up to 40%.

💡 Profesyonel İpucu: In 2026, 45% of Bitrix24 users name automation as their top priority. Start with one rule, measure the hours saved, then add more.

How to Use Bitrix24 Online documents

Online documents lets you create and co-edit files in the browser and store them with the related task.

İşte adım adım nasıl kullanılacağı.

Adım 1: Bir Belge Oluşturun

Open Drive and click Create, then pick a document type.

The editor opens in your browser.

Step 2: Invite Editors

Share the link and set edit or view access.

Two users can type in the same file at once.

İşte bunun nasıl göründüğü:

Yeni Bitrix24 Dokümanları. Her zaman verimli çevrimiçi iş birliği.

Kontrol noktası: Your document appears in Drive with a version history you can roll back.

Step 3: Attach It to Work

Link the document to a task or a deal.

The file then travels with the work it belongs to.

✅ Sonuç: Contracts and briefs live beside the deal, not in someone’s downloads folder.

💡 Profesyonel İpucu: Turn on version history alerts for shared documents. You will spot an unwanted edit the same day it happens.

Bitrix24 Profesyonel İpuçları ve Kısayollar

After two years on the platform, these are the tips I hand new users on day one.

Klavye Kısayolları

AksiyonKısayol
Aramayı açCtrl + K
Yeni bir görev oluşturCtrl + Shift + T
Send a chat messageCtrl + Enter
Jump to the main menuAlt + M

Here’s how the platform stacks up on day-to-day work:

Bitrix24'ün Başlıca Faydaları

Çoğu insanın gözden kaçırdığı gizli özellikler

  • Yapay zeka asistanı: It writes task descriptions and summarizes long chat conversations for you.
  • REST API: Developers can develop custom apps against your portal data using the public documentation.
  • Telephony: Bitrix24 includes a built-in telephony solution, so you can place and receive calls without leaving the page.
  • Workgroup privacy: Set visibility and editing rights per workgroup so sensitive projects stay closed.
  • IP addresses whitelist: Restrict portal access to approved IP addresses on higher plans.

Bitrix24'te Kaçınılması Gereken Yaygın Hatalar

Mistake #1: Switching every tool on at once

❌ Yanlış: Enabling CRM, sites, HR, and marketing on launch day and telling everyone to figure it out.

✅ Sağ: Turn on CRM and tasks first. Add other features once the team uses those daily without prompting.

Mistake #2: Ignoring the company structure

❌ Yanlış: Dumping every user into a flat list with identical access to all client data.

✅ Sağ: Build departments first, then set access rights per department before you import anything.

Mistake #3: Treating the free plan as permanent storage

❌ Yanlış: Running your whole business on free while data quietly hits the monthly caps.

✅ Sağ: Watch your record counts. The free version keeps 1000 contacts, 1000 leads, 1000 contracts, and 1000 emails per month.

Bitrix24 Sorun Giderme

Problem: The portal feels slow

Neden: Too many enabled tools and a heavy activity stream on a shared server.

Düzeltmek: Disable tools you never open in account settings, and archive closed workgroups.

Problem: Automation rules never fire

Neden: The rule sits on the wrong funnel stage, or the deal skipped that stage entirely.

Düzeltmek: Open the funnel, check which stage holds the rule, and re-test with a dummy deal.

Problem: A user can’t see a project

Neden: The workgroup is private, or their department lacks access rights.

Düzeltmek: Open the workgroup settings, change visibility, or add the user as a member.

📌 Not: If none of these fix your issue, contact Bitrix24 support through the help page in your portal.

Bitrix24 nedir?

Bitrix24 is a unified digital workplace that combines customer relationship management, project management, and team communication in one service.

Think of it like an office building where sales, projects, and chat each have a room, but everyone shares the same front door.

Bu kısa özeti izleyin:

Bitrix24 CRM Hakkında Dürüst Bir Değerlendirme - Kullanmadan Önce İzleyin

Aşağıdaki temel özellikleri içermektedir:

  • Powerful CRM: Central CRM that keeps client data, deals, and communication history together
  • Görev ve Proje Yönetimi: Task management with deadlines, checklists, templates, and time tracking
  • Siteler ve Mağaza: Website and store builder with forms that push leads into your CRM
  • İK ve Otomasyon: Company structure, absence tracking, work schedules, and HR process automation
  • İşbirliği Araçları: Messaging, videoconferencing, file storage, and a shared knowledge base
  • Leads, Deals, Contacts, Companies: Four linked record types that keep raw enquiries apart from live deals
  • Kanban panosu: Visual boards for tasks and deals, plus Gantt charts for timelines
  • İş akışı otomasyonu: Automation rules, triggers, and email marketing sequences that run unattended
  • Online documents: Browser-based document creation, co-editing, and version history

Ayrıntılı inceleme için lütfen sayfamıza bakın. Bitrix24 incelemesi.

Here’s a closer look at the platform in use:

Bitrix24 Ana Sayfası

Managing customers, projects, and staff from one portal keeps data centralized and cuts the tab-switching that eats a working day.

Bitrix24 also runs a training page with courses for users and administrators, free webinars, and a YouTube channel of demos.

Udemy hosts extra training courses too, including a CRM masterclass.

Bitrix24 Fiyatlandırması

İşte Bitrix24'ün 2026'daki maliyeti:

PlanFiyatEn İyisi İçin
Temel49$/kuruluş/aySmall teams starting with CRM and task management
Standart99$/kuruluş/ayGrowing businesses that need marketing and more storage
Profesyonel199$/kuruluş/ayAdvanced users running sales automation at scale
Girişim399$/kuruluş/ayLarge organizations with many departments and clients

Ücretsiz deneme sürümü: Yes — a 15-day trial opens the paid features.

Para iade garantisi: Not advertised, so test on the free plan first.

There’s also a free version with no cap on the number of users, covering basic calendar, task, and CRM functionality.

Paid plans use flat-rate pricing, so adding users doesn’t raise the bill.

Here’s the current plan breakdown:

Bitirix Fiyatlandırması

💰 En İyi Fiyat/Performans: Standard — it adds marketing and enough storage for most growing teams without the Professional jump.

Bitrix24 ve Alternatifleri

How does Bitrix24 compare against the rest of the market?

Bu karşılaştırmayı izleyin:

İhtiyaçlarınıza En Uygun CRM Araçları

Here’s how the main options line up:

AletEn İyisi İçinFiyatDeğerlendirme
Bitrix24All-in-one portal49$/ay⭐ 3
HubSpotİçerik pazarlaması20$/ay⭐ 4.5
ClickUpGörev yönetimi7$/ay⭐ 4.7
SalesforceKurumsal satışlar25$/ay⭐ 4.4
Aktif KampanyaE-posta otomasyonu29$/ay⭐ 4.5
Pazartesi CRMVisual pipelines12$/ay⭐ 4.6
KeapKüçük işletme satış249$/ay⭐ 4.2
Freshsales CRMAffordable CRM9$/ay⭐ 4.5

Hızlı seçimler:

  • Genel olarak en iyi: HubSpot — deepest marketing and sales toolset if budget allows.
  • En iyi bütçe: Bitrix24 — unlimited free users beat every paid tier on cost.
  • Yeni başlayanlar için en iyisi: Monday CRM — the cleanest user interface of the group.
  • Proje yönetimi için en iyisi: ClickUp — stronger task views than any CRM-first tool.

🎯 Bitrix24 Alternatifleri

Bitrix24 alternatifleri mi arıyorsunuz? İşte en iyi seçenekler:

  • 🚀 GoHighLevel: Agency-focused platform bundling CRM, funnels, and marketing automation under one white-label portal.
  • 💰 Keap: Small business sales and marketing automation with strong follow-up sequences built in.
  • 🎨 ActiveCampaign: Best-in-class email marketing automation paired with a light CRM for sales teams.
  • HubSpot: Free CRM tier that scales into full marketing, sales, and service hubs.
  • 🔒 ClickFunnels: Landing page and funnel builder for businesses selling directly online.
  • 🧠 Halk: Lightweight contact management for teams that hate heavy CRM software.
  • 👶 Aniden: Soğuk e-posta outreach at scale with inbox warm-up and deliverability tooling.
  • 🏢 ClickUp: Task management and docs in one workspace, with a usable free plan.
  • 🔧 Pazartesi CRM: Colorful boards and no-code automation for teams that think visually.
  • 🌟 Kapsül CRM: Simple, affordable CRM for small organizations that just need contacts and deals.
  • Anlayışlı bir şekilde: CRM plus project delivery, aimed at businesses that sell work and then deliver it.
  • 🎯 Freshsales CRM: AI lead scoring and built-in phone at one of the lowest per-user prices.
  • 💼 Salesforce: The enterprise standard, endlessly customizable through its own developer platform.
  • 📊 Zendesk: Support-first platform with ticketing, live chat, and a strong knowledge base.

Tam liste için lütfen sayfamıza bakın. Bitrix24 alternatifleri rehber.

⚔️ Bitrix24 Karşılaştırması

İşte Bitrix24'ün rakiplerine karşı performansı:

  • Bitrix24 ve GoHighLevel karşılaştırması: GoHighLevel wins for agencies reselling services. Bitrix24 wins for internal teams needing HR, tasks, and calls too.
  • Bitrix24 ve Keap karşılaştırması: Keap has slicker follow-up automation. Bitrix24 costs a fraction of it and adds project management.
  • Bitrix24 ve ActiveCampaign karşılaştırması: ActiveCampaign beats Bitrix24 on email deliverability. Bitrix24 beats it on everything outside marketing.
  • Bitrix24 ve HubSpot karşılaştırması: HubSpot is easier to learn and better documented. Bitrix24 is far cheaper once your headcount grows.
  • Bitrix24 ve ClickFunnels karşılaştırması: ClickFunnels builds better sales pages. Bitrix24 handles the whole business after the sale.
  • Bitrix24 ve Folk karşılaştırması: Folk is lighter and faster for simple contact work. Bitrix24 suits companies needing depth.
  • Bitrix24 ve Instantly karşılaştırması: Instantly is purpose-built for cold outreach. Bitrix24 manages the relationships those campaigns create.
  • Bitrix24 ve ClickUp karşılaştırması: ClickUp has better task views and search. Bitrix24 bundles a real CRM and telephony.
  • Bitrix24 ve Monday CRM karşılaştırması: Monday CRM has the nicer interface. Bitrix24 gives more functionality per dollar.
  • Bitrix24 ve Capsule CRM karşılaştırması: Capsule is simpler for tiny teams. Bitrix24 scales into departments and access control.
  • Bitrix24 ve Insightly karşılaştırması: Insightly links sales to delivery well. Bitrix24 adds communication, sites, and HR on top.
  • Bitrix24 ve Freshsales CRM karşılaştırması: Freshsales has sharper AI scoring. Bitrix24 covers projects, chat, and documents as well.
  • Bitrix24 ve Salesforce karşılaştırması: Salesforce wins on customization and reporting depth. Bitrix24 wins on price and setup speed.
  • Bitrix24 ve Zendesk karşılaştırması: Zendesk is the better support desk. Bitrix24 is the better all-round business platform.

Bitrix24'ü Şimdi Kullanmaya Başlayın

Bitrix24'ün tüm önemli özelliklerini nasıl kullanacağınızı öğrendiniz:

  • ✅ Powerful CRM
  • ✅ Görev ve Proje Yönetimi
  • ✅ Siteler ve Mağaza
  • ✅ İK ve Otomasyon
  • ✅ İşbirliği Araçları
  • ✅ Potansiyel Müşteriler, Anlaşmalar, İletişim Bilgileri, Şirketler
  • ✅ Kanban panosu
  • ✅ Workflow automation
  • ✅ Online documents

Sonraki adım: Bir özelliği seçin ve hemen deneyin.

Most people start with the CRM.

Beş dakikadan az sürüyor.

Sıkça Sorulan Sorular

Bitrix24 Rus bir şirket mi?

Bitrix24 started in Russia and spun out of 1C-Bitrix. The company is now headquartered in Alexandria, Virginia, with offices and data centres across Europe, Asia, and the Americas.

Bitrix24'ün sınırlamaları nelerdir?

The free plan caps CRM history at 1000 contacts, leads, contracts, and emails monthly. The user interface also feels crowded, and setup takes longer than simpler CRM software.

Bitrix etkinlikleri takip edebilir mi?

Yes. Bitrix24 logs task time, work-day clock-ins, calls, emails, and CRM record changes. Managers see reports on billable hours and pipeline movement per user.

Bitrix24 tamamen ücretsiz mi?

There is a genuinely free plan with unlimited users covering calendar, tasks, and basic CRM. Storage, automation, and record history are limited, so scaling teams usually upgrade.

Bitrix24 ne için kullanılır?

Businesses use it for customer relationship management, project management, HR, and internal communication. One portal replaces separate CRM, task, chat, and telephony services.

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