⚡ Quick Verdict:
- ตัวประกอบ: Keap plans start around $79/month, while HubSpot offers free CRM tools and paid plans from $15/seat/month.
- เหมาะสำหรับ: Keap suits small businesses wanting all-in-one simplicity. HubSpot caters to growing teams needing advanced marketing.
- ความแตกต่างที่สำคัญ: Keap is the marketing automation tool with built-in payments. HubSpot is the feature-rich CRM platform.
- Our pick: Keap for most small teams. It bundles sales and marketing into one intuitive CRM at a flat price.
ที่สุด ธุรกิจขนาดเล็ก owners hit the same wall.
They want one tool for sales and marketing, not five.
The Keap vs HubSpot decision usually decides that question.
Both promise customer relationship management with built-in marketing automation.
But they solve different problems for different ธุรกิจ ความต้องการ
This HubSpot vs Keap guide breaks down both, so you pick right.
ภาพรวม
This HubSpot vs Keap comparison covers pricing plans, key features, and ease of use.
We also break down who each CRM platform works best for.
Our writers signed up for both Keap and HubSpot directly.
บันทึกเหล่านั้นจะปรากฏอยู่ในส่วน "สิ่งที่ทีมของเราสังเกตเห็น" ด้านล่างนี้
We also reviewed documentation, pricing pages, and G2 reviews for both.
Keap คืออะไร?
Keap is a CRM software built for small businesses.
It bundles contact management, email marketing, and sales automation in one place.
The platform helps you automate manual tasks and close sales faster.
Keap was once called Infusionsoft, a name many marketers still recognize.
It now focuses on simple automation for solo owners and small teams.
Here’s a quick walkthrough of how the platform works.
คีป
An intuitive CRM with built-in payments and easy automation. Keap helps small teams run lead follow-ups, appointments, and invoicing from one dashboard.
รักษาการกำหนดราคา
Here’s what Keap costs in 2026. Let’s break down the paid plans.
| วางแผน | ราคา | เหมาะสำหรับ |
|---|---|---|
| Pro (entry) | From $79/month (up to 500 contacts) | ผู้ประกอบการอิสระและทีมขนาดเล็ก |
| ขั้นสูง | $249/month or more | Teams needing deeper automation |
| Listed plan (annual billing) | 299 ดอลลาร์/เดือน | Full all-in-one access on file |
Pricing verified June 2026.
ทดลองใช้งานฟรี: Yes. Keap offers a 14-day free trial with no credit card needed to start.
รับประกันคืนเงิน: Keap provides a money-back window on new paid plans. Check current terms at checkout.
📌 บันทึก: Every Keap paid plan bundles the CRM, email marketing, and automation tools together. There are no separate hub purchases.
⚠️ Pricing discrepancy: Our data on file lists Keap at $299/month (annually billed). Published starting tiers may run lower (around $79/month for 500 contacts). Verify the current Infusionsoft pricing structure on Keap’s site before you buy.
ประโยชน์หลักของ Keap
Here’s what makes Keap worth considering:
- แพลตฟอร์มแบบครบวงจร: Keap blends a sales CRM with email marketing and automation. You manage customer relationships without juggling separate marketing tools.
- ระบบชำระเงินในตัว: Keap includes payment processing and invoicing. You collect money inside the same CRM platform you use for lead tracking.
- ระบบอัตโนมัติที่ใช้งานง่าย: Keap workflows automate manual follow-ups using simple if-this-then-that logic. Automated follow up emails fire without extra setup.
- Top-Rated Mobile App: The Keap mobile app manages your sales pipeline and processes payments on the go.
- Landing Pages & Web Forms: A built-in landing page ผู้สร้าง and web forms help with lead generation and growing customer data.
- Shorter Learning Curve: Keap has a shorter learning curve than HubSpot. The intuitive CRM lines up key features on one navigation menu.
What Our Team Noticed
ของเรา นักเขียน signed up for Keap in May 2026 and spent several days exploring the dashboard. Here’s what stood out:
ข้อดีและข้อเสียของ Keap
✅ ข้อดี
- All-in-one CRM with sales and marketing in one place
- Built-in payments and invoicing close the sales cycle
- Easy if-this-then-that automation for lead follow-ups
- Highly-rated mobile app for pipelines and payments
❌ ข้อเสีย
- Basic reporting compared to HubSpot’s depth
- No free plan, only a 14-day free trial
- Fewer native integrations than the HubSpot platform
HubSpot คืออะไร?
HubSpot is a CRM platform for sales and marketing teams.
It started with inbound marketing and grew into a full suite.
The HubSpot CRM connects a Marketing Hub, Sales Hub, and Service Hub.
You can start small and scale by adding modules over time.
HubSpot offers free CRM tools, then paid plans for advanced marketing.
Watch the platform in action before we dig into the details.
ฮับสปอต
A feature-rich CRM platform with a powerful free plan. HubSpot pairs advanced marketing and reporting with a large library of native integrations.
ราคาของ HubSpot
Here’s what HubSpot costs in 2026. The pricing plans split by hub.
| วางแผน | ราคา | เหมาะสำหรับ |
|---|---|---|
| เครื่องมือฟรี | 0 ดอลลาร์/เดือน | Testing the free CRM tools |
| ศูนย์กลางการตลาดเริ่มต้น | 15 ดอลลาร์/ที่นั่ง/เดือน | นักการตลาดอิสระที่เพิ่งเริ่มต้น |
| แพลตฟอร์มลูกค้าเริ่มต้น | 15 ดอลลาร์/ที่นั่ง/เดือน | Small teams bundling hubs |
| ศูนย์กลางการตลาดระดับมืออาชีพ | 800 ดอลลาร์สหรัฐต่อที่นั่งต่อเดือน | Scaling teams needing advanced marketing |
Pricing verified June 2026.
ทดลองใช้งานฟรี: Not needed. HubSpot has a genuine free plan with no time limit on its core CRM features.
รับประกันคืนเงิน: Paid plans bill monthly or annually. Refund terms depend on your contract type.
📌 บันทึก: HubSpot uses both bundled pricing and individual pricing for each hub. You can mix Marketing, Sales, and Service Hubs to fit your marketing efforts.
⚠️ คำเตือน: HubSpot pricing gets expensive fast. Costs can climb past $800/month once you add advanced marketing features and extra seats.
Key Benefits of HubSpot
Here’s what makes HubSpot worth considering:
- Powerful Free CRM: HubSpot’s CRM gives you free CRM tools with contact management and AI-powered features. Many small businesses start here at no cost.
- Advanced Marketing: The Marketing Hub handles email marketing, landing pages, and สื่อสังคม management. It links your สื่อสังคม accounts so you can create targeted campaigns from one screen.
- Scalable Analytics: HubSpot provides superior reporting with a Google Analytics tracking ID for attribution. The data scales as your team grows.
- เครื่องมือช่วยการขาย: The HubSpot Sales Hub manages your sales pipeline, lead management, and customer interactions in one CRM platform.
- ความสามารถในการบูรณาการ: HubSpot has more integrations with popular apps than Keap. A large library connects your favorite marketing tools.
- การสนับสนุนและแหล่งข้อมูล: A deep knowledge base, phone support, and a dedicated customer success manager help on higher plans.
What Our Team Noticed
Our writer set up a HubSpot account in May 2026 and tested the free CRM tools. Here’s what stood out:
The short clip below shows more of that hands-on walkthrough.
HubSpot Pros & Cons
✅ ข้อดี
- Powerful free CRM with AI-powered tools
- In-depth reporting and campaign management
- Large library of native integrations
- Scales by adding Marketing, Sales, and Service Hubs
❌ ข้อเสีย
- Pricing gets expensive very fast
- Some key features are missing on lower plans
- Steeper learning curve than Keap
เปรียบเทียบคุณสมบัติ
Ready for a detailed look at HubSpot vs Keap? We’ll cover ten key features so you can match each platform to your business needs.
| คุณสมบัติ | คีป | ฮับสปอต |
|---|---|---|
| ราคาเริ่มต้น | ~$79/month | $15/seat/month (paid) |
| แผนฟรี | ❌ (ทดลองใช้ 14 วัน) | ✅ |
| ระบบการตลาดอัตโนมัติ | ✅ | ✅ |
| ระบบชำระเงินในตัว | ✅ | ❌ |
| เครื่องมือสร้างหน้า Landing Page | ✅ | ✅ |
| การรายงานขั้นสูง | ❌ พื้นฐาน | ✅ |
| การผสานรวมแบบเนทีฟ | จำกัด | ✅ Large library |
| แอปมือถือ | ✅ Top-rated | ✅ |
| เหมาะสำหรับ | ธุรกิจขนาดเล็ก ออลอินวัน | Growing teams scaling up |
1. Marketing Automation & Workflows
คีป: Keap is the marketing automation tool built for small business simplicity. As marketing automation software, its automation builder uses easy if-this-then-that logic. These workflows automate manual lead follow-ups, appointments, and payments without coding.
ฮับสปอต: HubSpot offers powerful automation capabilities through its workflow tools and AI. The marketing automation platform suits advanced marketing across multiple channels. It rewards teams ready to learn deeper automation features.
⚠️ คำเตือน: HubSpot’s strongest automation tools sit on higher-priced plans. Keap bundles its automation features into every tier.
2. ระบบ CRM และการจัดการรายชื่อผู้ติดต่อ
คีป: Keap’s sales CRM keeps customer data and company records in one tidy view. The contact management dashboard tracks every deal, note, and task. The interface resembles ไพพ์ไดรฟ์, with key features on the navigation menu.
ฮับสปอต: HubSpot’s CRM handles contact management and customer relationships at scale. Company records, customer interactions, and lead tracking all sync across hubs. The user friendly interface opens each hub with a single click.
3. การตลาดผ่านอีเมล
คีป: Keap’s email marketing ties straight to your contact records. You build targeted campaigns and let automated follow up emails run on a schedule. It works as a focused email marketing platform for small teams.
ฮับสปอต: HubSpot’s Marketing Hub pairs email marketing with broader campaign management. You create targeted campaigns, run A/B tests, and track marketing campaigns against revenue. Its marketing features run deeper than Keap’s.
4. Email & Text Messaging
คีป: Keap adds ข้อความ messaging alongside email in the same automation flow. You reach leads by SMS and email without leaving the CRM. This helps small businesses run lighter marketing activities from one tool.
ฮับสปอต: HubSpot focuses more on inbound marketing channels than native SMS. It leans on integrations for text การเผยแพร่. For email-led marketing efforts, the HubSpot platform stays strong.
5. หน้า Landing Page และแบบฟอร์มบนเว็บไซต์
คีป: Keap’s landing page builder and web forms feed leads straight into the CRM. New contacts trigger automation ทันที. It covers everyday lead generation for a small business without extra apps.
ฮับสปอต: HubSpot pairs landing pages with content management and เครื่องมือ SEO. You build landing pages, web forms, and blog content in one place. This supports a wider inbound marketing strategy.
6. การจัดการกระบวนการขาย
คีป: Keap’s sales pipeline management keeps deals moving with drag-and-drop stages. You see each sales process step at a glance. The top-rated mobile app lets you update the pipeline and take payments anywhere.
ฮับสปอต: The HubSpot Sales Hub adds sales automation, deal scoring, and forecasting. It maps a longer sales cycle for growing teams. Sales and marketing data stays connected across the platform.
7. Lead Management & Tracking
คีป: Keap handles lead management and lead tracking with tags and simple scoring. Every new lead lands in the CRM and starts an automation. This keeps small teams on top of follow-ups.
ฮับสปอต: HubSpot’s lead tracking ties to its reporting and Google Analytics tracking ID. You see where each lead came from and how campaigns perform. The data scales as your CRM systems grow.
8. Pipeline & Deal Stages
คีป: Keap’s pipeline management lets you build custom deal stages for your sales process. Automation moves contacts between stages based on their actions. This trims manual data entry for busy owners.
ฮับสปอต: HubSpot supports multiple pipelines for different teams and products. Reporting on each stage feeds the campaign management platform. Larger teams get the structure they need to grow.
9. การรายงานและการวิเคราะห์
ฮับสปอต: HubSpot provides in-depth reporting with custom dashboards and revenue attribution. You track marketing efforts down to each campaign. This is where the HubSpot platform pulls clearly ahead of Keap.
คีป: Keap’s reporting function is basic next to HubSpot’s. It shows core sales and email metrics, which is enough for most small teams. Heavy data users may want HubSpot’s depth.
10. E-Commerce, Payments & AI
คีป: Keap includes built-in e-commerce tools such as payment processing and invoicing. Keap AI drafts emails and suggests copy. This all-in-one setup helps small businesses sell without bolting on extra software.
ฮับสปอต: HubSpot handles e-commerce through integrations and its commerce tools. Advanced e-commerce often needs more complex setups than Keap’s built-in option. Its AI-powered features still add value across the CRM.
11. การกำหนดราคาและต้นทุน
มาเปรียบเทียบแผนราคาต่างๆ กันดู
| วางแผน | คีป | ฮับสปอต |
|---|---|---|
| ฟรี | ❌ (ทดลองใช้ 14 วัน) | ✅ Free CRM tools |
| Entry paid | ~$79/month | 15 ดอลลาร์/ที่นั่ง/เดือน |
| Mid / Advanced | $249/month+ | Varies by hub |
| ระดับสูงสุด | 299 ดอลลาร์สหรัฐฯ ต่อเดือน (รายปี) | 800 ดอลลาร์สหรัฐต่อที่นั่งต่อเดือน |
คีป: Keap has a better pricing structure for bundling. One flat plan includes all the key features small teams need, with all the tools in one place. There are no per-seat surprises, which helps a tight small business budget.
ฮับสปอต: HubSpot starts free and scales by the seat. The free plan is generous, but paid plans rise quickly. You pay more as you add hubs and advanced marketing tools.
สถานการณ์ต่างๆ
| หากคุณต้องการ... | เลือก | ทำไม |
|---|---|---|
| All-in-one simplicity | คีป | Bundled CRM and marketing |
| แผนฟรี | ฮับสปอต | Free CRM tools, no time limit |
| ระบบชำระเงินในตัว | คีป | Invoicing inside the CRM |
| การรายงานขั้นสูง | ฮับสปอต | การวิเคราะห์เชิงลึก |
| Easy automation | คีป | If-this-then-that workflows |
| Room to scale | ฮับสปอต | Add hubs as you grow |
💰 งบประมาณของคุณ
Keap is often more cost-effective for tight automation. Its flat pricing plans bundle the tools that many CRMs sell separately.
🔌 อุปกรณ์เทคโนโลยีของคุณ
HubSpot has stronger integration capabilities and more integrations with popular apps. Keap covers the basics but connects to fewer marketing tools.
📣 Your Marketing Activities
HubSpot wins for advanced marketing and campaign management. Keap covers everyday email marketing and automated follow up emails for small teams.
🎓 ระดับประสบการณ์ของคุณ
Keap is more intuitive with a shorter learning curve. HubSpot is more feature-rich but takes longer to master.
🆓 ทดลองใช้งานและเดโมฟรี
HubSpot has a free plan, while Keap does not. Keap offers a 14-day free trial so you can test it first.
🛟 ตัวเลือกการสนับสนุน
Both offer a knowledge base and phone support on paid tiers. HubSpot adds a dedicated customer success manager on higher plans.
คู่มือการสลับใช้งาน
กำลังใช้เครื่องมือเหล่านี้อยู่แล้วใช่ไหม? นี่คือสิ่งที่คุณควรคาดหวังหากเปลี่ยนมาใช้เครื่องมืออื่น
🔄 Switching from Keap to HubSpot?
✅ สิ่งที่คุณจะได้รับ:
- A free plan and free CRM tools to start
- In-depth reporting and better customization options
- A larger library of native integrations
❌ สิ่งที่คุณจะสูญเสีย:
- Built-in payments and invoicing
- The shorter learning curve and flat pricing
- The top-rated mobile app for payments
📋 วิธีการเปลี่ยน:
- Export your contacts and company records from Keap
- Create a free HubSpot CRM account
- Import contacts and rebuild your workflows in HubSpot
🔄 Switching from HubSpot to Keap?
✅ สิ่งที่คุณจะได้รับ:
- Built-in payments and invoicing in the CRM
- Flat, bundled pricing with no per-seat costs
- A simpler, more intuitive CRM to learn
❌ สิ่งที่คุณจะสูญเสีย:
- The free plan and free CRM tools
- In-depth reporting and analytics
- The large set of native integrations
📋 วิธีการเปลี่ยน:
- Export your customer data from HubSpot
- Start a 14-day Keap free trial
- Import contacts and set up your automation
What Our Review Didn’t Cover
This comparison focused on small businesses and growing teams. We didn’t test enterprise rollouts, custom API builds, or HubSpot’s customer portal at scale. Our notes reflect the June 2026 versions of each CRM platform. If you manage a large sales team, your priorities around the sales cycle may differ from what we’ve covered here.
คุณสมบัติสุดท้าย
| หมวดหมู่ | ผู้ชนะ |
|---|---|
| 💰 ราคาและคุณค่า | คีป |
| 🆓 Free Entry | ฮับสปอต |
| 📊 การรายงานและการวิเคราะห์ | ฮับสปอต |
| ⚙️ Ease of Automation | คีป |
| 🔌 การผสานรวม | ฮับสปอต |
| 👶 ใช้งานง่าย | คีป |
| 🛒 Built-in Payments | คีป |
| 🏆 ผู้ชนะเลิศโดยรวม | คีป |
🏆 ผู้ชนะ: เก็บไว้
Keap ชนะ 4 จาก 7 หมวดหมู่
เหมาะสำหรับ: Small business all-in-one CRM, built-in payments, easy automation
HubSpot and Keap solve the same goal in different ways.
The HubSpot Keap matchup really comes down to scale versus simplicity.
Keap is best for small teams wanting one intuitive CRM. It bundles sales and marketing with built-in payments at a flat price.
HubSpot is excellent for teams looking to grow and scale. Its free CRM tools, advanced marketing, and reporting are hard to beat.
If you want depth and room to expand, the HubSpot platform is the safer long-term pick.
But for most small businesses chasing simple, all-in-one automation, Keap edges it.
เปรียบเทียบ Keap กับที่อื่นเพิ่มเติม
Here’s how Keap stacks up against other CRM systems:
คีป ปะทะ แอคทีฟแคมเปน
คีปชนะด้วยคะแนน: Built-in payments, simpler setup, all-in-one small business focus
ActiveCampaign ชนะในด้านต่างๆ ดังนี้: Deeper email automation, cheaper entry tiers, more reporting detail
คีปชนะด้วยคะแนน: Built-in email marketing, payment processing, marketing automation in one tool
Pipedrive ชนะด้วย: Lower starting price, cleaner deal view, lighter sales-only focus
คีป ปะทะ โกไฮเลเวล
คีปชนะด้วยคะแนน: Easier learning curve, top-rated mobile app, cleaner contact management dashboard
GoHighLevel ชนะในด้านต่างๆ ดังนี้: Agency features, white-label options, broader campaign management platform tools
More of HubSpot Compared
Here’s how HubSpot stacks up against other CRM software:
HubSpot เทียบกับ เซลส์ฟอร์ซ
HubSpot ชนะในด้าน: Easier onboarding, free CRM tools, friendlier interface for small businesses
Salesforce ชนะในด้าน: Deeper customization, enterprise scale, broader third-party marketplace
HubSpot ชนะในด้าน: Stronger inbound marketing, richer reporting, mature marketing hub
วันจันทร์ CRM ชนะรางวัลต่างๆ ดังนี้: Flexible boards, lower cost, simpler project-style workflows
HubSpot เทียบกับ Freshsales CRM
HubSpot ชนะในด้าน: Larger app marketplace, advanced campaign tools, scalable analytics
Freshsales ชนะในด้านต่างๆ ดังนี้: Lower pricing, built-in phone, faster setup for sales-only teams
ถาม บ่อย ๆ
ใครคือคู่แข่งรายใหญ่ที่สุดของ HubSpot?
Salesforce is widely seen as HubSpot’s biggest competitor. Keap, ActiveCampaign, and Zoho also compete, especially for small businesses wanting marketing automation.
ปัจจุบัน Infusionsoft มีชื่อเรียกว่าอะไร?
Infusionsoft is now called Keap. The company rebranded to focus on simple, all-in-one CRM and automation for small businesses.
Infusionsoft มีระบบ CRM หรือไม่?
Yes. Under the Keap name, the former Infusionsoft includes a full sales CRM with contact management, pipelines, and built-in automation.
Infusionsoft มีจุดประสงค์อะไร?
Infusionsoft, now Keap, helps small businesses automate manual tasks, manage leads, and close sales faster from one CRM platform.
Is HubSpot or Keap better for small businesses?
Keap suits small teams wanting simple all-in-one automation. HubSpot fits businesses needing advanced marketing and free CRM tools to scale.
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