Choisir le bon CRM can feel like choosing between two super-powered robots.
That’s the question buzzing in your head.
You’re worried about wasting time and money on the wrong tool.
Don’t panic! We’ll compare HubSpot vs Acheté so you can make the smartest choice.
Let’s see which CRM will help your business grow.
Aperçu
We’ve spent countless hours diving into both HubSpot and Keap.
Putting them through real-world scenarios.
Our team tested features, customer support, and ease of use, ensuring this comparison is based on firsthand experience.
Ready to grow your business with a powerful all-in-one platform? Get started with HubSpot’s tools today.
Tarifs : Il existe un plan gratuit. Le plan premium commence à $15/mois.
Caractéristiques principales :
- CRM
- Automatisation du marketing
- Analyses et rapports
Ready to get organized and save 15 hours a week? Keap’s powerful automation can make it happen.
Tarifs : Essayez-le gratuitement. L'abonnement payant commence à 249 $/mois.
Caractéristiques principales :
- Marketing par e-mail
- CRM
- Automatisation des ventes et du marketing
Qu'est-ce que HubSpot ?
HubSpot. It’s a big name in CRM. You’ve probably heard of it.
Think of it as a growth platform. It has tools for marketing, sales, and service.
It aims to help businesses grow.
Découvrez également nos alternatives préférées à Hubspot...
Notre avis
HubSpot est une plateforme puissante offrant de nombreuses fonctionnalités, mais il est important de prendre en compte votre budget et vos besoins avant de vous engager. C'est un excellent choix pour les entreprises qui recherchent une solution complète et sont prêtes à investir.
Principaux avantages
- CRM gratuit : Commencez avec un forfait gratuit avec des fonctionnalités CRM de base.
- Plateforme tout-en-un : Accédez à une suite d’outils de marketing, de vente et de service.
- Communauté et ressources étendues : Bénéficiez d'une richesse de connaissances et d'accompagnement.
- Objectifs du marketing entrant : Attirez et engagez des prospects avec du contenu précieux.
Tarifs
- Outils gratuits:Gratuit jusqu'à deux utilisateurs.
- Plateforme de démarrage du pôle marketing: 15 $/siège/mois.
- Plateforme client de démarrage: 15 $/siège/mois.
- Marketing Hub Professionnel + trois sièges: 800 $/mois, sièges supplémentaires à 45 $/mois.
Avantages
Inconvénients
Qu'est-ce que Keap ?
Keap? It’s all about petite entreprise. It focuses on automation.
Think sales and marketing combined.
It helps you manage leads and payments. It wants to simplify your workflow.
Découvrez également nos favoris Keap CRM alternatives…
Notre avis
Acheté is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features.
Principaux avantages
- Marketing par e-mail intégré : Envoyez des e-mails ciblés à votre public.
- Automatisation facile à utiliser : Automatisez des tâches telles que l'envoi de messages de suivi et l'attribution de prospects.
- Gestion du pipeline de vente : Suivez vos transactions et identifiez les opportunités.
- Intégrations de commerce électronique : Connectez Keap à votre boutique en ligne pour gérer les commandes et les clients.
Tarifs
Keap propose un essai gratuit et une structure tarifaire simple pour vous aider à démarrer.
- Plan simple:À partir de 249 $/mois (facturé annuellement) et offre deux utilisateurs et 1 500 contacts.
Avantages
Inconvénients
Comparaison des fonctionnalités
This comparison evaluates HubSpot, the leading customer relationship management system known for scaling sales and marketing teams.
Acheté CRM, a platform specifically designed to empower small business owners with deep sales and marketing automation and robust client management tools.
This feature comparison will clarify which platform better supports your overall business strategy and sales process.
1. Core Platform Identity
- HubSpot CRM: Functions as a comprehensive customer relationship management platform where the sales hub, marketing hub, and service hub are natively integrated. The hubspot crm review often praises its scalability.
- CRM d'achat: Primarily targets the small business market, offering a centralized system that bundles sales and marketing automation with robust contact management and invoicing and payment processing.
2. Automation and Workflows
- HubSpot CRM: Provides extensive marketing automation and sales automation capabilities, especially within the paid tiers, allowing sales teams and marketing teams to manage complex workflows and nurture leads using the sales hub and marketing hub.
- CRM d'achat: Built around deep marketing automation logic, offering powerful sequence constructeurs and marketing automations designed to handle follow-up, segmentation, and personalized communication, streamlining the entire sales process.
3. Pricing Model and Accessibility
- HubSpot CRM: Offers a powerful hubspot’s free crm tier that includes substantial crm tools. Paid access to the sales hub or marketing hub allows users to scale features modularly.
- CRM d'achat: Does not offer a free crm tier and generally requires a higher initial investment than HubSpot’s entry-level paid plans, although the bundled tools may offer better value for a focused small business.
4. Sales Pipeline Management
- HubSpot CRM: Provides superior sales pipeline management tools, allowing sales teams to visualize and track leads through every stage of the sales process using the features in the sales hub.
- CRM d'achat: Offers robust sales pipeline features focused on keeping the sales process moving forward efficiently, often utilizing automation to prompt the sales team at critical stages.
5. Email and Landing Page Tools
- HubSpot CRM: Features an excellent native landing page builder and extensive email tools as part of the marketing hub, supporting large-scale email marketing campaigns and inbound marketing efforts.
- CRM d'achat: Also includes a capable landing page builder and strong email functionality essential for running effective email marketing campaigns and marketing automations.
6. Audience and Ideal Use Case
- HubSpot CRM: Best suited for growing sales and marketing teams looking for a system that can scale into an enterprise-grade platform, leveraging the strength of inbound marketing.
- CRM d'achat: Explicitly designed for the needs of the small business owner who requires a simplified system that handles the entire client life cycle and business operations, from initial contact to invoicing and payment processing. We often recommend keap crm for this audience.
7. Invoicing and Payments
- HubSpot CRM: Has native invoicing and payment processing capabilities but is primarily known for its CRM depth in lead nurturing and sales process management.
- CRM d'achat: Offers comprehensive invoicing and payment processing features, making it easy for a small business on a single business line to manage financials and get paid directly within the system.
8. Ecosystem and Tools
- HubSpot CRM: Offers an integrated ecosystem where the sales hub, marketing hub, and service hub are tightly linked, providing holistic données for the entire sales team.
- CRM d'achat: Provides a complete, all-in-one suite of crm tools and features designed so a small business owner can manage all core functions from a single platform, avoiding the need for extensive external integrations.
9. Overall Review and Value
- HubSpot CRM: Consistently earns high hubspot crm reviews for its power and scalability, offering excellent crm tools and a vast knowledge base, making it a reliable investment for sales teams.
- CRM d'achat: Is the recommended choice when comparing sales teams that prioritize deep automation combined with built-in financial tools; users recommend keap crm for managing the critical business line of a small business.
What to Look for in a CRM Software?
- Consider your business size and growth plans.
- Evaluate ease of use and onboarding. Can it run sales campaigns & connect multiple landing pages?
- Check for essential integrations with existing tools.
- Assess scalability to match future needs.
- Review customer support and training options.
- Factor in the long-term total cost of ownership.
- Prioritize security and data privacy features.
- Test the platform with a essai gratuit whenever possible.
- Compare pricing plans directly.
- Assurer la automation platform aligns with your marketing and sales stratégie.
Verdict final
Alors, lequel l'emporte ? Cela dépend de vos besoins.
We recommend HubSpot for most. It offers everything you need for growth, including a great page builder, marketing tools and custom field options.
Plus, its knowledge base is helpful. Hubspot marketing hub is great.
Keap is strong for sales automation, but HubSpot offers a more balanced approach.
If you’re looking for HubSpot alternatives or automation software, this is a good choice.
We’ve these tools. Trust us to guide you. We’ve gone over every cent of these products.
Plus de Hubspot
Voici une brève comparaison entre Hubspot et ces solutions logicielles :
- HubSpot vs GoHighLevel: Hubspot is an all-in-one platform for agencies, with strong marketing automation and white-labeling options.
- Hubspot vs Pipedrive: It is a sales-focused CRM known for its visual sales pipeline management and intuitive interface, which makes it ideal for tracking deals. Hubspot provides a more comprehensive, all-in-one platform that encompasses sales, marketing, and customer service.
- Hubspot vs Keap: It (formerly Infusionsoft) specializes in CRM and marketing automation, particularly for small businesses looking to streamline sales processes. Hubspot offers a wider range of marketing, sales, and service features.
- Hubspot vs ActiveCampaign: It excels in email marketing and marketing automation, with advanced segmentation and conditional logic. However, Hubspot provides a more extensive all-in-one platform that encompasses lead generation.
- Hubspot vs Clickfunnels: It is dedicated to creating high-converting sales funnels, focusing on landing pages and sales processes. Hubspot, on the other hand, is a broader marketing and sales automation platform.
- Hubspot vs Folk: It is a simpler CRM solution that excels in straightforward contact management and organization. It is suitable for small teams that prioritize ease of use.
- Hubspot vs Instantly: It specializes in cold email outreach and lead generation automation. Hubspot provides a much broader suite of tools, including a full CRM, comprehensive email marketing with advanced design capabilities.
- Hubspot vs ClickUp: It is primarily a project management tool with extensive customization and collaboration features. It allows users to manage tasks, documents, and goals. While it offers some CRM functionalities through custom fields.
- Hubspot vs Monday CRM: It.com is a work operating system focused on project management, collaboration, and workflow automation. In contrast,
- Hubspot vs Capsule CRM: It is a simpler, user-friendly contact manager and sales tracker, ideal for small businesses needing organized customer information and clear pipeline views.
- Hubspot vs Insightly: It combines CRM with strong project management features, making it versatile for businesses requiring both.
- Hubspot vs Freshsales CRM: It is a sales-focused CRM emphasizing AI-powered lead scoring and sales automation for efficient deal management. Hubspot provides a more extensive all-in-one platform with robust marketing automation features integrated alongside sales and service tools.
- Hubspot vs Salesforce: It is a powerful, highly customizable enterprise-grade CRM with robust reporting and forecasting capabilities, ideal for large organizations with complex needs.
- Hubspot vs Zendesk: It is a specialized customer service and support platform, excelling in omnichannel support, ticketing, and advanced AI capabilities for issue resolution.
Могу ли я использовать Xero без Hubdoc?
Voici une comparaison de Keap avec diverses alternatives :
- Acheter vs Pipedrive: Keap excelle dans l'automatisation du marketing et les ventes intégrées. Pipedrive se concentre davantage sur la gestion visuelle du pipeline de vente et le suivi des transactions.
- Acheté contre Aller à haut niveau: GoHighLevel est une plateforme tout-en-un pour les agences, offrant des options en marque blanche et une automatisation étendue.
- Keap contre ActiveCampaign: Keap propose une solution d'automatisation commerciale tout-en-un pour les petites entreprises de services. ActiveCampaign est spécialisé dans l'e-mailing sophistiqué et l'automatisation de l'expérience client.
- Acheter vs HubSpot: Keap intègre CRM, automatisation du marketing et e-commerce pour les petites entreprises. HubSpot propose une suite plus complète de plateformes pour les ventes, le marketing, le service et le contenu, adaptées à toutes les tailles d'entreprises.
- Acheter vs ClickFunnels: Keap propose des solutions CRM, d'automatisation du marketing et de commerce électronique. ClickFunnels est principalement un outil de création de tunnels de vente et de pages de destination, avec des fonctionnalités de collecte de leads.
- Acheter contre Folk: Keap offre une automatisation robuste des ventes et du marketing avec une personnalisation poussée. Folk propose une interface plus simple et conviviale, axée sur la gestion collaborative des contacts.
- Acheter ou instantanément: Keap est une plateforme CRM et d'automatisation complète pour les ventes et le marketing. Immédiatement se spécialise dans la prospection commerciale sortante et la génération de leads.
- Acheter vs ClickUp: Keap est un CRM dédié avec une forte automatisation des ventes et du marketing. Cliquez sur Up est un outil de gestion de projet polyvalent qui peut être configuré comme un CRM.
- Keap vs Monday CRM: Keap est un CRM dédié à l'automatisation des ventes et du marketing pour les petites entreprises. Monday CRM est un système d'exploitation flexible doté de puissantes fonctionnalités CRM personnalisables pour des flux de travail collaboratifs.
- Keap vs Capsule CRM: Keap propose une automatisation marketing avancée et des solutions commerciales intégrées. Capsule CRM est conçu pour la simplicité et l’abordabilité, idéal pour les petites et moyennes entreprises.
- Keap contre Insightly: Keap se concentre sur l'automatisation marketing et la gestion des leads. Insightly propose une gestion des contacts et des projets avec automatisation des workflows, adaptée aux PME.
- CRM Keap vs Freshsales: Keap offre une automatisation performante et est destiné aux petites entreprises. Freshsales CRM est réputé pour son prix abordable, son interface conviviale et ses nombreuses intégrations.
- Acheter vs Salesforce: Keap est conçu pour le CRM et l'automatisation du marketing des petites entreprises. Salesforce est un CRM hautement personnalisable, évolutif et leader du secteur, destiné aux entreprises de toutes tailles, en particulier les grandes entreprises.
- Keap contre Zendesk: Keap excelle dans l'automatisation des ventes et du marketing, ainsi que dans le e-commerce. Zendesk est avant tout une plateforme de service client et d'assistance dotée de puissantes fonctionnalités de gestion des tickets et de collaboration.
Questions fréquemment posées
Is HubSpot better than Keap for small businesses?
It depends. HubSpot offers a wide range of features and is intuitive, making it suitable for many. Keap focuses on sales automation. If your priority is sales, Keap might be better. However, if you want a balanced CRM platform for marketing efforts, HubSpot is likely the better choice.
What are some top alternatives to HubSpot?
Some top alternatives include Salesforce, Zoho CRM, and Pipedrive. They all offer different strengths, so consider your needs and budget. HubSpot provides a range of features that many users find valuable, but there are other options.
Which platform is easier to learn, HubSpot or Keap?
HubSpot is generally considered more user-friendly. Its interface is intuitive, and it has a robust knowledge base. Keap can be complex, especially for beginners. Thus, HubSpot is often preferred by those looking for an easy-to-adopt CRM system.
Can I manage customer engagement effectively with either platform?
Yes, both platforms offer tools to manage customer engagement. HubSpot has a comprehensive marketing hub and tools like live chat and email marketing. Keap focuses on sales follow-ups and customer engagement through automation. They both help connect with customers across various channels.
How do the pricing plans compare between HubSpot and Keap?
Keap’s starting price is higher. HubSpot has a free CRM and tiered pricing. Consider your budget and the required range of features. HubSpot scales well, while Keap might be more cost-effective for smaller, sales-focused teams.
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