Feeling lost trying to pick the right CRM?
You know, those tools that help you keep track of customers and sales?
It’s tough, right? ActiveCampaign and Thryv look good, but which one fits your needs?
Don’t worry; we’re here to help!
Let’s break down ActiveCampaign vs Thryv in a way that makes sense.
Aperçu
We’ve put both ActiveCampaign and Thryv through their paces, testing their features, ease of use, and customer support.
Our hands-on experience allows us to provide a clear, practical comparison, beyond just surface-level reviews.
Unlock the power of an all-in-one marketing platform. So, check it out now!
Tarifs : It has a 7-day free Trial. Paid plan starts at $15/month
Caractéristiques principales :
- Marketing par e-mail
- Automatisation du marketing
- CRM
Explore its powerful features for managing contacts, scheduling appointments, and campaigns.
Tarifs : It has a free demo. The premium plan starts at $244/month.
Caractéristiques principales :
- Built-in calling
- Email sequences
- Advanced Reporting
Qu'est-ce que ActiveCampaign ?
ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and CRM all in one spot.
Do you want to automate your sales?
This tool can help. It also lets you track customers and makes your marketing smarter.
Découvrez également nos favoris Alternatives à ActiveCampaign…
Notre avis
ActiveCampaign est un excellent choix pour les entreprises souhaitant exploiter pleinement le potentiel de l'email marketing et de l'automatisation. Cependant, sa complexité peut le rendre moins adapté aux débutants.
Principaux avantages
- Automatisation avancée : Créez des flux de travail complexes pour entretenir les prospects et automatiser les tâches.
- La puissance du marketing par e-mail : Envoyez des campagnes emailing belles et efficaces.
- Intégré CRM: Gérez les contacts et suivez les interactions.
- Segmentation et personnalisation : Ciblez des groupes spécifiques de contacts avec des messages personnalisés.
Tarifs
- Démarreur: 15$/mois.
- Plus: 49$/mois.
- Pro: 79$/mois.
- Entreprise: 145 $/mois.
Avantages
Inconvénients
Qu'est-ce que Thryv ?
Thryv? It’s more than just a CRMC'est un entreprise management tool.
Think of it as a hub. It combines marketing and customer management.
It’s built for local businesses. It helps you run your whole operation.
Découvrez également nos favoris Alternatives à Thryv…
Notre avis
Wanted to Thryv a try! Explore its powerful features for managing contacts, scheduling appointments, and launching marketing campaigns.
Principaux avantages
- Centre centralisé : Gérez tous vos besoins professionnels en un seul endroit.
- Marketing automatisé : Atteignez plus de clients avec moins d'efforts.
- Programmation en ligne : Permettre aux clients de prendre rendez-vous 24 heures sur 24 et 7 jours sur 7.
- Accepter les paiements en ligne : Soyez payé plus rapidement et plus facilement.
- Gestion de la réputation : Surveillez et améliorez vos commentaires en ligne.
Tarifs
- Centre de commandement:Ligne professionnelle dédiée gratuite.
- Centre d'affaires: $244/mois.
- Centre de marketing: $244/mois.
Avantages
Inconvénients
Comparaison des fonctionnalités
You are looking for a clear picture of what each platform offers.
We will now detail nine key features to show where ActiveCampaign and Thryv stand, helping you decide which tool has the right power for you.
1. Intelligent marketing automation and workflow
- ActiveCampaign is a clear winner here, offering intelligent marketing automation with complex, multi-step workflows. You can build automations based on website activity, purchase history, and other triggers.
- Thryv offers simpler marketing and sales automation to streamline repetitive tasks for a petite entreprise.
2. CRM platform and Sales Pipeline
- ActiveCampaign crm is included in higher plans and focuses on a visual sales pipeline for sales engagement and tracking deals. You can add notes and custom fields.
- Thryv provides a built-in crm as part of the Thryv Command Center, which acts as a customer relationship management hub to keep customer interactions organized.
3. Email Marketing Services and Email Templates
- Both offer email marketing services, but ActiveCampaign provides a more robust email constructeur with dynamic content and advanced segmentation options. ActiveCampaign’s deliverability is highly rated.
- Thryv has pre built templates and focuses on ease of use for quick email campaigns and follow up email messages.
4. Advanced Features and Customization for an Advanced User
- If you are a more advanced user, ActiveCampaign offers many more advanced features, including conditional content, custom objects, and API access.
- Thryv focuses on being a must have platform for small teams, providing core functionality without the complexity.
5. Rapports et analyses
- ActiveCampaign offers more detailed rapports and analytics, including conversion and attribution tracking for a deeper dive into revenue. You can also build custom reports in higher tiers.
- Thryv provides real-time analytics and reporting aimed at helping a small business quickly measure revenue and customer experience.
6. Integrations and Ecosystem
- ActiveCampaign integrates with over 950 apps, including platforms like Microsoft Dynamics and Salesforce, making it excellent for big businesses that need an open platform.
- Thryv is more of an all-in-one suite but does allow connections to key third-party software.
7. Additional Communication Channels
- ActiveCampaign offers sms add ons and whatsapp to send sms and other texte messages, tightly integrated into the marketing and sales automation.
- Thryv’s thryv business center includes sms marketing messages as part of its communication tools, and helps with enhanced local listings.
8. Small Business vs Enterprise Focus
- Thryv is built specifically for small business operations, offering an intuitive all-in-one experience from a single login.
- ActiveCampaign is highly scalable, serving a more advanced user and big businesses, with its top tiers offering an enterprise plan and single sign on.
9 Support and Onboarding
- Thryv is praised for its customer support, offering a dedicated account team and a knowledge base to get you started easily.
- ActiveCampaign offers excellent support too, including 1:1 coaching on higher plans to help you build automations, but the learning curve is steeper for a new user.
What Should I Look for in a CRM Platform?
When choosing a platform, you need to think about more than just a features list.
Le meilleur logiciel CRM will fit your team’s day-to-day work like a glove. Consider these essential points:
- Ease of Use for All Employees
- The platform must be simple for every human team member to use. If it is too complex, employees will not adopt it, making the entire investment useless.
- Ensure the crm is mobile-friendly so your team can easily manage the tool on the go, no matter their location.
- Total Cost of Ownership (TCO) and Pricing
- Look beyond the monthly pricing details. Calculate the total cost, including any one-time onboarding fee, training, and potential add-ons.
- Check how pricing scales as you add more users or contacts.
- Données Security and Compliance
- Prioritize a platform with strong security measures and the ability to view this site properly.
- Confirm compliance with data privacy framework regulations to protect all client data, ensuring the site is properly secured.
- Sales and Customer Flow
- The system should help you stay organized and track every lead and deal through your sales pipeline.
- It should help you get paid faster by easily creating invoices and allowing clients to pay directly.
- Fonctionnalités de base
- Ensure the thryv software or alternative handles critical functions like contact management, sending professional documents, and tracking calls.
- Look for a robust client portal estimates feature, giving clients self-service access.
- Reliability and Support
- The vendor should have a good review and be ready to respond quickly via phone or chat if you have an issue.
- Verify the system’s ability to handle high traffic without errors, avoiding screens that say “verification successful, waiting a few seconds” or showing a ray ID during a critical process.
- Technology and Future
- The crm should use modern technology to streamline your processes, allowing you the ability to manage and respond quickly to leads.
- The software should track all customer interactions across every channel and date, including appointments and any data found via a yahoo or any other search page.
Verdict final
Okay, let’s wrap this up. After really digging into both ActiveCampaign and Thryv, we’ve got a clear winner for most folks: ActiveCampaign.
Why? Well, it’s like having a super-powered toolkit.
If you need serious automation, lots of integrations with other apps, and detailed ways to track your customers, ActiveCampaign is your go-to.
It can handle complex stuff, which is great if your business is growing or you need to do a lot of different things.
Now, Thryv isn’t bad.
Thryv could be perfect.
But when we tested both, ActiveCampaign’s power and the sheer number of things it can do really stood out.
We’ve been working with CRMs for a while, and we’ve seen what works and what doesn’t.
Plus d'informations sur ActiveCampaign
Here’s a comparison of ActiveCampaign with its alternatives:
- ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
- ActiveCampaign contre GoHighLevel: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
- ActiveCampaign contre Keap: ActiveCampaign offre de solides capacités d'automatisation du marketing et d'envoi d'e-mails. Acheté est conçu pour les petites entreprises et associe la gestion de la relation client aux ventes et à l'e-mail dans le cadre d'une approche intégrée.
- ActiveCampaign contre HubSpot: ActiveCampaign est un leader dans le domaine de l'automatisation du marketing par courriel et de l'engagement des clients. HubSpot offre une plateforme plus complète, tout-en-un, couvrant le marketing, les ventes, le service et la gestion de contenu.
- ActiveCampaign contre ClickFunnels: ActiveCampaign est idéal pour l'automatisation du marketing par e-mail et la maturation des prospects dans un contexte de gestion de la relation client. ClickFunnels est spécialisé dans la construction d'entonnoirs de vente et de pages d'atterrissage pour des conversions directes.
- ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
- ActiveCampaign vs Instantly: ActiveCampaign offre une automatisation avancée du marketing et un CRM complet. Se concentre instantanément sur courrier électronique froid sensibilisation et recherche de prospects avec des fonctionnalités CRM de base pour des ventes simplifiées.
- ActiveCampaign vs ClickUp: ActiveCampaign excelle dans l'automatisation spécifique au marketing et la gestion de la relation client. Cliquez sur Up est une plateforme polyvalente de gestion du travail qui peut être personnalisée pour le CRM et qui met l'accent sur la gestion de projet.
- ActiveCampaign contre Monday CRM: ActiveCampaign offre une automatisation puissante du marketing et des campagnes d'emailing avec une forte intégration CRM. Monday CRM met l'accent sur la collaboration visuelle et les tableaux personnalisables pour la gestion des prospects et des contrats.
- ActiveCampaign contre Capsule: ActiveCampaign offre un marketing par e-mail robuste et une automatisation avancée pour les ventes et les parcours clients. Capsule Le CRM offre des fonctions simples de gestion des contacts et du pipeline de vente, idéales pour les besoins de base en matière de gestion de la relation client.
- ActiveCampaign contre Insightly: ActiveCampaign se concentre sur l'automatisation du marketing et des ventes en profondeur avec l'évaluation et le suivi des prospects. Insightly combine le CRM et la gestion de projet, ce qui convient aux équipes qui ont besoin à la fois de vendre et de réaliser des projets.
- ActiveCampaign vs Freshsales CRM: ActiveCampaign fournit une automatisation complète du marketing et de l'email avec des fonctionnalités CRM intégrées. Freshsales CRM se concentre sur la gestion des ventes et la rationalisation des processus de vente avec des informations alimentées par l'IA.
- ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
- ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.
Plus de Thryv
Voici une brève comparaison de Thryv avec ces solutions logicielles :
- Thryv vs GoHighLevel: Thryv offers robust marketing automation and sales funnels. Thryv simplifies business management for service-based companies.
- Thryv vs Pipedrive: Thryv est un vaste outil de gestion d'entreprise avec CRM intégré ; Pipedrive est spécialisé dans la gestion visuelle du pipeline de vente, idéale pour les équipes de vente.
- Thryv vs Keap: Thryv offre une plateforme tout-en-un pour la gestion des petites entreprises ; Keap se concentre sur l'automatisation avancée du marketing et le CRM des ventes avec des flux de travail approfondis.
- Thryv vs ActiveCampaign: Thryv fournit une plateforme intégrée pour la gestion des entreprises locales et l'interaction avec les clients ; ActiveCampaign excelle dans l'automatisation sophistiquée du marketing, la segmentation et l'analyse détaillée.
- Thryv vs Hubspot: Thryv est conçu comme une plateforme complète pour les opérations des petites entreprises, y compris la gestion des clients et le marketing ; HubSpot offre une suite plus large d'outils de marketing, de vente et de service pour les entreprises de toutes tailles.
- Thryv vs Clickfunnels: Thryv is an all-in-one business management platform; ClickFunnels is specifically designed for building sales funnels, landing pages, and automating sales processes.
- Thryv vs Folk: Thryv est un système complet de gestion d'entreprise avec CRM intégré ; Folk est un outil de gestion des contacts plus ciblé et collaboratif qui met l'accent sur l'organisation.
- Thryv vs Instantanément: Thryv offre une large gamme de services pour la gestion des petites entreprises, y compris la présence et les paiements en ligne ; Instantly est spécialisé dans les campagnes automatisées d'envoi de courriels non sollicités pour la prospection commerciale.
- Thryv vs ClickUp: Thryv is an all-in-one platform for small business operations and client management; ClickUp is a versatile work OS that encompasses project management, task tracking, and customizable CRM features.
- Thryv vs Monday CRM: Thryv fournit une solution intégrée pour la gestion des petites entreprises et l'interaction avec les clients ; Monday CRM se concentre sur des flux de travail visuels hautement personnalisables et des capacités de gestion de la relation client centrées sur les projets.
- Thryv vs Capsule CRM: Thryv est une plateforme de gestion d'entreprise complète avec des fonctionnalités CRM ; Capsule CRM est un CRM plus simple et convivial qui se concentre sur la gestion des contacts et le suivi du pipeline de vente.
- Thryv vs Insightly: Thryv offre une plateforme tout-en-un pour les opérations des petites entreprises, y compris la planification et les paiements ; Insightly offre un CRM plus robuste avec un pipeline de vente avancé et des fonctionnalités de gestion de projet.
- Thryv vs Freshsales: Thryv est une plateforme de gestion commerciale tout-en-un pour les entreprises locales ; Freshsales CRM se spécialise dans l'automatisation des ventes, l'évaluation des prospects et la création de rapports de vente détaillés.
- Thryv vs Salesforce: Thryv est une plate-forme intégrée pour la gestion des petites entreprises ; Salesforce est un CRM d'entreprise hautement personnalisable et évolutif, doté de capacités étendues en matière de ventes, de marketing et de services.
Questions fréquemment posées
Is ActiveCampaign better for larger businesses?
Yes, ActiveCampaign is generally better for larger businesses due to its advanced automation features, extensive integrations, and in-depth analytics. It handles complex workflows and provides scalability.
Is Thryv easier to use for small businesses?
Thryv is designed with small businesses in mind, offering a user-friendly interface and streamlined functionality. It simplifies customer management and basic marketing tasks, making it accessible for those with less technical experience.
Does ActiveCampaign offer more integrations than Thryv?
ActiveCampaign provides a wider range of integrations with various platforms like Shopify and Salesforce, enhancing its versatility and allowing for seamless connection with other business tools.
Which platform has better sales automation capabilities?
ActiveCampaign excels in sales automation with its detailed pipeline management, lead scoring, and robust automation features. Thryv offers basic sales automation suitable for simpler needs.
Do both ActiveCampaign and Thryv offer a free trial?
Yes, both ActiveCampaign and Thryv typically offer a free trial, allowing users to test their features and determine which platform best fits their business needs before committing to a paid plan.
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