ActiveCampaign vs Agile CRM: Which CRM Wins in 2025?

por | Feb 26, 2025

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Logotipo de ActiveCampaign
9.0
  • Automatización del marketing
  • Content creation
  • Dynamic content
  • Marketing por correo electrónico
  • IA integrada
  • Plan gratuito disponible
  • Plan de pago Desde $15/mes
Subcampeón
crm ágil
7.0
  • Gestión de contactos
  • Calendario
  • Documentos
  • Ofertas
  • Bandeja de entrada CRM
  • Plan gratuito disponible
  • Planes de pago desde $8,99/mes
Fahim AI 4 110

Elegir lo correcto CRM es duro, ¿verdad?

Estás viendo ActiveCampaign vs Agile CRMy ambos parecen buenos.

But how do you know which one is realmente best for you? 

It’s like choosing between two cool video games—you don’t want to waste your time on the wrong one.

Ahí es donde entramos nosotros.

We’ll break down ActiveCampaign vs Agile CRM

Descripción general

We’ve spent countless hours diving deep into both ActiveCampaign and Agile CRM.

Our team rigorously tested each platform’s features, from email automation to sales tracking, simulating real-world scenarios to bring you a clear, unbiased comparison.

Campaña activa

Ready to explore the power of ActiveCampaign? Sign up for free Now!

9de 10

Precios: Dispone de un plan gratuito. El plan premium cuesta a partir de $15/mes.

Características principales:

  • Automatización
  • Marketing por correo electrónico
  • CRM
Logotipo de CRM ágil

Ready to streamline your sales and marketing? Explore more for best experience!

7de 10

Precios: Tiene un plan gratuito. El plan premium cuesta desde $8.99 al mes.

Características principales:

  • CRM
  • Gestión de proyectos
  • Bandeja de entrada CRM

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and CRM all in one spot.

Do you want to automate your sales? This tool can help.

It also enables you to keep track of customers and makes your marketing smarter.

Además, explora nuestros favoritos ActiveCampaign alternatives

Campaña activa
Campaña activa
9.0

Ready to explore the power of ActiveCampaign? Sign up for free and see how it could transform your marketing and sales efforts!

Beneficios clave

  • Visual automation constructor: No coding needed! Design complex workflows with easy drag-and-drop tools.
  • Advanced segmentation: Go beyond basic lists—target contacts based on behavior, interests, and more.
  • Built-in CRM: Organize your contacts, track interactions, and score leads for better follow-up.
  • Over 850+ integrations: Connect with your favorite tools and streamline your workflow.
  • Personalized email marketing: Send emails that feel like a one-on-one conversation.

Precios

ActiveCampaign offers you a tiered pricing based on the number of contacts and features you need.

  • Motor de arranque: $15/mes.
  • Más: $49/mes.
  • Pro: $79/mes.
  • Empresa: $145/mes.
Precios de ActiveCampaign

Ventajas

  • Interfaz fácil de usar.
  • Potentes funciones de automatización.
  • Robust CRM capabilities.
  • Excellent deliverability rates.
  • Helpful support resources.

Contras

  • Steeper Learning Curve
  • Puede ser caro.
  • Limited design options.

¿Qué es Agile CRM?

So, let’s talk about Agile CRM.

It’s designed to be an all-in-one platform for sales, marketing, and service automation.

Piense en ello como un centro neurálgico para gestionar las interacciones con sus clientes.

Su objetivo es agilizar sus procesos y aumentar la eficiencia.

Además, explora nuestros favoritos Alternativas de CRM ágil

Logotipo de CRM ágil
CRM ágil
7.0

¿Listo para agilizar sus ventas y marketing? Explore la potente automatización y las completas funciones de Agile CRM.

Beneficios clave

  • Automatización: Automatice tareas repetitivas como el marketing por correo electrónico, el seguimiento y la captación de clientes potenciales.
  • Suite integral: Ofrece un conjunto completo de herramientas, incluidas funciones de CRM, automatización del marketing y servicio de asistencia.
  • Asequible: Ofrece planes de precios competitivos, especialmente para las pequeñas empresas.
  • Personalización: Ofrece un buen nivel de personalización para adaptar la plataforma a sus necesidades.

Precios

Agile CRM offers several pricing tiers. Upgrading gets you more features:

  • Gratis:Hasta 10 usuarios.
  • Motor de arranque: $8.99
  • Regular: $29.99
  • Empresa: $47.99
Precios de CRM ágil

Ventajas

  • Plataforma todo en uno
  • Fuerte automatización
  • Buenas características de marketing
  • Precios asequibles
  • Interfaz sencilla de navegar.

Contras

  • Puede ser abrumador
  • Atención al cliente
  • Diseño de interfaces
  • Personalización limitada
  • Menos opciones que el lunes

Comparación de características

Let’s break down the core features of ActiveCampaign and Agile CRM.

We’ll explore key areas, showing how each platform handles crucial relación con el cliente management tasks.

1. Automation Platform

ActiveCampaign provides a robust automation platform with a visual drag-and-drop interface, simplifying complex workflow automation.

It excels at creating intricate customer journeys. Although Agile CRM offers automation, Agile CRM’s automation platform is more basic, suitable for simpler tasks.

ActiveCampaign offers better-advanced automation.

activecampaign integrated ai new

2. Contact Management and Segmentation

ActiveCampaign’s segmentation capabilities are powerful, allowing for highly personalized customer experiencias.

You can slice and dice datos del cliente with precision.

Agile CRM provides solid contact management, but Agile CRM’s segmentation is less granular. This impacts personalization.

3. Email and SMS Marketing

Campaña activa shines with its email and sms marketing features, offering advanced template design and testing.

It integrates well with third-party applications como Mailchimp.

AgileCRM offers email marketing, but its template options and sms features are less developed.

Campaña activa is a better choice for email marketing efforts.

4. Sales Automation and CRM Functions

Campaña activa has strong automatización de ventas features, lets you manage sales opportunities y close deals efficiently.

Agile CRM is an all-in-one crm platform that also provides proceso de ventas management and manage deals.

Campaña activa is more focused on automatización de ventas para mid-sized businesses, while CRM ágil is often used by pequeñas empresas.

5. Integration Options and Third-Party Applications

Campaña activa boasts many integration options with popular third-party applications, including Salesforce.

Agile CRM’s integration options are good but not as extensive.

 If you need a broad range of third-party connections, Campaña activa is likely the better market.

6. Help Desk and Customer Service Features

Agile CRM provides a built-in help desk feature, which is a significant advantage for businesses wanting a single platform.

Campaña activa doesn’t have a native help desk, requiring third-party integración.

If a helpdesk is important, CRM ágil is a better choice.

Benefits of Agile CRM

7. Ease of Use and User-Friendly Design

CRM ágil is known for its fácil de usar interface and facilidad de uso, making it a great option for a principiante

Campaña activa, while powerful, has a steeper learning curve. 

Si facilidad de uso is your priority, AgileCRM scores high.

Nimble startups may choose Agile, while those ready to become enterprises choose ActiveCampaign.

¿Qué tener en cuenta al elegir una herramienta CRM?

  • Considere su presupuesto y las características que necesita. No pagues por funciones que no utilizarás.
  • Piense en las habilidades técnicas de su equipo. Elija una plataforma que coincida con su nivel de comodidad.
  • Lea reseñas en línea de otros usuarios. Esto puede brindarle información valiosa sobre experiencias del mundo real.
  • Aproveche las pruebas gratuitas. Test out both Compró and Insightly to see which one you prefer.
  • No tengas miedo de pedir ayuda. Ambas empresas ofrecen una excelente atención al cliente.
  • Evaluar la experiencia móvil. Si necesita acceder a su CRM mientras viaja, asegúrese de que la aplicación móvil satisfaga sus necesidades.
  • Consulte el historial del proveedor. ¿Cuánto tiempo lleva operando? ¿Cuál es su reputación?
  • Considere el crecimiento futuro. Elija una Best CRM that can scale with your business as it expands.

Veredicto final

After thorough testing, we recommend ActiveCampaign for businesses seeking a powerful marketing and sales automation platform.

While Ágil CRM offers a fácil de usar experience and a solid CRM platform.

Activecampaign’s advanced segmentationautomation workflows, and extensive integration options make it a clear winner.

Our detailed comparison shows how ActiveCampaign helps you understand your customers and deliver a superior customer experience.

Trust our insights to make the right choice for your business.

More of ActiveCampaign

Here’s a comparison of ActiveCampaign with its alternatives:

  • ActiveCampaign vs GoHighLevel: ActiveCampaign focuses on advanced email marketing and customer journey automation. In contrast, GoHighLevel provides an all-in-one suite for agencies, including funnels, websites, and extensive sales/marketing tools.
  • ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
  • ActiveCampaign vs Keap: ActiveCampaign offers robust marketing automation and email capabilities. Compró is tailored for small businesses, blending CRM with sales and email for an integrated approach.
  • ActiveCampaign vs HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
  • ActiveCampaign vs ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
  • ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
  • ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on correo electrónico frío outreach and lead finding with basic CRM features for simplified sales.
  • ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. Haga clic hacia arriba is a versatile work management platform that can be customized for CRM and emphasizes project management.
  • ActiveCampaign frente a Monday CRM: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
  • ActiveCampaign vs Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. Cápsula CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
  • ActiveCampaign vs Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
  • ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
  • ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.

Más de Agile CRM

A continuación se muestra una breve comparación de Agile CRM con estas soluciones de software:

  • Agile CRM vs Gohighlevel: Agile CRM es un CRM todo en uno asequible con ventas, marketing y servicio, mientras que GoHighLevel es una plataforma completa creada para agencias de marketing con una amplia automatización y generación de clientes potenciales.
  • CRM ágil frente a Pipedrive: Agile CRM ofrece una gama más amplia de funciones de automatización de marketing y un servicio de asistencia integrado. Al mismo tiempo, Pipedrive se centra en la gestión visual e intuitiva del pipeline de ventas para los equipos de ventas.
  • CRM ágil frente a Keap: Agile CRM is more affordable and offers a more intuitive interface for core CRM functions. Keap provides powerful marketing automation and e-commerce capabilities with a steeper learning curve.
  • CRM ágil frente a Hubspot: Agile CRM ofrece un plan gratuito competitivo y una potente automatización de marketing para pequeñas empresas, mientras que HubSpot ofrece un conjunto integral y escalable de herramientas para empresas más grandes.
  • CRM ágil frente a Clickfunnels: Agile CRM es un CRM integral con funciones de ventas, marketing y servicio; ClickFunnels es una herramienta especializada para crear embudos de ventas y automatizar procesos de ventas.
  • CRM ágil frente a Folk: Agile CRM es una suite completa que incluye ventas, marketing y asistencia, mientras que Folk hace hincapié en la gestión y organización simplificada y colaborativa de los contactos.
  • CRM ágil vs. Instantáneamente: Agile CRM proporciona una solución todo en uno para ventas, marketing y servicio al cliente, mientras que Instantly se centra en la optimización difusión por correo electrónico en frío and deliverability.
  • CRM ágil frente a Haga clic hacia arriba: Agile CRM es una solución de CRM dedicada, mientras que ClickUp es una plataforma de productividad versátil que incluye funcionalidades de CRM, gestión de proyectos y seguimiento de tareas.
  • CRM ágil frente a CRM Monday: Agile CRM es un CRM integrado con una potente automatización de marketing y servicios, mientras que Monday CRM ofrece un espacio de trabajo visual altamente personalizable para gestionar diversos flujos de trabajo.
  • CRM ágil frente a CRM cápsula: Agile CRM ofrece una suite completa con automatización de marketing e informes sólidos, mientras que Capsule CRM es una solución más sencilla de gestión de contactos y seguimiento del flujo de ventas.
  • CRM ágil frente a Insightly: Agile CRM enfatiza la automatización extensiva en ventas, marketing y servicio, mientras que Insightly ofrece sólidas capacidades de gestión de proyectos integradas con funciones de CRM.
  • CRM ágil frente a CRM Freshsales: Agile CRM ofrece una sólida automatización de marketing y un servicio de asistencia integrado. Además, Freshsales CRM destaca por sus funciones enfocadas en ventas, como pipelines visuales e información basada en IA.
  • CRM ágil frente a Salesforce: Agile CRM es una opción asequible y fácil de usar para pequeñas y medianas empresas, mientras que Salesforce es un CRM de nivel empresarial líder en la industria, altamente personalizable y con amplias funciones.

Preguntas frecuentes

Is Agile CRM suitable for small businesses?

Sí, CRM ágil is often favored by pequeñas empresas due to its fácil de usar interface and affordability. It provides essential crm functions y contact management tools, making it a solid choice for those starting out and wanting a single platform.

Does ActiveCampaign offer better marketing automation than Agile CRM?

Sí, ActiveCampaign offers better and more advanced marketing automation. Its robust automation workflows, segmentation capabilities, and drag-and-drop interface allow for complex customer journeys, making it ideal for businesses seeking sophisticated marketing efforts.

Which CRM has better integration options?

Campaña activa generally has superior integration options. It integrates with a wide range of third-party applications, including Salesforce y Mailchimp, providing greater flexibility for businesses needing extensive connectivity.

Is Agile CRM easier to use than ActiveCampaign?

Sí, CRM ágil is known for its facilidad de uso y fácil de usar design, making it a good choice for principiante usuarios. Campaña activa, while powerful, has a steeper learning curve, especially for advanced features.

Which CRM is more cost-effective?

The cost-effectiveness of compare ActiveCampaign vs Agile CRM Depende de tus necesidades. CRM ágil often has a lower price point for basic features, appealing to pequeñas empresas. Campaña activa provides more advanced features, and the cost will reflect that.

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