

📊 Hasil Tes Kami:
- 🤖 Otomatis Kedalaman: Keap has 9+ workflow templates vs Salesmate’s journey builder — Keap wins
- 💰 Nilai Harga: Salesmate starts at $23/user/month vs Keap’s $299/month flat — Salesmate wins
- 📧 Keterkiriman Email: Keap claims 99.5% vs Salesmate’s standard rate — Keap wins
- 🔌 Integrasi: Keap offers 2,500+ apps vs Salesmate’s 700+ — Keap wins
- 📱 Kemudahan Penggunaan: Salesmate’s clean UI beats Keap’s steeper learning curve — Salesmate wins

Are you stuck choosing between two powerful CRM platforms?
Keap vs Salesmate both promise to grow your bisnis.
But they take very different approaches to sales and marketing otomasi.
One is built for small businesses that need everything in one place. The other is a flexible CRM for sales teams that want speed and simplicity.
I spent three weeks testing both tools. I looked at automation, pipeline management, email marketing, and pricing.
Inilah yang saya temukan.
Tinjau
To compare Keap vs Salesmate fairly, I used both platforms on real projects.
I tested their automation pembangun, email campaigns, pipeline tools, and reporting features.
Saya juga mempertimbangkan harga, kemudahan penggunaan, dan kualitas dukungan pelanggan.
My goal was simple. I wanted to find out which CRM gives small businesses the best value in 2026.
Apa itu Keap?
Keap is an all-in-one CRM and marketing automation platform for small businesses.
It was formerly known as Infusionsoft and rebranded in 2019.
Keap combines contact management, email marketing, sales pipelines, invoicing, and payment processing in a single platform.
It is designed to help solopreneurs and small teams automate almost every stage of the sales journey.

Keap
Keap is the go-to CRM for small businesses that want to automate their sales and marketing without juggling multiple tools. With a visual campaign builder, built-in payments, and AI-powered automation, it helps you save 10 hours per week on average.
Harga Keap
Here is what Keap costs in 2026. Let’s break it down.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Keap (base) | $299/month (Annually Billed) | Small businesses wanting all features |

Uji coba gratis: Yes — 14 days with access to most features. No credit card required to start.
Garansi uang kembali: Keap does not publicly advertise a standard money-back policy. Check with their team at signup.
📌 Catatan: Keap’s pricing scales based on the number of contacts and users. The base plan starts at $299/month (billed monthly) or $249/month (billed annually) for up to 1,500 contacts and 2 users. Additional users cost $35/month each.
⚠️ Peringatan: Keap also requires an onboarding/implementation package at signup. This adds a one-time cost starting from $1,500. Factor this into your total budget before committing.
Key Benefits of Keap
Here is why Keap stands out from other CRM platforms:
- Visual Campaign Builder: Keap’s drag-and-drop Campaign Builder lets you create complex “when-then” automations. You can automate follow-ups, lead scoring, and nurturing sequences without writing a single line of code.
- Pembayaran Terintegrasi: Keap includes invoicing and payment processing directly in the platform. You do not need a third-party tool to collect money from clients.
- Penilaian Prospek: Keap scores each lead based on their engagement level. This helps your sales team know who to contact first and when.
- 99.5% Email Deliverability: Keap claims one of the highest email deliverability rates in the industry. Your campaigns are more likely to hit the kotak-masuk, bukan spam.
- Berdedikasi Bisnis Line: Keap provides a separate phone number for business calls and texts. This keeps your personal and professional communications separate.
- Otomatisasi Berbasis AI: Keap's Alat AI draft email copy and suggest workflow optimizations. You can describe what you need in plain language and the AI builds it for you.

Keap Pros & Cons
✅ Kelebihan
- All-in-one platform: CRM, email, payments, and automation in one place
- Powerful Campaign Builder with hundreds of pre-built workflow templates
- Dedicated customer success manager included with every plan
- Integrates with 2,500+ third-party tools and apps
- Saves users an average of 10 hours per week through automation
❌ Kekurangan
- High starting price at $299/month — not ideal for early-stage startups
- Mandatory implementation package adds significant one-time cost
- Steep learning curve for new CRM users
- SMS marketing only available in the U.S. and Canada
Apa itu Salesmate?
Salesmate is a cloud-based CRM built for sales teams that want speed and flexibility.
It is an all-in-one platform for sales, marketing, and customer support.
Salesmate helps you manage your pipeline, automate follow-ups, and close deals faster.
It is used by businesses of all sizes — from startups to Fortune 500 companies.

Rekan penjual
Salesmate is a flexible, budget-friendly CRM that lets sales teams move fast. It includes built-in calling, email tracking, a visual pipeline, and Sandy AI to handle routine tasks — all at a fraction of Keap’s cost.
GetGenie membuat beberapa pilihan judul dan kerangka, pilih salah satu yang paling sesuai dengan tujuan konten Anda.
Here is what Salesmate costs in 2026. Let’s break it down.
| Rencana | Harga | Terbaik untuk |
|---|---|---|
| Dasar | $23/pengguna/bulan | Tim kecil yang baru memulai menggunakan CRM |
| Pro | $39/pengguna/bulan | Tim yang sedang berkembang membutuhkan fitur-fitur canggih. |
| Bisnis | $63/pengguna/bulan | Larger teams wanting full automation |

Uji coba gratis: Yes — 15 days with no credit card required.
Garansi uang kembali: Salesmate does not publicly list a formal money-back guarantee. Confirm cancellation terms before subscribing.
📌 Catatan: Salesmate pricing is per user per month. A 3-person team on the Pro plan would pay $117/month. This is much more affordable than Keap for smaller teams.
⚠️ Peringatan: Some users have reported that Salesmate can delete leads if a payment is missed. Back up your contact data regularly to avoid any data loss issues.
Key Benefits of Salesmate
Here is why Salesmate is worth considering:
- Sandy Asisten AI: Salesmate’s built-in AI automates routine tasks, drafts emails, and summarizes calls. It handles data entry so your reps can focus on selling.
- Built-in Calling: Salesmate includes call recording, voicemail drops, and a meeting penjadwal out of the box. You do not need a separate phone system.
- Manajemen Pipeline Visual: The drag-and-drop pipeline gives you a clear view of every deal. You can track progress and spot bottlenecks at a glance.
- Otomatisasi Multi-Saluran: Salesmate supports drip campaigns across email, teks, and calls. You can build multi-step journeys to nurture leads automatically.
- 700+ Integrations: Salesmate connects with Google Workspace, Microsoft apps, Slack, Zapier, and hundreds more. It fits into your existing workflow easily.
- Kolaborasi Tim: Tag teammates, share notes, and view full communication histories in one place. Your whole team stays on the same page.

Salesmate Pros & Cons
✅ Kelebihan
- Very affordable starting at $23/user/month — great for budget-conscious teams
- 15-day free trial with no credit card required
- Built-in calling, recording, and voicemail drops — no extra tool needed
- Sandy AI handles admin tasks and summarizes calls automatically
- Highly customizable to fit unique sales processes
❌ Kekurangan
- Some users report bugs in the email template editor and automation journeys
- Marketing automation is less powerful than Keap’s Campaign Builder
- Possible data loss if a payment is missed — risky for active businesses
Perbandingan Fitur
Ready to see how Keap and Salesmate stack up feature by feature?
We tested 9 key areas to help you decide which CRM fits your business best.
| Fitur | Keap | Rekan penjual |
|---|---|---|
| Harga Mulai | $299/bulan | $23/pengguna/bulan |
| Uji Coba Gratis | ✅ 14 hari | ✅ 15 hari |
| Pembuat Otomatisasi Visual | ✅ | ✅ |
| Pembayaran Terintegrasi | ✅ | ❌ |
| Skoring Utama | ✅ | ❌ |
| Panggilan Terintegrasi | ✅ (U.S. only) | ✅ |
| Pembuat Landing Page | ✅ | ❌ |
| AI Asisten | ✅ Keap AI | ✅ Sandy AI |
| E-commerce Tools | ✅ | ❌ |
| Terbaik untuk | Usaha kecil semuanya dalam satu | Sales-focused teams |
1. Pembuat Otomatisasi
Keap: Keap’s Campaign Builder is one of the most powerful automation tools for small businesses. You build visual “when-then” workflows using drag and drop — no coding needed. There are hundreds of pre-built templates covering follow-ups, lead nurturing, onboarding, and more. Keap users report saving an average of 10 hours per week thanks to automation.

Rekan penjual: Salesmate offers an automation journey builder that handles multi-channel drip campaigns and follow-ups. It covers email, text, and call sequences. The builder is clean and easy to use, though it lacks the depth of Keap’s template library. It works well for standard sales follow-up workflows.
⚠️ Peringatan: Salesmate users have reported occasional bugs in the automation journey editor. Test your workflows thoroughly before going live with important campaigns.
2. CRM & Manajemen Kontak
Keap: Keap’s CRM stores contact data, meeting histories, payments, invoices, and notes in one place. You can create custom fields and filter contacts with tags and segments. The platform also tracks every automated action a contact has received, giving you a full picture of each customer journey.

Rekan penjual: Salesmate’s Contact and Deal Intelligence feature brings together emails, calls, and notes in a single view. It auto-enriches contacts and tracks all communications automatically. Team members can tag each other, share notes, and view full histories so no one misses a beat on a deal.
3. Email & Text Marketing
Keap: Keap lets you send broadcast and 1-on-1 emails, plus trigger automated sequences based on contact behavior. It claims a 99.5% email deliverability rate — one of the highest in the industry. You can use modern templates or build your own. Hyper-targeted campaigns are possible through CRM tags and segments. Text marketing is available for U.S. and Canadian users.

Rekan penjual: Salesmate includes email templates, email tracking, and multi-channel drip sequences. You can send emails directly from inside Gmail with the Salesmate extension. Email tracking shows you when a contact opens your message, so you know the best time to follow up.

⚠️ Peringatan: Keap requires DKIM authentication setup before you can send email campaigns. Set this up before your trial ends to avoid delays in launching your first campaign.
4. Manajemen Saluran Penjualan
Keap: Keap provides a drag-and-drop visual sales pipeline to manage and track deals. You can prioritize leads using the built-in lead scoring tool, which ranks each prospect by engagement level. Pipeline management integrates directly with automation — a deal moving to a new stage can trigger a new workflow automatically.

Rekan penjual: Salesmate’s visual pipeline lets you track deals and manage sales activities across multiple pipelines. You can customize stages to match your exact sales process. The Manage Deals feature gives reps a clear view of where every deal stands, what actions are needed, and which deals are at risk.

5. Landing Pages & Lead Capture
Keap: Keap includes a built-in landing page builder. You can create and connect multiple landing pages directly to your CRM workflows. Leads captured from a landing page are automatically added to a nurturing sequence. This removes the need for a separate landing page tool like ClickFunnels.

Rekan penjual: Salesmate offers web forms and chatbots for lead capture. You can create personalized forms that embed on your website or share via a direct link. Chatbots engage visitors automatically and feed lead data straight into the CRM. However, Salesmate does not include a full landing page builder.
6. Fitur AI
Keap: Keap’s AI tools draft email copy based on natural language prompts. They also suggest optimized automation workflows. You describe what you want to accomplish, and the AI builds the structure for you. This is a big time-saver for business owners who are not marketing experts.

Rekan penjual: Salesmate’s Sandy AI handles routine administrative work. It drafts emails, summarizes call recordings, and qualifies leads automatically. Sandy AI reduces manual data entry by enriching contacts and logging activities without human input.
7
Keap: Keap connects with over 2,500 platforms and tools. This includes payment processors, e-commerce platforms, scheduling apps, and productivity tools. It also has a built-in Zapier integration for connecting to virtually any app that Zapier supports.
Rekan penjual: Salesmate integrates with over 700 apps including Google Workspace, Microsoft apps, Slack, and Zapier. Users can run workflows directly inside Gmail and connect to all necessary APIs. While the integration count is lower than Keap, most teams will find everything they need.
8. Pelaporan & Analisis
Keap: Keap provides dashboards across CRM, sales, marketing, billing, and operations. You can see which campaigns are converting, which leads are engaged, and how much revenue you have collected. Custom reports give your team deeper insights for making data-driven decisions.
Rekan penjual: Salesmate includes reporting dashboards that show sales performance, pipeline health, and team activity. The analytics help managers spot which reps are on track and which deals need attention. Reports can be customized to match your business metrics.

9. Harga & Biaya
Mari kita bandingkan paket harga tersebut secara berdampingan.
| Rencana | Keap | Rekan penjual |
|---|---|---|
| Rencana Masuk | $299/month (monthly billing) | $23/pengguna/bulan |
| Paket Tingkat Menengah | Scales by contacts/users | $39/pengguna/bulan |
| Rencana Utama | Scales by contacts/users | $63/pengguna/bulan |
| Uji Coba Gratis | Adakah yang lebih baik daripada HeyGen? | 15 hari |
| No-Card Trial | ✅ | ✅ |
Keap: Keap’s pricing is higher than most CRMs in its class. You get the full platform — CRM, email, automation, payments, and e-commerce — from day one. The cost is justified if you would otherwise pay for several separate tools. However, the mandatory onboarding package adds a significant upfront cost.
Rekan penjual: Salesmate is significantly more affordable, especially for small teams. A single-user plan starts at just $23/month. The per-user model means costs stay low until your team grows. There is no mandatory onboarding fee, making it easier to get started without a big upfront investment.
💡 Hasil Tes: Salesmate is dramatically cheaper for small teams. A 3-person team pays roughly $69–$189/month on Salesmate vs $299+ on Keap. If budget is your top concern, Salesmate wins this round clearly.
Skenario yang Berbeda
| Jika Anda Membutuhkan… | Memilih | Mengapa |
|---|---|---|
| Anggaran ketat | Rekan penjual | Starts at $23/user vs $299 flat |
| All-in-one (CRM + payments) | Keap | Built-in invoicing and e-commerce |
| Sales team speed | Rekan penjual | Faster setup, cleaner UI |
| Deep marketing automation | Keap | 500+ campaign templates |
| Built-in phone calling | Rekan penjual | Global calling without U.S. restriction |
| Lead scoring | Keap | Engagement-based scoring built in |
| Ramah untuk pemula | Rekan penjual | Kurva pembelajaran yang lebih pendek |
💰 Anggaran Anda
Salesmate is the clear winner for budget-conscious teams. A solo user pays $23/month vs Keap’s $299/month entry price plus onboarding fees. If you are a startup or a pekerja lepas, Salesmate lets you access a full CRM without breaking the bank.
🔌 Susunan Teknologi Anda
Both tools connect with popular apps. Keap links with 2,500+ platforms including e-commerce tools. Salesmate covers 700+ apps and works inside Gmail and Microsoft Outlook. If you rely heavily on Google Workspace or Microsoft apps, Salesmate may feel more natural.
📝 Proses Penjualan Anda
Salesmate is built for active sales teams that want to move leads through a pipeline quickly. Keap is better for businesses that need marketing automation to run alongside their sales process. If you send a lot of nurturing campaigns and need complex workflows, Keap gives you more control.
🎓 Tingkat Pengalaman Anda
New CRM users will find Salesmate easier to learn. Keap has a steeper learning curve but offers a dedicated customer success manager, onboarding coaching, and training webinars to help you get started. If you have used CRM tools before, Keap’s depth becomes a big advantage.
🆓 Uji Coba dan Demo Gratis
Both platforms offer free trials with no credit card required. Salesmate gives you 15 days and Keap gives you 14 days. Try both before deciding — the hands-on experience will tell you far more than any review can.
🛟 Opsi Dukungan
Keap offers 24/7 chat support, email support, and phone support on weekdays for U.S. customers. Every plan includes a dedicated customer success manager. Salesmate’s support team is praised for being quick and responsive, though it does not include a dedicated success manager by default.
Panduan Pengalihan
Sudah menggunakan salah satu alat ini? Berikut yang dapat Anda harapkan jika Anda beralih.
🔄 Switching from Keap to Salesmate?
✅ Apa yang akan Anda peroleh:
- Much lower monthly cost — especially for small and growing teams
- Global built-in calling without U.S.-only restrictions
- Simpler UI with a shorter learning curve for new team members
❌ Apa yang akan Anda rugikan:
- Built-in invoicing and payment processing
- Lead scoring based on engagement behavior
- Dedicated landing page builder connected to your automation workflows
📋 Cara beralih:
- Export your contacts and deal data from Keap using the built-in export tool
- Create your Salesmate account and start the 15-day free trial
- Import your contacts via CSV and rebuild your pipeline stages in Salesmate
🔄 Switching from Salesmate to Keap?
✅ Apa yang akan Anda peroleh:
- Powerful Campaign Builder with hundreds of pre-built automation templates
- Built-in invoicing, payment processing, and e-commerce capabilities
- Lead scoring to prioritize the hottest prospects automatically
❌ Apa yang akan Anda rugikan:
- Lower per-user pricing flexibility for growing teams
- Sandy AI’s automatic call summarization feature
- Global calling without geographic restrictions
📋 Cara beralih:
- Export your contacts, deals, and notes from Salesmate as a CSV file
- Start Keap’s 14-day free trial and work with your dedicated success manager
- Import your data using Keap’s free migration service and rebuild your workflows
Keputusan Akhir
| Kategori | Pemenang |
|---|---|
| 💰 Harga | Rekan penjual |
| 🤖 Automation Depth | Keap |
| 📧 Pemasaran Email | Keap |
| 🎯 Lead Management | Keap |
| 👶 Kemudahan Penggunaan | Rekan penjual |
| 🔌 Integrasi | Keap |
| 📞 Built-in Calling | Rekan penjual |
| 🏆 Pemenang Keseluruhan | Keap |
🏆 WINNER: KEAP
Keap wins 5 out of 7 categories in our head-to-head comparison.
Cocok untuk: Small business owners, solopreneurs, service-based businesses needing automation
Keap and Salesmate solve different problems.
Keap is the better all-in-one platform for small business owners. It handles CRM, marketing automation, payments, and e-commerce without needing extra tools.
Salesmate is the better choice for lean sales teams that want a fast, affordable CRM with great calling features.
If your priority is budget and simplicity, Salesmate is hard to beat.
But if you need deep automation, lead scoring, and built-in payments, Keap pays for itself quickly.
Start your free trial today and find out which one clicks for your business.
More of Keap Compared
Here’s how Keap stacks up against other competitors:
Keap vs Naik Level
Keap menang berdasarkan: ease of use, built-in e-commerce tools
GoHighLevel menang dalam hal: agency white-labeling, broader marketing suite
Keap vs Pipedrive
Keap menang berdasarkan: marketing automation depth, built-in payments
Pipedrive menang dalam hal: sales pipeline UX, lower starting price
Keap vs Kampanye Aktif
Keap menang berdasarkan: payment processing, e-commerce tools
ActiveCampaign unggul dalam hal: email marketing features, lower entry price
Keap menang berdasarkan: small business focus, built-in invoicing
HubSpot unggul dalam hal: free CRM tier, enterprise scalability
Keap menang berdasarkan: CRM depth, contact management
ClickFunnels unggul dalam hal: funnel building, page design flexibility
Keap vs Rakyat
Keap menang berdasarkan: automation workflows, email deliverability
Folk menang dalam hal: simplicity, team collaboration features
Keap menang berdasarkan: full CRM functionality, marketing automation
Menang secara instan dalam hal: cold email outreach volume, inbox warmap
Keap vs KlikUp
Keap menang berdasarkan: sales automation, email marketing
ClickUp unggul dalam hal: project management, task tracking
Keap menang berdasarkan: marketing automation, payment tools
CRM menang pada hari Senin dalam hal: visual project views, team workflows
Keap vs Kapsul CRM
Keap menang berdasarkan: automation depth, email marketing
Capsule CRM unggul dalam hal: simplicity, affordable plans
Keap menang berdasarkan: marketing automation, payment integration
Insightly unggul dalam hal: project management, G Suite integration
Keap menang berdasarkan: marketing automation, e-commerce tools
Freshsales menang dalam hal: free plan availability, phone system
Keap vs Salesforce
Keap menang berdasarkan: simplicity, small business focus, all-in-one value
Salesforce unggul dalam hal: enterprise features, advanced customization
Keap vs Zendesk
Keap menang berdasarkan: sales automation, marketing campaigns
Zendesk unggul dalam hal: customer support ticketing, help desk features
More of Salesmate Compared
Here’s how Salesmate stacks up against other competitors:
Salesmate wins on: simplicity, per-user pricing flexibility
GoHighLevel menang dalam hal: marketing suite, agency tools
Salesmate wins on: built-in calling, pipeline management
ActiveCampaign unggul dalam hal: email marketing automation depth
Salesmate wins on: affordable paid plans, built-in calling
HubSpot unggul dalam hal: free CRM tier, marketing tools
Cara Menggunakan Tabel Terhubung
Salesmate wins on: CRM and pipeline tools, team collaboration
ClickFunnels unggul dalam hal: landing page builder, sales funnel design
Salesmate wins on: sales automation, built-in phone features
Folk menang dalam hal: contact enrichment, lightweight feel
Salesmate wins on: full CRM pipeline, team features
Menang secara instan dalam hal: email dingin volume, inbox rotation
Salesmate wins on: sales CRM features, email tracking
ClickUp unggul dalam hal: task management, free plan generosity
Salesmate wins on: built-in calling, sales automation
CRM menang pada hari Senin dalam hal: visual dashboards, project views
Salesmate wins on: automation journeys, calling features
Capsule CRM unggul dalam hal: simplicity, entry-level pricing
Salesmate wins on: built-in calling, AI features
Insightly unggul dalam hal: project management, G Suite integration
— Tautkan data di seluruh dokumen Anda CRM
Salesmate wins on: automation journeys, team collaboration
Freshsales menang dalam hal: free plan, lead scoring
Salesmate wins on: affordability, ease of use for SMBs
Salesforce unggul dalam hal: enterprise customization, app marketplace size
— Lihat data sesuai keinginan Anda
Salesmate wins on: sales pipeline, deal tracking
Zendesk unggul dalam hal: customer support ticketing, help center tools
Pertanyaan Yang Sering Muncul
Keap digunakan untuk apa?
Keap is an all-in-one CRM and marketing automation platform for small businesses. It helps you manage contacts, automate email campaigns, track sales pipelines, send invoices, and process payments — all from one platform. Businesses use Keap to reduce manual work and grow faster with less effort.
Salesmate digunakan untuk apa?
Salesmate is a sales CRM designed to help teams manage their pipeline, automate follow-ups, and close more deals. It includes built-in calling, email tracking, meeting scheduling, and Sandy AI to handle routine tasks. It is used by sales-focused teams in SaaS, real estate, healthcare, and more.
Apakah Keap mudah digunakan?
Keap has a moderate learning curve due to its many features. However, it provides a dedicated customer success manager, onboarding coaching, video tutorials, and training webinars to help new users. Most users report being comfortable with the platform within a few weeks of consistent use.
What is the difference between Keap and Salesmate?
Keap is a full-featured small business platform with CRM, marketing automation, e-commerce, and payments in one place. Salesmate is a lighter, sales-first CRM with strong pipeline tools and built-in calling. Keap costs more but replaces multiple tools. Salesmate is cheaper and easier to start with.
Apa saja keterbatasan Keap?
Keap’s main limitations include its high starting price, mandatory onboarding fee, and a steeper learning curve for beginners. SMS marketing is only available in the U.S. and Canada. Pricing also scales quickly as your contact list grows, which can make it expensive for consumer-facing businesses.













