How to Use Pictory AI in 2024: The Ultimate Guide

by | Last updated Jul 16, 2024

how to use pictory ai

Videos are everywhere these days. They’re how we learn, how we connect, and how we promote our ideas.

But making high-quality videos can be hard… unless you have the right tool.

Don’t worry if you’re not a tech expert!

Pictory AI is designed for anyone who wants to make fast, engaging videos.

It’s like a video-making wizard that takes your words – from scripts to blog posts – and turns them into awesome videos.

Pictory AI

Want to boost your video marketing? Try Pictory AI Today and explore how Pictory AI can help you capitalize on this trend.

In this guide, we’ll break down everything you need to know about how to use Pictory AI in 2024.

Let’s get started!

Understanding Pictory’s Features

Pictory AI isn’t just one simple tool – it’s a toolbox filled with different ways to make awesome videos.

Pictory AI

Script-to-Video Magic:

Imagine writing a simple story or idea down and having Pictory AI turn it into a movie! That’s exactly what the script-to-video feature does.

It takes your words and adds visuals, music, and even voices to create a video that matches your vision.

Articles into Videos:

Have you ever read a really interesting article online and wished it was a video? Pictory AI can do that, too! Just give it a link to an article or blog post, and it’ll create a video summary that is perfect for sharing on social media or your website.

Making Videos from Pictures and Video Clips:

Do you already have some cool photos or video clips? You can use them to create videos with Pictory AI, too. Just upload what you have, add some text to tell your story, and you’re done!

Pictory AI

Editing Made Easy:

Are you changing your mind about something in your video? No problem! Pictory AI lets you edit the video just by changing the text you wrote. This makes the whole video creation process so much simpler.

With these tools, you can make different types of videos, whether you’re starting from scratch or have some ideas already. It’s like having a personal video assistant that does all the hard work for you!

Getting Started with Pictory

Before we dive into making awesome videos, let’s get you set up with Pictory AI. It’s super easy, I promise!

Pictory AI

Make an Account:

Head over to the Pictory AI website and click on “Sign Up.” You can use your email or a Google or Facebook account. It only takes a few seconds!

Check Out Your Dashboard:

Once you’re in, you’ll see your dashboard. This is like your video creation headquarters.

It’s where you’ll see all your projects, find templates, and access other cool stuff.

Don’t worry if it looks a little overwhelming at first – you’ll get the hang of it in no time!

Pick Your Video Shape:

Before you start, think about where your video content will live.

Is it going on YouTube? A square video might work best for Instagram posts or social media videos.

You’ll find different options on Pictory AI so you can make the perfect video for any platform.

That’s it! You’re ready to create your first AI video. Let’s move on to the fun part and actually start making some cool stuff!

Step-by-Step Pictory Tutorial

Alright, enough chit-chat. Let’s make some videos! Remember those awesome features we talked about? We’re going to walk through how to use each one step-by-step.

Pictory AI


  • Write Your Story: Start by writing your script. It can be a short story, an explainer for something, or even just a few sentences.
  • Pick a Style: Pictory AI has tons of cool templates from which to choose. Pick one that matches your video’s mood and topic.
  • Get Creative: Now comes the fun part! You can choose different visuals, music, and voiceovers to make your video unique.
  • Let Pictory Do Its Thing: Hit that “Generate” button and watch as Pictory AI turns your words into a real video.
  • Edit (If You Want): Don’t worry if it’s not perfect right away. You can edit videos easily by changing the text or swapping out some of the visuals.


  • Find Your Article: Do you have a cool article or blog you want to share? Copy the link.
  • Let Pictory Summarize: Paste the link into Pictory AI and let it work its magic. It’ll read the article and create a video summary with the key points.
  • Make It Your Own: You can change the music, add your voiceover, or even create video highlights of the most important parts.


Pictory AI

Using Pictory’s AI Video Editing Features:

Don’t be scared by the fancy words – Pictory AI’s AI video editing features are here to make your life easier.

They can automatically add captions to your videos, find the best parts to create a trailer, and even change your video’s aspect ratio so it fits perfectly on different platforms.

It’s like having a video editor in your pocket!

Tips for the Best Video Editing Experience:

  • Keep your scripts short and simple.
  • Use high-quality images and video clips.
  • Experiment with different templates and styles to find what you like best.
  • Most importantly, have fun! Making videos should be exciting and enjoyable.

With Pictory AI, anyone can make awesome videos, even without any experience. So what are you waiting for? Start creating!

Advanced Tips and Tricks

Ready to level up your video game? Now that you’ve got the basics down, here are some extra tricks to make your videos stand out from the crowd:

Social Media Superstar:

Different platforms like YouTube, Instagram, and TikTok all have their own “vibe.” Make sure your video fits in by using the right size and style.

A super long video might be great as a YouTube video, but nobody has time for that on TikTok!

Pictory AI

Add Your Personal Touch:

Make your videos scream “YOU” by adding your logo or a special watermark. You can even pick your brand’s colors for the text and backgrounds.

Go Pro with Stock Footage:

Pictory AI has tons of cool pictures and video clips you can use to make your videos even more exciting. You can find everything from cute animals to bustling city scenes.

Teamwork Makes the Dream Work:

Are you working on a project with friends or colleagues? Pictory AI lets you all work on the same video at the same time. No more emailing files back and forth!

Spice Up Your Script:

Don’t just write boring sentences. Use emojis, jokes, and exciting words to make your video script pop.

Soundtracks to Success:

The right background music can make your video way more engaging. Pictory AI has lots of options to choose from, or you can upload your tunes.

Be an Editing Whiz:

Remember all those cool video editing features? Use them to make your video even better. Add captions, trim out any boring parts, and make sure the colors and sound are just right.

The more you use this awesome AI video creation platform, the more tricks you’ll discover. So don’t be afraid to experiment and try new things. The possibilities are endless!

Pricing and Plans

Okay, let’s talk money. Pictory AI isn’t free, but it does offer different plans to fit various budgets.

Pictory AI

Think of it like choosing a pizza size – you pick the one that’s right for you.

  • Free Trial: Before you try to buy anything, you can try Pictory AI for free. This is like getting a taste of the pizza before you order a whole pie!
  • Starter Plan: This is the smallest pizza slice, perfect if you’re starting and want to make a few videos. It has all the basic features, but you might run out of video minutes if you’re making longer ones.
  • Professional Plan: This is like a medium pizza – a good choice if you’re making videos more often or need extra features like more stock footage and music.
  • Teams Plan: This is the whole pie – the best choice if you’re making lots of videos, need lots of features, and want to collaborate with others.

Don’t worry; Pictory AI has a plan for everyone, whether you’re a beginner or a video pro.

And remember, you’re not just paying for software – you’re spending on a powerful tool that can help you make amazing videos, grow your business, or have fun!

If you’re not sure which plan is right for you, start with the free trial and see how you like it. It’s like getting a free pizza sample – what’s not to love?

If you’re looking for a super easy way to make awesome videos, Pictory AI is definitely worth checking out.

It’s one of the best AI-powered video creation tools out there, and it’s way cheaper and easier to use than most traditional video editing software.

So give it a shot and see what you can create!

Pictory Alternatives

Pictory AI is awesome, but it’s not the only fish in the sea! There are other video creation tools out there that might be a good fit for you.

Pictory AI

Let’s check out a few:

  • InVideo: This tool is like Pictory AI’s cousin. It’s great for beginners and has tons of templates to choose from. But it might not be as good at turning articles into videos.
  • Lumen5: This one is super simple to use. You can make videos in a snap, but you might not have as many fancy editing options.
  • Animoto: If you’re into making slideshows or photo montages, Animoto is your friend. It’s not the best for complex videos, though.
  • Adobe Premiere Pro: This is the big kid on the block. It’s a professional video editing software, but it’s also more expensive and harder to learn. If you’re starting, you probably don’t need all its bells and whistles.

So, how do these tools compare to Pictory AI? Here’s the lowdown:

  • Ease of Use: Pictory AI and InVideo are super easy to use, even for beginners. Lumen5 and Animoto are simple, too, but Adobe Premiere Pro is a different beast.
  • Features: Pictory AI has a good mix of features, from basic editing to cool AI tricks. InVideo is similar, but Lumen5 and Animoto are more limited. Adobe Premiere Pro has the most features, but it can be overwhelming.
  • Price: Pictory AI has a free trial and different pricing plans. InVideo and Lumen5 also have free and paid options. Animoto and Adobe Premiere Pro are usually more expensive.

The best tool for you depends on what you need. If you want a super easy tool with lots of features and a free trial, Pictory AI is a great choice.

If you’re a beginner who wants to make simple videos, Lumen5 or Animoto might be better.

And if you’re a pro who needs all the bells and whistles, Adobe Premiere Pro might be worth the splurge.

No matter which tool you choose, the most important thing is to have fun and make videos that you’re proud of. Remember, even Spielberg started somewhere!


Well, there you have it! We’ve gone from “What’s Pictory AI?” to “Look at this awesome video I made!”

You’ve learned how to turn scripts, articles, and even your favorite photos into cool videos. Remember, the most important thing is to have fun and experiment.

Try different features, play with the editing tools, and see what you can create.

With Pictory AI, you don’t need fancy equipment or years of experience to make videos that look professional and get people’s attention.

Whether you’re sharing a story, promoting your business, or just having fun, Pictory AI makes it easy to create videos that look amazing.

So, go ahead and try Pictory AI for yourself. See what kind of video magic you can make.

I can’t wait to see what you come up with!

Frequently Asked Questions

Can I use my images or videos with Pictory AI?

Absolutely! You can easily upload your images or video clips into Pictory AI and use them to create personalized videos. It’s a great way to add your unique touch to your content.

Does Pictory AI offer a free trial?

Yes, Pictory does offer a free trial, so you can simply try all the features before committing to a paid plan. It’s a great way to see if the platform is the right fit for your needs.

Is Pictory AI easy to use for beginners?

Definitely! Pictory AI is designed with beginners in mind. The interface is intuitive and user-friendly, and there are plenty of tutorials and resources to help you get started.

Can I make videos in different languages with Pictory AI?

While Pictory AI’s primary language support is English, you can create videos in other languages by providing your own translated scripts or text. The platform will generate visuals based on your input.

How does Pictory AI compare to other video creation tools?

Pictory AI stands out with its ease of use, AI-powered features like script-to-video and article-to-video, and so many templates and customization options. It’s a great option for beginners and experienced creators alike.