Ever feel overwhelmed trying to choose the right platform to build your online 商业?
It’s a jungle out there! Two popular contenders, Swarm and Kajabi, often get compared.
但哪一个 实际上 最适合 you 2025年？
This can be a tough decision.
In this post, we’ll break down Swarm vs Kajabi, looking at their features, pricing, and who they’re ideal for.
概述
We’ve spent countless hours exploring Swarm and Kajabi, diving deep into their features, interfaces, and user experiences.
Our hands-on testing, combined with user feedback, has allowed us to create a comprehensive comparison.
Highlighting the strengths and weaknesses of each platform to help you 制作 最好的选择。
Over 500 businesses have already chosen Swarm to boost engagement. Click here to learn more and start your free trial today!
定价： Free trial available. Paid plan Starts at $39/month
主要特点：
- 游戏化
- 集成
- 分析
Kajabi provides the tools to create, market, and sell online courses, along with building a professional website and engaging your audience.
定价： No free plan is available. Paid plan Starts at $69/month
主要特点：
- 网站建设者
- 电子邮件营销
- Sales Funnels
什么是 Swarm?
Swarm 是一个旨在帮助企业建立和管理在线社区的平台。
它注重参与性，并提供工具帮助您跟踪进展和衡量成功。
这是一个旨在创建活跃和参与性社区的平台。
此外，探索我们最喜欢的 Swarm 替代品…
Это реальные дела, которые вам нужно сделать, или заметки, которые вы хотите записать.
准备好探索 Swarm 是否适合您的社区了吗？已有 500 多家企业选择 Swarm 来提高参与度。单击此处了解更多信息，立即开始免费试用！
主要优点
- 游戏化： Swarm 非常强调游戏化。通过积分、徽章和排行榜来激励成员。这将提高参与度。
- 集成： Swarm 经常与其他 商业 工具。这可以简化工作流程。
- 分析： Swarm 提供有关社区活动的数据和见解。这有助于您了解哪些有效，哪些无效。
定价
Swarm 的定价通常以每月一定的价格为起点。
它们通常提供不同级别的服务，具有不同的功能和会员限制。最好查看他们的网站，了解最新的价格详情。
- 新手 $39/月
- 优点： 每月 79 美元
- 专家：每月 149 美元
Você pode ter mais de um espaço de trabalho.
缺点
什么是 Kajabi？
Okay, let’s talk about Kajabi. It’s an all-in-one platform. Think of it as your online business hub.
You can create courses, build a community, and market your product in one place.
It’s designed to simplify the process of running an online business.
此外，探索我们最喜欢的 Kajabi 替代品…
Это реальные дела, которые вам нужно сделать, или заметки, которые вы хотите записать.
Over 50,000 creators have used Kajabi to generate over $5 billion in revenue. Ready to build a profitable business? Start your free trial today!
主要优点
Kajabi 最大的优势在于其全面的工具套件。
They’ve helped over 75 million customers turn their passions into profitable businesses, generating over $8 billion in revenue.
您可以获得创建、营销和销售数字产品所需的一切。
- 一体化解决方案： 无需单独的网站、电子邮件和课程平台。
- 内置营销工具： 在 Kajabi 内部创建漏斗、自动化和电子邮件活动。
- 无交易费： 您可以保留所有计划的 100% 收入（减去支付处理费用）。
- 24/7支持： 您可以随时向他们的客户支持团队寻求帮助。
- 移动应用程序： 会员可以随时随地访问您的内容和社区。
定价
- Kickstarter: $80/mo – 1 Website, 1 Product + 1 Community, 250 Contacts.
- 基本的： $134/mo – 1 Website, 3 Product, 10,000 Contacts.
- 生长： $179/mo – 1 Website, 15 Product, 25,000 Contacts.
- 优点： $359/mo – 3 Website, 100 Product, 100,000 Contacts.
Você pode ter mais de um espaço de trabalho.
缺点
功能比较
Swarm vs Kajabi Feature Comparison This comparison contrasts the narrative mini series Swarm with the all-in-one platform Kajabi, highlighting the difference between consuming entertainment and running a successful online business.
1. Primary Purpose
- Swarm: A fictional series meant for the audience to watch, created by donald glover and janine nabers, with the primary purpose of entertainment, social media commentary, and a character study of a fan’s obsession.
- Kajabi: The kajabi platform is an all-in-one platform for creating and selling online courses, with the primary purpose of helping creators build a successful online business.
2. Content Creator and Lead Character
- Swarm: The main creators are donald glover and janine nabers, featuring dominique fishback as the complex lead character, dre, alongside co-star chloe bailey and guest billie eilish.
- Kajabi: The content creator is the online entrepreneur, using the kajabi course builder and 网站建设者 to establish their digital business.
3. Revenue Model and Cost
- Swarm: The swarm cost is incurred via a streaming service subscription (prime video), where the audience pays to watch the episodes of the mini series.
- Kajabi: Revenue is generated by the creator selling online courses and digital products; the cost is a tiered monthly subscription, detailed in any detailed kajabi pricing review, but the creator keeps all the money from sales.
4. Audience Engagement
- Swarm: Engagement is driven by the show’s stories, shocking moments (like the strip club scene), and meta-commentary on fan bases and social media discussions, prompting a strong emotional point of view.
- Kajabi: Engagement is driven by features that connect students to course content, email marketing, community discussions (circle feature), and automated customer support.
5. Content Delivery Format
- Swarm: Delivered as a fixed number of episodes in a single season of a mini series, designed to be watched on a screen as a film production.
- Kajabi: Delivers comprehensive learning products, 在线课程 materials, and live events through a website builder and a dedicated kajabi platform for a digital business.
6. Marketing and Sales Tools
- Swarm: The series itself serves as a piece of meta-marketing for the creators; there are no integrated sales tools.
- Kajabi: Kajabi makes sales and marketing seamless, offering an integrated email marketing system, landing pages, and sales funnels, giving the team the ability to achieve business growth.
7. Core Themes and Emotions
- Swarm: Explores dark emotions and obsession, centering on dre as a character whose actions are often those of a serial killer, fueled by a fan’s relationship with their idol, and inspired by actual events and actual persons.
- Kajabi: Focuses on the business emotions of success, security, and the ability to achieve financial goals through knowledge and a comprehensive digital business platform.
8. Platform Scope and All-in-One
- Swarm: Is simply a mini series available on other platforms (prime video) and social media; its scope is purely entertainment and cultural commentary.
- Kajabi: Is an all-in-one platform that includes everything needed to run a digital business, such as a website builder for the entire website, email marketing software, and course hosting.
9. Supporting Characters and Talent
- Swarm: Features a strong ensemble cast with notable appearances from chloe bailey and billie eilish, alongside other key characters like janine nabers, who co-created the show, enhancing the series’ reviews.
- Kajabi: Supporting tools include automations, affiliate programs, and the resources of kajabi university, which guides creators through building their business on the platform.
10. Digital Business Assets
- Swarm: The lasting asset is the critical discussion, fan bases, and the cultural 冲击 of the series and the character dre; the episodes are what the audience will watch.
- Kajabi: The creator’s assets are digital products, the online course library, the email list (built with email marketing), the entire website, and the established kajabi account.
11. User Experience and Complexity
- Swarm: The viewing experience is binge-worthy, designed to shock and engage the audience, with a distinct visual film aesthetic that often ends abruptly in each episode.
- Kajabi: Kajabi makes the administrative experience of building a digital business intuitive, using a simple drag-and-drop website builder and tools to create landing pages and email marketing.
What to Look For When Choosing a Community Platform?
- Assess the platform’s core focus: Is it designed for commerce and selling to members, or for generating cultural buzz and deep swarm review discussions like the best show in movies?
- If it’s a creative platform, check its ability to generate engaging and thought-provoking content that channels complex themes and emotions, like those relating to black women and personal struggles.
- For a community platform, ensure it offers dedicated space for conversations, sharing ideas, and personal interests, fostering a greater sense of belonging than a typical forum.
- If the platform involves monetization, the financial process should be transparent—no unexpected charges that leave users feeling like they were billed with a new credit card without warning.
- Consider the lasting impact: Does the platform focus on transient trends, or does it offer enduring value—a place where content or acting performances live on long after the initial buzz is dead?
最终裁决
Choosing between Swarm and Kajabi depends entirely on 你的 specific needs.
If building a thriving community is your top priority, Swarm is likely the better choice.
Its specialized community features are unmatched.
However, if your focus is on selling online courses and having a robust all-in-one platform, Kajabi is the clear winner.
Its comprehensive suite of tools makes it ideal for course creators.
We’ve meticulously tested both platforms, and our recommendation is based on real-world experience.
We hope this detailed comparison has helped you make an informed decision.
Ultimately, the “best” platform is the one that best serves 你的 unique goals.
蜂群的更多内容
以下是 Swarm 与其他替代方案的比较：
- 蜂群 vs Skool:Swarm 强调结构化社区；Skool 将社区与游戏化课程相结合。
- 蜂群 vs 圆形:Swarm 专注于结构化群组；Circle 提供灵活的社区定制。
- Swarm vs Teachable: Swarm also offers a one-stop shop where coaches/creators can sell courses, memberships and digital products; Teachable prioritizes courses with community features.
- 蜂群 vs GoHighLevel:Swarm 是一个社区平台；GoHighLevel 是一个具有社区功能的大型营销套件。
- Swarm vs MightyNetworks:Swarm 建立了结构化社区；Mighty Networks 则将社区、课程和内容广泛结合在一起。
- 蜂群 vs Bettermode:Swarm 提供社区结构；Bettermode 提供广泛的品牌和定制选项。
- Swarm vs Thinkific:Swarm 建立了结构化的社区；Thinkific 以创建课程和社区支持为中心。
- Swarm vs LearnWorlds:Swarm 注重社区结构；LearnWorlds 则致力于课程内的互动学习社区。
- 蜂群 vs 迪斯科:Swarm 为一般结构的社区提供便利；Disco 则专门为基于群组的学习社区而设计。
- 虫群 vs Kajabi:Swarm 是一个社区工具；Kajabi 是一个将社区与商业工具整合在一起的一体化平台。
- 蜂群 vs Wylo:Swarm 促进结构化社区的发展；Wylo 通过基于兴趣的社区将个人联系起来。
- Swarm vs Whop:Swarm 建立了结构化的社区；Whop 则是访问各种社区和产品的市场。
Kajabi 的更多信息
- Kajabi vs Skool:Kajabi 提供一体化的商业工具；Skool 专注于社区、课程和游戏化。
- Kajabi vs Swarm:Kajabi 提供广泛的创建者工具；Swarm 则专为结构化、基于兴趣的社区而设计。
- Kajabi vs Teachable:Kajabi 是一个完整的商业平台；Teachable 以课程创建为中心，具有社区功能。
- Kajabi vs GoHighLevel:Kajabi 针对创作者提供课程/社区；GoHighLevel 是一个营销/销售自动化套件。
- Kajabi vs Bettermode: Kajabi is an all-in-one creator platform; Bettermode provides a highly customizable dedicated community space.
- Kajabi vs Thinkific:Kajabi 提供整合营销/销售漏斗；Thinkific 专注于创建带有社区选项的课程。
- Kajabi vs LearnWorlds:Kajabi 是一个完整的商业平台；LearnWorlds 专注于互动在线课程和学习社区。
- Kajabi vs Circle:Kajabi 是一个一体化解决方案；Circle 是一个专用的现代社区平台。
- Kajabi vs Disco:Kajabi 是一个通用的创建者平台；Disco 是为基于群组的课程和学习社区而构建的。
- Kajabi vs Wylo:Kajabi 是一个面向创作者的商业平台；Wylo 通过基于兴趣的社区连接用户。
- Kajabi vs Whop:Kajabi 是一个直接构建和销售的平台，而 Whop 则是一个销售/数字访问社区市场。
- Kajabi 与 MightyNetworks:Kajabi 整合了强大的市场营销；MightyNetworks 将社区、课程和内容放在一起。
常见问题
Is Kajabi better than Swarm?
“Better” is subjective. Kajabi excels at course creation and offers a comprehensive suite of marketing tools. Swarm shines with its robust community-building features. The best platform depends on your primary focus: courses or community.
Is Swarm good for selling courses?
群体 会 be used for selling courses, but it’s not its primary strength. Its course features are less developed than Kajabi’s. It’s a better fit if community is your main product, with courses as a supplementary offering.
Is Kajabi worth the cost?
Kajabi is a premium platform, so the cost is higher. However, it offers a wide range of features, potentially eliminating the need for other paid tools. If you maximize its capabilities, especially for course creation and sales, it can be a worthwhile investment.
Can I switch from Swarm to Kajabi
Migrating between platforms is possible but can be complex. It involves exporting and importing Das bedeutet, dass Ihr, potentially redesigning your website, and reconfiguring integrations. Research the migration process carefully before making the switch.
What platforms are similar to Swarm and Kajabi?
Several platforms offer similar functionalities. Thinkific and Teachable are popular alternatives for course creation. For community building, platforms like Mighty Networks are worth exploring. Consider your specific needs and budget when evaluating alternatives.
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