⚡ สรุปโดยย่อ:
- ตัวประกอบ: Swarm starts at $19/month. Kajabi starts at $71/month on the Kickstarter plan.
- เหมาะสำหรับ: Swarm suits a video-first online community. Kajabi suits an online ธุรกิจ built on online courses.
- ความแตกต่างที่สำคัญ: Swarm is a community platform. Kajabi adds a ผู้สร้างเว็บไซต์, email marketing, and sales funnels.
- ตัวเลือกที่เราแนะนำ: Kajabi, because one kajabi subscription replaces four or five separate marketing tools.
Two creators can sell the same หลักสูตรออนไลน์ and pick opposite tools.
One wants a warm วงกลม of members who talk every day.
The other wants an entire ธุรกิจ running on one platform.
Swarm serves the first creator. Kajabi serves the second.
This guide shows which one fits your own business.
ภาพรวม
This Swarm vs Kajabi comparison covers pricing, core features, and ease of use.
We reviewed documentation, pricing pages, and public reviews for both tools.
นักเขียนของเรายังได้ใช้เวลาทดลองใช้งานจริงภายในแต่ละแพลตฟอร์มอีกด้วย
บันทึกเหล่านั้นจะปรากฏอยู่ในส่วน "สิ่งที่ทีมของเราสังเกตเห็น" ด้านล่างนี้
By the end you will know which tool helps you achieve more.
Swarm คืออะไร?
Swarm is a community platform built for creators and small teams.
Ariel Jalali founded it to help people build stronger groups online.
The platform puts video at the center of every space.
Members join live events, share a screen, and talk face to face.
Rich messaging keeps conversations going between those calls.
Swarm says communities on the platform grow 2x faster.
It is more than a forum, and the design feels intuitive.
Here is a short walkthrough of the tool in action.
ฝูง
A video-first home for your online community. Live events, rich messaging, and AI assist in one space. Paid plans start at $19 per month.
ราคา Swarm
Swarm costs less than most course platforms. Here are the three plans.
| วางแผน | ราคา | เหมาะสำหรับ |
|---|---|---|
| ปล่อย | 19 ดอลลาร์/เดือน | New creators testing a small circle |
| การเจริญเติบโต | 79 ดอลลาร์ต่อเดือน | Active groups running weekly live events |
| มาตราส่วน | 149 ดอลลาร์/เดือน | Larger fan communities and coaching teams |
ราคาได้รับการยืนยัน ณ เดือนกรกฎาคม 2569
ทดลองใช้งานฟรี: Yes. Swarm lets you explore the platform before you pay.
รับประกันคืนเงิน: Not published. Cancel before your renewal deadline instead.
📌 บันทึก: The Launch plan is the cheapest way to test an online community. Swarm cost stays flat as you add members, so your budget does not jump mid-season.
⚠️ คำเตือน: Swarm has no built in payments for selling an online course. You still need a checkout tool, so add that cost before you compare the two platforms.
ประโยชน์หลักของ Swarm
นี่คือสิ่งที่ทำให้ Swarm น่าสนใจ:
- Video-first engagement: Face to face calls carry emotions that ข้อความ threads lose. Members read the room instead of guessing tone.
- Live events built in: Run workshops and office hours without a separate video tool. Screen sharing works inside the same space.
- AI assist: Swarm uses artificial intelligence to summarize threads and surface ideas. Transcriptions turn calls into searchable stories.
- Member directory: People find others who share their interests. That ability to connect drives real engagement.
- แอปพลิเคชันมือถือที่มีแบรนด์: Your community lives under your own name. Members watch and reply from their phones.
- การเจริญเติบโต ข้อมูล: Analytics track member activity and retention. You can see which conversations pull people back.
สิ่งที่ทีมของเราสังเกตเห็น
ของเรา นักเขียน signed up for Swarm and spent several days inside the platform. Here is what stood out during that hands-on time:
ข้อดีและข้อเสียของ Swarm
✅ ข้อดี
- Entry plan costs $19/month, far below most course platforms
- Live video and screen sharing are part of the core features
- AI assist and transcriptions save moderators hours each week
- Branded mobile apps keep your audience inside your own space
❌ ข้อเสีย
- No website builder, blog posts, or landing page tools
- No email marketing software for broadcasts or email campaigns
- Smaller name than Circle or เครือข่ายอันทรงพลัง, so fewer tutorials exist
คาจาบีคืออะไร?
Kajabi is an all in one platform for creators and coaches.
It has been running since 2010, which is a long time here.
The kajabi platform hosts online courses, memberships, coaching, and podcasts.
It also handles your entire website, email marketing, and sales funnels.
Tens of thousands of people use Kajabi to sell what they know.
Kajabi says its users generate $5 million in revenue each day.
Total revenue through the platform has passed $5 billion.
Most people pick it to run a digital business from one screen.
This walkthrough shows the dashboard and the main building blocks.
🏆 Winner: Kajabi
Courses, memberships, email, and checkout on the same platform. Kajabi charges no transaction fees on your sales. A free trial lets you test the whole setup first.
ราคาของ Kajabi
Here is what a kajabi subscription costs in 2026. Four plans are listed.
| วางแผน | ราคา | เหมาะสำหรับ |
|---|---|---|
| คิกสตาร์เตอร์ | 71 ดอลลาร์ต่อเดือน | First-time course creators |
| พื้นฐาน | 199 ดอลลาร์/เดือน | Solo creators with one product |
| การเจริญเติบโต | 159 ดอลลาร์/เดือน | Coaching programs and membership sites |
| โปร | 319 ดอลลาร์/เดือน | Larger teams and a full digital business |
ราคาได้รับการยืนยัน ณ เดือนกรกฎาคม 2569
ทดลองใช้งานฟรี: Yes. You can open a kajabi account and test it first.
รับประกันคืนเงิน: Refund terms vary by plan, so read the checkout page.
📌 บันทึก: 24/7 live chat sits on the Growth and Pro plans only. The Basic plan does not offer support at that level, which is the most common complaint we found.
⚠️ Pricing conflict: Our database lists the rates above. Kajabi’s public pages have also shown Basic at $119 annually or $149 monthly, Growth at $159 or $199, and Pro at $319 or $399. Billing cycle explains most of that gap, so check the current page before you buy.
ประโยชน์หลักของ Kajabi
Here is what makes Kajabi worth the higher price:
- One platform, fewer bills: Courses, email, checkout, and hosting sit together. Buying those marketing tools separately can pass $600 per month.
- ไม่มีค่าธรรมเนียมการทำธุรกรรม: Kajabi takes no cut of your sales. The only fee is your payment gateway rate, so you keep all the money left over.
- Intuitive website builder: Drag and drop blocks create landing pages, blog posts, and unlimited pages. Kajabi websites need no code.
- ระบบการตลาดทางอีเมลในตัว: Send broadcasts or automated email campaigns from the same platform. Email opt ins flow straight into your lists.
- Kajabi AI: The ai course builder drafts outlines and writes video transcriptions. Creator Studio speeds up your marketing efforts.
- Analytics that matter: Track subscription metrics, offer revenue, and conversion rates. Google Analytics connects for deeper reporting.
- Training and community: Kajabi University teaches the workflow step by step. The Kajabi Heroes group is active, and members trade templates and answers freely.
สิ่งที่ทีมของเราสังเกตเห็น
Our writer built a test product inside Kajabi and ran it for several days. Here is what stood out from that hands-on time:
The clip below covers the same walkthrough in real time.
ข้อดีและข้อเสียของ Kajabi
✅ ข้อดี
- Replaces four or five separate tools with one subscription
- Charges no transaction fees on any sale you make
- Kajabi course builder and web editor need no coding skills
- Mobile app lets students find courses and learn on the go
- 24/7 support on the Growth and Pro plans
❌ ข้อเสีย
- Costs more than Teachable, Thinkific, and LearnWorlds at every tier
- Design flexibility trails specialist website builders
- Support replies are sometimes generic rather than specific
- Trustpilot score slipped from 4.6 to 4.3
เปรียบเทียบคุณสมบัติ
Both tools call themselves a home for your audience. The overlap stops quickly once you look at what each one actually ships.
We compared ten areas that decide most buying calls.
| คุณสมบัติ | ฝูง | กาจาบี |
|---|---|---|
| ราคาเริ่มต้น | 19 ดอลลาร์/เดือน | 71 ดอลลาร์ต่อเดือน |
| วิดีโอสดและกิจกรรมต่างๆ | ✅ | ❌ |
| การสร้างหลักสูตร | ✅ พื้นฐาน | ✅ เต็ม |
| การตลาดผ่านอีเมล | ❌ | ✅ |
| ผู้สร้างเว็บไซต์ | ❌ | ✅ |
| ช่องทางการขาย | ❌ | ✅ |
| Built In Payments | ❌ | ✅ |
| เครื่องมือ AI | ✅ | ✅ |
| แอปมือถือแบรนด์ | ✅ | ✅ |
| เหมาะสำหรับ | Video-first online community | Entire online business |
1. การสร้างชุมชน
ฝูง: This is the whole point of the product. Rich messaging, threads, and a member directory help people connect around shared interests. Members can explore who else is in the space before they ever post.
กาจาบี: Community sits beside your courses rather than at the center. You can run a private membership site with events and challenges. It works well, though the conversations feel calmer than on a dedicated community platform.
2. Live Video and Live Events
ฝูง: Live video is native, not bolted on. Screen sharing, calendars, and transcriptions run inside the same space. Face to face calls carry emotions and tone that a text thread flattens.
กาจาบี: There is no native live room. Most teams embed Zoom or post recorded ยูทูบ videos into a lesson. That works for a สัมมนาออนไลน์, but it is one more login for your team.
⚠️ คำเตือน: If weekly live events drive your engagement, Kajabi alone will not cover it. Budget for a video tool on top of your kajabi subscription.
3. Course Creation and Coaching
ฝูง: Courses exist, but they are simple. You can drop lessons into a space and discuss them together. There is no quiz engine, drip schedule, or completion tracking.
กาจาบี: Course creation is the reason most people sign up. The kajabi course builder handles quizzes, drip content, and progress tracking. Coaching programs get their own booking and session flow.
Coaching runs on its own set of tools inside the same dashboard.
4. การตลาดผ่านอีเมล
ฝูง: No email marketing software is included. You can notify members inside the app, but marketing campaigns need a separate provider. That means another bill and another list to sync.
กาจาบี: Broadcasts and automated email campaigns are built in. Your buyer list, your course data, and your emails share one database. That link is what makes Kajabi feel like an entire business in a box.
5. Website Builder and Landing Pages
ฝูง: There is no website builder. Your community lives at a Swarm address or inside a branded app. A landing page has to come from another platform.
กาจาบี: You can create landing pages, blog posts, and a full site with drag and drop. Design flexibility is thinner than a specialist builder like เว็บโฟลว์. For most course creators it is more than enough.
6. Sales Funnels and Automations
ฝูง: Funnels are outside its job. Swarm keeps existing members active rather than turning cold traffic into buyers. Growth comes from conversations, not automated sequences.
กาจาบี: Pre-made sales funnels cover webinars, free trials, and product launches. Triggers move buyers between lists without manual work. This is where the price starts to make sense.
7. เครื่องมือ AI
ฝูง: AI Assist summarizes long threads and pulls ideas out of calls. Transcriptions turn every live session into searchable text. The focus is on saving moderators time.
กาจาบี: Kajabi AI drafts course outlines and writes video transcriptions. The newsletter ผู้ช่วย turns lesson notes into a send-ready draft. Creator Studio ties those pieces together.
8. Digital Products and Payments
ฝูง: Selling digital products is not part of the core product. You bring your own checkout and grant access by hand or through an integration. That is friction on every sale.
กาจาบี: Kajabi Payments handles checkout, and Apple Pay and Google Pay are supported. There are no transaction fees on top of your payment gateway rate. Kajabi lets you sell downloads, podcasts, and memberships from one catalog.
Podcasts sell as products too, with private feeds for paying members.
9. การวิเคราะห์และการรายงาน
ฝูง: Reporting centers on community health. You see active members, retention, and which conversations pull people back. Revenue data has to come from elsewhere.
กาจาบี: Dashboards track site visits, offer revenue, and subscription metrics. Google Analytics connects for deeper reporting. You can trace a signup from ad click to renewal.
10. การกำหนดราคาและต้นทุน
Here are the plans side by side, straight from our pricing database.
| ชั้น | ฝูง | กาจาบี |
|---|---|---|
| รายการ | Launch — ราคา 19 ดอลลาร์ต่อเดือน | Kickstarter — $71/month |
| กลาง | การเติบโต — 79 ดอลลาร์ต่อเดือน | Basic — $199/month |
| Upper mid | Scale — 149 ดอลลาร์ต่อเดือน | Growth — $159/month |
| สูงสุด | — | Pro — $319/month |
ฝูง: The $19 entry point is hard to beat for a first community. Remember that email, checkout, and a landing page still cost extra. Add those and the gap narrows fast.
กาจาบี: This is an expensive platform on paper. Running the same stack across separate tools can pass $600 a month. Judged that way, the Growth plan is the better value for a working business.
สถานการณ์ต่างๆ
| หากคุณต้องการ... | เลือก | ทำไม |
|---|---|---|
| The lowest monthly cost | ฝูง | $19 versus $71 entry price |
| To sell an online course | กาจาบี | Checkout and course builder included |
| Weekly live events | ฝูง | Native video and screen sharing |
| Email marketing in one place | กาจาบี | Broadcasts and automations built in |
| A website and landing pages | กาจาบี | Drag and drop site editor |
| เริ่มต้นง่าย ๆ สำหรับมือใหม่ | กาจาบี | Kajabi University walks you through |
💰 งบประมาณของคุณ
Swarm wins on the sticker price by a wide margin. Kajabi wins once you add up every other platform you would otherwise pay for.
🔌 อุปกรณ์เทคโนโลยีของคุณ
Already happy with your email tool and website? Swarm slots in beside them. Starting from zero? Kajabi makes fewer moving parts to manage.
📝 How You Teach
The right pick depends on how you teach. Live and personal? Swarm fits, because the conversations are the product. Structured lessons people buy once? Kajabi is the stronger course platform.
🎓 ระดับประสบการณ์ของคุณ
Kajabi has a bigger learning curve but far more training behind it. Swarm is faster to open, since there is less to set up.
📱 การเข้าถึงผ่านมือถือ
Both offer branded mobile apps. The Kajabi app lets buyers find courses and keep learning, while Swarm’s app keeps engaging threads within reach.
🛟 ตัวเลือกการสนับสนุน
Kajabi runs 24/7 chat on Growth and Pro. Some reviews call the replies generic, so lean on Kajabi University for anything complex.
คู่มือการสลับใช้งาน
Already on one of these? Here is what a move actually costs you.
🔄 Switching from Swarm to Kajabi?
✅ สิ่งที่คุณจะได้รับ:
- Checkout, email marketing, and a website on the same bill
- A real course builder with quizzes and drip content
- An affiliate program, so partners promote you with a special link
❌ สิ่งที่คุณจะสูญเสีย:
- วิดีโอสดและแชร์หน้าจอแบบเนทีฟ
- The $19 entry price
- Thread-level AI summaries and call transcriptions
📋 วิธีการเปลี่ยน:
- Export your member emails from Swarm
- Open a kajabi account and rebuild your offer
- Import the list, then invite members before you close the old space
🔄 Switching from Kajabi to Swarm?
✅ สิ่งที่คุณจะได้รับ:
- ค่าใช้จ่ายรายเดือนที่ต่ำกว่ามาก
- Live events and video-first conversations
- A member directory that helps people connect directly
❌ สิ่งที่คุณจะสูญเสีย:
- Built in payments and no transaction fees
- Your website, blog, and sales funnels
- Email automations tied to buyer behaviour
📋 วิธีการเปลี่ยน:
- Move your checkout to a standalone payment gateway first
- Rehome your site and email list on another platform
- Open the Swarm space and migrate members in one announcement
สิ่งที่บทวิจารณ์ของเราไม่ได้กล่าวถึง
We focused on solo creators and small teams. We did not test large enterprise rollouts, custom API work, or bulk seat licensing. Deliverability rates for email campaigns at high volume were outside our scope too. If you run a coaching business with fifty staff, your priorities will differ from what we covered here.
คุณสมบัติสุดท้าย
| หมวดหมู่ | ผู้ชนะ |
|---|---|
| 💰 ราคา | ฝูง |
| 👥 Community Building | ฝูง |
| 🎥 Live Events | ฝูง |
| 🎓 การสร้างหลักสูตร | กาจาบี |
| 📧 การตลาดผ่านอีเมล | กาจาบี |
| 🌐 Website Builder | กาจาบี |
| 💳 การชำระเงิน | กาจาบี |
| 📊 การวิเคราะห์ข้อมูล | กาจาบี |
| 🏆 ผู้ชนะเลิศโดยรวม | กาจาบี |
🏆 WINNER: KAJABI
Kajabi wins 5 of 8 categories.
เหมาะสำหรับ: Course creators, coaching programs, membership sites, and anyone building a digital business on one platform.
These two products are not really rivals. Swarm is a community platform. Kajabi is the machine you attach a community to.
Swarm is the better buy if your value comes from live conversations. It is cheaper, faster to launch, and stronger at engagement.
Kajabi is the better buy if you want to grow your business and sell. It bundles what other platforms charge for separately. It has helped tens of thousands of creators build sustainable businesses from what they know.
That track record is why so many people run a successful business on it.
For a successful online business run by one person, Kajabi does more of the work for you.
เปรียบเทียบ Swarm เพิ่มเติม
Here is how Swarm holds up against the closest community tools:
Swarm ชนะใน: Native live video, cheaper entry plan, AI thread summaries
Circle ชนะในด้าน: Course tooling, paid membership checkout, a far larger integration list
Swarm ปะทะ Mighty Networks
Swarm ชนะใน: Video-first design, lower starting cost, cleaner member directory
Mighty Networks ชนะในด้านต่างๆ ดังนี้: Built-in selling, event ticketing, a much bigger creator base
ฝูงปะทะ โรงเรียน
Swarm ชนะใน: Live rooms, screen sharing, transcription and AI assist
โรงเรียนชนะด้วยคะแนน: Flat single price, gamified leaderboards, simpler moderation
ฝูงปะทะ ดิสโก้
Swarm ชนะใน: Price, video-centric interface, ease of setup
เพลงดิสโก้ชนะใจคนดูในหลายด้าน: Cohort scheduling, learning paths, deeper reporting for programs
เปรียบเทียบ Kajabi เพิ่มเติม
Kajabi offers more than most rivals, but not always at the right price. Our full Kajabi review digs into each matchup below.
Kajabi vs ทีชเอเบิล
Kajabi ชนะด้วยคะแนน: Email marketing, sales funnels, zero transaction fees on every plan
Teachable ชนะในด้านต่างๆ ดังนี้: Cheaper entry tier, simpler dashboard, faster first launch
Kajabi vs คิดฟิก
Kajabi ชนะด้วยคะแนน: การตลาด อัตโนมัติ, podcast hosting, coaching session tools
Thinkific ชนะรางวัลในด้านต่างๆ ดังนี้: Free starter plan, lower mid-tier pricing, a broader app store
Kajabi ชนะด้วยคะแนน: All-round business tooling, funnel templates, no fee on sales
LearnWorlds ชนะในด้าน: Interactive video, certificates and assessments, white-label control
Kajabi vs โกไฮเลเวล
Kajabi ชนะด้วยคะแนน: Course delivery, นักเรียน experience, far gentler setup
GoHighLevel ชนะในด้านต่างๆ ดังนี้: Agency sub-accounts, SMS campaigns, CRM depth for client work
ถาม บ่อย ๆ
แพลตฟอร์มแบบกลุ่ม (Swarm Platform) คืออะไร?
It is software for running an online community. Swarm gives you video rooms, live events, rich messaging, and a member directory in one space.
ราคาของ Swarm คือเท่าไหร่?
Three plans are listed: Launch at $19/month, Growth at $79/month, and Scale at $149/month. A free trial lets you test before paying.
Kajabi ใช้สำหรับหลักสูตรการเรียนการสอนเท่านั้นหรือเปล่า?
No. The platform also sells memberships, coaching, podcasts, and downloads. It handles your website, email, and checkout in the same account.
Kajabi มีค่าธรรมเนียมการทำธุรกรรมหรือไม่?
No. The platform takes no cut of your sales on any plan. You still pay standard processing rates to your payment provider.
Which one is better for memberships?
Kajabi, because it bundles recurring billing with gated content. Choose Swarm only if live video drives your membership and you already have checkout.
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