SproutSocial vs Blaze: Which Social Media Tool Wins in 2025?

Tired of juggling all your social media?

It can feel like a real headache, right?

Choosing the right tool can make a huge difference.

Two popular names you might have heard are Sprout Social vs Blaze. 

We’ll break down each one’s offerings so you can decide which social media tool will help you win!

Overview

We looked closely at both Sprout Social and Blaze.

We tried out their features. 

We saw how easy they were to use. 

This helped us compare them fairly. Now we can show you what we found.

What is Sprout Social?

Okay, so what is Sprout Social?

Think of it like a helpful friend for all your social media stuff.

It lets you see all your messages in one place.

You can also plan when to post things. It has tools to help you see how well your posts are doing.

Also, explore our favorite Sprout Social alternatives…

Key Benefits

• Streamline your workflow. Manage all your social profiles in a single inbox.
• Boost your engagement. Respond to messages quickly and efficiently.
• Understand your audience. Track social mentions and identify key trends.
• Improve your performance. Measure your results with in-depth analytics.

Pricing

• Standard: $199 per month. This gets you 5 social accounts and basic features.
• Professional: $299 per month. You get 10 social accounts and more advanced features like social listening and custom reporting.
• Advanced: $399 per month. This plan gives you 10 social accounts and all the bells and whistles, including automation tools and competitive analysis.
• Enterprise: For custom Pricing, contact them.

What is Blaze?

Okay, let’s talk about Blaze now.

Think of Blaze as another helper for your social media.

It also lets you put your posts on a schedule. You can see how people are talking about your brand.

It tries to make it easier to connect with your audience.

Also, explore our more Blaze alternatives…

Key Benefits

Here are some neat things Blaze can do:

• It helps you find new ideas for content that people might like.
• You can see what people are saying about your brand in real-time.
• It lets you manage your social media on different platforms.
• They say it uses smart tools to help you grow your audience faster.
• You can keep an eye on what your competitors are doing.

Pricing

Blaze has a few ways you can pay for it.

Creator: $26/yearly
Pro: $37/yearly
Startup: $59/yearly
Agency: $150/yearly

Feature Comparison

It’s time to get into the details!

Both Sprout Social and Blaze have tools to help you with your social media.

Let’s compare them side-by-side. This will help you see which one might be a better fit.

1. Scheduling Social Media Posts

Sprout Social lets you plan your posts on many social media platforms, like LinkedIn, Facebook, and Instagram.

You can see your posts in a calendar view. 

This makes it easy to see what’s coming up.

Blaze also lets you schedule posts. It helps you find the best times to post so more people see them.

2. Analytics and Reporting

Both tools give you reports on how your posts are doing.

Sprout Social’s reports are very detailed.

You can see things like how many people liked your posts and who they are.

Blaze also gives you reports, but they might not have as much detail.

3. Managing Messages

Sprout Social has a “Smart Inbox, ” which collects messages from different social media platforms in one place.

You don’t have to jump between different apps.

Blaze also helps you manage messages, but it might not be as organized as Sprout Social’s inbox.

4. Content Creation Tools

Blaze has some tools to help you come up with ideas for posts.

It can suggest topics that are popular.

Sprout Social focuses more on helping you organize and publish the content you already have.

5. Team Collaboration

Sprout Social has good tools for teams.

You can assign tasks and see who is working on what.

This makes it easier to work together on your social media. 

Blaze also has some team features, but they might not be as advanced.

6. Automation Features

Both tools use automation to save you time.

Sprout Social can automate some tasks, like posting at certain times.

Blaze also uses automation, especially to help you find the best times to post.

7. Integration and Streamlining

Sprout Social can integrate with other tools you might use, like Google Analytics.

This can help you streamline your workflow.

Blaze also connects with some other tools, but Sprout Social might have more options, which is helpful for a small business.

What to Look For When Choosing a Social Media Scheduling Tool?

Here are some quick things to think about when picking a social media helper:

• Think about which social sites you use most. Make sure the tool works well with them.
• Consider how many posts you plan to make each month. Some tools limit this.
• Do you need to work with a team? Some tools make teamwork easier.
• What’s your budget? Prices can be very different.
• Do you just need to schedule, or do you want to see how well your posts are doing? Some tools have better analytics.
• How easy is it to learn and use? You don’t want to spend forever figuring it out.
• Does it connect with other tools you already use? This can save time.

Final Verdict (Our Pick)

So, which one should you pick?

Both Sprout Social and Blaze have some cool things they can do.

If you have a bigger team and want really detailed reports, Sprout Social might be a better choice.

It has lots of features to help you manage everything.

But it costs more money.

If you are a small business just starting out, Blaze could be a good option.

It costs less at the beginning and still helps you schedule posts and see what people are saying.

We looked closely at both and think Sprout Social wins overall because it has more tools that can really help you grow.

We tried them out, so we know what we’re talking about!

More of Sprout Social

• Sprout Social vs Metricool: Metricool – cheaper, strong analytics (competitor focus). Sprout – deeper reporting, team tools.
• Sprout Social vs Socialpilot: Socialpilot is more affordable and offers great scheduling (bulk). Sprout offers better listening and teamwork.
• Sprout Social vs Sendible: Sendible is user-friendly, has many integrations, and is often cheaper. Sprout has a more advanced feel and features.
• Sprout Social vs Content Studio: Content Studio focuses on content discovery, offers good publishing, and is lower cost. Sprout offers better analytics and listening.
• Sprout Social vs Heropost: (Info limited – might be niche or newer platform).
• Sprout Social vs Agorapulse: Agorapulse is a strong all-in-one (listening, inbox) with sometimes a better price. Both are powerful.
• Sprout Social vs Zoho Social: Zoho Social – cost-effective (Zoho users). Sprout – more advanced in some areas.
• Sprout Social vs Buffer: Buffer offers simple scheduling, is easy to use, and is cheaper. Sprout offers more features (analytics, engagement).
• Sprout Social vs Later: Later – visual content focus (Instagram). Sprout – wider platform support, more analytics.
• Sprout Social vs Loomly: Loomly – content calendar, team collaboration. Sprout – broader features (analytics, listening).

More of Blaze

• Blaze vs Metricool: Metricool typically provides broader analytics, including website and competitor analysis, which might be more extensive than what Blaze offers.
• Blaze vs Socialpilot: SocialPilot usually supports a wider range of social media platforms and may have more developed features for team management and client reporting than Blaze.
• Blaze vs Sendible: Sendible often includes more advanced reporting, automation capabilities, and integration options than Blaze.
• Blaze vs Content Studio: Content Studio typically focuses on content discovery, creation, and a unified social inbox, which might be more specialized than Blaze’s offerings.
• Blaze vs Heropost: HeroPost emphasizes AI-powered content creation and scheduling, a feature that Blaze may or may not have to the same extent.
• Blaze vs Agorapulse: Agorapulse is known for its strong community management tools and social listening capabilities, which might be more robust than Blaze’s.
• Blaze vs Zoho Social: Zoho Social offers integration with the Zoho suite and solid reporting features, which might be more comprehensive than Blaze’s.
• Blaze vs Buffer: Buffer is recognized for its simplicity and ease of scheduling, a core feature that Blaze would also likely offer, but potentially with less advanced analytics.
• Blaze vs Sprinklr: Sprinklr is an enterprise-level platform with extensive features for large organizations, making it significantly more comprehensive than what Blaze likely offers.
• Blaze vs Later: Later specializes in visual content planning, particularly for Instagram, which might be a more focused approach compared to Blaze’s broader feature set (if it exists).
• Blaze vs Loomly: Loomly focuses on team collaboration and content creation workflows, which might be more developed than similar features in Blaze.

Frequently Asked Questions