Choisir le bon CRM software can feel like a énorme deal.
It’s a significant investment, and you want to ensure you’re picking the best tool to help your entreprise grandir.
Two of the biggest names you’ve probably heard are Pipedrive and Salesforce.
But which one comes out on top? 🤔
In this head-to-head matchup, we’ll break down the key differences between Pipedrive Vs Salesforce to help you decide which CRM s'adapte à vos besoins.
We’ll compare their features, pricing, and ease of use so you can faire an intelligent choice for your business.
Aperçu
We’ve spent weeks testing both Pipedrive and Salesforce to give you the most accurate comparison.
We’ve explored their features, navigated their interfaces, and even spoken to honest users to get their firsthand perspectives.
Now, let’s dive into what makes each platform unique.
Vous voulez un CRM that’s easy to use and helps you close more deals? Start your free Pipedrive trial today!
Tarifs : It has a free plan. The premium plan starts at $14/month.
Caractéristiques principales :
- Visual sales pipelines
- Customizable reports
- Mobile app
Prêt à explorer la première région du monde CRM? Inscrivez-vous pour un essai gratuit de Salesforce dès aujourd'hui !
Tarifs : L'abonnement est gratuit. L'abonnement premium démarre à 25 $/mois.
Caractéristiques principales :
- Lead management
- Sales forecasting
- Opportunity management
What is Pipedrive?
Ever wish managing your sales was simpler? That’s where Pipedrive comes in.
It’s designed to be easy to use, even for new CRM users. Think of it as your all-in-one sales dashboard.
You can track deals, organize contacts, and automate tasks.
It’s like having a personal assistant for your sales team!
Découvrez également nos favoris Pipedrive alternatives…
Notre avis
Pipedrive est un choix solide pour les entreprises axées sur les ventes. Il est convivial, visuellement attrayant et doté de nombreuses fonctionnalités utiles. La seule raison pour laquelle il n'obtient pas la note parfaite de 10 est que les plans les moins chers présentent certaines limites.
Principaux avantages
- L'accent est mis sur les ventes : Pipedrive est conçu pour vous aider à conclure plus d'affaires.
- Gestion visuelle du pipeline : Voir exactement où en est chaque affaire.
- Automatisation puissante : Automatisez les tâches telles que l'envoi de courriers électroniques et la planification de rendez-vous.
- Assistance 24/7 : Obtenez de l'aide chaque fois que vous en avez besoin.
Tarifs
- Essentiel: 14 $/utilisateur/mois.
- Avancé: $24/utilisateur/mois.
- Professionnel: 49 $/utilisateur/mois.
- Puissance: $59/utilisateur/mois.
- Entreprise: $79/utilisateur/mois.
Avantages
Inconvénients
Qu'est-ce que Salesforce ?
Now, let’s talk about Salesforce. It’s the big kid on the block in the CRM world. Why?
Salesforce can do a lot because it’s super powerful and packed with features.
Think of it as a complete toolbox for managing every aspect of your customer relationships. But with great power comes… well, you know.
It can be a bit complex to set up and learn.
Découvrez également nos favoris Alternatives à Salesforce…
Notre avis
C'est incroyablement puissant et flexible. L'offre gratuite est très généreuse et offre de nombreuses fonctionnalités pour la gestion de projets. Cependant, compte tenu de ses nombreuses options, l'utilisation peut être complexe au début et la prise en main peut être ardue pour les nouveaux utilisateurs.
Principaux avantages
Salesforce helps businesses connect better with customers. It gives a full view of each customer.
This helps improve sales and service.
- 360-Degree Customer View: See all customer interactions in one place.
- Boosts Sales by 39%: Many users report higher sales and productivity.
- Automatisation puissante : Automate tasks like emails and lead tracking.
- Huge AppExchange: Connects with thousands of other apps.
- Scalable for Growth: Grows with your business, from small to large.
Tarifs
- Starter Suite: 25 $/utilisateur/mois.
- Pro Suite: $100/utilisateur/mois.
- Entreprise: $165/utilisateur/mois.
- Illimité: $330/utilisateur/mois.
- Einstein 1 Sales: $500/user/month.
Avantages
Inconvénients
Comparaison des fonctionnalités
Now, let’s get down to the nitty-gritty and compare the features of these leading CRM platforms.
Both Pipedrive and Salesforce offer a range of tools to help you manage customer relationships, but each has its own strengths.
1. Sales Pipeline Management
Pipedrive: Pipedrive is known for its intuitive and visual sales pipeline. You can easily drag and drop deals through different stages, giving a clear overview of your sales progress. It’s a very sales-focused CRM that helps sales reps stay organized and focused on closing deals.
Salesforce (Salesforce Sales Cloud): Salesforce also offers robust pipeline management with more advanced customization options. You can create multiple pipelines for different sales processes and use automation to streamline your workflow.
2. Contact Management
Pipedrive: Pipedrive makes it easy to store and manage customer données. You can track interactions, add notes, and segment contacts for targeted communication.
Salesforce: Salesforce provides a comprehensive view of your customers, including their purchase history, interactions, and réseaux sociaux activity. You can also use Salesforce to manage customer service teams and track customer satisfaction.
3. Automatisation des ventes
Pipedrive: Pipedrive offers a range of automation features to help you save time and improve efficiency. You can automate tasks like sending emails, scheduling follow-ups, and updating deal stages.
Salesforce: Salesforce’s workflow automation tools offer even more powerful automation capabilities. You can create complex workflows to automate almost any sales process, from lead nurturing to contract management.
4. Reporting and Analytics
Pipedrive: Pipedrive provides essential rapports and analytics to track your sales performance and identify areas for improvement. You can generate reports on deals won, revenue generated, and sales activities.
Salesforce: Salesforce offers more advanced reporting and analytics, with customizable dashboards and in-depth insights into sales data. You can track key metrics, forecast future sales, and identify trends in customer behavior.
5. Intégrations
Pipedrive: Pipedrive integrates with many popular business apps, including Google Workspace, Microsoft Office 365, and Mailchimp.
Salesforce boasts a massive app ecosystem with thousands of integrations. You can connect Salesforce to almost any other business tool, from marketing automation platforms to logiciel de comptabilité.
6. Application mobile
Pipedrive: Pipedrive has a highly-rated mobile app that lets you access your sales data and manage your pipeline. You can update deals, add notes, and track activities from your phone or tablet.
Salesforce: Salesforce also offers a mobile app, which can be less intuitive than Pipedrive’s. However, it still provides access to critical features and lets you stay connected to your sales team while moving.
7. Facilité d'utilisation
Pipedrive: Pipedrive’s simple and intuitive interface makes it easy to use. It’s an excellent option for petites entreprises and teams new to CRM.
Salesforce: Salesforce is more complex and can have a steeper learning curve. However, its powerful features and customization options make it popular for larger businesses with more complex needs.
Que rechercher lors du choix d’une plateforme CRM ?
- Votre budget : CRM pricing can vary significantly. Consider your budget and how many users you need.
- Your business size: Some CRMs are better suited for small businesses, while others are designed for larger enterprises.
- Your sales process: Consider your current sales workflow and the features you need to streamline it.
- Your team’s technical skills: Choose a CRM that your team will find easy to use and adopt.
- Your future needs: Consider how your business might grow and whether the CRM can scale with you.
- Industry-specific features: Some CRMs offer specialized features for industries like immobilier or healthcare.
- Free trials and demos: Take advantage of free trials and demos to test out different CRMs before deciding.
- Assistance clientèle : Make sure the CRM provider offers adequate support in case you need help.
- Read reviews: See what other users are saying about their experiences with different CRMs.
Verdict final
So, which CRM comes out on top? It depends on your needs.
If you’re a petite entreprise or a startup looking for an easy-to-use, affordable CRM with essential features, Pipedrive is a great choice.
It’s like having a sales assistant who helps you stay organized and close more deals. Plus, with annual billing, you can save even more.
Pipedrive and Salesforce are popular CRM systems that can help you streamline your sales process, automate repetitive tasks, and improve customer interactions.
En fin de compte, le meilleur CRM for you is the one that fits your budget, your business size, and your specific needs.
As a business owner, you need every competitive edge you can get.
Choosing the correct customer relationship management (CRM) tool can make a huge difference.
We’ve extensively tested both Pipedrive and Salesforce, so you can trust our insights to help you make the best decision for your business.
More of Pipedrive
Here’s a comparison of Pipedrive against other CRM software:
- Pipedrive vs Keap: Pipedrive excels in visual sales pipeline management, while Keap specializes in robust marketing automation, lead scoring, and advanced email sequences.
- Pipedrive contre Aller à haut niveau: GoHighLevel est une plateforme de marketing et de vente tout-en-un pour les agences. Pipedrive est un CRM axé sur les ventes qui permet de gérer les contrats et les pipelines.
- Pipedrive vs ActiveCampaign: Pipedrive is a sales-centric CRM with intuitive pipeline visualization, while ActiveCampaign prioritizes marketing automation and customer journey building.
- Pipedrive vs HubSpot: Pipedrive is a more focused sales CRM known for simplicity, while HubSpot offers a comprehensive suite of marketing, sales, and service tools, being more complex.
- Pipedrive vs ClickFunnels: Pipedrive is a sales pipeline CRM, while ClickFunnels primarily focuses on building sales funnels and landing pages, with basic CRM aspects.
- Pipedrive vs Folk: Pipedrive is strong in sales pipeline management, whereas Folk emphasizes simple contact organization and relationship building for smaller teams.
- Pipedrive vs Instantly: Pipedrive focuses on sales deal management, while Instantly specializes in cold email outreach, lead finding, and email automation.
- Pipedrive vs ClickUp: Pipedrive is a dedicated sales CRM that is excellent for pipeline tracking. Cliquez sur Up is a versatile work management platform that can also be used as a CRM and offers broader project management.
- Pipedrive vs Monday CRM: Pipedrive is a sales-focused CRM with visual pipelines, whereas Monday CRM is a highly customizable work OS that can be configured for CRM purposes and emphasizes workflow management.
- Pipedrive vs Capsule CRM: Pipedrive focuses on visual sales pipeline management, while Capsule CRM is a simpler, growth-oriented CRM for managing contacts and relationships, often for smaller businesses.
- Pipedrive vs Insightly: Pipedrive specializes in sales pipeline visualization, while Insightly offers a broader CRM solution with project management, marketing automation, and more robust reporting.
- Pipedrive vs Freshsales: Pipedrive offers deep sales pipeline visualization, while Freshsales CRM provides a more complete solution with built-in phone, AI tools, and integrated marketing features.
- Pipedrive vs Salesforce: Pipedrive is user-friendly and sales-focused for SMBs, whereas Salesforce is a highly customizable, enterprise-level CRM with extensive features across sales, service, and marketing.
- Pipedrive vs Zendesk: Pipedrive emphasizes visual sales pipeline management and automation, while Zendesk primarily focuses on customer service and support. It also offers CRM capabilities with built-in communication tools.
Plus de Salesforce
Voici une brève comparaison de Salesforce avec ces solutions logicielles :
- Salesforce vs Pipedrive: Salesforce est un CRM complet et hautement personnalisable pour les ventes, le marketing et les services, tandis que Pipedrive se concentre sur la gestion visuelle intuitive du pipeline de vente pour des processus de vente rationalisés.
- Salesforce vs GoHighLevel: GoHighLevel is an all-in-one platform for marketing agencies, offering white-label options and extensive automation.
- Salesforce vs Keap: Salesforce offre un vaste écosystème CRM personnalisable pour les entreprises de toutes tailles ; Keap propose une automatisation intégrée des ventes et du marketing, particulièrement efficace pour les petites entreprises.
- Salesforce vs ActiveCampaign: Salesforce is a broad, enterprise-grade CRM with powerful sales automation, whereas ActiveCampaign excels in marketing automation, email campaigns, and customer journey visualization.
- Salesforce vs Hubspot: Salesforce met l'accent sur une personnalisation approfondie et des rapports détaillés pour les besoins complexes des entreprises, tandis que HubSpot offre une suite intégrée d'outils de marketing, de vente et de service avec une interface plus conviviale.
- Salesforce vs Clickfunnels: Salesforce est un CRM complet qui permet de gérer les relations avec les clients et les ventes ; ClickFunnels est spécifiquement conçu pour créer un entonnoir de vente afin de guider les clients à travers un chemin de conversion.
- Salesforce vs Folk: Salesforce est un système de gestion de la relation client (CRM) hautement évolutif et riche en fonctionnalités, destiné aux opérations complexes et aux grandes entreprises ; Folk offre un outil de gestion des contacts et d'établissement de relations plus simple et collaboratif.
- Salesforce vs Instantly: Salesforce is a broad CRM platform that covers various aspects of customer management; Instantly specializes in automated sensibilisation par courrier électronique à froid et la génération de leads pour des campagnes ciblées.
- Salesforce vs ClickUp: Salesforce est un CRM dédié et puissant pour gérer les interactions avec les clients et les processus de vente ; ClickUp est une plateforme de gestion du travail polyvalente qui inclut des fonctionnalités de CRM dans ses outils de gestion de projet plus larges.
- Salesforce vs Monday: Salesforce est un CRM robuste avec des modèles de données étendus pour des flux de travail complexes dans diverses industries ; Monday CRM offre des flux de travail visuels hautement personnalisables et est souvent utilisé par les entreprises déjà sur Monday.com pour la gestion de projet.
- Salesforce vs Capsule: Salesforce est un CRM d'entreprise adapté aux grandes organisations ayant des besoins complexes ; Capsule CRM est un CRM plus simple et convivial, idéal pour les petites et moyennes entreprises qui se concentrent sur le suivi des contacts et des ventes.
- Salesforce vs Insightly: Salesforce propose un CRM complet et hautement personnalisable pour répondre aux divers besoins des entreprises ; Insightly offre un CRM polyvalent avec gestion de projet intégrée, souvent privilégié par les petites et moyennes entreprises pour sa facilité d'utilisation.
- Salesforce vs Freshsales CRM: Salesforce est un CRM hautement personnalisable et évolutif avec des fonctionnalités avancées pour les grandes organisations ; Freshsales CRM se concentre sur les informations commerciales pilotées par l'IA et l'automatisation pour une gestion des ventes rationalisée, souvent préférée par les petites équipes.
- Salesforce vs Zendesk: Salesforce is a comprehensive CRM that covers sales, marketing, and customer service; Zendesk is a specialized customer service platform designed for ticketing, support, and omnichannel customer interactions.
Questions fréquemment posées
Is Pipedrive or Salesforce better for small businesses?
Pipedrive is generally a better fit for small businesses due to its affordability and ease of use. It provides all the essential features needed to manage an efficient sales process without the complexity of Salesforce.
Can Salesforce integrate with other marketing tools?
Yes, Salesforce has a vast app ecosystem and integrates with many marketing tools. This lets you connect your sales and marketing efforts, streamline campaigns, and get a complete view of customer interactions.
Does Pipedrive offer a free trial?
Yes, Pipedrive offers a 14-day free trial, ton test out the platform and see if it’s right for you. This allows you to explore its features and see how it can improve your sales process.
What is the main advantage of using Salesforce CRM?
Salesforce is known for its powerful features, customization options, and scalability. It’s a comprehensive CRM solution that can grow your business and help you manage all aspects of your customer relationships.
How can a CRM help me identify more sales opportunities?
CRMs like Pipedrive and Salesforce help you track customer interactions, identify patterns, and spot potential sales opportunities. By analyzing customer data, you can better target your outreach and improve your chances of closing deals.
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