⚡ Verdict rapide :
- Tarification : Folk starts at $17.5/member/month. Creatio CRM À partir de 25 $/utilisateur/mois.
- Idéal pour : Folk suits contact management and partnerships. Creatio CRM suits workflow automation and complex sales processes.
- Différence principale : Folk is a light contact app. Creatio is a no code platform with a entreprise Moteur de gestion des processus.
- Notre choix : Folk for most small teams, because it is incredibly easy to set up without a sales call.
Most people pick a CRM for one of two reasons.
Either they want to build genuine connections, or they want to run a machine.
Folk CRM sits firmly on the first side.
Creatio CRM sits firmly on the second.
One helps you organize contacts in minutes. The other automates workflows across a whole entreprise.
Aperçu
This Folk vs Creatio CRM comparison covers pricing, crm features, and ease of use.
Nous expliquons également à qui chaque outil convient le mieux.
Our writers spent hands-on time with both apps and logged what they saw.
Ces observations figurent dans les sections « Ce que notre équipe a remarqué » ci-dessous.
The rest comes from published specs, vendor documentation, and G2 reviews.
Qu'est-ce que le folk ?
Folk is a customer relationship management tool built for people, not process charts.
The app looks and feels like a shared spreadsheet.
You add contacts, sort them into groups, and set reminders to follow up.
Folk CRM covers multiple use cases beyond sales, including fundraising, events, and partnerships.
That flexibility is why small teams pick it over heavier crm software.
Regardez la vidéo de présentation ci-dessous pour voir l'interface en action.
🏆 Winner: Folk
The simplest way to organize contacts and track deals. Free for 14 days, no sales call needed.
Tarification traditionnelle
Folk charges per member. Here is the current pricing.
| Plan | Prix | Idéal pour |
|---|---|---|
| Standard | 17,50 $/membre/mois | Solo users managing contacts |
| Prime | 35 $/membre/mois | Small teams running email automation |
| Coutume | 70 $/membre/mois | Agencies with heavier data needs |
Pricing verified August 2026.
Essai gratuit : Yes. Folk gives you 14 days to test every core feature.
Garantie de remboursement : Folk does not publish one. The trial is your test window before you purchase.
📌 Note: Every plan is self-serve. You can create an account, invite your team, and integrate Gmail without talking to a sales rep.
⚠️ Pricing conflict: Some third-party reviews list Folk at $20 and $40 per user each month. Our CSV records $17.5, $35, and $70 per member. Check the pricing page on the vendor site before you buy.
Principaux avantages du folk
Voici ce qui rend Folk digne d'intérêt :
- Contact management first: You organize contacts into groups instead of drowning in one giant list. Outreach stays manageable.
- Champs magiques : This custom field type uses AI to clean and enrich contact details. It is strong at fixing messy imports.
- Extension Chrome : Add contacts straight from LinkedIn while you search for prospects. No copy and paste.
- Gmail and Outlook sync: Folk pulls in email history so past threads live next to the record.
- Mail merge outreach: Send personalized bulk email as a team. Templates keep the tone human.
- Kanban pipeline: A visual sales pipeline board tracks deals without heavy setup.
- Self-serve model: You explore functionality at your own pace, with no pressure from reps.
Ce que notre équipe a remarqué
Notre écrivain signed up for Folk and spent several days moving a real contact list into it. Here is what stood out:
The clip below shows that same hands-on session.
Avantages et inconvénients de la musique folk
✅ Avantages
- Simple interface that works like a collaborative spreadsheet
- Magic Fields utilise l'IA pour nettoyer et enrichir les données de contact.
- L'extension Chrome ajoute des contacts LinkedIn en un clic
- Self-serve signup with a 14-day free trial and no sales calls
❌ Inconvénients
- Aucun suivi automatique des réunions ou des appels téléphoniques
- Signalement views stay basic compared to full sales platforms
- Not built for larger sales teams or complex sales processes
Qu'est-ce que Creatio CRM ?
Creatio is a global vendor of a no code platform to automate workflows and CRM with a maximum degree of freedom.
Creatio CRM is one unified product for sales, marketing, and service, powered by AI.
A native business process management engine sits underneath every screen.
That engine automates complex workflows that a contact app cannot touch.
The company is headquartered in Boston, MA, with 700+ employees across six offices.
Thousands of customers launch millions of workflows daily in 100 countries.
Here is a full product tour before we get into the numbers.
Runner Up: Creatio CRM
No code tools plus a real automation engine. Built for teams that outgrew simple contact lists.
Tarification de Creatio CRM
Creatio CRM charges per user. Here is the current pricing.
| Plan | Prix | Idéal pour |
|---|---|---|
| Croissance | 25 $/utilisateur/mois | Small teams starting with crm applications |
| Entreprise | 55 $/utilisateur/mois | Companies needing deeper workflow automation |
| Illimité | 85 $/utilisateur/mois | Large operations with no limits on complexity |
Pricing verified August 2026.
Essai gratuit : Yes. Creatio offers a 14-day free trial with access to the core platform.
Garantie de remboursement : None published. Annual contracts are the norm, so read the terms first.
📌 Note: Creatio claims a 37% lower total cost of ownership thanks to flexible pricing and a low code architecture. Add-ons from the marketplace can change your final bill.
⚠️ Avertissement: The listed price is the software only. Budget for setup time, since a business process build is real work even with drag-and-drop design.
Principaux avantages de Creatio CRM
Here is where Creatio pulls ahead:
- Automatisation des flux de travail : The BPM engine runs process management across every department. Sales, service, and finance share one flow.
- No code design: A drag-and-drop UI designer lets citizen developers build applications without writing code.
- Industry workflows: Ready-made processes cover 20 verticals, from banking to manufacturing.
- Agents IA : Agents handle account research, lead conversion, and ticket resolution on their own.
- Intégrations : A marketplace with 700+ connectors links Creatio to your existing technology.
- Analyst recognition: Creatio is a Leader or Strong Performer in several Gartner and Forrester reports.
- Enterprise trust: Customers include AMD, Bayer, Kraft Heinz, Visteon, Société Générale Group, and BNP Paribas Group.
Ce que notre équipe a remarqué
Our writer built a small sales process inside Creatio to see how the designer holds up. Here is what stood out:
Avantages et inconvénients de Creatio CRM
✅ Avantages
- Native BPM engine automates workflows end to end
- Unlimited customization without developer help
- Sales, marketing, and service run on one data model
- Rollout timelines run up to 70% shorter than traditional CRMs
❌ Inconvénients
- Costs more per seat at every tier
- Setup takes planning, so it is heavy for a solo user
- Buying usually involves a sales conversation
Comparaison des fonctionnalités
These two tools overlap on the word CRM and little else. Here are ten areas where the gap shows up in daily work.
| Fonctionnalité | Populaire | Création CRM |
|---|---|---|
| Prix initial | 17,50 $/membre/mois | 25 $/utilisateur/mois |
| Essai gratuit | ✅ 14 jours | ✅ 14 jours |
| Extension Chrome | ✅ | ❌ |
| Automatisation des e-mails | ✅ Mail merge | ✅ Campagnes |
| Gestion des processus métier | ❌ | ✅ Native engine |
| Aucun code Créateur d'applications | ❌ | ✅ |
| Rapports avancés | ❌ | ✅ |
| Call & Réunion Auto-Tracking | ❌ | ✅ |
| Self-Serve Purchase | ✅ | ❌ |
| Idéal pour | Contact management, partnerships | Workflow automation, big teams |
1. Gestion des contacts
Populaire: Contacts live in a view that reads like a spreadsheet. You group them by project, client, or event and add notes as you go. Magic Fields fill in missing details automatically.
Création CRM : Client management sits inside a full customer relationship management data model. Accounts, contacts, and order management records all connect. It is deeper, but you set up more before it feels useful.
2. Pipeline des ventes
Populaire: A Kanban board tracks deals through simple stages. Drag a card, change the stage, done. It is enough for closing winning deals in a small book of business.
Création CRM : Sales Creatio is an end-to-end platform built to accelerate sales processes of any complexity. Forecasting, quotas, and multi-step approvals come standard.
3. Lead Tracking and AI
Populaire: Each lead gets a record, a status, and reminders you set yourself. AI shows up in data enrichment rather than scoring or routing.
Création CRM : AI agents run account research and lead conversion without a human clicking through. Dashboards turn that activity into revenue forecasts.
4. Automatisation et campagnes par e-mail
Populaire: Collaborative mail merge sends personalized bulk email from saved templates. Outreach is mostly email, with little support for other channels.
Création CRM : Marketing Creatio is an omnichannel marketing platform for tracking leads, prospects, and customers. You can orchestrate a full customer journey across marketing campaigns instead of one-off sends.
5. Workflow Automation and No Code Tools
Populaire: Company records tie people to the companies they work for. Automation stops at reminders, syncing, and mail merge. There is no créateur d'applications.
Création CRM : This is the defining part of the product. Non-technical staff build applications with a drag-and-drop visual designer, and the platform ships industry workflows for 20 verticals.
💡 Conseil de pro : If nobody on your team wants to map a business process, the automation power in Creatio will sit unused. Match the tool to the appetite, not the wish list.
6. Partnerships and Customer Service
Populaire: Partnership tracking is a first-class use case here. Agencies, fundraisers, and community managers use the same groups to keep real relationships warm.
Création CRM : Service applications cover a full ticket lifecycle with AI-assisted resolution. Support teams get queues, SLAs, and case history in one place.
7. Intégrations
Populaire: The Chrome extension pulls people from LinkedIn as you parcourir. Gmail and Outlook sync brings email history in without an import file.
Création CRM : A marketplace of more than 700 connectors links the platform to your wider business environment. Custom integrations get built with no code as well.
8. Reporting and Visibility
Populaire: Pipeline views show what is open and what is stalled. G2 reviews flag the lack of advanced reporting views as the main limit.
Création CRM : Studio Creatio backs customizable dashboards and AI-powered insights for data-driven decisions. Generating a report on any object takes a few clicks.
9. Learning Curve and Resources
Populaire: Most people are productive on day one. Social selling habits transfer straight over, since the app mirrors how you already work.
Création CRM : Expect a training period. Creatio products come with podcasts, videos, and academy courses, and the Creatio team supports partner-led rollouts.
10. Tarification et coût
Here are both price lists side by side.
| Étage | Populaire | Création CRM |
|---|---|---|
| Entrée | Standard: $17.5/member/month | Croissance : 25 $/utilisateur/mois |
| Milieu | Premium: $35/member/month | Entreprise : 55 $/utilisateur/mois |
| Haut | Custom: $70/member/month | Illimité : 85 $/utilisateur/mois |
Populaire: The entry plan costs $7.5 less per seat than Creatio’s. For a five-person team that is a meaningful yearly gap. You are paying for contact management, not an automation engine.
Création CRM : Every tier costs more, and the top plan runs $85 per user. The trade is process automation and unlimited customization that Folk does not attempt.
Différents scénarios
| Si vous avez besoin | Choisir | Pourquoi |
|---|---|---|
| budget serré | Populaire | $7.5 cheaper per seat |
| Installation rapide | Populaire | Live in one afternoon |
| Fundraising or event follow-up | Populaire | Built for temporary use cases |
| Process automation | Création CRM | Moteur BPM natif |
| Marketing campaigns at scale | Création CRM | Omnichannel campaign tools |
| Grande équipe de vente | Création CRM | Handles complex sales processes |
💰 Votre budget
Folk costs less at every tier. Creatio asks for more per user, and the value only lands if you actually automate something.
🔌 Votre pile technologique
Folk plugs into Gmail, Outlook, and your browser. Creatio connects to bigger systems through marketplace add ons and custom builds.
📝 Votre style de travail
If you think in lists and notes, Folk fits. If you think in stages, rules, and approvals, Creatio fits.
🎓 Votre niveau d'expérience
Folk suits anyone who has never touched a CRM. Creatio rewards a user who has run software rollouts before.
🆓 Essais et démos gratuits
Both give you 14 days. Load 50 real contacts into each and watch which one you keep opening.
🛟 Options d'assistance
Folk leans on docs and email support. Creatio adds partner networks, academy training, and local presence in six offices.
Guide de changement
Already on one of these? Here is what changes.
🔄 Switching from Folk to Creatio CRM?
✅ Ce que vous y gagnerez :
- A business process management engine for real automation
- Automatic logging of meetings and phone calls
- Dashboards, forecasts, and account management depth
❌ Ce que vous perdrez :
- The spreadsheet-style simplicity
- The Chrome extension for LinkedIn
- Self-serve signup with no sales call
📋 Comment changer :
- Export your Folk groups and contacts to CSV
- Book a Creatio demo and pick a plan
- Map your fields, import, then build one process first
🔄 Switching from Creatio CRM to Folk?
✅ Ce que vous y gagnerez :
- A cheaper seat and a much shorter setup
- Magic Fields that clean messy contact data
- An interface your whole team will actually open
❌ Ce que vous perdrez :
- Workflow automation and custom app building
- Advanced analytics and revenue forecasting
- Service ticketing and industry templates
📋 Comment changer :
- Export accounts, contacts, and open deals from Creatio
- Start the 14-day Folk trial and connect Gmail
- Import the file, then split contacts into groups
Ce que notre analyse n'a pas couvert
This comparison focused on individuals, agencies, and small teams. We did not test Creatio’s banking or manufacturing industry packages, and we did not run a multi-department rollout. Custom pricing negotiations and API-level work sit outside our scope. If you manage 200 seats, your priorities will look different from ours.
Verdict final
| Catégorie | Gagnant |
|---|---|
| 💰 Tarification | Populaire |
| 👥 Gestion des contacts | Populaire |
| 👶 Facilité d'utilisation | Populaire |
| ⚡ Vitesse d'installation | Populaire |
| 🔁 Workflow Automation | Création CRM |
| 📊 Signalement | Création CRM |
| 🔌 Intégrations | Création CRM |
| 🏆 Vainqueur toutes catégories | Populaire |
🏆 WINNER: FOLK
Folk wins 4 of 7 categories.
Idéal pour : contact management, partnerships, fundraising, agency client work
Folk and Creatio CRM are not really competing for the same buyer.
Folk helps a small team build genuine connections and close winning deals without ceremony.
Creatio CRM automates a whole company and enhances customer and employee experiences along the way.
Creatio is the stronger product if your bottleneck is process, not memory. Its pricing and complexity only pay off once several teams share the platform.
For most readers of this comparison, Folk is the safer purchase. It is cheaper, faster to adopt, and honest about what it does not do.
Comparaison de plus de folk
Here is how Folk holds up against other tools in the same category:
Folk gagne sur : lower entry price, faster onboarding, cleaner contact grouping
HubSpot l'emporte sur : a free tier, marketing automation depth, native reporting
Folk vs Pipedrive
Folk gagne sur : non-sales use cases, LinkedIn capture, flexible group views
Pipedrive l'emporte sur : deal forecasting, call logging, sales activity goals
Folk gagne sur : relationship-first design, email history sync, lighter admin load
Lundi, CRM remporte la victoire sur : project boards, workload views, automation recipes
Folk vs Capsule CRM
Folk gagne sur : AI data enrichment, modern interface, team mail merge
Capsule CRM l'emporte sur : a free plan, task management, cheaper top tier
Comparaison de Creatio CRM
Creatio competes in a heavier weight class. Here is the short version:
Création CRM vs Salesforce
Creatio CRM l'emporte sur : no code build speed, lower total cost of ownership, bundled BPM engine
Salesforce l'emporte sur : partner supply, third-party app volume, hiring pool of certified admins
Creatio CRM l'emporte sur : process depth, industry templates, customization limits
HubSpot l'emporte sur : content marketing tools, self-serve pricing, gentler learning curve
Creatio CRM l'emporte sur : workflow design, cross-department reach, AI agent coverage
Freshsales CRM remporte des succès sur : price per seat, built-in phone, quicker time to first deal
This video walks through several of those alternatives in more detail.
Foire aux questions
Qu'est-ce que Folk CRM ?
It is a lightweight customer relationship management app for organizing contacts, tracking deals, and sending outreach. The interface works like a shared spreadsheet, so new users get going quickly.
Combien coûte Folk ?
Plans run $17.5, $35, and $70 per member each month. A 14-day free trial lets you test everything first, and signup is self-serve.
Folk est-il un bon logiciel CRM ?
Yes, for small teams and relationship work. It is weaker for large sales teams, since reporting stays basic and meetings are not logged automatically.
À quoi sert Creatio ?
Teams use it to automate workflows and manage sales, marketing, and service in one place. The platform also lets staff build business apps without coding.
Qui utilise Creatio ?
Mid-sized and large organizations across 100 countries. Named customers include AMD, Bayer, Kraft Heinz, and Visteon, spanning banking, manufacturing, and other regulated industries.
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