


Elegir lo correcto CRM can feel like picking out a new car. Overwhelmed by options?
You’re not alone. GoHighLevel and SugarCRM are popular choices, and they both have much to offer.
Pero ¿cuál es el? best fit for your business?
In this guide, we’ll break down the key differences between GoHighLevel Vs SugarCRM, looking at their features and who they’re best suited for.
By the end, you’ll have all the information you need to hacer a smart decision and advance your business.
Descripción general
We’ve spent weeks testing both GoHighLevel and SugarCRM to give you the most accurate comparison.
We’ve explored their features, analyzed their pricing plans, and even spoken to users of both platforms. Now, let’s dive into what we discovered!

Want to see GoHighLevel in action? Start your journey and explore its powerful features!
Precios: It has a free trial. Paid plan starts at $97/month
Características principales:
- Creador de sitios web
- Creador de embudos
- SMS bidireccionales

SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing today!
Precios: Book your demo plan. The premium plan starts at $19/month.
Características principales:
- Automatización de la fuerza de ventas
- Atención al cliente
- Informes y análisis
¿Qué es GoHighLevel?
Ever wished for a one-stop shop to manage your entire business? That’s GoHighLevel in a nutshell.
It’s a platform designed to help pequeñas empresas and marketing agencies streamline everything from getting leads to closing deals.
Think of it as your digital marketing Swiss Army knife.
It’s got tools for building websites, automating your marketing, and even managing your client relationships.
Además, explora nuestros favoritos Alternativas a GoHighLevel…

Nuestra opinión

This is great for agencies and businesses wanting to consolidate tools. The automation capabilities are very strong.
Beneficios clave
- Plataforma de marketing todo en uno.
- Marca blanca disponible.
- Campañas automatizadas.
- Herramientas para nutrir clientes potenciales.
- Informes completos.
Precios
- Motor de arranque:$97/mes.
- Ilimitado:$297/mes.

Ventajas
Contras
What is SugarCRM?
Necesita un CRM that’s been around the block? SugarCRM is a veteran in the CRM Rankwell 的界面也很直观,但有些用户可能会发现 Rytr 最初更容易导航。
It’s known for its robust features and focus on sales teams.
While it might not be as flashy as some newer platforms, it’s got a solid reputation for getting the job done.
SugarCRM is highly customizable so that you can tailor it to your needs.
Además, explora nuestros favoritos Alternativas a SugarCRM…

Nuestra opinión

Want to boost sales by 20% in 2025? SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing, manage customers and close more deals.
Beneficios clave
- Open-source platform: Gives you greater flexibility and control.
- Robust sales automation: Streamline your sales processes and boost productivity.
- Excellent reporting tools: Gain valuable insights into your sales performance.
- The mobile app includes access to your CRM data on the go.
- Large community: Tap into a wealth of resources and support.
Precios
SugarCRM offers a free trial to test things out. Their paid plans start at $49 per user per month. Here’s the breakdown:
- Esenciales: $19/user/month, three users minimum.
- Estándar: $59/user/month, ten users minimum.
- 2025 年值得尝试的 11 款最佳即时人工智能 (AI) 替代品 11: $85/user/month, ten users minimum.
- Primer ministro: $135/user/month, ten users minimum.

Ventajas
Contras
Comparación de características
Now, let’s get down to brass tacks. How do GoHighLevel and SugarCRM stack up feature by feature?
We’ll compare the essentials to help you see which platform aligns best with your needs.
1. Marketing Campaigns
- GoHighLevel: This platform shines when it comes to marketing campaigns. It offers a wide range of tools for building landing pages, creating email sequences, and automating your redes sociales. You can even run full-blown marketing campaigns from within the platform.
- SugarCRM: SugarCRM has some marketing capabilities, but it’s not its primary focus. You’ll find basic email marketing and lead nurturing tools. For more advanced marketing automatización, you’ll need to purchase the Sugar Market add-on, which can get expensive.
2. Gestión de clientes potenciales
- GoHighLevel: GoHighLevel excels at lead management. It provides a visual pipeline to track leads, automate follow-ups, and manage your sales process from start to finish.
- SugarCRM: SugarCRM also offers solid lead management features, including lead capture, scoring, and routing. However, its interface isn’t as intuitive as GoHighLevel’s, which could make it less appealing to some users.
3. Customer Relationship Management (CRM)
- GoHighLevel: GoHighLevel combines CRM with marketing and automation. It focuses on essential sales tools like contact management and tracking. SugarCRM offers deeper, more customizable CRM features, especially for complex sales process workflows.
- SugarCRM: As one of the leading CRM platforms, SugarCRM provides a more comprehensive approach to customer relationship management. It offers advanced features like sales forecasting, opportunity management, and detailed reportando. It’s a strong choice if you need a robust CRM system at the core of your business.

4. Integraciones
- GoHighLevel: GoHighLevel integrates CRM with many third-party apps, including popular choices like Mailchimp, Zapier, and Stripe. However, it doesn’t have the extensive integration library that some other CRM platforms offer.
- SugarCRM: Being one of the leading CRM platforms, SugarCRM boasts a wide range of integrations. It connects with key business tools like Gmail, Outlook, and Quickbooks, allowing you to streamline your business processes.
5. Customer Support
- GoHighLevel: GoHighLevel is known for its excellent customer support. They offer 24/5 support via chat and email, ensuring you can get help whenever you need it.
- SugarCRM: SugarCRM provides various support options, including phone, email, and a knowledge base. However, their support can be less responsive than GoHighLevel’s, especially on lower-priced plans.
6. Project Management
- GoHighLevel: While GoHighLevel doesn’t have dedicated project management features, it does offer tools for task management and collaboration. You can assign tasks to team members, track progress, and communicate within the platform.
- SugarCRM: SugarCRM offers a basic level of project management functionality. You can create projects, assign tasks, and track deadlines. However, if project management is a core need, you might want to consider integrating with a dedicated project management tool.

7. Aplicación móvil
- GoHighLevel: GoHighLevel offers a white-label mobile app, but it comes at an additional cost. This allows agencies to provide a branded app to their clients, which can be a valuable selling point.
- SugarCRM: SugarCRM includes a mobile app with all its plans. This allows you to access your CRM datos, manage customer relationships, and trackyour sales activities from anywhere.
This comparison highlights some key differences between GoHighLevel and SugarCRM.
GoHighLevel is a robust and all-in-one solution with a focus on marketing automation.
While SugarCRM is a more traditional CRM platform with robust sales and customer management features.
Consider your priorities and needs to determine which platform is the right fit for your business in 2025.
¿Qué tener en cuenta al elegir una plataforma CRM?
- Facilidad de uso: How intuitive is the platform? Can you easily navigate and find the features you need?
- Personalización: Can you tailor the CRM to fit your workflows and business processes?
- Escalabilidad: Can the CRM grow with your business? Does it offer plans and features that can accommodate your future needs?
- Informes y análisis: Does the CRM provide insightful reports that help you track key metrics and make informed decisions?
- Seguridad: How secure is your data within the CRM? Does the platform comply with industry security standards?
- Integraciones de terceros: Does the CRM integrate with the other tools you use, such as email marketing platforms, software de contabilidad, or e-commerce solutions?
- Precios: Does the CRM offer flexible pricing plans that align with your budget and usage?
- Apoyo: What kind of customer support does the CRM provider offer? Are they responsive and helpful?
- Acceso móvil: Does the CRM offer a mobile app to access your data on the go?
- Reseñas de usuarios: What are other users saying about the CRM? Check out online reviews and testimonials to get a sense of real-world experiences.
Veredicto final
So, which CRM platform comes out on top? For us, it’s GoHighLevel.
It’s a proper, all-in-one solution that’s perfect for businesses looking to streamline their marketing and sales.
GoHighLevel makes automating tasks, managing customer relationships, and growing your business easy. Plus, their support team is top-notch.
But hold on! That doesn’t mean sugar crm is a wrong choice.
SugarCRM is still a strong contender if you need a powerful, customizable CRM system and have the budget for it.
It’s especially good for larger businesses with complex sales processes.
En última instancia, el mejor CRM for you depends on your specific needs and priorities. We’ve given you the facts. Now it’s your turn to decide!
Why should you listen to us? We’ve spent countless hours researching and testing CRM systems like GoHighLevel, SugarCRM, and even Zoho CRM.
Our goal is to help you find the perfect tool to boost your customer satisfaction and drive success.


Más de Gohighlevel
Aquí tiene una comparación de GoHighLevel con las alternativas solicitadas:
- GoHighLevel frente a Keap: GoHighLevel ofrece una plataforma más completa, todo en uno, con una sólida automatización y un creador de sitios web integrado, mientras que Keap se centra en la automatización de CRM y marketing con una interfaz más sencilla y fácil de usar.
- GoHighLevel frente a Pipedrive: GoHighLevel vs Pipedrive: ¿Qué CRM es mejor en 2025?: GoHighLevel es una plataforma integral de marketing y ventas para agencias. Pipedrive es un CRM centrado en las ventas para gestionar acuerdos y pipelines.
- GoHighLevel frente a ActiveCampaign: GoHighLevel es una auténtica plataforma todo en uno para ventas, marketing y automatización con herramientas integradas, mientras que ActiveCampaign destaca en marketing por correo electrónico y segmentación, pero puede requerir más integraciones para disponer de funciones de ventas completas.
- GoHighLevel vs HubSpot: GoHighLevel es una plataforma todo en uno para agencias y empresas que ofrece amplias funciones de marketing y ventas; HubSpot proporciona un conjunto más amplio de centros integrados, incluida la IA avanzada y la automatización del servicio de atención al cliente.
- GoHighLevel frente a ClickFunnels: GoHighLevel es una plataforma de marketing integral creada para agencias con un amplio conjunto de funciones, como CRM y marca blanca; ClickFunnels se centra principalmente en la creación de embudos de ventas y páginas de destino.
- GoHighLevel vs Folk: GoHighLevel ofrece una sólida automatización del marketing, generación de prospectos y CRM integral, mientras que Folk hace hincapié en la organización colaborativa de los contactos y en secuencias de correo electrónico más sencillas.
- GoHighLevel vs Instantáneamente: GoHighLevel proporciona una suite completa para la automatización del marketing, embudos de ventas y gestión de socios; Instantly se especializa en la búsqueda de clientes potenciales y correo electrónico frío difusión, centrándose en la facilidad de uso.
- GoHighLevel vs ClickUp: GoHighLevel es una plataforma de automatización de marketing y ventas todo en uno diseñada para la gestión y el seguimiento de clientes potenciales. Haga clic hacia arriba es principalmente una herramienta de gestión de proyectos que puede personalizarse para funciones de CRM.
- GoHighLevel frente a Monday CRM: GoHighLevel ofrece automatización avanzada del marketing y una solución todo en uno para la gestión de clientes; Monday CRM destaca en la gestión visual de proyectos y la colaboración en equipo con una interfaz altamente personalizable.
- GoHighLevel vs Capsule CRM: GoHighLevel es una plataforma completa con una potente automatización y amplias integraciones, ideal para empresas y agencias en crecimiento; Capsule CRM es un CRM más sencillo y asequible para la gestión básica de contactos y oportunidades de ventas.
- GoHighLevel vs Insightly: GoHighLevel ofrece una solución todo en uno personalizable que hace hincapié en la experiencia del usuario y las funciones integradas; Insightly se centra en diversos módulos y funcionalidades para pequeñas y medianas empresas, incluida la gestión de proyectos.
- GoHighLevel frente a Freshsales: GoHighLevel ofrece herramientas completas de marketing digital y opciones de marca blanca, dirigidas a agencias; Freshsales CRM se centra en conocimientos impulsados por IA, automatización de ventas y comunicación integrada para equipos de ventas.
- GoHighLevel vs Salesforce: GoHighLevel es una plataforma todo en uno más sencilla para la generación de prospectos, ventas y marca blanca para empresas locales; Salesforce es un CRM líder del sector, altamente personalizable y adaptado para grandes empresas con numerosos complementos.
- GoHighLevel vs Zendesk: GoHighLevel es una plataforma integral de automatización de marketing y ventas que incluye CRM y gestión de clientes potenciales; Zendesk destaca principalmente como sistema de gestión de tickets de atención al cliente y soporte técnico con funciones de CRM para gestionar las interacciones con los clientes.
More of SugarCRM
Here’s a brief comparison of SugarCRM with these software solutions:
- SugarCRM vs Pipedrive: SugarCRM provides broad customization and flexible deployment for various business needs; Pipedrive is a sales-focused CRM with a visual pipeline, prioritizing ease of use for small to medium businesses.
- SugarCRM vs GoHighLevel: GoHighLevel vs SugarCRM: Which CRM Platform is Best in 2025?: GoHighLevel is an all-in-one platform for marketing agency needs. It helps them manage multiple clients. SugarCRM is a custom CRM for larger companies. It helps them analyze data and tailor their sales process.
- SugarCRM vs Keap: SugarCRM offers robust, highly customizable CRM features for sales and marketing automation, scaling for larger teams; Keap (formerly Infusionsoft) is a marketing automation and sales CRM designed primarily for small businesses.
- SugarCRM vs ActiveCampaign: SugarCRM focuses on extensive sales management and customization for complex pipelines; ActiveCampaign excels in user-friendly marketing automation, email campaigns, and lead segmentation.
- SugarCRM vs HubSpot: SugarCRM provides deep customization and flexible deployment for tailored solutions; HubSpot offers an intuitive, integrated suite of marketing, sales, and service tools known for its ease of use.
- SugarCRM vs Clickfunnels: SugarCRM is a robust customer relationship management platform; ClickFunnels is a specialized tool for building sales funnels, landing pages, and automating sales processes.
- SugarCRM vs Folk: SugarCRM is a powerful, customizable CRM for comprehensive business needs; Folk is a modern, collaborative contact management tool that emphasizes simplicity and ease of use.
- SugarCRM vs Instantly: SugarCRM offers a broad CRM solution for sales force automation and customer management; Instantly specializes in automated cold email outreach and lead generation campaigns.
- SugarCRM vs ClickUp: SugarCRM is a dedicated CRM for sales, marketing, and service automation; ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
- SugarCRM vs Monday: SugarCRM offers extensive customization and robust automation for sales and marketing; Monday CRM provides highly visual, customizable workflows for various business processes, including CRM.
- SugarCRM frente a Capsule CRM: SugarCRM delivers a highly customizable and scalable CRM with advanced features; Capsule CRM is a simpler, more affordable contact management solution for small to medium-sized businesses.
- SugarCRM vs Insightly: SugarCRM offers extensive customization for complex sales processes and reporting; Insightly combines CRM with project management, focusing on ease of use for small to medium businesses.
- SugarCRM vs Freshsales: SugarCRM provides deep customization and advanced automation for sales and marketing; Freshsales CRM offers an intuitive interface with AI-powered lead scoring and integrated sales automation.
- SugarCRM vs Salesforce: SugarCRM offers an open-source option with significant customization potential; Salesforce is a leading cloud-based CRM with extensive features, broad integrations, and a vast ecosystem, albeit at a higher complexity.
Preguntas frecuentes
Is GoHighLevel better than SugarCRM?
It depends on your needs. GoHighLevel is a better all-in-one solution with vital marketing automation, while SugarCRM is a more robust, customizable CRM focused on sales teams.
Can I use GoHighLevel and SugarCRM together?
Technically, yes, but it’s probably not the most efficient approach. They offer overlapping features, which could lead to redundancy and extra costs.
Does GoHighLevel have a free plan?
No, GoHighLevel does not offer a free plan. However, they do have a 14-day free trial so that you can test out the platform.
What is SugarCRM best known for?
SugarCRM is known for its open-source platform, robust sales automation features, and advanced customization options.
Which is more more accessiblebler to use, GoHighLevel or SugarCRM?
GoHighLevel generally has a more user-friendly interface and is easier to navigate, especially for beginners. SugarCRM, due to its complexity and customization options, can have a steeper learning curve.













