GoHighLevel vs Close CRM: El enfrentamiento definitivo en 2025

por | 4 de diciembre de 2024

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logotipo de gohighlevel
4.0
  • Motor de marketing digital
  • Captar nuevos clientes potenciales
  • Nutrir clientes potenciales
  • Reserva automatizada
  • Crear membresía
  • Plan gratuito disponible
  • El plan pago comienza en $97
Subcampeón
Cerrar CRM
3.0
  • CRM Descripción general
  • Comunicación
  • Automatización
  • Cool integrations
  • Sales AI
  • Plan gratuito disponible
  • Paid Plans from $35/month
gohighlevel vs close crm

Elegir lo correcto CRM can feel like a battle.

You’re juggling sales, marketing, and customer support, all while trying to grow your business.

GoHighLevel and Close are two popular options, but which one comes out on top?

In this showdown, we’ll break down the key differences between GoHighLevel vs Close to help you choose the perfect CRM para sus necesidades.

Descripción general

To give you the most accurate comparison, we’ve spent weeks testing both GoHighLevel and Close CRM.

We’ve explored their features, ease of use, and pricing to help you hacer una decisión informada.

GoHighLevel
4de 5

¿Quiere ver GoHighLevel en acción? Comienza tu prueba gratuita de 14 días y explora sus potentes funciones.

Precios: Dispone de un plan gratuito. El plan de pago comienza en $97/mes.

Características principales:

  • Creador de sitios web
  • Creador de embudos
  • SMS bidireccionales
Close CRM Logo
3de 5

Close the deal with Close CRM! Start your 14-day free trial and experience the CRM that’s helped thousands of businesses boost their sales.

Precios: It has a free plan. The premium plan starts at $35/month.

Características principales:

  • Llamada integrada
  • Secuencias de correo electrónico
  • Informes avanzados

¿Qué es GoHighLevel?

GoHighLevel is like the Swiss Army knife of online business tools.

Es una plataforma todo en uno diseñada para ayudarle a generar más clientes potenciales y cerrar más acuerdos.

Think of it as your marketing, sales, and customer service hub rolled into one.

Además, explora nuestros favoritos Alternativas a GoHighLevel

Desarrollando marketing digital en GoHighLevel

Nuestra opinión

GoHighLevel

Es ideal para agencias y empresas que desean consolidar herramientas. Las funciones de automatización son muy potentes. Sin embargo, su amplio conjunto de funciones puede resultar abrumador para los nuevos usuarios, y existe una curva de aprendizaje definida.

Beneficios clave

  • Plataforma de marketing todo en uno.
  • Marca blanca disponible.
  • Campañas automatizadas.
  • Herramientas de captación de clientes potenciales.
  • Informes exhaustivos.

Precios

  • Motor de arranque: $97/mes.
  • Ilimitado: $297/mes.
Precios de GoHighLevel

Ventajas

  • Solución todo en uno.
  • Interfaz fácil de usar.
  • Potentes herramientas de automatización.
  • Amplias integraciones.
  • Comunidad activa y apoyo.

Contras

  • Curva de aprendizaje pronunciada.
  • Para algunos es caro.
  • Personalización limitada.

What is Close CRM

¿Quieres un CRM built for action? Check out Close. It’s designed to help you close more deals faster.

Close combines CRM features with built-in calling and email.

‘This means you can manage your entire sales process from one place.

No more switching between apps. Close is all about efficiency and speed. It’s perfect for sales teams that want to increase their productivity.

Además, explora nuestros favoritos Close CRM alternatives

Close CRM Homepage

Nuestra opinión

Close CRM Logo

Close the deal with Close CRM! Start your 14-day free trial and experience the CRM that’s helped thousands of businesses boost their sales.

Beneficios clave

  • Llamadas integradas: Make and receive calls directly within Close.
  • Poderoso email sequences: Automate your outreach and follow-up.
  • Advanced reporting: Track your progress and identify areas for improvement.
  • Sales automation: Streamline repetitive tasks and save time.
  • Asistencia dedicada: Get help from their expert team when you need it.

Precios

  • Esenciales: $35/seat/month.
  • Crecimiento:$99/asiento/mes.
  • Escala: $139/seat/month.
Close CRM Pricing

Ventajas

  • Best built-in calling feature.
  • Me ahorra mucho tiempo.
  • The email sequences are compelling.
  • The reporting gives me valuable insights.

Contras

  • More expensive than some CRMs.
  • La interfaz puede resultar un poco abrumadora al principio.

Comparación de características

We’ve spent weeks testing both platforms to bring you a detailed, side-by-side comparison.

Let’s explore the core features and see how they stack up, helping you make a data-driven decision for your business.

1. Sales Pipeline Management

  • GoHighLevel: Offers a visual and customizable pipeline management system that provides a clear overview of your sales cycle. You can drag and drop deals between stages, automate tasks, and monitor your sales performance with ease.
  • Close CRM: Its pipeline management is focused on speed and efficiency for your sales team. It’s a clean, intuitive interface that lets you quickly see where every deal stands and move them through your sales processes.

2. Lead Management & Generation

  • GoHighLevel: This is an all-in-one crm, which means it includes robust tools to capture leads from various sources, such as forms, surveys, and a built-in landing page constructor. It also provides lead generation tools and lets you nurture leads through automated marketing campaigns.
  • Close CRM: While it has strong lead management features to organize contacts and track sales activities, its focus is more on managing and closing existing leads rather than generating new ones.

3. Marketing Automation & Website Tools

  • GoHighLevel: This platform shines with its extensive marketing features. It includes a drag-and-drop website builder and landing page builder, as well as tools for email marketing, SMS campaigns, and redes sociales management. This is a key advantage for businesses seeking to consolidate their tech stack.
  • Close CRM: The marketing capabilities are more limited, focusing primarily on sales-related automatización. While it can send bulk emails and texto messages, it lacks the broader marketing tools like a website builder or comprehensive campaign management found in GoHighLevel.
GoHighLevel cierra más operaciones

4. Lead Scoring

  • GoHighLevel: Features a customizable lead scoring system that allows you to rank prospects based on their engagement and behavior. This helps you prioritize high-value leads and focus your sales efforts where they will be most effective.
  • Close CRM: It offers lead scoring capabilities that help your team prioritize prospects. This feature provides insights into which leads are most likely to convert, enabling your sales team to make data-driven decisions.

5. Customer Support

  • GoHighLevel: Provides customer support through email and a knowledge base, with a large community of users for additional resources. The support is designed to provide quick and comprehensive help for its broad range of features.
  • Close CRM: Known for its responsive and highly-rated customer support. It offers support via email and phone, providing direct assistance to help you get the most out of the platform.

6. Communication Tools

  • GoHighLevel: Includes a built-in phone system, two-way SMS, and email. This allows for centralized communication and ensures all customer interactions are logged within the platform.
  • Close CRM: This is where Close truly stands out. It offers powerful communication tools like a built-in power dialer, call recording, and seamless email and SMS integration, making it exceptionally efficient for sales activities.

7. Integrations & E-commerce

  • GoHighLevel: Integrates with thousands of third-party tools via Zapier and native connections. It’s a flexible platform that works well with various e commerce platforms and other business applications.
  • Close CRM: Also integrates with many popular tools, and the close vs other CRMs is often about the deep native integrations it offers for communication. Its focus is more on connecting with other sales and marketing tools to enhance its core functionality.
Calling feature of Close CRM

8. Reporting & Analytics

  • GoHighLevel: Provides detailed reports and dashboards to track your sales performance, lead generation, and marketing campaigns. These insights are essential for making data-driven decisions.
  • Close CRM: Offers robust and customizable reports with a focus on sales activities. You can analyze your sales funnel, track individual sales team performance, and gain actionable insights to optimize your sales processes.

9. Target Audience

  • GoHighLevel: As an all-in-one platform, it’s a great fit for digital agency owners, consultants, and midsize businesses that need a comprehensive tool to manage both sales and marketing in one place.
  • Close CRM: It is specifically designed for sales-focused teams and growing businesses that need a fast, efficient, and powerful CRM to manage their sales cycle and provide customer support.

What to look for when choosing a CRM Tool?

  • Define Your Needs: The most important step is to understand your business goals and what you need a CRM to accomplish. Don’t choose a product just because it’s popular.
  • Experiencia del usuario: Will your team actually use it? An intuitive and easy-to-use interface is critical for user adoption.
  • Integraciones: A CRM should connect seamlessly with the tools you already use, like email, calendars, and other marketing platforms.
  • Escalabilidad: Choose a CRM that can grow with you. Look for a solution that can handle more users, datos, and complex workflows as your business expands.
  • Atención al cliente: When you run into a problem, will you get the help you need? Check reviews and test their support during a trial.
  • True Cost: Look beyond the monthly fee. Factor in implementation costs, training, and potential add-on fees for the features you need.

Veredicto final

In the GoHighLevel vs Close CRM battle, the winner ultimately depends on your specific needs.

If you’re a digital agency owner looking for an all-in-one sales and marketing platform, GoHighLevel is the clear choice.

Its comprehensive features, including robust marketing automation and a wide range of integrations, make it a powerful tool for managing your entire business.

However, if your primary focus is on sales and your sales team needs a streamlined CRM with exceptional communication tools, Close CRM takes the lead.

Its intuitive interface and powerful phone and SMS capabilities are designed to help you close deals faster.

We’ve spent weeks testing these CRMs to provide you with this in-depth comparison.

Trust our expert analysis to choose the best customer relationship management solution for your business & provide outstanding customer support.

Más de Gohighlevel

Aquí tiene una comparación de GoHighLevel con las alternativas solicitadas:

  • GoHighLevel vs Keap: GoHighLevel ofrece una plataforma más completa, todo en uno, con una sólida automatización y un creador de sitios web integrado, mientras que Keap se centra en la automatización de CRM y marketing con una interfaz más sencilla y fácil de usar.
  • GoHighLevel vs Pipedrive: GoHighLevel vs Pipedrive: ¿Qué CRM es mejor en 2025?: GoHighLevel es una plataforma integral de marketing y ventas para agencias. Pipedrive es un CRM centrado en las ventas para gestionar acuerdos y pipelines.
  • GoHighLevel vs ActiveCampaign: GoHighLevel es una auténtica plataforma todo en uno para ventas, marketing y automatización con herramientas integradas, mientras que ActiveCampaign destaca en marketing por correo electrónico y segmentación, pero puede requerir más integraciones para disponer de funciones de ventas completas.
  • GoHighLevel vs HubSpot: GoHighLevel es una plataforma todo en uno para agencias y empresas que ofrece amplias funciones de marketing y ventas; HubSpot proporciona un conjunto más amplio de centros integrados, incluida la IA avanzada y la automatización del servicio de atención al cliente.
  • GoHighLevel vs ClickFunnels: GoHighLevel es una plataforma de marketing integral creada para agencias con un amplio conjunto de funciones, como CRM y marca blanca; ClickFunnels se centra principalmente en la creación de embudos de ventas y páginas de destino.
  • GoHighLevel vs Folk: GoHighLevel ofrece una sólida automatización del marketing, generación de prospectos y CRM integral, mientras que Folk hace hincapié en la organización colaborativa de los contactos y en secuencias de correo electrónico más sencillas.
  • GoHighLevel vs Instantáneamente: GoHighLevel proporciona una suite completa para la automatización del marketing, embudos de ventas y gestión de socios; Instantly se especializa en la búsqueda de clientes potenciales y correo electrónico frío difusión, centrándose en la facilidad de uso.
  • GoHighLevel vs ClickUp: GoHighLevel es una plataforma de automatización de marketing y ventas todo en uno diseñada para la gestión y el seguimiento de clientes potenciales. Haga clic hacia arriba es principalmente una herramienta de gestión de proyectos que puede personalizarse para funciones de CRM.
  • GoHighLevel vs Monday CRM: GoHighLevel ofrece automatización avanzada del marketing y una solución todo en uno para la gestión de clientes; Monday CRM destaca en la gestión visual de proyectos y la colaboración en equipo con una interfaz altamente personalizable.
  • GoHighLevel vs Capsule CRM: GoHighLevel es una plataforma completa con una potente automatización y amplias integraciones, ideal para empresas y agencias en crecimiento; Capsule CRM es un CRM más sencillo y asequible para la gestión básica de contactos y oportunidades de ventas.
  • GoHighLevel vs Insightly: GoHighLevel ofrece una solución todo en uno personalizable que hace hincapié en la experiencia del usuario y las funciones integradas; Insightly se centra en diversos módulos y funcionalidades para pequeñas y medianas empresas, incluida la gestión de proyectos.
  • GoHighLevel vs Freshsales: GoHighLevel ofrece herramientas completas de marketing digital y opciones de marca blanca, dirigidas a agencias; Freshsales CRM se centra en conocimientos impulsados por IA, automatización de ventas y comunicación integrada para equipos de ventas.
  • GoHighLevel vs Salesforce: GoHighLevel es una plataforma todo en uno más sencilla para la generación de prospectos, ventas y marca blanca para empresas locales; Salesforce es un CRM líder del sector, altamente personalizable y adaptado para grandes empresas con numerosos complementos.
  • GoHighLevel vs Zendesk: GoHighLevel es una plataforma integral de automatización de marketing y ventas que incluye CRM y gestión de clientes potenciales; Zendesk destaca principalmente como sistema de gestión de tickets de atención al cliente y soporte técnico con funciones de CRM para gestionar las interacciones con los clientes.

More of Close CRM

Here’s a brief comparison of Close CRM with these software solutions:

  • Close CRM vs Pipedrive: Close CRM emphasizes robust communication tools and automation for inside sales. At the same time, Pipedrive is known for its intuitive visual sales pipeline management for small to medium businesses.
  • Close CRM vs Keap: Close CRM is a sales-focused CRM with built-in calling and email sequences, whereas Keap offers more comprehensive marketing automation and e-commerce integrations.
  • Close CRM vs ActiveCampaign: Close CRM excels in streamlined sales processes and communication tools, while ActiveCampaign provides more extensive marketing automation, advanced segmentation, and detailed customer journey tracking.
  • Close CRM vs HubSpot: Close CRM is designed for sales teams and prioritizes built-in calling and rapid deal closing, while HubSpot offers a broader suite that encompasses marketing, sales, and customer service.
  • Close CRM vs Clickfunnels: Close CRM is a sales-oriented CRM for managing leads and deals; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
  • Close CRM vs Folk: Close CRM is a sales-focused CRM with robust sales automation and built-in communication, while Folk offers flexible, collaborative contact management with a focus on organization and simple outreach.
  • Close CRM vs Instantly: Close CRM provides a comprehensive sales CRM with integrated calling and broader sales automation, while Instantly specializes in high-volume cold email outreach and deliverability.
  • Close CRM vs Clickup: Close CRM is a dedicated sales CRM for pipeline management and communication, whereas ClickUp is a versatile work operating system with project management, task organization, and customizable CRM capabilities.
  • Close CRM vs Monday CRM: Close CRM is a specialized sales CRM with advanced automation for closing deals. Monday CRM is a visual work OS offering customizable workflows for various business functions, including sales.
  • Close CRM vs Capsule CRM: Close CRM offers robust sales automation and built-in communication for dedicated sales teams. Cápsula CRM is a simpler, more affordable contact manager primarily for basic relationship tracking.
  • Close CRM vs Insightly: Close CRM is mainly a sales-focused CRM with strong communication tools. At the same time, Insightly offers a broader CRM solution that includes robust project management and more extensive integrations.
  • Close CRM vs Freshsales CRM: Close CRM emphasizes sales efficiency with built-in communication and automation. Freshsales CRM provides a comprehensive solution with advanced sales automation and in-depth reporting.
  • Close CRM vs Salesforce: Close CRM is a sales engagement platform for SMBs with integrated calling and email, while Salesforce is an extensive, highly customizable enterprise-level CRM with broad sales, marketing, and service capabilities.
  • Close CRM vs Zendesk: Close CRM is specifically built for sales teams and has robust calling and email features. At the same time, Zendesk is primarily a customer service platform focused on ticketing and support management.

Preguntas frecuentes

Is GoHighLevel better than Close CRM?

It depends on your needs. GoHighLevel is a more comprehensive platform with robust marketing automation, making it ideal for digital agency owners. Close CRM excels in sales-focused features and communication tools, making it perfect for sales teams prioritizing closing deals.

Can GoHighLevel replace my current marketing tools?

Potentially, yes. GoHighLevel offers many marketing features, including email marketing, landing pages, and redes sociales management. This could help you consolidate your tech stack and streamline your marketing campaigns.

Does Close CRM have a mobile app?

Yes, Close CRM offers a mobile app for both iOS and Android devices. This enables your sales team to access customer data, manage deals, and communicate with leads.

What kind of businesses use GoHighLevel?

GoHighLevel is popular with businesses of all sizes, but it’s particularly well-suited for marketing agencies, consultants, and businesses that focus heavily on online marketing.

How much does Close CRM cost?

Close CRM’s pricing plans start at $29 per user per month. They offer a 14-day free trial to test the tool before committing to a paid plan.

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