


Escolhendo o certo CRM is tough.
You’re looking at Creatio CRM vs SugarCRM, and honestly, it’s a bit of a headache.
Imagine getting stuck with a CRM that doesn’t fit your needs.
Good news! We’re going to break down Creatio CRM vs SugarCRM in a simple way.
Vamos fazer this decision easy.
Visão geral
To provide a clear and unbiased comparison, our team has rigorously tested both Creatio CRM and SugarCRM.
We tested features and interfaces directly.
This ensures insights from real use, not just ads.

Ready to explore Creatio’s powerful features? Sign up and experience the platform firsthand.
Preços: It has a free trial. The premium plan starts at $25/month.
Principais características:
- Visual Workflow Builder
- Análise avançada
- No-Code Customization

SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing today!
Preços: Book your demo plan. The premium plan starts at $19/month.
Principais características:
- Sales Force Automation
- Suporte ao cliente
- Reporting and Analytics
What is Creatio CRM?
So, let’s talk about Creatio CRM. It’s built for businesses that want to grow.
You get a platform that helps you manage sales, marketing, and service.
Think of it as a tool that connects all your customer dados.
It’s designed to make your team more efficient.
Explore também nossos favoritos Creatio CRM alternatives…

Principais benefícios
Creatio has some strong points that make it stand out. It helps make your work faster and better.
- No-Code Freedom: Build apps fast. Change workflows easily. No coding needed!
- Boosts Efficiency: Automate tasks. This frees up your team.
- 360° Customer View: See all customer info in one spot. Understand them better.
- AI Smart Help: Uses AI for predictions. Helps make smart business choices.
- Integrated Modules: Combines sales, marketing, and service. All in one place.
Preços
All the plans will be billed annually.
- Crescimento: US$ 25/mês.
- Empresa: US$ 55/mês.
- Ilimitado: US$ 85/mês.

Prós
Contras
What is SugarCRM?
Okay, now let’s talk about SugarCRM.
It’s a classic CRM choice. It focuses on sales automação.
It helps you manage your customer relationships.
Think of it as a tool that keeps your sales process organized.
Explore também nossos favoritos Alternativas ao SugarCRM…

Nossa opinião

Want to boost sales by 20% in 2025? SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing, manage customers and close more deals.
Principais benefícios
- Open-source platform: Gives you greater flexibility and control.
- Robust sales automation: Streamline your sales processes and boost productivity.
- Excellent reporting tools: Gain valuable insights into your sales performance.
- The mobile app includes access to your CRM data on the go.
- Large community: Tap into a wealth of resources and support.
Preços
SugarCRM offers a free trial to test things out. Their paid plans start at $49 per user per month. Here’s the breakdown:
- Essentials: $19/user/month, three users minimum.
- Padrão: $59/user/month, ten users minimum.
- Avançado: $85/user/month, ten users minimum.
- Primeiro-ministro: $135/user/month, ten users minimum.

Prós
Contras
Comparação de recursos
This next part dives into the heart of the debate.
We compare the core features of Creatio and SugarCRM side-by-side.
This will show you how each one tackles challenges in your negócios environment.
1. Platform Technology and Tools
- Creatio CRM: This system is built on a low-code platform and a no-code platform. The studio creatio product lets citizen developers quickly build applications. This gives you a maximum degree of freedom to tailor the system.
- SugarCRM: SugarCRM focuses on a set of unified CRM applications like Sugar Sell and Sugar Market. It offers customization. However, it requires more technical know-how than Creatio’s visual approach.
2. Business Process and Workflow Automation
- Creatio CRM: It is a strong tool for business process management. You can automate workflows easily. This is a core defining part of the entire creatio team philosophy. It allows you to streamline complex business process steps.
- SugarCRM: SugarCRM offers workflow automation to handle tasks. It helps automate workflows within its various modules. While good, it is not as visually driven or central to the platform as Creatio’s capabilities.
3. Sales Processes and Management
- Creatio CRM: The sales creatio product is designed to accelerate sales processes. It includes robust guided selling capabilities. This helps sales team members manage the pipeline effectively and boost sales performance.
- SugarCRM: Sugar Sell is the main sales edition and provides tools for pipeline and account management. It is a solid CRM software for tracking deals. However, it may need more add-ons for the automation depth Creatio offers.
4. Marketing and Customer Journey
- Creatio CRM: This platform is an omnichannel marketing platform. Marketing creatio allows you to easily orchestrate customer journey paths. You can run personalized marketing campaigns across many channels.
- SugarCRM: Sugar market is the specific edition for marketing. It lets you run basic marketing campaigns. It helps enhance customer engagement, but Creatio often provides a deeper feature set for a complex customer journey.
5. Service and Case Management
- Creatio CRM: It offers comprehensive case management features. This allows for quick service resolution. It is designed to create long-lasting relationships by providing great customer and employee experiences.
- SugarCRM: Sugar Serve is the module focused on service automation. It handles case management and knowledge bases well. The sugar serve tools are effective for keeping service teams organized.
6. Customization and Flexibility
- Creatio CRM: The platform offers a maximum degree of customization.11 Its low code nature empowers citizen developers to tailor the platform.12 You can adapt it to very specific business requirements without writing code.13
- SugarCRM: SugarCRM is highly customizable at a deeper level. You can tailor the system, but it often requires more technical skill or specialized software development to achieve complex changes.14
7. Integration and Ecosystem
- Creatio CRM: It has a large selection of marketplace add-ons and connectors. This makes it simple to connect with third-party systems. It focuses on communicating transparently with other software tools.
- SugarCRM: SugarCRM also supports many third-party integrations. It is known for its open-source crm origins, which allows for deep developer access to the software.
8. Core CRM Products and Focus
- Creatio CRM: The creatio products are unified on a single low-code platform to automate everything. The three main pillars are Sales, Marketing, and Service.
- SugarCRM: The platform uses separate edition offerings like Sugar Sell, Sugar Market, and Sugar Serve. Each focuses on a specific area, offering a more modular approach to your crm software.
9. Data and Order Management
- Creatio CRM: Includes robust tools for order management and relatórios. It helps the creatio team members keep customer and financial data linked.
- SugarCRM: Offers strong account management and reporting. This helps in managing customer data efficiently.
What to look for when choosing CRM?
- Check the total cost. Look past the initial price per user per month. Ask about the crm prices for all your employees.
- Do they offer a free plan or free trial? This helps pequenas empresas test the software before a big commitment.
- Evaluate support options. Do you get basic support or enhanced support? Quality online support matters for quick problem-solving.
- Look at the required user minimum. Sugar Professional and Sugar Enterprise often have a ten-user minimum, which affects your overall cost billed annually.
- Prioritize the customer experience. A leading crm should have features that truly enhance customer satisfaction and team productivity.
- Ensure strong sales features like robust forecasting and geo-mapping are included. This helps your salesforce and revenue teams.
- Check for seamless calendar integration. This is key for efficient operations and managing the team’s workload.
- See if the crm platform offers drag-and-drop workflows. This platform to automate workflows is crucial for efficiency and building industry workflows.
- Ask about crm alternatives that meet your specific business needs. The single platform solution might not be the best fit for every company.
- Confirm the ability to customize SugarCRM or any system to your needs. This is more important than having unlimited users.
Veredicto final
Okay, so after testing Creatio vs SugarCRM, here’s the deal.
We pick Creatio CRM. Why?
It’s just easier to use. The no-code tools are a big plus.
It’s got better automation. And the analytics? Super helpful.
Yes, it can cost more. But you get more.
Plus, it’s easier to deploy and grow with. We’ve used both, and Creatio just feels more modern.
Trust us; it’ll save you time and headaches.


More of Creatio CRM
Here’s a brief comparison of Creatio CRM with these software solutions:
- Creatio CRM vs Pipedrive: Creatio CRM offers comprehensive process automation and no-code customization for diverse business workflows, whereas Pipedrive specializes in visual sales pipeline management, simplifying deal tracking.
- Creatio vs GoHighLevel: Creatio is a no-code platform for CRM and business process automation. It helps businesses speed up sales, marketing, and service tasks. GoHighLevel is an all-in-one sales platform and marketing tool. It’s built for marketing agencies and small business owners to grow their own business.
- Creatio CRM vs Keap: Creatio CRM provides extensive sales automation and AI-powered insights for complex processes, while Keap focuses on simplifying contact management, email marketing, and appointments for small businesses.
- Creatio CRM vs ActiveCampaign: Creatio CRM delivers a unified platform for automating sales, service, and marketing processes with deep customization; ActiveCampaign excels in intelligent marketing automation, segmentation, and email campaigns.
- Creatio CRM vs Hubspot: Creatio CRM emphasizes highly customizable workflows and robust process automation, while HubSpot offers a broader, more integrated suite for marketing, sales, and customer service, known for ease of use.
- Creatio CRM vs Clickfunnels: Creatio CRM is a comprehensive CRM focused on managing customer relationships and automating business processes; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
- Creatio CRM vs Folk: Creatio CRM provides powerful marketing automation and detailed analytics for complex needs. Folk is a user-friendly, collaborative contact management system best suited for smaller teams.
- Creatio CRM vs Instantly: Creatio CRM offers broad CRM capabilities with robust workflow automation and marketing campaigns, while Instantly focuses specifically on automated cold email outreach and lead nurturing.
- Creatio CRM vs Clickup: Creatio CRM is a dedicated, process-driven CRM platform with strong automation; ClickUp is a versatile work management tool that includes CRM features alongside project and task management.
- Creatio CRM vs Monday CRM: Creatio CRM provides advanced sales and marketing automation with extensive customization, while Monday CRM emphasizes visual workflows and team collaboration, often used for project management.
- Creatio CRM vs Cápsula CRM: Creatio CRM offers a robust, scalable platform with comprehensive automation and no-code capabilities. Capsule CRM is a simpler contact management system focused on tracking sales opportunities.
- Creatio CRM vs Insightly: Creatio CRM provides a comprehensive, no-code platform for automating sales, service, and marketing processes; Insightly offers a feature-rich CRM with project management and relationship linking.
- Creatio CRM vs Freshsales CRM: Creatio CRM offers powerful workflow automation and in-depth customization for complex sales operations. At the same time, Freshsales CRM prioritizes an intuitive interface and visual sales pipeline management for sales teams.
- Creatio CRM vs Salesforce: Creatio CRM provides a flexible, process-driven platform with strong no-code customization; Salesforce is an industry-leading, highly scalable, and comprehensive enterprise CRM with a vast app ecosystem.
More of SugarCRM
Here’s a brief comparison of SugarCRM with these software solutions:
- SugarCRM vs Pipedrive: SugarCRM provides broad customization and flexible deployment for various business needs; Pipedrive is a sales-focused CRM with a visual pipeline, prioritizing ease of use for small to medium businesses.
- SugarCRM vs GoHighLevel: GoHighLevel vs SugarCRM: Which CRM Platform is Best in 2025?: GoHighLevel is an all-in-one platform for marketing agency needs. It helps them manage multiple clients. SugarCRM is a custom CRM for larger companies. It helps them analyze data and tailor their sales process.
- SugarCRM vs Keap: SugarCRM offers robust, highly customizable CRM features for sales and marketing automation, scaling for larger teams; Keap (formerly Infusionsoft) is a marketing automation and sales CRM designed primarily for small businesses.
- SugarCRM vs ActiveCampaign: SugarCRM focuses on extensive sales management and customization for complex pipelines; ActiveCampaign excels in user-friendly marketing automation, email campaigns, and lead segmentation.
- SugarCRM vs HubSpot: SugarCRM provides deep customization and flexible deployment for tailored solutions; HubSpot offers an intuitive, integrated suite of marketing, sales, and service tools known for its ease of use.
- SugarCRM vs Clickfunnels: SugarCRM is a robust customer relationship management platform; ClickFunnels is a specialized tool for building sales funnels, landing pages, and automating sales processes.
- SugarCRM vs Folk: SugarCRM is a powerful, customizable CRM for comprehensive business needs; Folk is a modern, collaborative contact management tool that emphasizes simplicity and ease of use.
- SugarCRM vs Instantly: SugarCRM offers a broad CRM solution for sales force automation and customer management; Instantly specializes in automated cold email outreach and lead generation campaigns.
- SugarCRM vs ClickUp: SugarCRM is a dedicated CRM for sales, marketing, and service automation; ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
- SugarCRM vs Monday: SugarCRM offers extensive customization and robust automation for sales and marketing; Monday CRM provides highly visual, customizable workflows for various business processes, including CRM.
- SugarCRM vs Capsule CRM: SugarCRM delivers a highly customizable and scalable CRM with advanced features; Capsule CRM is a simpler, more affordable contact management solution for small to medium-sized businesses.
- SugarCRM vs Insightly: SugarCRM offers extensive customization for complex sales processes and reporting; Insightly combines CRM with project management, focusing on ease of use for small to medium businesses.
- SugarCRM vs Freshsales: SugarCRM provides deep customization and advanced automation for sales and marketing; Freshsales CRM offers an intuitive interface with AI-powered lead scoring and integrated sales automation.
- SugarCRM vs Salesforce: SugarCRM offers an open-source option with significant customization potential; Salesforce is a leading cloud-based CRM with extensive features, broad integrations, and a vast ecosystem, albeit at a higher complexity.
Perguntas frequentes
Which CRM is easier to deploy, Creatio or SugarCRM?
Creatio offers flexible deployment options, including cloud and on-premises, with a smoother setup. SugarCRM also provides various deployment methods, but its initial setup might be more complex, depending on the chosen edition.
Does Creatio or SugarCRM offer better marketing automation?
Creatio provides more comprehensive marketing automation features, including detailed campaign management and analytics. SugarCRM offers basic tools, but Creatio offers more advanced features.
Which CRM is more user-friendly for a sales team?
Creatio has a modern, intuitive interface, making it easier for sales teams to adapt quickly. SugarCRM’s interface is more traditional, which some users might find less intuitive.
Can I customize both Creatio and SugarCRM to fit my business needs?
Yes, both CRMs are customizable. Creatio’s no-code tools make customization easier for non-technical users. SugarCRM offers customization, but it may require more technical expertise.
Which CRM offers better scalability for a growing business?
Both CRMs offer scalability, but Creatio’s modern architecture and flexible deployment options often provide a smoother scaling experience. SugarCRM is also scalable, but its complexity might increase with growth.













