ActiveCampaign vs Nutshell CRM: Which CRM Tool Wins in 2025?

oleh | Terakhir Oct 8, 2025

Pemenang
ActiveCampaign logo
4.6
  • Pemasaran Email
  • Dynamic Content
  • Custom Landing Pages
  • Integrated AI
  • Segmentation
  • Paket Gratis Tersedia
  • Paid Plan Starts at $15
Runner Up
CRM Nutshell
3.2
  • Otomatisasi penjualan
  • Otomatisasi email
  • Manajemen kontak
  • Pelaporan dan analitik
  • Kolaborasi tim
  • Uji coba gratis tersedia.
  • Paket Berbayar mulai dari $13/bulan
Fahim AI 4 2 21

Memilih kanan CRM Sulit, kan?

You need to keep track of customers, emails, and deals. But, which one?

ActiveCampaign vs Nutshell- it’s a real head-scratcher.

Kabar baik!

We’re breaking down ActiveCampaign vs Nutshell CRM to see which CRM wins in 2025.

We’ll look at what each one does, how easy they are to use, and which might be best for you. Let’s find the CRM that helps you win!

Tinjau

To give you the best comparison, we dove deep.

We used ActiveCampaign and Nutshell CRM for weeks, testing their features, ease of use, and ability to handle real-world sales and marketing tasks. 

This hands-on experience led to our detailed analysis.

ActiveCampaign
4.6dari 5

Unlock the power of an all-in-one marketing platform. So, check it out now!

Harga: It has a 7-day free Trial. Paid plan starts at $15/month

Fitur Kunci:

  • Pemasaran Email
  • Marketing Automation
  • CRM
Nutshell CRM CTA
3.2dari 5

Kulit kacang CRM Membantu Anda mengotomatiskan penjualan dan mengelola hubungan pelanggan dengan benar. Jelajahi!

Harga: Tersedia masa uji coba gratis. Paket premium dimulai dari $13/bulan.

Fitur Kunci:

  • Manajemen kontak
  • Otomatisasi penjualan
  • Pemasaran email

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse.

Think marketing automation, email, and CRM all in one spot.

Do you want to automate your sales?

This tool can help. It also lets you track customers and makes your marketing smarter.

Juga, mengeksplorasi favorit kita ActiveCampaign alternatives…

Activecampaign Introduction

Our Take

ActiveCampaign

ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.

Manfaat Kunci

  • Automasi tingkat lanjut: Membuat alur kerja kompleks untuk memelihara memimpin dan otomatis tugas.
  • Kandang daya pemasaran surel: Kirim kampanye email yang indah dan efektif.
  • Bangun CRM: Kelola kontak dan jalur interaksi.
  • Semmentasi dan personalisasi: Target kelompok spesifik kontak dengan pesan pribadi.

Harga

  • Starter: $15/month.
  • Plus: $49/bulan.
  • Pro$79 / bulan.
  • Perusahaan: $145/bulan.
ActiveCampaign Pricing

Pro

  • Robust automation capabilities.
  • Excellent email deliverability.
  • Detailed reporting and analytics.
  • Great for growing businesses.

Kons

  • It can be complex to learn.
  • Pricing can increase quickly.
  • It’s not as user-friendly as some options.

Apa itu Nutshell CRM?

Nutshell CRM? It’s all about keeping your sales pipeline organized.

It’s designed for teams that love detailed pelaporan.

Its focus on clarity and simplicity makes it easy to track leads and deals.

Juga, mengeksplorasi favorit kita Alternatif CRM Nutshell…

Halaman Beranda CRM Singkat

Our Take

Nutshell CRM CTA

Singkirkan kekacauan dan kembangkan bisnis Anda! Nutshell CRM membantu Anda mengotomatiskan penjualan dan mengelola hubungan pelanggan dengan benar. Coba perangkat lunak Nutshell CRM secara gratis dan lihat perbedaannya!

Manfaat Kunci

  • Manajemen kontak yang mudah: Kelola semua informasi pelanggan Anda di satu tempat. Akses detail kontak, riwayat komunikasi, dan catatan dengan mudah.
  • Bangun Pemasaran email: Kirim kampanye email yang ditargetkan kepada prospek dan pelanggan Anda. Bina hubungan dan tingkatkan penjualan dengan rangkaian email otomatis.
  • Otomatisasi penjualan: Sederhanakan proses penjualan Anda dengan alur kerja otomatis. Kurangi tugas manual dan fokuslah pada penutupan transaksi.
  • Dukungan pelanggan yang sangat baik: Tim dukungan pelanggan Nutshell yang handal dikenal responsif dan membantu.

Harga

  • Dasar: $13/pengguna/bulan.
  • Pertumbuhan: $25/pengguna/bulan.
  • Pro: $42/pengguna/bulan.
  • Bisnis: $59/pengguna/bulan.
  • Perusahaan: $79/pengguna/bulan.
Harga CRM Singkat dan Padat

Pro

  • Antarmuka yang sangat ramah pengguna.
  • Harga terjangkau untuk usaha kecil.
  • Tim dukungan pelanggan yang luar biasa.
  • Mudah dipasang dan disesuaikan.
  • Termasuk fitur pemasaran email bawaan.

Kons

  • Fiturnya lebih sedikit daripada Pipedrive.
  • Pelaporan bisa lebih akurat.
  • Integrasi pihak ketiga yang terbatas.
  • Tidak ideal untuk tim penjualan yang besar atau kompleks.
  • Aplikasi seluler dapat ditingkatkan.

Perbandingan Fitur

Memilih kanan CRM is crucial for business growth.

Both ActiveCampaign and Nutshell CRM offer a crm platform with strong sales otomasi, but they shine in different areas. Here is a comparison of their key features.

1. Marketing and Sales Automation

  • ActiveCampaign: A must have platform for intelligent marketing automation. It lets you build automations for email campaigns, site properly tracking, and sending teks pesan.
  • Nutshell CRM: Focuses more on sales automation. It helps sales teams with a built in crm to manage multiple pipelines and follow up email sequences.

2. Email Marketing Services and Conditional Content

  • ActiveCampaign: A leader in email marketing services. It offers an easy to use email pembangun and advanced features like conditional content and dynamic content.
  • Nutshell CRM: Offers basic email marketing. It cannot compete with the more advanced features available in ActiveCampaign’s pre built templates.

3. Lead Scoring

  • ActiveCampaign: Lead scoring is part of its overall activecampaign marketing automation. It is highly customizable, tracking site activity and engagement.
  • Nutshell CRM: Has lead scoring to help sales teams focus on the hottest leads in their pipeline.

4. Sales Engagement and Calendar Sync

  • ActiveCampaign: Has a crm, but its sales focus often requires a crm add ons for deeper sales engagement tools like dedicated personal email sequences.
  • Nutshell CRM: A strong sales engagement tool. It features a built in crm and includes calendar sync with Google, Microsoft Outlook, and other services.

5. Advanced Customization and Custom Objects

  • ActiveCampaign: For the more advanced user or big businesses, the Enterprise plan allows users to create custom objects to organize specific non-standard data.
  • Nutshell CRM: Does not offer the same level of customization and a full reporting suite. It has simpler custom fields.

6. User Friendliness

  • ActiveCampaign: Has a steeper learning curve because of its more advanced features.
  • Nutshell CRM: Known for its user friendly interface. Many users find it simple and fast to set up and is easier for a single user or smaller team.

7. Pelaporan dan Analisis

  • ActiveCampaign: Provides a deep level of analytics and custom reports, giving a complete view of digital marketing campaigns and crm activity.
  • Nutshell CRM: Provides a good reporting suite for sales pipeline management and forecasting, with easy to read dashboards.

8. Customer Support

  • ActiveCampaign: Offers live chat and email support, but a dedicated account team is often reserved for the Enterprise plan.
  • Nutshell CRM: Provides free live support to all its users, included in every plan for a world-class customer experience.

9. Deliverability and GDPR Compliance

  • ActiveCampaign: ActiveCampaign’s deliverability is a key activecampaign feature. It provides tools and services to help ensure email campaigns land in the kotak-masuk and is a gdpr compliant solution.
  • Nutshell CRM: Is also gdpr compliant and focuses on data privacy framework.

What to Look For When Choosing a CRM Tool?

  • Core Capabilities: The crm software should manage contacts and client profiles, allowing you to add notes, track purchase history, and see communication timelines.
  • Kemudahan Penggunaan: Look for a user-friendly browser interface and a mobile app so your team can easily update and execute the process on the go.
  • Otomatis: The software must offer robust email marketing automation and sales funnel capabilities. Check for advanced segmentation and end automation features.
  • Alat Penjualan: The platform should include deal management and allow you to customize multiple pipelines and territories.
  • Alat Pemasaran: Essential activeCampaign features like email templates, newsletter tool, landing pages, and the ability to run ads should be present.
  • Communication Channels: Look for the ability to send sms, transactional email, and connect with platforms like Gmail and Outlook.
  • Support and Resources: Check for phone support or a strong knowledge base. Verify if a free plan or free trial is available.
  • Melaporkan: The system needs a full suite of reports and dashboards to review performance and analyze the funnel.
  • Keamanan and Compliance: The crm platform must have strong security with single sign-on, an audit log, and be gdpr compliant. Check for HIPAA support if needed.
  • Skalabilitas: The pricing should be transparent, often based per user per month. Ensure it can handle your data import and adapt as your company grows.
  • Technical Foundation: Look for a solid foundation, fast page load, and a successful verification waiting process. Check for a ray id or similar security measures during connection.
  • Integrasi: It should integrate with other key tools, such as Microsoft Dynamics, and offer various add-ons or be a good option for ActiveCampaign alternatives.
  • Global Ready: Ensure the software supports multiple languages if you have international clients.
  • Transparency: Look for an honest ActiveCampaign review or company software review to buat sure the software is ActiveCampaign legit, and is not busy redesigning its core features.
  • Notifications: The platform should provide instant notifications to the right person to help teams respond quickly.

Keputusan Akhir

We recommend ActiveCampaign because it is the superior all-in-one platform for growth-focused companies.

While Nutshell is simpler, ActiveCampaign’s power is unmatched for marketing.

The activecampaign crm integrates tightly with its advanced automation, allowing you to track leads and launch multi-channel campaigns with sms add-ons and even ads.

You get crucial new features, better scalability, and guaranteed gdpr compliant security.

The ability to send transactional emails and support nonprofits makes it a powerful add-on.

We have spent countless seconds verifying and proceeding with this data.

So you can trust this human-reviewed recommendation and move forward with a verification, successful waiting time being over!

More of ActiveCampaign

Here’s a comparison of ActiveCampaign with its alternatives:

  • ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
  • ActiveCampaign vs GoHighLevel: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
  • ActiveCampaign vs Keap: ActiveCampaign offers robust marketing automation and email capabilities. Keap is tailored for small businesses, blending CRM with sales and email for an integrated approach.
  • ActiveCampaign vs HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
  • ActiveCampaign vs ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
  • ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
  • ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on email dingin outreach and lead finding with basic CRM features for simplified sales.
  • ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. KlikUp is a versatile work management platform that can be customized for CRM and emphasizes project management.
  • ActiveCampaign vs Monday CRM: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
  • ActiveCampaign vs Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. Kapsul CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
  • ActiveCampaign vs Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
  • ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
  • ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
  • ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.

Selengkapnya tentang Nutshell CRM

Berikut perbandingan singkat Nutshell CRM dengan solusi perangkat lunak ini:

  • Nutshell vs Pipedrive: Fitur ini menonjol karena manajemen alur kerja visualnya, sementara Nutshell berfokus pada kemudahan penggunaan dan kesederhanaan.
  • Nutshell CRM vs GoHighLevel: Nutshell CRM adalah CRM yang berfokus pada penjualan yang menekankan kemudahan penggunaan dan manajemen pipeline, sementara GoHighLevel menawarkan rangkaian alat pemasaran, penjualan, dan manajemen agensi yang lebih luas.
  • Singkatnya, CRM vs Keap: Nutshell CRM berfokus pada penyederhanaan proses penjualan dan kolaborasi; Keap menyediakan fitur otomatisasi pemasaran dan manajemen prospek yang canggih.
  • Nutshell CRM vs ActiveCampaign: Nutshell CRM menyederhanakan penjualan dan pelacakan kontak, sementara ActiveCampaign unggul dalam otomatisasi pemasaran yang canggih, segmentasi, dan kampanye email.
  • Singkatnya, CRM vs Hubspot: Nutshell CRM menawarkan antarmuka intuitif untuk manajemen saluran penjualan dan hubungan pelanggan, sementara HubSpot menyediakan platform lengkap serba guna untuk pemasaran, penjualan, dan layanan.
  • Singkatnya, CRM vs Clickfunnels: Nutshell CRM adalah CRM yang berfokus pada penjualan; ClickFunnels mengkhususkan diri dalam membangun saluran penjualan dan halaman arahan untuk mendorong konversi.
  • Singkatnya, CRM vs Metode Tradisional: Nutshell CRM adalah CRM yang berfokus pada penjualan dengan pelaporan dan manajemen pipeline yang andal; Folk menekankan pengorganisasian kontak yang kolaboratif dan pengayaan berbasis AI.
  • Nutshell CRM vs Instantly: Nutshell CRM berfokus pada pengelolaan saluran penjualan dan interaksi pelanggan, sedangkan Instantly ditujukan untuk volume penjualan yang tinggi. email dingin menjangkau dan menghasilkan prospek.
  • Nutshell CRM vs ClickUp: Nutshell CRM adalah alat khusus untuk penjualan dan manajemen hubungan pelanggan, sedangkan ClickUp adalah platform manajemen kerja serbaguna yang mencakup fungsionalitas CRM.
  • Singkatnya, CRM vs Monday CRM: Nutshell CRM menyediakan proses penjualan yang efisien dengan visualisasi pipeline yang jelas; Monday CRM menawarkan alur kerja visual yang sangat dapat disesuaikan dan kolaborasi tim yang kuat di berbagai fungsi.
  • Nutshell CRM vs Capsule CRM: Nutshell CRM berfokus pada manajemen dan otomatisasi alur penjualan yang intuitif; Capsule CRM adalah pengelola kontak yang lebih sederhana, terutama untuk melacak peluang penjualan.
  • Nutshell CRM vs Insightly: Nutshell CRM menekankan kemudahan penggunaan untuk tim penjualan bisnis kecil; Insightly menawarkan CRM yang lebih komprehensif dengan kemampuan manajemen proyek tambahan.
  • Nutshell CRM vs Freshsales CRM: Nutshell CRM menyediakan alur penjualan yang mudah digunakan dan kolaborasi tim; Freshsales CRM mencakup wawasan berbasis AI dan otomatisasi tenaga penjualan yang lebih luas.
  • Singkatnya, CRM vs Salesforce: Nutshell CRM menawarkan solusi yang mudah dan terjangkau untuk bisnis kecil hingga menengah; Salesforce adalah CRM perusahaan yang sangat skalabel dan kaya fitur.

Pertanyaan Yang Sering Muncul

Is ActiveCampaign better for email marketing than Nutshell?

Yes, ActiveCampaign is significantly stronger for email marketing. It offers advanced automation, segmentation, and template options, improving email deliverability. Nutshell provides basic email features, but it lacks the depth and sophistication of ActiveCampaign’s marketing tools.

Which CRM is easier to use, ActiveCampaign or Nutshell?

Nutshell is generally considered easier to use, especially for small teams focused on sales. Its interface is straightforward, and its contact management is simple. ActiveCampaign, while powerful, has a steeper learning curve due to its extensive feature set.

Does ActiveCampaign or Nutshell offer a free trial?

ActiveCampaign and Nutshell offer a free trial, allowing you to test their features before committing. This lets you experience their user interfaces and determine which CRM best suits your business needs.

Which CRM is more suitable for a small business?

Untuk bisnis kecil that prioritize sales and simple contact management, Nutshell is a strong choice. However, if a usaha kecil also requires robust marketing automation and email capabilities from its CRM, ActiveCampaign is the better option.

Can ActiveCampaign or Nutshell integrate with Salesforce?

Neither ActiveCampaign nor Nutshell offers direct, seamless integration with Salesforce. However, both platforms provide API access, which can be used to build custom integrations or facilitate data transfer between the systems.

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