⚡ Quick Verdict:
- Pricing: Freshsales CRM starts at $9/user/month vs Agile CRM at $8.99/user/month (Agile also has a free plan for up to 10 users)
- Best for: Freshsales CRM for sales teams wanting Freddy AI lead scoring and a 360-degree customer view, Agile CRM for small businesses needing all-in-one sales, marketing, and helpdesk in one tool
- Key difference: Freshsales focuses on AI-powered sales automation as part of the Freshworks suite, while Agile CRM combines sales, marketing, and customer service in one platform with built-in gamification
- Our pick: Freshsales CRM for most sales teams — it offers a more reliable platform, better AI features, and a 21-day free trial across all tiers
Choosing between Freshsales CRM vs Agile CRM comes down to one question.
Do you need AI-powered sales automation or an all-in-one CRM software?
Both tools promise to help sales teams manage customer data and close more deals.
But they take very different approaches to customer relationship management.
Freshsales CRM is built around Freddy AI and a unified inbox.
Agile CRM bundles sales, marketing automation, and helpdesk in one platform.
Overview
This comparison covers pricing, features, and ease of use for both CRM systems.
We also break down who each tool works best for.
Our writer spent time with Agile CRM directly during account setup.
Observations on Freshsales CRM come from documentation, pricing pages, and G2 reviews.
By the end, you’ll know which CRM software fits your business.
What is Freshsales CRM?
Freshsales CRM is an AI-powered platform for managing sales, marketing, and customer interactions.
It is part of the Freshworks suite, alongside Freshdesk and Freshmarketer.
The platform was launched in 2016 and serves over 67,000 customers worldwide.
It is designed for small to medium sized businesses and growing sales teams.
Most users choose it for Freddy AI, visual pipelines, and the unified inbox.
Freshsales CRM
Freshsales CRM is an AI-powered sales tool from Freshworks. It centralizes customer data, automates sales activities, and helps sales reps close deals faster.
Freshsales CRM Pricing
Here’s what Freshsales CRM costs in 2026. Pricing has dropped 2-3x lower over the years, making it excellent value for small and medium-sized businesses.
| Plan | Price | Best For |
|---|---|---|
| Free | $0 (up to 3 users) | Solo founders testing the platform |
| Growth | $9/user/month | Small sales teams getting started |
| Pro | $39/user/month | Multi-product sales businesses |
| Enterprise | $59/user/month | Large teams needing custom roles |
Pricing verified February 2026.
Free trial: Yes — 21-day free trial across all paid tiers. No credit card required to start a new account.
Money-back guarantee: Freshsales does not advertise a formal money-back policy. The 21-day free trial covers most evaluation needs before billing starts.
📌 Note: The free plan includes most features for up to 3 users. The entry-level paid tier starts at $9/user/month, which is significantly lower than competitors like HubSpot or Salesforce.
⚠️ Warning: Some advanced add-ons (like extra workflows or bots) are billed separately. Check the pricing page for exact billing details before you buy.
Key Benefits of Freshsales CRM
Here’s what makes Freshsales CRM worth considering:
- Freddy AI Co-Pilot: Scores leads based on behavior and profile. Suggests the next best action to close deals and predicts deal risks.
- 360-Degree Customer View: Shows a complete timeline of every customer interaction. This includes email, phone, chat, and SMS in a single inbox.
- Visual Pipeline Management: Uses Kanban boards to track deal progress. You can spot bottlenecks at a glance and respond faster.
- Sales Automation: Automates repetitive sales activities like data entry, follow-ups, and lead routing. This frees up sales reps to focus on selling.
- Omnichannel Communication: Connects email, phone, WhatsApp, Facebook Messenger, and LINE. Reps can respond to customers from one screen.
- Wide Marketplace: Around 385 integrations and apps available. Connects with Google, Microsoft 365, Slack, and Zoom out of the box.
- Mobile App: Available for iOS and Android with offline access and call logging. Great for field sales teams on the move.
What Our Team Noticed
Note: We haven’t had extensive hands-on time with Freshsales CRM yet. The information above is based on Freshsales documentation, the Freshworks pricing page, and reviews on Capterra and G2 where Freshsales scores around 4.5/5. Some users on review platforms note that the interface can feel cluttered, with slow loading times and fewer integrations than larger competitors. Most reviews praise the intuitive interface, the easy implementation, and the fact that Freshsales delivers excellent value for the price.
Freshsales CRM Pros & Cons
✅ Pros
- 21-day free trial with no credit card required
- Freddy AI scores leads and predicts deal risks automatically
- Built-in phone, email, chat, and SMS in one unified inbox
- Free plan available for up to 3 users with most features included
- Tight integration with other Freshworks products like Freshdesk
❌ Cons
- Around 385 integrations is fewer than HubSpot or Salesforce
- Some users report cluttered navigation and slow loading times
- Limited native connectors with third-party tools outside Freshworks
- Lacks some advanced features found in larger CRM platforms
What is Agile CRM?
Agile CRM is a cloud-based, all-in-one CRM platform for small and medium businesses.
It combines sales, marketing automation, and customer service in one tool.
The platform has been in operation since 2013 with offices in India and the Philippines.
Agile CRM is used and trusted by over 15,000 customers globally.
It is recognized as a leader by G2 Crowd in the SMB CRM space.
Most users choose it for its free plan, gamification, and built-in helpdesk.
Agile CRM
Agile CRM is an all-in-one CRM tool for small businesses. It bundles sales automation, marketing automation, and customer service in one affordable platform.
Agile CRM Pricing
Here’s what Agile CRM costs in 2026. The pricing structure is designed to be competitive for small and medium businesses.
| Plan | Price | Best For |
|---|---|---|
| Free | Free (up to 10 users) | Small teams just getting started |
| Starter | $8.99/user/month | Small businesses needing core CRM |
| Regular | $29.99/user/month | Growing teams with marketing needs |
| Enterprise | $47.99/user/month | Larger businesses needing full features |
Pricing verified February 2026.
Free trial: Yes — Agile CRM offers a permanent free plan for up to 10 users. Paid plans can be tested before committing to billing.
Money-back guarantee: Agile CRM does not advertise a formal money-back guarantee. The free version lets you test the product before paying.
📌 Note: The Agile CRM offers tier with a free plan for up to 10 users is rare in this market. The Starter plan at $8.99 is one of the cheapest entry points among full CRM platforms.
⚠️ Warning: Some users on review sites report unreliable email delivery and slow billing support. Test the email features carefully on the free plan before committing to a paid tier.
Key Benefits of Agile CRM
Here’s what makes Agile CRM worth considering:
- All-in-One Platform: Combines sales, marketing, and service functions in one interface. This reduces data silos between teams and gives a unified view of customer data.
- Sales Automation: Automates the sales process with lead scoring, follow-ups, and data entry. Includes a visual sales pipeline to track deals and forecast revenue generated.
- Marketing Automation: Email marketing, landing pages, and web engagement tools built in. Supports A/B testing, custom fields, and multi-channel marketing across email, social, and mobile.
- Customer Service Tools: Includes a helpdesk that automates ticketing and customer queries. Reduces the need for separate customer service software.
- Sales Gamification: Leaderboards and badges encourage friendly competition among the sales team. This is uncommon in other CRM solutions at this price.
- Online Calendar & Booking: Leads can book meetings directly on your calendar. Syncs with Google Calendar or Outlook for sales enablement.
- Drag-and-Drop Workflow Builder: Build automation workflows without code. Easy implementation for non-technical small businesses.
What Our Team Noticed
Our writer signed up for Agile CRM and explored the platform during account setup. Here’s what stood out from that hands-on time:
Agile CRM Pros & Cons
✅ Pros
- Free plan for up to 10 users with core features included
- All-in-one tool for sales, marketing, and helpdesk in one platform
- Sales gamification with leaderboards and badges built in
- Drag-and-drop workflow builder for easy automation setup
- Affordable Starter plan at $8.99/user/month for small businesses
❌ Cons
- Email delivery rates have reportedly dropped in recent months per user reviews
- Email template builder is rigid and not flexible for advanced campaigns
- Reporting tools are limited compared to dedicated CRM platforms
- Limited customization options for businesses needing custom fields and data mapping
Feature Comparison
Ready to dive into a detailed comparison of Freshsales CRM vs Agile CRM? We’ll explore 9 key features so you can decide which platform best fits your business and sales process.
| Feature | Freshsales CRM | Agile CRM |
|---|---|---|
| Starting Price | $9/user/month | $8.99/user/month |
| Free Plan | ✅ (up to 3 users) | ✅ (up to 10 users) |
| AI Lead Scoring (Freddy AI) | ✅ | ❌ (basic scoring only) |
| Visual Sales Pipeline | ✅ (Kanban) | ✅ |
| Built-in Phone & SMS | ✅ | ✅ (telephony only) |
| Marketing Automation | Via Freshmarketer add-on | ✅ (built in) |
| Helpdesk / Customer Service | Via Freshdesk OMNI | ✅ (built in) |
| Sales Gamification | ❌ | ✅ |
| Integrations | ~385 apps | Smaller marketplace |
| Free Trial | 21 days, no credit card | Free plan available |
| Best For | Sales-focused SMBs | All-in-one SMB needs |
1. AI Lead Scoring
Freshsales CRM: Freddy AI scores leads based on behavior and profile data automatically. It improves conversion rates by ranking which prospects to respond to first. Freddy AI also predicts deal risks and suggests the next best action to close deals.
Agile CRM: Offers basic lead scoring as part of its sales automation features. In 2026, Agile CRM is increasingly using AI agents for functions like lead scoring and predictive analytics. The scoring is rules-based and less sophisticated than Freddy AI.
2. Contact Management
Freshsales CRM: Provides a 360-degree customer view with a complete history of every touchpoint. Contacts get a full timeline of email, phone, chat, and SMS in one screen. The platform centralizes customer information so reps can manage relationships from a single source of truth.
Agile CRM: Includes a contact management system with a 360-degree view of customer interactions. The data layer connects to its sales, marketing, and service tools in one place. Some users find the contact records less customizable than larger CRM systems for businesses needing custom fields.
3. Sales Pipeline & Deals Management
Freshsales CRM: Uses visual Kanban boards for sales pipeline tracking. Reps drag deals between stages and spot bottlenecks at a glance. The system supports sales forecasting through predefined reports and AI-powered insights.
Agile CRM: Provides a visual sales pipeline that lets you track deals and opportunities. Pipeline management is part of the core CRM, with deal stages, milestones, and revenue tracking included. Sales tracking is straightforward but less polished than dedicated sales CRMs.
4. Email & Sales Sequences
Freshsales CRM: Sales Sequences let you send personalized bulk emails and monitor activities. Email tracking shows opens, clicks, and replies in real time. The unified inbox combines email, phone, chat, and SMS into a single screen.
Agile CRM: Supports email marketing with A/B testing, personalization, and automated campaigns. The email template building tool is simple to use but inflexible for advanced design needs. Some user reviews report email delivery rate issues in recent months.
⚠️ Warning: If email outreach is your primary channel, test deliverability on the free plan first. Some Agile CRM users report this issue going weeks without resolution.
5. Marketing Automation
Freshsales CRM: Marketing automation comes via Freshmarketer, a separate Freshworks product. Freshsales is tightly integrated with Freshmarketer for smooth lead handoffs. Personalized marketing campaigns use the customer data collected in the CRM.
Agile CRM: Marketing automation features are built directly into the platform. Includes landing pages, web engagement tools, email campaigns, and automated workflows. Many reviews note Agile CRM offers more advanced marketing automation than some competitors.
6. Customer Service & Helpdesk
Freshsales CRM: Customer service is handled through Freshdesk OMNI, a separate Freshworks tool. The two integrate tightly so support and sales share the same customer data. This split adds cost if you need both, but each tool is best-in-class for its use case.
Agile CRM: Includes a built-in helpdesk that automates ticketing and customer queries. Handles customer service in the same platform as sales and marketing. This is a strong fit for small businesses that don’t want to pay for separate tools.
7. Sales Gamification
Freshsales CRM: Does not include native gamification features. Sales managers can build dashboards and reports to track team performance. For competitive elements like leaderboards, you would need a third-party app from the marketplace.
Agile CRM: Includes built-in sales gamification with leaderboards and badges. This encourages friendly competition among sales team members. Gamification is uncommon in CRM platforms at this price point.
8. Reports & Analytics
Freshsales CRM: Provides around a dozen predefined sales reports that are fully customizable. Freddy AI delivers insights for tracking team performance and forecasting revenue. Reporting is one of the more polished parts of the Freshsales experience.
Agile CRM: Reports and analytics cover sales pipeline, marketing campaigns, and helpdesk tickets. However, several user reviews describe the reporting tools as poorly configured. For data-heavy teams, this may be a real limitation.
9. Integrations & Add-ons
Freshsales CRM: Offers around 385 integrations and apps with major platforms. Connects with Google, Microsoft 365, Slack, Zoom, WhatsApp Business, Facebook Messenger, and LINE. Tight integration with other Freshworks products is the strongest selling point.
Agile CRM: Supports integration with third-party software but the marketplace is smaller. Includes connections for email, social media, telephony, and common business tools. Setup fee is not charged for standard integrations.
Pricing & Cost
Let’s compare the pricing plans side by side. Both tools position themselves as excellent value for SMBs.
| Plan | Freshsales CRM | Agile CRM |
|---|---|---|
| Free | $0 (up to 3 users) | Free (up to 10 users) |
| Starter / Growth | $9/user/month | $8.99/user/month |
| Pro / Regular | $39/user/month | $29.99/user/month |
| Enterprise | $59/user/month | $47.99/user/month |
Freshsales CRM: Pricing dropped 2-3x lower over the years. The Growth plan at $9/user is excellent value for sales teams who want Freddy AI and a unified inbox at a great price.
Agile CRM: The free plan for up to 10 users is rare in this market and saves money for tiny teams. Paid plans are also affordable, though support and reliability concerns can offset the price advantage.
Different Scenarios
| If You Need… | Choose | Why |
|---|---|---|
| Tight budget, free tier | Agile CRM | Free for up to 10 users |
| AI-powered lead scoring | Freshsales CRM | Freddy AI is more advanced |
| All-in-one sales + marketing | Agile CRM | Built-in marketing automation |
| Reliable email outreach | Freshsales CRM | Sales Sequences with tracking |
| Sales gamification | Agile CRM | Built-in leaderboards & badges |
| Wider integrations | Freshsales CRM | Around 385 apps available |
| Beginner-friendly setup | Freshsales CRM | Intuitive interface, easy implementation |
💰 Your Budget
Agile CRM offers a free version for up to 10 users at no cost. Freshsales CRM costs slightly more on paid tiers but delivers excellent value through Freddy AI and the unified inbox.
🔌 Your Tech Stack
Freshsales CRM connects with around 385 integrations including Google, Microsoft 365, Slack, and Zoom. Agile CRM has a smaller app library but covers most common tools that small businesses need.
📝 Your Sales Process
If your team runs structured sales activities with email tracking and AI scoring, Freshsales CRM is the better fit. If you also handle marketing campaigns and customer queries in the same tool, Agile CRM saves you from buying separate software.
🎓 Your Experience Level
Freshsales CRM has an intuitive interface and is easy to learn for beginners. Agile CRM features a drag-and-drop workflow builder, but reporting and customization can feel rough for newer users.
🆓 Free Trials and Demos
Freshsales offers a 21-day free trial across all paid tiers with no credit card required. Agile CRM offers a permanent free plan for up to 10 users to test before upgrading.
🛟 Support Options
Freshsales provides 24/5 support across all plans via phone, chat, and email. Agile CRM’s customer support is described positively by some users but criticized by others for slow response times on bug fixes.
Switching Guide
Already using one of these tools? Here’s what to expect if you switch.
🔄 Switching from Freshsales CRM to Agile CRM?
✅ What you’ll gain:
- Free plan for up to 10 users instead of 3
- Built-in marketing automation and helpdesk in one tool
- Sales gamification with leaderboards and badges
❌ What you’ll lose:
- Freddy AI lead scoring and predictive insights
- Around 385 integrations and the wide marketplace
- Tight integration with other Freshworks products
📋 How to switch:
- Export contacts and deals from Freshsales as a CSV file
- Create a new account on Agile CRM (free plan available)
- Import the CSV into Agile CRM and map fields to your sales pipeline
🔄 Switching from Agile CRM to Freshsales CRM?
✅ What you’ll gain:
- Freddy AI for lead scoring, deal risk prediction, and recommendations
- More reliable email tracking and Sales Sequences
- Wider integration marketplace with around 385 apps
❌ What you’ll lose:
- Built-in marketing automation in the same platform
- Native helpdesk and customer service tools
- Sales gamification features like leaderboards and badges
📋 How to switch:
- Export contacts, deals, and notes from Agile CRM as CSV files
- Sign up for the Freshsales 21-day free trial (no credit card required)
- Import data and connect any other Freshworks products you plan to use
What Our Review Didn’t Cover
This comparison focused on small and medium-sized businesses using these CRM systems for everyday sales activities. We didn’t test enterprise SSO setups, custom data mapping for very large databases, or compliance reporting needed by regulated industries. Our observations are based on Freshsales documentation and Agile CRM hands-on time during account setup. Some hands-on details for Freshsales come from G2 reviews rather than direct use, so your experience may differ. Verification waiting screens and Ray ID security checks shown by some Freshworks login pages were not part of this review.
Final Verdict
| Category | Winner |
|---|---|
| 💰 Pricing (Free Tier) | Agile CRM |
| 🚀 Core CRM Features | Freshsales CRM |
| 🤖 AI & Automation | Freshsales CRM |
| 🎯 Lead Scoring & Quality | Freshsales CRM |
| 👶 Ease of Use | Freshsales CRM |
| 🔌 Integrations | Freshsales CRM |
| 📧 Email Reliability | Freshsales CRM |
| 🏆 Overall Winner | Freshsales CRM |
🏆 WINNER: FRESHSALES CRM
Freshsales CRM wins 6 out of 7 categories.
Best for: Sales teams, small and medium sized businesses, and Freshworks customers who want AI-powered customer relationship management.
Freshsales CRM and Agile CRM solve different problems for different users.
Freshsales is built around AI-powered sales automation and a 360-degree customer view.
Agile CRM bundles sales, marketing, and helpdesk in one platform.
Agile CRM is excellent for tiny teams who need a free plan and all-in-one tools. The platform fits small businesses that can’t justify separate sales, marketing, and customer service software.
However, if you need reliable email outreach, Freddy AI lead scoring, and a wider integration marketplace, Freshsales CRM is the better choice for most sales teams.
More of Freshsales CRM Compared
Here’s how Freshsales CRM stacks up against other CRM competitors:
Freshsales CRM wins on: Lower entry pricing at $9/user/month, tighter integration with Freshworks helpdesk and marketing tools, faster setup for sales-focused SMBs.
HubSpot wins on: Larger integration marketplace with thousands of apps, more advanced free CRM tier with unlimited users, broader content marketing and CMS features.
Freshsales CRM wins on: Cleaner intuitive interface, more polished AI features through Freddy AI, simpler implementation for small businesses with no setup fee.
Zoho CRM wins on: Bigger Zoho One product suite with 45+ apps, deeper customization for complex sales processes, more flexible developer tools and APIs.
Freshsales CRM vs Pipedrive
Freshsales CRM wins on: Built-in phone, email, chat, and SMS in a unified inbox, AI-powered next-best-action recommendations, free plan available for up to 3 users.
Pipedrive wins on: Sharper focus on visual sales pipelines, simpler UI for small sales teams, mature mobile app for in-person sales reps in the field.
Freshsales CRM wins on: Far lower pricing for small and medium sized businesses, easier onboarding with no consultants required, faster time-to-value for growing sales teams.
Salesforce wins on: Vastly more powerful customization for enterprise sales orgs, deeper analytics and forecasting, the largest partner network in CRM.
More of Agile CRM Compared
Here’s how Agile CRM stacks up against other CRM competitors:
Agile CRM wins on: Lower paid plan prices, free plan covers up to 10 users, sales gamification features built into the core platform.
HubSpot wins on: More reliable email deliverability and infrastructure, much larger app marketplace, far stronger customer support track record.
Agile CRM wins on: Much cheaper for small businesses, marketing automation built into the same tool, far easier setup with no implementation consultants needed.
Salesforce wins on: Enterprise-level customization and security, deeper analytics for large sales teams, far better stability and uptime for mission-critical workflows.
Agile CRM vs ActiveCampaign
Agile CRM wins on: Built-in helpdesk and ticketing, sales gamification with leaderboards, lower starting price for combined sales and marketing.
ActiveCampaign wins on: Far more advanced email marketing automation, better email deliverability rates, much wider library of pre-built marketing templates.
Agile CRM vs Keap
Agile CRM wins on: Lower starting price, free plan available, broader feature set across sales, marketing, and service in one platform.
Keap wins on: Stronger sales pipeline automation for service-based businesses, more reliable email infrastructure, dedicated onboarding coach for new accounts.
Frequently Asked Questions
Is Freshsales a CRM?
Yes, Freshsales is a full CRM software designed for sales teams and businesses of all sizes. It manages sales pipeline, customer data, and sales activities in one platform. The product is part of the Freshworks suite.
Is Agile CRM really free?
Yes, Agile CRM offers a permanent free plan for up to 10 users with core sales, marketing, and customer service features. The free version has limits on contacts and add ons. Larger businesses can upgrade to the Starter, Regular, or Enterprise tiers.
What is the maximum number of users allowed in the free plan of Freshsales?
The Freshsales free plan supports up to 3 users with most features included. Sales teams that need more seats can move to the Growth tier at $9/user/month. Freshsales also offers a 21-day free trial on paid plans.
Is Freshworks a competitor of Salesforce?
Yes, Freshworks competes directly with Salesforce in the CRM market, especially for small and medium sized businesses. Freshsales is positioned as a more affordable, easier to use alternative. Salesforce remains stronger for very large enterprise sales teams that need deep customization.
How much does a CRM typically cost?
CRM software typically ranges from free up to $300+ per user per month. Entry-level paid plans for sales-focused tools usually fall between $8 and $25 per user per month. Freshsales starts at $9/user/month and Agile CRM starts at $8.99/user/month, which are both at the affordable end of the market.
Do these CRM systems support ecommerce stores?
Yes, both work as an ecommerce CRM for online stores. Agile CRM is positioned as an all in one CRM for ecommerce, helping marketing teams track web engagement and run great support across services and channels. Freshsales connects to popular ecommerce platforms via integrations and helps sales marketing teams unify customer data.
Can I search and verify accounts when logging in?
Yes. When logging into the website for either tool, the browser typically loads the site properly within a few seconds. You may see a “verifying” or “verification successful waiting” page with a Ray ID briefly while the system checks the connection is from a human, not a bot. If the page hangs, search the knowledge base or try logging in again.
Do they offer in person support and LinkedIn integration?
Neither tool offers in person support, but both deliver great support online via chat, email, and phone. LinkedIn integration is available through the marketplace on Freshsales. Both products help sales reps refine outreach, capture leads from LinkedIn profiles, and sync them into the CRM.
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