

⚡ Veredicto rápido:
- Precios: ClickFunnels starts at $81/month (Launch). Bitrix24 starts at $49/organization/month (Basic).
- Ideal para: ClickFunnels for sales funnels and landing pages. Bitrix24 for project management and internal work.
- Diferencia clave: ClickFunnels is a funnel builder that sells. Bitrix24 is a CRM tool that organises teams.
- Nuestra elección: ClickFunnels for most readers, because its whole design points at turning traffic into paying customers.

ClickFunnels and Bitrix24 both promise to run your negocio online from one place.
They are not really chasing the same buyer.
ClickFunnels builds sales and marketing funnels that move strangers toward checkout.
Bitrix24 bundles CRM, task management, and internal communications into one workspace.
Pick the wrong one and you will pay for many features you never open.
Descripción general
This ClickFunnels vs Bitrix24 comparison covers pricing, key features, and ease of use.
Revisamos la documentación, las páginas de precios y las reseñas de los usuarios de ambas herramientas.
Nuestros redactores también dedicaron tiempo a familiarizarse directamente con cada plataforma.
Esas notas se encuentran en las secciones "Lo que nuestro equipo observó" a continuación.
By the end you will know which software fits your sales process.
¿Qué es ClickFunnels?
ClickFunnels is a marketing platform for building sales funnels.
A funnel is a short path that guides website visitors from a first click to a purchase.
The library ships with professionally designed templates for lead funnels, webinars, and product launches.
A drag and drop editor lets you create landing pages without touching code.
Email marketing, checkout pages, online courses, and analytics live under one roof.
Most people buy it to generate leads and drive sales, not to manage staff.

Here is a walkthrough of how the builder works in practice.

🏆 Winner: ClickFunnels
Built for one job: turning clicks into orders. Templates, checkout, and email campaigns ship together.
Precios de ClickFunnels
Here is what ClickFunnels pricing looks like right now.
| Plan | Precio | Mejor para |
|---|---|---|
| Lanzamiento | $81/mes | Solo founders testing their first funnel |
| Escala | $164 al mes | Growing stores with more traffic |
| Optimizar | $248/mes | Teams running many marketing campaigns |
| Dominar | $5,997/año | High-volume sellers who want everything |
Pricing verified August 2026.

Prueba gratuita: Yes. ClickFunnels offers a 14-day free trial. A card is required at signup.
Garantía de devolución de dinero: Annual plans carry a 30 day money back guarantee.
📌 Nota: Annual billing lowers the monthly rate on every tier. Contact limits, user seats, and funnel counts all rise as you move up the ladder.
⚠️ Pricing conflict flagged: Our research notes list plan names of Startup ($81 annual, $97 monthly) and Pro ($248 annual, $297 monthly). The table above follows our verified datos file instead. Check the live pricing page before you enter your credit card details.
Principales ventajas de ClickFunnels
Here is what makes ClickFunnels worth a look:
- Prebuilt funnel library: Lead funnels, seminario web funnels, and launch funnels come ready to edit. You skip building an entire funnel manually.
- Creador mediante arrastrar y soltar: The page builder handles web design work for you. Non-coders can fine tune sales pages in minutes.
- Built-in email marketing tools: Email sequences send welcome notes and abandoned cart reminders on their own.
- Checkout that sells more: Order bumps, one-click upsells, and downsells raise the value of each order.
- Courses and memberships: You can create, sell, and manage online courses on the same site.
- ClickFunnels analytics: The dashboard tracks orders, opt-ins, and conversion rates without extra setup.
- Affiliate center: You can recruit partners to sell for you and pay them from the same platform.

Lo que nuestro equipo observó
Nuestro escritor signed up for ClickFunnels and built a two-step lead funnel from scratch. Here is what stood out from that hands-on time:

Ventajas y desventajas de ClickFunnels
✅ Ventajas
- Large library of prebuilt sales funnels for launches, webinars, and lead magnets
- Drag and drop landing page builder needs no web design skills
- Email marketing, checkout pages, and course hosting sit on one platform
- A/B testing, order bumps, and upsells help lift conversion rates
- Education centre and coaching program teach the funnel method itself
❌ Contras
- Steep learning curve that takes real time to get through
- Many ClickFunnels users report that published web pages load slowly
- Expensive next to rival funnel and creador de sitios web herramientas
- No two-factor authentication, which worries security-minded buyers
¿Qué es Bitrix24?
Bitrix24 is a cloud workspace that mixes CRM software with project management tools.
One login covers deals, tasks, chat, documents, and even a simple website builder.
Bitrix24 CRM stores leads, contacts, and companies in a single database.
Teams then track the sales pipeline, assign work, and talk in group chats without leaving the site.
The company positions it as an all in one platform for small and medium sized businesses.
Buyers usually pick it because paid plans charge a flat fee instead of a per user basis.

This walkthrough shows how the workspace fits together.

Bitrix24
CRM, tasks, chat, and documents in a unified platform. Flat pricing suits remote teams that keep adding people.
Precios de Bitrix24
Every paid tier below covers your whole company, not one seat.
| Plan | Precio | Mejor para |
|---|---|---|
| Básico | $49/organización/mes | Smaller businesses starting with core CRM |
| Estándar | $99 por organización al mes | Teams managing projects and marketing together |
| Profesional | $199 por organización al mes | Companies that need advanced features and reports |
| Empresa | $399/organización/mes | Large firms with a complex company structure |
Pricing verified August 2026.

Prueba gratuita: Yes. Bitrix24 runs a 30-day trial on the Professional plan.
Garantía de devolución de dinero: Not advertised. Annual terms cut roughly 20%, and two-year terms cut about 31%.
📌 Nota: There is also a free plan. It supports a limited group of users, 5 GB of storage, and core CRM, but leaves out invoicing and workflow automatización.
⚠️ Pricing conflict flagged: Our research notes list a Plus tier at $39 per month and a Standard tier at $99 per month. The table above follows our verified data file instead. Confirm current tiers on the Bitrix24 site before you buy.
Principales ventajas de Bitrix24
Here is where Bitrix24 earns its keep:
- Un espacio de trabajo: CRM, task management, and internal communications share a single platform. All the data about a client sits in one record.
- Real project management: Gantt charts and Kanban boards make managing projects far easier than a spreadsheet.
- Precios fijos: Paid tiers cover unlimited users on the higher plans, so headcount growth does not raise the bill.
- Funciones de automatización: Automated workflows send reminders and move deals along the sales pipeline on their own.
- Lead capture: Web forms, a contact center, and inbound inquiries all feed the same lead management queue.
- Herramientas de colaboración: Chat, video calls, file sharing, and an activity stream keep remote teams in touch.
- Copiloto asistente: The built-in AI helper points new users toward the right screen and drafts routine text.

Lo que nuestro equipo observó
Our writer set up a Bitrix24 account, added a pipeline, and invited a second user. Here is what stood out:

Ventajas y desventajas de Bitrix24
✅ Ventajas
- CRM, projects, and chat share one database instead of three apps
- Flat monthly fee rather than charging for every seat
- Free plan is generous enough for small projects and temprano equipos
- Mobile apps for iOS and Android cover tasks and CRM data
- Extranet access lets you work safely with outside partners
❌ Contras
- The user interface is crowded, and new users often feel lost
- Reviewers report slow support replies when problems come up
- Customization options feel limited once you push past the basics
- Funnel and checkout features trail a dedicated sales tool
Comparación de características
Ready for the side-by-side? Most ClickFunnels features point outward at buyers, while most Bitrix24 features point inward at staff. We walk through ten areas where the two actually differ, then finish with cost.
| Característica | Embudos de clic | Bitrix24 |
|---|---|---|
| Precio inicial | $81/mes | $49/organización/mes |
| Plan gratuito | ❌ | ✅ |
| Constructor de embudos | ✅ | ❌ |
| Creador de páginas de destino | ✅ | ✅ |
| CRM and Contact Management | ✅ | ✅ |
| Marketing por correo electrónico | ✅ | ✅ |
| Herramientas de gestión de proyectos | ❌ | ✅ |
| Cursos en línea | ✅ | ❌ |
| Checkout and Upsells | ✅ | ❌ |
| Mejor para | Selling online | Running the company |
1. Constructor de embudos
Embudos de clic: This is the core feature. You pick a template, then chain pages into automated sales funnels that carry potential customers from an ad to a receipt. Higher tiers unlock more funnels, and the top tier is sold on the promise of unlimited funnels.

Bitrix24: There is a sales funnel view inside the CRM, but it tracks deals rather than building public marketing funnels. You get stages, forecasts, and reports, not prebuilt buyer journeys.

2. Páginas de destino y creador de páginas
Embudos de clic: The landing page builder is the reason most people sign up. A drag and drop builder plus professionally designed templates means you can create landing pages and opt in forms in an afternoon.

Bitrix24: The Sites and Store module builds landing pages and online stores too. Template choice is thinner, and the editor feels built for internal pages rather than aggressive sales pages.

3. CRM y gestión de contactos
Embudos de clic: The customizable CRM records buyers, opt-ins, and order history. It handles contact management for one negocio, but it is not built for complex sales management across many teams.

Bitrix24: This is the stronger CRM. Leads, deals, contacts, and companies get their own objects, and you can run either a simple CRM mode or the classic CRM layout. Customer relationships stay in one record with every call and email attached.
4. Marketing por correo electrónico y automatización
Embudos de clic: Email campaigns are wired into the funnel itself. Automated email marketing sends welcome notes, abandoned cart nudges, and webinar reminders based on what a visitor did.

Bitrix24: Marketing campaigns run from the CRM contact list, and workflow automation handles internal steps like approvals. It works, though the email side feels lighter than a dedicated tool.
⚠️ Advertencia: Neither tool replaces a full email platform once your list grows past a few tens of thousands. Budget for third party integrations if deliverability matters to you.
5. Gestión de proyectos y tareas
Embudos de clic: There is no project management module. You will still need Asana, Trello, or a similar app to run day-to-day work.
Bitrix24: Task management is a headline feature. Gantt charts, Kanban boards, deadlines, and workload tracking cover most of what a services team needs.

The board view below shows how a task moves between stages.
6. Online Store and Checkout Pages
Embudos de clic: The online store builder ships with checkout pages, order bumps, and one-click upsells. That combination is what separates it from a plain website builder.

Bitrix24: You can publish a product catalog and take orders, but there are no upsell or order-bump mechanics. Sales opportunities get logged; they do not get engineered.
7. Online Courses and Memberships
Embudos de clic: Courses and membership areas are built in, so you can sell a coaching program without a separate host. Depth trails a dedicated learning platform, but setup is fast.

Bitrix24: No course product exists. Online documents and a knowledge base cover internal training, and staff can upload files for everyone to read.
8. Payments and Automation Features
Embudos de clic: Payments AI and funnel automations handle the money side. Triggers fire on purchases, refunds, and abandoned carts without you touching the entire funnel again.

Automations then take over once the payment clears.

Bitrix24: Automation leans internal. HR rules, approval chains, and an employee directory keep admin work moving, which ClickFunnels never attempts.

9. Análisis e informes
Embudos de clic: Dashboards track orders, opt-ins, and conversion rates by page. A/B testing sits beside them, so you can test two versions of a page and keep the winner.

Bitrix24: You can generate reports on deals, workload, and shared dashboards, and hook pages up to Google Analytics. The focus is team output rather than page-level marketing data.
10. Collaboration and Internal Communications
Embudos de clic: Collaboration is limited to user seats on a plan. There is a community of like minded entrepreneurs around the product, but no chat tool inside the app.
Bitrix24: This is a communications platform as much as a CRM. Video calls, group chats, an activity stream, and file sharing cover the communications tools a distributed team needs.

11. Precios y costos
Let’s put the plans next to each other.
| Nivel | Embudos de clic | Bitrix24 |
|---|---|---|
| Entrada | Launch — $81/month | Basic — $49/organization/month |
| Medio | Scale — $164/month | Standard — $99/organization/month |
| Superior | Optimize — $248/month | Professional — $199/organization/month |
| Arriba | Dominate — $5,997/yr | Enterprise — $399/organization/month |
Embudos de clic: You are paying for revenue machinery, and the price reflects that. It is expensive next to rivals, which is the most common complaint we found.
Bitrix24: Cheaper at every step, and the flat fee gets better as headcount grows. For a twenty-person team the gap widens sharply.
Diferentes escenarios
| Si lo necesita | Elegir | Por qué |
|---|---|---|
| Presupuesto ajustado | Bitrix24 | $32 cheaper at entry level |
| To sell a course or offer | Embudos de clic | Funnels, checkout, and courses included |
| Seguimiento de tareas del equipo | Bitrix24 | Gantt charts and Kanban boards |
| Higher conversion rates | Embudos de clic | A/B testing, upsells, order bumps |
| Chat and file sharing | Bitrix24 | Built-in communications tools |
| Configuración apta para principiantes | Embudos de clic | Narrower scope, fewer menus |
💰 Tu presupuesto
Bitrix24 costs less at every tier and never charges on a per user basis. ClickFunnels asks more, so it only pays off if the funnel actually earns.
🔌 Tu conjunto de tecnologías
Both connect to outside apps, and ClickFunnels leans on third party integrations for CRM and email. Bitrix24 tries to replace those apps instead.
📝 Tu proceso de ventas
Selling a digital offer to cold traffic favours ClickFunnels. Long deals with several people involved favour Bitrix24 CRM.
🎓 Tu nivel de experiencia
Neither one is incredibly easy on day one. Bitrix24 has more menus to learn, while ClickFunnels asks you to learn marketing strategy.
Pruebas y demostraciones gratuitas 🆓
Run the 14-day ClickFunnels trial with one real offer. Test Bitrix24 on its free plan with a live project before paying.
🛟 Opciones de soporte
ClickFunnels runs weekday live chat plus an AI chatbot, and email replies can drag. Bitrix24 support resources include tutorials and webinars, though reviewers report slow ticket handling.
Guía de cambio
Already paying for one of them? Here is what changes if you move.
🔄 Switching from ClickFunnels to Bitrix24?
✅ Lo que ganarás:
- Real project management with Gantt charts and workload views
- Chat, video calls, and an employee directory for internal communications
- A lower monthly bill that covers the whole company
❌ Lo que perderás:
- Prebuilt funnel templates and one-click upsells
- Course and membership hosting
- The affiliate center and funnel-level analytics
📋 Cómo cambiar:
- Export contacts and order history from ClickFunnels as CSV
- Open a Bitrix24 account and import the list into the CRM
- Rebuild live pages in Sites and Store, then redirect old URLs
🔄 Switching from Bitrix24 to ClickFunnels?
✅ Lo que ganarás:
- Funnel templates that shorten customer journeys
- Checkout with order bumps, upsells, and downsells
- Course hosting and a built-in partner program
❌ Lo que perderás:
- Task management, Kanban boards, and seguimiento del tiempo
- Team chat, video calls, and document co-editing
- Flat pricing that ignores how many people log in
📋 Cómo cambiar:
- Export CRM contacts and deal notes from Bitrix24
- Start the ClickFunnels trial and import contacts
- Keep a separate task app, since ClickFunnels has none
Lo que nuestra reseña no cubrió
We looked at these tools as a solo founder or a small team would. We did not test high-volume stores, custom API work, or on-premise Bitrix24 installs. Enterprise contracts and negotiated pricing sit outside this comparison. If you run a fifty-person sales floor, your priorities will differ from what we describe here.
Veredicto final
| Categoría | Ganador |
|---|---|
| 💰 Precios | Bitrix24 |
| 🚀 Funnels and Landing Pages | Embudos de clic |
| 🎯 Profundidad de CRM | Bitrix24 |
| 📧 Automatización de marketing | Embudos de clic |
| 📋 Gestión de proyectos | Bitrix24 |
| 🛒 Selling and Checkout | Embudos de clic |
| 👶 Facilidad de uso | Embudos de clic |
| 🏆 Ganador absoluto | Embudos de clic |
🏆 GANADOR: CLICKFUNNELS
ClickFunnels gana en 4 de las 7 categorías.
Ideal para: course creators, coaches, digital product sellers, and any pequeña empresa that lives on paid traffic
These are two different products wearing similar marketing. ClickFunnels exists to turn attention into orders.
Bitrix24 exists to keep a company organised once those orders arrive. If your bottleneck is revenue, the funnel builder wins.
Bitrix24 is the better buy for service firms, agencies, and anyone whose real problem is scattered work. It is cheaper, broader, and stronger on contact management.
For most readers arriving at this page, though, the goal is selling. That is why ClickFunnels takes the overall pick.
Más sobre ClickFunnels comparado
If you are still shortlisting ClickFunnels alternatives, these three come up most often:
ClickFunnels vs GoHighLevel
ClickFunnels gana en: cleaner funnel templates, simpler onboarding for a single business online, stronger course and membership tools
GoHighLevel gana en: agency sub-accounts, white-label reselling, built-in SMS and call tracking
ClickFunnels gana en: page design speed, upsell mechanics at checkout, prebuilt launch campaigns
Sigue ganando: appointment booking, invoicing and quotes, deeper pipeline scoring for service businesses
ClickFunnels gana en: lower entry cost for sellers, faster route from idea to live offer, checkout built into the page
HubSpot triunfa en: reporting depth, free starter CRM seats, content and SEO tooling for long-term traffic
Our full ClickFunnels review goes deeper on each of these matchups.
Más sobre Bitrix24 en comparación
Buyers weighing Bitrix24 usually look at Zoho CRM and these three as well:
Bitrix24 gana en: flat company pricing, built-in chat and calls, extranet access for outside partners
El CRM del lunes triunfa en: a calmer interface, faster board setup, cleaner automation editor
Bitrix24 frente a Haga clic hacia arriba
Bitrix24 gana en: a real CRM beside the tasks, telephony and contact centre, document co-editing
ClickUp gana en: custom views, docs and wikis, per-task detail for product teams
Bitrix24 frente a Fuerza de ventas
Bitrix24 gana en: price for growing teams, bundled collaboration, quicker first-week setup
Salesforce gana en: lead routing rules, reporting for big sales orgs, a far larger app marketplace
This video lines up the main rivals side by side.
Preguntas frecuentes
¿Qué hace ClickFunnels?
It builds sales funnels: linked pages that move a visitor from a first click to checkout. Templates, email sequences, and payment pages come included.
¿Cuánto cuesta ClickFunnels al mes?
Plans run from $81 per month at the Launch tier up to $248 per month on Optimize. The top Dominate tier is billed yearly at $5,997.
¿Merece la pena usar ClickFunnels?
It pays off when one offer earns more than the subscription costs. For hobby projects with little traffic, the price is hard to defend.
¿Bitrix24 es realmente gratuito?
Yes, a free tier exists with 5 GB of storage and core CRM for a limited group. Invoicing and workflow automation need a paid tier.
¿Cuáles son las limitaciones de Bitrix24?
The main ones are a crowded interface, a steep learning curve, slow support replies, and marketing features that trail a dedicated funnel tool.













