Are you trying to pick the best tool to manage your 社交媒体?
It can be tough! Zoho Social and Loomly are two popular choices.
They both help you plan posts and keep track of what’s happening.
But which one is the right fit for you 2025年？
This article compares Zoho Social vs Loomly. We’ll look at what each one offers and make it easy to see which might be your winner.
Let’s dive in and find out!
概述
We put both Zoho Social and Loomly to the test.
Our team explored their features, posting tools, and how easy they are to use.
This comparison comes from real hands-on experience to help you make the best choice.
加入 10,000 多个依赖 Loomly 进行社交媒体管理的品牌行列。立即体验与众不同。
定价： 可免费试用。请联系他们了解具体价格。
主要特点：
- 内容日历
- 职位想法
- 分析
什么是 Zoho Social？
So, what’s the deal with Zoho Social?
It’s a tool that helps you handle all your social media stuff in one place.
Think of it as a social media hub.
You can schedule your posts, see what people are saying about you, and check how well your posts are doing.
It’s made to make managing social media easier.
Also, explore our favorite Zoho Social alternatives…
我们的看法
提升你的 社交媒体 Zoho Social 助您制定战略。从智能日程安排、社交聆听到深度分析，立即探索 Zoho Social 的强大功能！
主要优点
- 定制为王： 定制 Zoho CRM 以适合您的确切工作流程。
- 人人都负担得起： 从最多 3 个用户的免费计划开始。
- 移动应用程序访问： 随时随地管理您的 CRM。
- 内置分析： 跟踪关键指标并获得有价值的见解。
定价
- 标准：每位用户每月 14 美元。
- 专业的：每位用户每月 23 美元。
- 企业:$40/用户/月。
- 最终的：每位用户每月 52 美元。
优点
缺点
什么是 Loomly？
Now, let’s talk about Loomly. This tool is also about making social media easier.
It’s got a strong focus on helping you plan your content.
Think of it as your content calendar on steroids.
You can see all your upcoming posts, get ideas, and even work with your team to create great content.
此外，还可以探索我们最喜欢的 Loomly 替代品...
主要优点
- 帮助构思和创建内容。
- 清晰的日历视图便于规划。
- 团队协作功能强大。
- 帖子预览选项很有帮助。
定价
- 起动机： 社交媒体账户 12 个，用户 3 个，日历无限。
- 超越： 社交媒体账户 60 个，用户不受限制，日历不受限制。
优点
缺点
功能比较
When evaluating social media management platforms, the choice between Zoho Social and Loomly centers on integrations versus guided content creation.
Here is a feature comparison to aid the social media manager in their decision.
1. Content Ideas and Inspiration
- Zoho 社交: This social media management platform is built around efficient scheduling and monitoring. While it allows you to create posts and has content suggestions, its key features are not focused on providing daily post inspiration.
- Loomly: It excels in content inspiration. Its key features include post ideas and a unique system that generates daily post inspiration based on trends, RSS feeds, and date-related events, which greatly aids the content creator in developing a new post idea.
2. Supported Platforms and Scalability
- Zoho 社交: It supports multiple platforms and allows you to connect a generous number of social media accounts on its plans, making it excellent for maintaining an active social media presence across multiple social channels.
- Loomly: It also supports a wide array of social media platforms and social media channels. Its pricing model often scales by the number of social media accounts and users, providing flexibility for growing marketing teams.
3.整合与生态系统
- Zoho 社交: A major selling point is its deep integration with other zoho apps like Zoho 客户关系管理 and Zoho Desk. This allows you to manage your social media campaigns and social media accounts as part of a cohesive 商业 suite using the zoho apps ecosystem.
- Loomly: While it integrates with major platforms and offers slack and teams integrations for workflow management, it does not have the comprehensive business ecosystem integration that Zoho Social boasts.
4. Publishing and Scheduling
- Zoho 社交: It provides a straightforward user interface for its publishing calendar and allows you to 即刻 publish posts or schedule them using its SmartQ feature to optimize for social media performance.
- Loomly: It’s calendar feature is a highly visual and user-friendly way to manage the entire content lifecycle. It helps the social media manager visualize and organize social media posts before automated publishing.
5.分析和报告
- Zoho 社交: It provides advanced analytics and detailed reports, including the ability and understandings to create custom reports that are automatically delivered. This is essential for tracking social media performance across multiple accounts.
- Loomly: It offers good post analytics and metrics tracking, which is valuable for optimizing content. You can schedule analytics reports to share with clients, though its analytics depth is generally considered less robust than Zoho Social’s custom-built 报告 特征。
6. Collaboration and Workflow
- Zoho 社交: It offers strong collaboration features, allowing users to assign roles and manage social media posts and interactions with a dedicated team member.
- Loomly: This social media management platform is exceptionally strong in collaboration. Its key features include an approval workflow and post mockups, which streamline the process of getting content reviewed and approved by all relevant stakeholders.
7. Customization and Branding
- Zoho 社交: It focuses on functionality and analytics within the Zoho ecosystem, but it generally does not offer options for custom branding the dashboard for agencies or clients in multiple social media accounts.
- Loomly: It excels in this area, offering custom branding for the dashboard and reports on its higher-tier plans. This allows marketing agencies to present a branded experience to their clients.
8. Engagement and Inbox
- Zoho 社交: It offers a unified inbox/monitoring dashboard where a social media manager can track conversations and social media campaigns and respond to customer interactions in real time.
- Loomly: It also has an Interactions tab for managing engagement. However, the features for filtering and managing a high volume of customer interactions are generally considered less powerful than the robust tools offered by Zoho Social.
9. Mobile Functionality
- Zoho 社交: It offers the zoho social mobile app, which is highly functional, allowing users to manage their social media accounts, social media platform & publish content effectively while on the go.
- Loomly: It also provides a dedicated mobile app, which is essential for a social media manager who needs to review and approve social media posts remotely before they are scheduled for publication.
What to Look for in a Social Media Management Tool?
- 您的具体需求： What is your social media goals? What platforms do you use? How big is your team?
- Content planning features: Do you need a tool with a detailed content calendar, idea storage, and approval workflows?
- Publishing capabilities: How important are advanced scheduling, recurring posts, and a visual publishing calendar?
- Supported social media platforms: Does the tool integrate with all the platforms you use?
- Analytics and 报告: What level of detail do you need in your reports?
- 协作功能： How important are task assignments, permission levels, and built-in communication tools?
- 易于使用： How intuitive is the interface? Is there a learning curve?
- 定价： Does the tool offer a free plan? What features are included in paid plans?
- User ratings: What do other users say about the tool?
- Consider your budget and the size of your team. Some tools are better suited for individuals and small businesses, while others are designed for larger teams and agencies.
- Think about your future needs. Select a solution that can scale with your business as it grows.
- Feel free to try out different tools. Most platforms offer free trials, you can test them before committing to a paid plan.
- Look for a tool that offers good customer support. You may need help getting started or troubleshooting issues.
最终裁决
So, which one should you pick: Zoho Social or Loomly?
For many 小型企业 and individuals, Zoho Social is a great starting point.
It’s easier on the wallet and still has the key tools you need to manage your social media presence.
You can schedule posts, see your messages, and check how things are going.
However, if you have a bigger team or really want strong content-planning tools, Loomly might be a better fit.
Its calendar view and collaboration features are powerful.
It costs more, but it offers more for teams that need it.
We’ve tried both, and it really comes down to what you need most.
Zoho Social 的更多信息
- Zoho Social vs Sprout Social: Zoho - 更实惠（Zoho 用户）。Sprout - 高级分析、聆听、团队。
- Zoho Social 与 Metricool: Zoho - 经济实惠。Metricool - 更强的分析能力，关注竞争对手。
- Zoho Social vs Socialpilot: Zoho - 经济高效。Socialpilot - 更广泛的集成、强大的日程安排。
- Zoho 社交 vs Sendible: Zoho 提供经济实惠的基本功能。Sendible 提供全面的监听和 报告（机构）。
- Zoho Social vs Content Studio: Zoho - 经济实惠。Content Studio - 内容发现、人工智能内容。
- Zoho Social 与 Heropost: Zoho - 经济实惠的入口。Heropost - 人工智能内容、竞争对手情报。
- Zoho Social 与 Agorapulse: Zoho - 更经济实惠。Agorapulse - 强大 收件箱听着
- Zoho Social 与 Buffer: Zoho - 性价比更高。Buffer - 更简单的日程安排。
- Zoho Social vs Sprinklr: Zoho - 面向中小型企业（Zoho 用户）。Sprinklr - 企业级。
- Zoho Social 与 Later: Zoho - 更广泛的平台支持。Later - 视觉内容（Instagram）。
- Zoho Social 与 Loomly: Zoho - 经济高效的内容管理。Loomly - 内容日历、团队合作。
- Zoho Social 与 Blaze: Zoho 的经济性/集成性是关键。Blaze - 强大的日程安排、人工智能内容。
Loomly 的更多信息
- Loomly vs Sprout Social: 它是一个全套企业平台，拥有先进的社交聆听和客户关系管理工具。
- Loomly vs Metricool: 它提供更广泛的分析和网站跟踪功能。
- Loomly vs Socialpilot: 它支持更多平台，并提供社交收件箱。
- Loomly vs Sendible: 它具有更深入的分析和报告功能。
- Loomly vs Content Studio: 它在内容发现和统一收件箱方面表现出色。
- Loomly vs Heropost: 它专注于人工智能驱动的内容创作。
- Loomly vs Agorapulse: 它提供强大的社区管理工具。
- Loomly vs Zoho Social: 它与 Zoho 套件集成得很好。
- Loomly 与 Buffer: 它以调度简单而著称。
- Loomly vs Sprinklr: 这是一个面向大型企业的综合性平台。
- Loomly vs Later: 它在视觉内容规划方面尤为突出，尤其是 Instagram。
- Loomly vs Blaze: 比较取决于 Blaze 的具体功能和重点。
- Loomly 与 Hootsuite: 它是一款更全面的工具，具有高级社交监听功能和更广泛的集成。
- Loomly vs Planable： 它是一款以协作为先的工具，注重无缝内容审批工作流程和精简的用户界面。
常见问题
Is Zoho Social cheaper?
Yes, Zoho Social starts at $10/month, while Loomly begins at $32/month. Zoho Social is the more budget-friendly option for managing your social media accounts.
Which is better for teams?
Loomly has stronger team collaboration features with detailed roles and approval workflows for managing a social media presence.
Can I use them for LinkedIn?
Yes, both Zoho Social and Loomly support LinkedIn for scheduling and tracking performance across the platform.
Which is easier to learn?
Zoho Social is generally more user-friendly for beginners managing their social media accounts.
Do they help with post timing?
Both offer some suggestions to help you optimize your posts for better performance across your social media accounts.
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