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HubSpot vs Nutshell CRM: Which is The Best One in 2026?

da | Last updated Aug 3, 2026

Vincitore
Hubspot
4.0
  • 1M Contacts on the Free Plan
  • Unlimited Users, No Seat Cost
  • 500+ Business Apps Supported
  • Marketing, Sales & Service Hub
  • Piano gratuito + commissioni di attivazione ridotte
  • Free Tools Plan at $0/month
  • Piani a pagamento a partire da 15 dollari a postazione al mese
Secondo classificato
CRM in sintesi
2.8
  • Foundation Plan at $13/user/mo
  • Illimitato CRM I piani a pagamento includono i diritti commerciali completi. Utilizza i tuoi contenuti in annunci pubblicitari, corsi e progetti professionali.
  • 12 dollari per utente, più economico di Salesforce.
  • Una knowledge base self-service per ridurre il volume delle richieste di assistenza.
  • Prova gratuita di 14 giorni
  • iOS e Android Applicazione mobile
  • Piani a pagamento a partire da 13 $/utente/mese

⚡ Verdetto rapido:

  • Prezzi: HubSpot starts at $0/month with Free Tools. Nutshell CRM A partire da 13 dollari per utente al mese.
  • Ideale per: HubSpot suits sales and marketing teams that want one crm platform. Nutshell CRM suits small B2B sales teams.
  • Differenza fondamentale: HubSpot offers a free crm with unlimited users. Nutshell has no free version at all.
  • La nostra scelta: HubSpot, rated 4.0 against 2.8. The free plan alone gives smaller businesses more room to grow.
HubSpot vs Nutshell CRM Comparison

The cheaper crm software is not always the smaller commitment.

Nutshell CRM asks $13 per user before you store a single contact.

HubSpot asks nothing until you outgrow its free features.

That gap shapes almost every other decision here.

Here is how both crm tools compare for a growing business.

Panoramica

This HubSpot vs Nutshell CRM comparison covers pricing, core features, and ease of use.

We also break down who each crm fits best.

I nostri redattori hanno avuto modo di testare a fondo entrambe le piattaforme.

Tali annotazioni compaiono nella sezione "Cosa ha notato il nostro team" qui di seguito.

The rest draws on published specs, documentation, and G2 reviews.

Che cos'è HubSpot?

HubSpot è una piattaforma di gestione delle relazioni con i clienti (CRM) pensata per i team di vendita e marketing.

Its interconnected hubs unify customer interactions across marketing, sales, and service departments.

Marketing Hub, Sales Hub, and Service Hub sit on one shared contact record.

The free crm supports up to one million contacts and unlimited users.

HubSpot CRM connects with over 500 business apps, including Google Workspace and Microsoft 365.

Over 750,000 customers use it weekly to manage campaigns and communications.

🏆 Vincitore: HubSpot

⭐ 4.0/5 | 💰 Free Tools plan at $0/month

Start with contact management, deal tracking, and email marketing at no cost. Add a paid seat only when your business grows into it.

Prezzi HubSpot

HubSpot offers a free tier plus seat-based paid plans. Here is the current lineup.

PianoPrezzoIdeale per
Strumenti gratuiti$0/mesePiccola impresa teams testing a free crm
Marketing Hub Starter$ 15/posto/meseSolo marketers running email campaigns
Piattaforma clienti iniziale$ 15/posto/meseTeams that want sales, marketing, and service together
Marketing Hub Professional800 dollari a posto al meseMarketing teams needing custom reports and deep automazione

Pricing verified August 2026.

Prezzi HubSpot

💡 Nota sui prezzi: Our research file lists a Professional plan near $1,080 per month and enterprise plans near $4,000 per month. Our verified data shows $800/seat/month for Marketing Hub Professional and no separate Enterprise line. Check HubSpot’s pricing page for your exact seat mix.

Prova gratuita: The Free Tools plan runs indefinitely with no credit card. Paid tiers offer trials on request.

Garanzia di rimborso: HubSpot requires an annual commitment on paid subscriptions, even with monthly billing. Refunds follow the contract terms.

📌 Nota: The Starter plan includes 1,000 marketing contacts. Each additional thousand costs $50 per month.

⚠️ Avvertimento: HubSpot’s pricing gets complicated once you mix and match hubs. Costs escalate quickly at scale, and G2 reviews often flag that as the main frustration.

Principali vantaggi di HubSpot

Here is what makes HubSpot’s crm worth a look:

  • A real free plan: HubSpot’s free crm holds a million contacts with unlimited users. One deal pipeline and one team are included.
  • Marketing tools built in: Email marketing, landing pages, and website pages ship with the platform. No add-on purchase is needed to start.
  • Universale posta in arrivo: Live chat, chatbots, and Facebook Messenger feed one shared thread. Your support team answers from a single view.
  • HubSpot Academy: A large library of courses covers inbound marketing and the sales process. It shortens onboarding for new hires.
  • Integrazioni profonde: Over 500 business apps connect natively, including Forza vendita, Gmail, and Outlook. Data flows without custom code.
  • Breeze AI: Recent updates automate repetitive tasks like email drafting and data enrichment. That saves time on lead nurturing.
  • Room to scale: Custom properties, custom objects, and custom reports unlock as you move up. The same records carry over.
Che cos'è Hubspot

Cosa ha notato il nostro team

Nostro scrittore signed up for HubSpot’s free tier and spent several days building a pipeline. Here is what stood out from that hands-on time:

Esperienza personale con HubSpot

The walkthrough below covers the same setup in video form.

Vantaggi e svantaggi di HubSpot

✅ Pro
  • Il piano gratuito supporta un milione di contatti e un numero illimitato di utenti.
  • Integrates with over 500 business applications
  • Clean visual dashboard shows the full sales funnel in real time
  • HubSpot Academy training shortens onboarding for new users
  • Email marketing, tracking, and landing pages are built in
❌ Contro
  • Paid tiers get expensive quickly as your team scales
  • The free version has no live customer support
  • Advanced features carry a steep learning curve
  • Customization feels rigid next to developer-focused platforms

Che cos'è Nutshell CRM?

Nutshell CRM is a cloud-based crm platform for small to mid-sized B2B sales teams.

It bundles pipeline tracking, sales automation, and email marketing in one place.

The design favors simplicity over depth, so most people are productive within days.

Every plan ships with unlimited CRM contacts and no data limits.

Nutshell connects with Google Workspace, Microsoft 365, and Slack.

Zapier adds over 5,000 more apps for teams with unusual workflows.

Homepage di Nutshell CRM

The video below walks through the interface in more detail.

Come usare Surfshark VPN nel 2026: Funzionalità, configurazione e consigli professionali 17

Runner Up: Nutshell CRM

⭐ 2,8/5 | 💰 A partire da 13 $/utente/mese

Built for small B2B sales teams that want fast setup. Free data migration and live support come with every plan.

Prezzi di Nutshell CRM

Nutshell CRM plans are sold per user. There is no free tier.

PianoPrezzoIdeale per
Fondazione$ 13/utente/meseA single user or tiny team tracking one pipeline
Crescita$25/utente/meseTeams needing multiple pipelines and personal email sequences
Professionista$42/utente/meseSales teams wanting the full segnalazione suite and email templates
Attività commerciale$ 59/utente/meseGrowing teams with custom fields and advanced automation needs
Impresa$79/utente/meseLarger companies needing an revisione contabile log and sales territories

Pricing verified August 2026.

Prezzi di Nutshell CRM

Prova gratuita: Nutshell offers a free 14-day trial. No free plan follows the trial.

Garanzia di rimborso: Nutshell does not publish a blanket refund window. Cancel before renewal to avoid the next charge.

📌 Nota: Free data migration and free live support come with every tier. Competitors often charge extra for that help.

⚠️ Avvertimento: Per-seat billing adds up fast. A five-person team on Pro pays $210 per month before any add-ons.

Principali vantaggi di Nutshell CRM

Here is where Nutshell earns its place:

  • Minimal learning curve: Nutshell is rated among the easiest crm software for small teams. Most people are productive within days.
  • Supporto live gratuito: Live chat and email support cover every customer. Enterprise buyers get priority handling.
  • Four pipeline views: Board, List, Map, and Chart views track deals through each stage. Drag-and-drop moves cards between stages.
  • Marketing without add-ons: Email marketing, landing pages, and web forms are included. Web forms add leads automatically.
  • Lead discovery tools: ProspectorIQ and VisitorIQ identify companies visiting your site. That surfaces prospects you never contacted.
  • Easy data import: You can import contacts from any source using a CSV file. Migration help is free.
  • Solid mobile app: The iOS and Android app earns praise in user reviews. Calendar sync and click-to-call work on the go.
I principali vantaggi di Nutshell CRM

Cosa ha notato il nostro team

Our writer ran a trial account and moved a handful of test deals through the funnel. Here is what stood out:

Esperienza personale con Nutshell CRM

Vantaggi e svantaggi del CRM in sintesi

✅ Pro
  • Free data migration and live support on every plan
  • Contatti CRM illimitati, senza limiti di dati.
  • Short learning curve for small B2B sales teams
  • Marketing features included without paid add-ons
❌ Contro
  • No free plan, so costs start on day one
  • L'automazione è meno avanzata rispetto a HubSpot o Salesforce.
  • Email attachment handling draws complaints in user reviews
  • Reporting depth trails larger crm platforms

Confronto delle funzionalità

Both platforms cover the same core jobs. The depth is where they split.

We compare eleven areas below, from contact records to what each plan costs.

CaratteristicaHubSpotCRM in sintesi
Prezzo di partenza$0/mese$ 13/utente/mese
Piano gratuito
Contact Limit1 million (free)Illimitato
Condotte multipleEsportazione PPTX✅ (Growth and up)
Marketing via e-mail
Automazione AI✅ Breeze AIIncontro riassunti
ti permette di inviare proposte professionali direttamente dal tuo CRM.Esportazione PPTX
Live Support on Entry Plan
Integrazioni native500+Core apps + Zapier
Ideale perCrescita dei team di vendita e marketingSalesforce offre una visione completa di ogni cliente. Puoi visualizzare la cronologia delle attività, i contatti chiave e tutte le comunicazioni in un unico luogo. La piattaforma gestisce anche i flussi di lavoro di gestione dei contatti più complessi, accompagnando la crescita della tua azienda.

1. Gestione dei contatti

HubSpot: The free tier stores up to one million contacts with unlimited users. Each record shows emails, calls, and deal history on one timeline. Custom properties and custom objects let you shape records around your own sales process.

Come organizzare i dati dei clienti in HubSpot CRM

CRM in sintesi: Contact management comes with unlimited CRM contacts on every tier. Calendar sync and click-to-call sit beside each record. Custom fields arrive on higher plans, so entry-level users work with a fixed layout.

2. Gestione della pipeline di vendita

HubSpot: The free plan includes one deal pipeline for one team. Its visual dashboard gives sales leaders a real-time view of the whole funnel. Extra pipelines require a paid tier.

CRM in sintesi: Sales pipeline management uses drag-and-drop boards. You can switch between Board, List, Map, and Chart views to read the same deals differently. Multiple pipelines unlock on the Growth plan.

Gestione della pipeline CRM in sintesi

3. Automazione delle vendite

HubSpot: Workflow automation handles lead routing, task creation, and follow-up notifications. Breeze AI drafts emails and enriches records. The catch is that the strongest rules live on the Professional plan.

CRM in sintesi: Sales automation covers lead routing and follow-up reminders. It reduces time-wasting admin for a small team. G2 reviews note the rules are less advanced than HubSpot and Salesforce.

Integrazione utile di Nutshell CRM

4. Email Marketing and Sequences

HubSpot: HubSpot’s marketing side includes campaigns, email tracking, and landing pages. Marketing Hub adds website pages and lead nurturing sequences. This is the strongest argument for inbound marketing teams.

Piattaforma di marketing HubSpot

CRM in sintesi: You can build lists, send bulk email, and run drip campaigns. Personal email sequences and email templates arrive on higher tiers. Reviewers do ask for better email attachment handling.

Automazione delle e-mail di Nutshell CRM

⚠️ Avvertimento: HubSpot’s free plan caps automated emails and email tracking notifications. Check those limits before you plan a campaign around them.

5. AI Automation

HubSpot: The Breeze AI suite automates repetitive work like drafting emails and enriching contact data. It runs across marketing, sales, and service records. That breadth is hard to match at this price.

Automazione basata sull'IA di HubSpot

CRM in sintesi: Nutshell folds AI into revenue-driving tasks rather than general writing. The focus stays narrow and practical. Teams wanting broad Strumenti di intelligenza artificiale will find less here.

Nutshell CRM Intelligenza Artificiale

6. Team Collaboration and Meeting Notes

HubSpot: A universal inbox pulls live chat, chatbot, and Facebook Messenger into one thread. Everyone sees the same customer experience history. Notes and mentions keep the support team aligned.

CRM in sintesi: Shared timelines and @mentions keep a small team on the same page. G2 reviews single out the reminder functions.

Collaborazione di squadra CRM Nutshell

Nutshell also summarizes calls automatically, which is shown below.

Preventivi e fatture in sintesi CRM

7. Reporting e analisi

HubSpot: Dashboards track pipeline health, campaign performance, and customer success signals. Custom reports arrive on paid tiers. Reporting is one reason larger teams stay after outgrowing the free crm.

Reportistica e analisi di HubSpot

CRM in sintesi: Dashboards cover sales KPIs and rep performance. The full reporting suite sits on the Pro plan and above. Foundation buyers get a thinner set of charts.

8. Integrazioni

HubSpot: Over 500 business applications connect natively, including Salesforce, Gmail, and Google Workspace. Native depth means fewer middleware bills. This is a clear gap between the two.

CRM in sintesi: Native links cover Google Apps, Microsoft 365, Outlook, Slack, MailChimp, and Zendesk. Zapier extends that to over 5,000 apps. Most connections run through that bridge rather than direct integration.

Sintesi sintetica della riunione su CRM e IA

9. Quotes, Invoices, and Support

HubSpot: Quotes and payment tools sit inside paid tiers. The free version has no live customer support, so you rely on the knowledge base. That gap frustrates people who need an answer today.

CRM in sintesi: Quotes and invoices are built in, so clients get documents without a second tool. Free live support covers every plan.

CRM in sintesi: assistenza clienti affidabile

Nutshell’s support setup is worth a closer look.

Ho testato Nutshell CRM per 60 giorni. Ecco la mia recensione onesta del 2026 con prezzi, funzionalità e chi dovrebbe (e chi non dovrebbe) usarlo.

10. Content and E-Commerce Tools

HubSpot: Content arrangement tools handle blog posts, website pages, and landing pages. That turns the crm into a publishing hub for inbound marketing.

Organizzazione dei contenuti di HubSpot

HubSpot also handles online selling, which the block below covers.

Gestione dell'e-commerce HubSpot

CRM in sintesi: Landing pages and web forms are included, and forms add leads to the system automatically. There is no e-commerce management layer. Nutshell stays a sales tool rather than a website engine.

11. Prezzi e costi

Here are the plans side by side.

LivelloHubSpotCRM in sintesi
GratuitoStrumenti gratuiti: 0 $/mese❌ Nessuno
IscrizioneMarketing Hub Starter: $15/seat/monthFondotinta: 13 dollari a utente al mese
MedioStarter Customer Platform: $15/seat/monthLivello professionale: 75 $/utente/mese
AvanzatoMarketing Hub Professional: $800/seat/monthPro: 42 $/utente/mese
SuperioreBusiness: $59, Enterprise: $79/user/month

HubSpot: The entry point is free, and $15 per seat covers most starter needs. The jump to Marketing Hub Professional at $800 per seat is steep. Budget for that cliff before you commit.

CRM in sintesi: Pricing climbs in even steps from $13 to $79 per user per month. There are no surprise cliffs. There is also no way to test it long-term without paying.

Diversi scenari

Se hai bisognoSceglierePerché
Zero starting costHubSpotPiano gratuito, utenti illimitati
Configurazione più rapidaCRM in sintesiProductive within days
Marketing inboundHubSpotLanding pages and campaigns built in
Live help on a cheap planCRM in sintesiFree live support on every tier
Deep integrationsHubSpot500+ native business apps
Predictable per-seat billingCRM in sintesiEven $13 to $79 steps

💰 Il tuo budget

HubSpot costs nothing until you need paid plans. Nutshell charges from the first person you add.

🔌 Il tuo stack tecnologico

HubSpot connects natively to more business apps. Nutshell leans on Zapier for anything beyond the core list.

📝 Il tuo processo di vendita

Nutshell fits a straight B2B pipeline you can execute without setup work. HubSpot fits teams blending marketing and sales in one funnel.

🎓 Il tuo livello di esperienza

Nutshell has the shorter learning curve for a first crm. HubSpot Academy closes that gap if you invest the training time.

🆓 Prove e demo gratuite

Nutshell gives you 14 days to decide. HubSpot’s free features run with no deadline at all.

🛟 Opzioni di supporto

Nutshell includes live chat and email support everywhere. HubSpot reserves live help for paid customers.

Guida al passaggio

Already on one of these? Here is what changes when you move.

🔄 Switching from HubSpot to Nutshell CRM?

✅ Cosa otterrai:

  • Free live support on the cheapest plan
  • Unlimited contacts with no tier-based caps
  • Quotes and invoices without a paid upgrade

❌ Cosa perderai:

  • The free tier and its unlimited users
  • 500+ native integrations and the universal inbox
  • Website pages and e-commerce management

📋 Come effettuare il passaggio:

  1. Export contacts and deals from HubSpot as CSV files
  2. Start the free 14-day Nutshell trial
  3. Ask for free migration help and import your data
🔄 Switching from Nutshell CRM to HubSpot?

✅ Cosa otterrai:

  • A free plan that holds a million contacts
  • Marketing Hub, Sales Hub, and Service Hub on one record
  • Breeze AI and deeper workflow automation

❌ Cosa perderai:

  • Live support unless you pay for it
  • Map and Chart pipeline views
  • Predictable per-user costs as you scale

📋 Come effettuare il passaggio:

  1. Export your Nutshell contacts and pipeline to CSV
  2. Create a free HubSpot account and run the guided setup
  3. Import records, then rebuild your automation rules

Cosa non è stato trattato nella nostra recensione

This comparison focused on small businesses and mid-sized sales teams. We did not test enterprise deployments, custom API work, or data sicurezza audits at scale. Our notes reflect the August 2026 versions of both products, and features change often. If you manage 50 or more seats, your priorities will differ from what we covered here.

Verdetto finale

CategoriaVincitore
💰 PrezziHubSpot
🚀 Funzionalità CRM principaliHubSpot
📈 Strumenti di marketingHubSpot
🎯 Reportistica e analisiHubSpot
👶 Facilità d'usoCRM in sintesi
🛟 Accesso all'assistenzaCRM in sintesi
🔌 IntegrazioniHubSpot
🏆 Vincitore assolutoHubSpot

🏆 VINCITORE: HUBSPOT

HubSpot wins 5 out of 7 categories.

Ideale per: free crm users, inbound marketing teams, and companies planning for business growth

HubSpot and Nutshell CRM are aimed at different buyers. HubSpot is a full customer relationship management suite that grows with you.

Nutshell is a focused sales tool for a small B2B team that wants to skip setup and start selling.

Nutshell wins on ease of use and support access, and those matter more than spec sheets suggest.

But HubSpot’s free crm removes the risk from the decision. You can build real customer relationships, win new customers, and only pay once the tool has proven itself.

Confronto con altri prodotti HubSpot

Here is how HubSpot lands against other crm software choices:

4 migliori alternative professionali a HubSpot per la tua azienda

HubSpot contro Salesforce

HubSpot vince su: a genuinely free entry tier, faster onboarding for non-technical staff, and bundled marketing tools

Salesforce vince su: deeper customization for developers, enterprise reporting depth, and territory-level permissions

HubSpot contro Pipedrive

HubSpot vince su: free-tier contact limits, content and landing page building, and native app count

Pipedrive vince su: a lighter deal-first interface, cheaper mid-tier seats, and quicker pipeline configuration

HubSpot contro Mantenere

HubSpot vince su: scaling past a small team, free onboarding through Academy, and broader analytics

Keap vince su: built-in invoicing for service businesses, simpler automation costruttori, and coaching-style setup help

HubSpot contro Monday CRM

HubSpot vince su: email marketing depth, customer service tooling, and contact-record history

Lunedì CRM vince su: the ability to customize board layouts, cross-department project views, and visual work tracking

Maggiori dettagli su Nutshell CRM a confronto

And here is where Nutshell CRM sits against its closest rivals:

I migliori strumenti CRM per le tue esigenze

Facilità d'uso, prezzi trasparenti, assistenza clienti gratuita in tempo reale. Capsula CRM

In sintesi, il CRM vince su: included email marketing, four pipeline views, and free migration assistance

Capsule CRM eccelle su: a free starter tier, lower entry pricing, and a lighter contact database

Confronto tra Nutshell CRM e Freshsales CRM

In sintesi, il CRM vince su: live support at every price point, VisitorIQ lead discovery, and simpler day-one setup

Freshsales CRM vince su: built-in phone and chat channels, AI lead scoring, and a free entry plan

Nutshell CRM vs Insightly

In sintesi, il CRM vince su: drag-and-drop pipeline speed, quotes and invoices, and cheaper entry seats

Insightly vince su: project delivery tracking after the sale, custom app building, and deeper record relationships

Facilità d'uso, prezzi trasparenti, assistenza clienti gratuita in tempo reale. Campagna attiva

In sintesi, il CRM vince su: pipeline clarity for reps, flat per-user pricing, and faster onboarding

ActiveCampaign vince su: automation branching depth, campaign segmentation, and email deliverability tooling

Domande frequenti

Per cosa è più indicato HubSpot CRM?

HubSpot CRM is best for sales and marketing teams that want contacts, campaigns, and deals in one system. HubSpot Marketing Hub makes it especially strong for inbound work.

HubSpot CRM è davvero gratuito?

Yes. HubSpot’s free CRM holds one million contacts with unlimited users. Paid seats start at $15 per month, and costs rise sharply at the Professional tier.

Nutshell è un buon CRM?

Yes, for small B2B sales teams. It is quick to learn, includes free live support, and starts at $13 per user per month with no free tier.

È meglio Salesforce o HubSpot?

Salesforce suits large enterprises needing deep customization. HubSpot is easier to learn and helps small teams nurture relationships without developer help.

Which is the best CRM for a small business?

For most small businesses, HubSpot’s free plan wins. Nutshell CRM and Zoho CRM are solid HubSpot alternatives if you prefer flat per-user pricing or bundled professional services support.

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