Zoho CRM vs Instantly : quel CRM est le mieux adapté à vos besoins en 2025 ?

par | Dernière mise à jour Oct 15, 2025

Gagnant
Zoho CRM
4.5
  • Gestion des prospects
  • Marketing Plus
  • Analyse complète
  • Commencer
  • Personnalisation avancée
  • Essai gratuit disponible
  • Forfaits payants à partir de 14 $/mois
Finaliste
Immédiatement
3.5
  • Personalized Cold Email
  • Email Warm-Up
  • 160M+ B2B Contacts
  • Inbox Tracking
  • Visitor Tracking
  • Essai gratuit disponible
  • Plans payants à partir de $37.90/month
Zoho CRM vs Instantanément

Frustrated trying to juggle leads and outreach? You’re not alone!

Choosing the Best Customer Relationship Management (CRM) tool can feel overwhelming.

Two popular options, Zoho CRM et instantanément, offrent des fonctionnalités puissantes, mais laquelle correspond vraiment à vos besoins en 2025 ?

This article breaks down Zoho CRM vs instantly the key differences. We’ll look at what each platform offers & how they stack up.

Ready to simplify your sales process? 

Plongeons-nous !

Aperçu

We’ve put both Zoho CRM and Instantly through their paces, exploring their core features and functionalities.

Our hands-on testing focused on ease of use, automation capabilities, and overall value to bring you a clear comparison.

ZOHO-CTA
4.5sur 5

Vous voulez un produit simple mais puissant CRM Vous souhaitez organiser vos relations clients ? Vous pouvez en faire l'expérience sans risque !

Tarifs : L'essai est gratuit. L'abonnement premium démarre à 14 $/mois.

Caractéristiques principales :

  • Gestion des contacts
  • Automatisation de la force de vente
  • Analyses et rapports
Instantly AI
3.5sur 5

Ready to give Instantly a try? Experience the speed and simplicity of a modern lead generation tool.

Tarifs : It has a free trial. The premium plan starts at $37.9/month.

Caractéristiques principales :

  • Warmup & Deliverability
  • Automated Sequences
  • Analyse avancée

Qu'est-ce que Zoho CRM ?

Ever feel like you’re losing track of your customers? Zoho CRM can help!

Think of it as your organized friend for managing all your customer interactions.

It keeps everything in one place.

You can track leads, manage deals, and stay in touch.

It’s designed to help businesses like yours grow.

Découvrez également nos favoris Zoho alternatives

Page d'accueil de Zoho Social

Notre avis

ZOHO-CTA

Élevez votre réseaux sociaux Stratégie avec Zoho Social. De la planification intelligente à l'écoute des réseaux sociaux en passant par des analyses approfondies, découvrez dès aujourd'hui la puissance de Zoho Social !

Principaux avantages

  • La personnalisation est reine : Adaptez Zoho CRM à votre flux de travail exact.
  • Abordable pour tous : Commencez avec un forfait gratuit pour jusqu'à 3 utilisateurs.
  • Accès à l'application mobile : Gérez votre CRM où que vous soyez, à tout moment et en tout lieu.
  • Analyses intégrées : Suivez les indicateurs critiques et obtenez des informations précieuses.

Tarifs

  • Standard: 14 $/utilisateur/mois.
  • Professionnel: 23 $/utilisateur/mois.
  • Entreprise:40$/utilisateur/mois.
  • Ultime: 52 $/utilisateur/mois.
Tarifs de Zoho CRM

Avantages

  • Très facile à utiliser
  • Prix ​​incroyable
  • La fonction SmartQ
  • Hautement personnalisable.
  • S'intègre à de nombreuses applications.

Inconvénients

  • Moins d'intégrations
  • Les rapports pourraient être plus détaillés.
  • Écoute sociale plus avancée.
  • Peut devenir coûteux avec de nombreux utilisateurs.

What is Instantly?

Think about sending lots of personalized emails easily. That’s where Instantly comes in.

It’s built to help you reach potential customers through sensibilisation par courrier électronique à froid.

Instantly focuses on automating this process.

It helps you find leads and manage your email campaigns.

If cold outreach is key, this might interest you.

Découvrez également nos favoris Instantly alternatives

Instantly AI

Notre avis

instantly CTA

Instantly est un outil précieux pour les entreprises qui souhaitent intensifier leurs efforts de sensibilisation.

Principaux avantages

  • Multi-channel outreach: Connect with prospects through email, LinkedIn, Twitter, and more.
  • Personalized messaging: Tailor your messages to each recipient.
  • Automated follow-ups: Stay top-of-mind without lifting a finger.
  • Detailed analytics: Track your progress and identify what’s working.

Tarifs

  • Growth CRM: $37.9/month, unlimited seats.
  • Hyper CRM: $77.6/month, unlimited seats.
Instantly Pricing

Avantages

  • Great for outreach and lead generation.
  • Fonctionnalités d'automatisation puissantes.
  • It helps improve response rates.
  • Easy to personalize messages.

Inconvénients

  • It can be expensive for high-volume outreach.
  • The free plan is minimal.
  • Not a full-fledged CRM.

Comparaison des fonctionnalités

This analysis evaluates two powerful CRM software platforms: Zoho, a vast suite for large-scale sales strategies and social media management.

Instantly AI, a highly specialized tool for scaling cold emailing and automated outreach campaigns.

This comparison clarifies which solution is better for broad sales engagement versus maximizing deliverability from unlimited email accounts.

1. Core Focus and Sales Engagement

  • Zoho: Functions as a comprehensive, integrated CRM (Customer Relationship Management) suite. It’s built to manage the entire customer journey, from initial contact to support, making it ideal for holistic sales engagement across multiple platforms.
  • Immédiatement: Primarily designed as a powerful tool for cold emailing and automated outreach campaigns. Instantly turns leads into prospects by focusing narrowly on maximizing the deliverability network and success of outbound campaigns, offering powerful features for campaign constructeur.

2. Social Media Management

  • Zoho: Offers deep social media management tools through zoho social. This allows users to handle and manage multiple social media accounts, schedule social media posts, track social media performance, and maintain an active social media presence across social media platforms. The zoho social mobile app helps users instantly publish posts and track performance across multiple social channels.
  • Immédiatement: Lacks native social media manager tools, focusing entirely on email outreach. It relies on its lead finder feature to gather contacts, but managing social media campaigns requires other tools.
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3. Email Accounts and Deliverability

  • Zoho: Integrates with one or more standard email accounts for sending, but deliverability and scaling are handled through traditional methods, focusing on consistency and integration with other zoho apps.
  • Immédiatement: Excels at scaling automated outreach by allowing unlimited email accounts (or unlimited accounts) and using a sophisticated deliverability network and boîte de réception rotation across all your sending accounts. It actively monitors the sender reputation of each email account to ensure emails avoid the spam folder.

4. Lead Sourcing and Finder Tool

  • Zoho: Offers traditional lead management tools, capturing leads via web forms, and synchronizing with multiple accounts and marketing systems within its multiple platforms suite.
  • Immédiatement: Features the powerful, dedicated lead finder (or instantly lead finder). This tool helps instantly users discover and verify verified leads contact information, turning a generic list into qualified contacts for automated outreach.

5. Automation and Workflow

  • Zoho: Provides robust workflow automation across all zoho apps and modules. It can automate follow-up tasks, lead assignment, and inter-departmental processes based on complex triggers.
  • Immédiatement: Automation is narrowly focused on the campaign execution itself. Users can set up highly customized email sequences, A/B test subject lines, manage separate campaigns for different sales strategies, and utilize smart scheduling to optimize delivery times for automated outreach.

6. Interface and Usability

  • Zoho: The user interface can be complex due to the sheer volume of key features and the integration of other zoho apps (the “suite” nature). Users may require training to navigate all multiple platforms effectively.
  • Immédiatement: Features a highly specialized and intuitive user interface focused on campaign performance. The unified inbox and campaign builder are designed to be extremely easy for instantly users to monitor and manage outreach campaigns.
Vidéo YouTube

7. Rapports et analyses

  • Zoho: Provides comprehensive rapports and analytics that cover sales, marketing, and social media performance. Users can track the full lifecycle of a lead across multiple social media accounts and all other zoho apps.
  • Immédiatement: Offers deep campaign analytics focused on deliverability, open rates, and reply rates for separate campaigns. It provides key metrics essential for optimizing automated outreach performance and subject lines.

8. Unique Features and Differentiation

  • Zoho: Unique features include native social media management via zoho social, a social media manager for multiple social accounts, and a complete suite of integrated zoho apps.
  • Immédiatement: Unique features include inbox rotation, sophisticated sender reputation management, and the ability to scale unlimited email accounts through its deliverability network and unified inbox, which are crucial for high-volume cold emailing campaigns.

9. Target Audience and Business Fit

  • Zoho: Best for businesses needing a comprehensive, all-in-one suite that links CRM, sales, marketing, and support, and needs a strong active social media presence managed by a social media manager and the zoho social mobile app.
  • Immédiatement: Ideal for specialized B2B sales teams, agencies, and marketers whose primary goal is high-volume outbound lead generation and automated outreach using cold emailing across a massive deliverability network.

What to Look For in a CRM Tool?

  • Integration needs: Est-il compatible avec vos outils existants ?
  • Évolutivité : Can the platform grow with your entreprise with social media channels?
  • Facilité d'utilisation : Is the interface really intuitive for your team?
  • Caractéristiques spécifiques : Which platform has your must-have tools?
  • Budget: Do the pricing plans align with your resources?
  • Customer support quality: Is help readily available and effective?
  • Options de personnalisation : Can you really tailor the platform to your workflows?
  • Mobile accessibility: How well does it work on different appareils?
  • Sécurité and compliance: Does it meet your data protection standards?

Verdict final

Choosing between Zoho CRM and Instantly depends on what you need most.

If you want a complete software suite for your petite entreprise, Zoho CRM wins.

Its many modules and fields handle everything from sales to support.

Instantly is great for instant cold email marketing and follow-up.

Zoho’s wider availability and Zapier sync give it a better overall score.

Its desk and chat features, plus Outlook integration and QuickBooks sync, make it a powerful choice, even if you pay a bit more.

Zoho is our pick for a full CRM with lots of features.

We’ve explored both, so trust our review to guide you!

En savoir plus sur Zoho CRM

Voici une comparaison concise de Zoho CRM avec ses alternatives :

  • Zoho CRM contre Pipedrive: Zoho CRM est riche en fonctionnalités et abordable ; Pipedrive fournit un pipeline de vente plus simple et visuel.
  • Zoho CRM contre Keap: Zoho CRM est un CRM holistique ; Keap excelle dans l'automatisation intégrée des ventes et du marketing.
  • Zoho contre GoHighLevelZoho CRM est un CRM très flexible et riche en fonctionnalités. Idéal pour les entreprises de toutes tailles, il offre une personnalisation poussée et des rapports commerciaux performants. GoHighLevel est une plateforme tout-en-un principalement destinée aux agences marketing.
  • Zoho CRM contre ActiveCampaign: Zoho CRM fournit un CRM complet ; ActiveCampaign est leader dans l'automatisation avancée du marketing.
  • Zoho CRM contre HubSpot: Zoho CRM est rentable et offre diverses fonctionnalités ; HubSpot est convivial et offre une plateforme étendue, mais il peut être plus cher.
  • Zoho CRM contre ClickFunnels: Zoho CRM est une suite complète de gestion d'entreprise ; ClickFunnels se concentre sur la création d'entonnoirs de vente optimisés pour la conversion.
  • Zoho CRM contre Folk: Zoho CRM est un CRM large et personnalisable ; Folk est un outil de gestion des contacts plus simple et collaboratif.
  • Zoho CRM contre Instantly: Zoho CRM fournit un CRM à cycle complet ; Instantly se spécialise dans sensibilisation par courrier électronique à froid à l'échelle.
  • Zoho CRM contre ClickUp: Zoho CRM est une solution CRM dédiée ; ClickUp est avant tout une plateforme de gestion de projet polyvalente.
  • Zoho CRM contre Monday CRM: Zoho CRM offre des fonctionnalités CRM approfondies ; Monday CRM met l'accent sur les flux de travail visuels au sein d'un système d'exploitation de travail plus large.
  • Zoho CRM contre Capsule CRM: Zoho CRM est complet et personnalisable ; Capsule CRM est connu pour sa simplicité et sa facilité d'utilisation.
  • Zoho CRM contre Insightly: Zoho CRM fournit des fonctions CRM complètes ; Insightly combine CRM et gestion de projet.
  • Comparaison entre Zoho CRM et Freshsales CRM: Zoho CRM offre une automatisation et une personnalisation robustes ; Freshsales CRM dispose d'un pipeline de vente intuitif.
  • Zoho CRM contre Salesforce: Zoho CRM est une alternative abordable et riche en fonctionnalités ; Salesforce est une solution d'entreprise hautement personnalisable et leader du marché.

More of Instantly

Here’s a comparison of Instantly with its alternatives, highlighting their unique strengths:

  • Instantly vs Apollo: Instantly excels in rapid email outreach and integrated warm-up features. Apollon provides a larger lead database and a comprehensive sales intelligence platform.
  • Instantly vs Snov IO: Instantly se concentre sur la délivrabilité et les campagnes d'emailing à froid évolutives. Snov IO offre une suite plus large comprenant la recherche d'emails, la vérification, et une solution de gestion des emails. CRM.
  • Instantly vs Hunter IO: Instantly offers advanced cold email sequences and campaign management. Chasseur IO is primarily used for email finding and verification, with basic sending.
  • Instantly vs Reply IO: Instantly is known for unlimited warm-up and robust email-focused automation. Répondre à IO provides a multi-channel sales engagement platform, including LinkedIn.
  • Instantly vs UpLead: Instantly specializes in maximizing email deliverability for outreach. UpLead focuses on providing highly accurate B2B contact data for prospecting.
  • Instantly vs Mailshake: Instantly streamlines high-volume cold email campaigns with a built-in lead finder. Mailshake emphasizes personalized outreach with email and social touchpoints.
  • Instantly vs Lemlist: Instantly offers unlimited email accounts for scalable warm-up and sending. Liste de Lem focuses on hyper-personalization, including images and multi-channel sequences.
  • Instantly vs Woodpecker: Instantly provides unlimited email warm-up with AI-powered optimization. Pic is known for its strong deliverability features and sophisticated campaign logic.
  • Instantly vs Smartlead: Instantly combines lead finding with robust campaign management. Smartlead prioritizes advanced deliverability optimization for large-scale outreach.
  • Instantly vs Saleshandy: Instantly offers an all-in-one solution for cold email automation. Saleshandy provides email outreach with deliverability tools and a lead finder.
  • Instantly vs Klenty: Instantly focuses on email deliverability and simplified campaign setup. Klenty is a sales engagement platform with deeper CRM des intégrations et des cadences avancées.
  • Instantly vs Warmbox: Instantly integrates email warm-up within its outreach suite. Boîte chauffante is a dedicated, specialized tool for enhancing email sender reputation.
  • Instantly vs Maildoso: Instantly emphasizes unlimited warm-up and scaling cold email. Maildoso focuses on cost-effective email infrastructure and inbox rotation for deliverability.
  • Instantly vs Manyreach: Instantly offers tiered monthly plans for features. Manyreach provides credit-based pricing with comprehensive features available from the start.
  • Instantly vs Warmy: Instantly’s platform includes a streamlined warm-up. Chaud is a dedicated deliverability tool with detailed analytics and authentication features.

Questions fréquemment posées

Is Zoho CRM better than Instantly for a small business?

Zoho CRM often suits a petite entreprise better due to its wider range of features beyond just outreach. It handles sales, marketing, and support in one place. While Instantly excels at cold email marketing, Zoho CRM offers a more comprehensive software solution for managing customer relationships from start to finish.

Can I integrate it instantly with my current CRM, like Zoho?

Yes, you can often integrate Instantly with other CRMs, including Zoho. This usually happens through tools like Zapier, which helps different applications connect and share données.

Which platform offers better value for the money?

Zoho CRM’s starting pay is lower and includes a broader set of modules and features, potentially offering more value as a complete CRM suite. Instantly’s pricing focuses on its strength in email marketing and deliverability.

What are the key differences in their lead management features?

Zoho CRM offers robust lead management with detailed fields, scoring rules, and nurturing workflows. It instantly focuses more on lead generation for cold email campaigns and follow-up.

Does either platform offer good customer support?

Both platforms offer customer support, but reviews sometimes mention differences in responsiveness and availability. Zoho CRM has a wider range of support channels, including chat and a help desk.

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