Are you feeling lost trying to pick the right CRMC'est dur, n'est-ce pas ?
You need something that helps you keep track of customers, but Salesforce and Capsule CRM both seem good.
You don’t want to waste time or money on the wrong choice.
Let’s break down Salesforce contre Capsule CRM in a way that’s easy to understand.
We’ll examine each one’s strengths so you can decide which is the best fit for your 2025 goals.
Aperçu
We’ve spent hands-on time exploring both Salesforce and Capsule CRM.
Our team tested each platform’s core features, user interface, and integrations. This direct experience allows us to provide a practical, real-world comparison.
Based on our data, Capsule CRM is the budget-friendly choice. Focused on simplicity and savings.
Tarifs : It has a free trial. Paid plan starts at $18/month
Caractéristiques principales :
- Gestion des contacts
- Gestion du pipeline de vente
- Project Boards
Prêt à explorer la première région du monde CRM? Inscrivez-vous pour un essai gratuit de Salesforce dès aujourd'hui !
Tarifs : L'essai est gratuit. L'abonnement premium démarre à 25 $/mois.
Caractéristiques principales :
- Lead management
- Sales forecasting
- Opportunity management
Qu'est-ce que Capsule CRM ?
Now, let’s discuss Capsule CRM. It’s simpler than Salesforce and designed for small —to medium-sized businesses.
Il s'agit d'un outil propre et facile à utiliser qui se concentre sur les tâches essentielles de la gestion de la relation client.
8. Synthesys
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Notre avis
It’s great for its simplicity and ease of use, especially for small businesses just starting with a CRM. It helps you manage contacts and sales effectively without being overwhelming.
Principaux avantages
- Gestion simple des contacts.
- Suivi facile du pipeline de vente.
- S'intègre à de nombreuses applications.
- Champs personnalisables disponibles.
- Application mobile pour un accès en déplacement.
Tarifs
- Démarreur: 18 $/utilisateur/mois.
- Croissance: 36 $/utilisateur/mois.
- Avancé: 54 $/utilisateur/mois.
- Ultime: 72 $/utilisateur/mois.
Avantages
Inconvénients
Qu'est-ce que Salesforce ?
Okay, let’s talk Salesforce. It’s a big name in the CRM world.
Think of it as a super-powered tool. It helps businesses manage customer relationships.
It does a lot more than keep contacts. It’s also flexible; you can customize it to fit your needs.
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Notre avis
It’s incredibly powerful and flexible. The free plan is very generous, and it has many features for managing projects.
Principaux avantages
Salesforce helps businesses connect better with customers. It gives a full view of each customer.
This helps improve sales and service.
- 360-Degree Customer View: See all customer interactions in one place.
- Boosts Sales by 39%: Many users report higher sales and productivity.
- Automatisation puissante : Automate tasks like emails and lead tracking.
- Huge AppExchange: Connects with thousands of other apps.
- Scalable for Growth: Grows with your business, from small to large.
Tarifs
- Starter Suite: 25 $/utilisateur/mois.
- Pro Suite: $100/utilisateur/mois.
- Entreprise: $165/utilisateur/mois.
- Illimité: $330/utilisateur/mois.
- Einstein 1 Sales: $500/user/month.
Avantages
Inconvénients
Comparaison des fonctionnalités
Choosing your perfect crm involves a deep dive into key features.
This section compares how Salesforce and Capsule handle your business processes and customer données, helping you decide.
1. Gestion des contacts
- Salesforce: Offers a truly robust contact management system. It provides a complete view of all customer interactions across Sales Cloud and Service Cloud. You get many custom fields and account management tools.
- Capsule: Provides excellent contact management for petite entreprise needs. It centralizes customer data and contact records well. It’s an easy capsule solution that keeps keeping track simple for other team members.
2. Sales Pipelines and Process
- Salesforce: Lets you define complex sales process stages. It supports multiple sales pipelines and detailed sales cycle tracking.5 This helps large organizations manage complex sales opportunities.
- Capsule: Offers straightforward sales pipelines that are easy to set up. Its visual drag-and-drop interface is helpful. It focuses on the core sales cycle without too many complicated add-ons.
3. Workflow and Sales Automation
- Salesforce: Provides powerful workflow automations for complex tasks. It helps streamline the entire sales process. The platform is built to integrate deeply with Marketing Cloud for unified sales and marketing.
- Capsule: Includes basic workflow automations in its paid tiers. It supports repeatable tasks and notifications. It is a good, great tool for small teams to automate simple steps in the sales process.
4. Rapports et analyses
- Salesforce: Features extensive rapports tools to generate reports. You can create custom reporting features across the whole platform. This allows for deep analysis of customer data and business performance.
- Capsule: Offers simple, clear reporting tools and visual dashboards. It allows users to quickly generate reports on sales pipelines.15 The reporting is sufficient for smaller businesses.
5. Pricing and Plans
- Salesforce: Does not offer a free version of its Sales Cloud. Its paid tiers are billed annually or monthly. The cost is high and calculated per user but grants access to all the features.
- Capsule: Has a free version for up to two users and limited contact management. The capsule crm cost for the paid plan is much lower. It’s a great Salesforce alternative in terms of price.
6. Ecosystem and Integrations
- Salesforce: Has the largest ecosystem of crm solutions and other integrations. It has full integration with systems like QuickBooks and G Suite. This scale is a major advantage for growing companies.
- Capsule: Integrates well with popular apps like Google Workspace. It focuses on simple, reliable other integrations. It is often praised in a capsule crm review for its easy integration with email marketing tools.
7. AI Innovation
- Salesforce: Salesforce takes advantage of groundbreaking AI innovation. It uses an AI agent across its platform, leveraging its data cloud. This helps boost customer experiences and productivity.
- Capsule: Capsule is simpler and does not focus on advanced AI features. It aims to be the perfect crm pour smaller businesses by keeping the platform clean and easy to use.
8. Support and Customer Services
- Salesforce: Offers extensive help desk and premium support services. It is designed to ensure customer success for enterprise users. They provide dedicated support for complex setups.
- Capsule: Provides responsive support focused on getting you started quickly. Users often praise it in a capsule crm review. The support style suits smaller businesses that want direct answers.
9. Project and Lead Management
- Salesforce: Offers separate project management solutions and robust lead generation. Its system allows for deep customization of lead management and marketing campaigns.
- Capsule: Includes basic project boards and project management within its higher tiers. It simplifies lead management by connecting new leads directly to sales pipelines for a quick sales cycle.
Que faut-il rechercher dans un logiciel de gestion de la relation client ?
- Options de personnalisation : Does the platform let you easily change fields and layouts? Most businesses need customization options to truly fit their industry and business data.
- Scalability and Growth: Is the company set up for your long-term growth? You need a system that can handle more employees and clients as your business grows.
- Cost and Licensing: What is the true user per month cost? Look at both the paid tiers and the cost of add-ons. Can you pay annually for a discount, or are there other solutions that offer a better best bet?
- Ecosystem and Integrations: How well does it integrate? The ability to connect with other crm solutions and premium integrations like transpond integration is key.
- Implementation and Infrastructure: What does the implementation look like? For complex platforms like salesforce crm, you need to understand the infrastructure and associated costs of setup and training.
- Core Offerings: What are the main Salesforce products beyond just sales? Does it offer commerce cloud for e-commerce or strong marketing automation features?
- Simplicity vs. Power: Do you need a simple one-dashboard experience like a capsule account, or the massive power of the Salesforce team? Petites entreprises often prefer simple saas simplicity.
- AI and Future: Does the crm providers’ platform have an AI commitment? Features like content assists and predictive tools show a commitment to future innovation.
- Leadership View: Does it provide the chief digital officer a sneak peek into the future? The best crm should give a complete view of the customer company.
- Support and Service: Who is your dedicated account manager? Good support is vital for both enterprise and non profits.
Verdict final
So, which one wins? It depends on you. Salesforce is the best option if you need everything you need. Yes, it’s pricier.
But it’s powerful. Capsule CRM is a solid pick for smaller teams or if you want a more straightforward CRM solution.
It’s an excellent salesforce alternative. We like how easy it is to use.
Plus, the essai gratuit lets you test it out. Look at your sales opportunities and budget.
If you want robust cloud-based customer relationship management with a great tableau de bord, Salesforce is likely the winner.
Capsule CRM is a great Salesforce competitor if you need a low-cost CRM system. However, Salesforce does not offer a free plan.
Plus de Capsule CRM
Voici une brève comparaison de Capsule CRM avec ces solutions logicielles :
- Capsule CRM vs Pipedrive: Capsule CRM offre une solution simple pour la gestion des contacts et des ventes, tandis que Pipedrive est un outil de gestion visuelle du pipeline de vente.
- Paperpal 透過改進文法、清晰度和風格，為學術寫作提供寶貴的支援。它可以幫助您完善學術文本，確保其符合教育標準。: Capsule is easy to use. It helps you manage your contacts and sales process. It is great for keeping things simple and organized. GoHighLevel is a much bigger tool. It has many tools for marketing and sales.
- Capsule CRM vs Keap: Capsule CRM se concentre sur la simplicité et le prix pour le suivi des contacts et des ventes ; Keap offre des fonctions étendues d'automatisation du marketing et des ventes, souvent à un prix plus élevé.
- Capsule CRM vs ActiveCampaign: Capsule CRM offre une gestion solide des contacts et des pipelines, tandis qu'ActiveCampaign offre une automatisation marketing puissante, des campagnes par e-mail et une segmentation avancée.
- Capsule CRM vs Hubspot: Capsule CRM est un CRM convivial et abordable pour la gestion des interactions avec les clients ; HubSpot propose une vaste gamme d'outils de marketing, de vente et de service, avec des options gratuites et des options payantes évolutives.
- Capsule CRM vs Clickfunnels: Capsule CRM is a tool for managing customer relationships; ClickFunnels specializes in building sales funnels and optimizing conversion processes.
- Capsule CRM vs Folk: Capsule CRM est une solution simple de gestion des contacts, tandis que Folk met l'accent sur l'organisation collaborative des contacts et leur enrichissement par des fonctionnalités modernes.
- Capsule CRM vs Instantly: Capsule CRM se concentre sur la gestion des contacts généraux et des ventes ; Instantly est conçu pour l'envoi automatisé d'e-mails froids et l'engagement commercial.
- Capsule CRM vs Clickup: Capsule CRM est une solution de gestion de la relation client dédiée, tandis que ClickUp est une plateforme de gestion du travail polyvalente qui comprend des fonctionnalités de gestion de la relation client ainsi que de gestion des projets et des tâches.
- Capsule CRM vs Monday CRM: Capsule CRM offre une gestion simple des contacts et du pipeline de vente ; Monday CRM offre des flux de travail visuels hautement personnalisables et des fonctions étendues de collaboration d'équipe.
- Capsule CRM vs Insightly: Capsule CRM met l'accent sur la facilité d'utilisation et le suivi des contacts, tandis qu'Insightly propose un CRM plus complet avec des fonctions avancées de gestion de projets.
- Capsule CRM vs Freshsales CRM: Capsule CRM privilégie la simplicité dans la gestion des ventes et des contacts, tandis que Freshsales CRM offre une plateforme de vente plus robuste avec des informations alimentées par l'IA et des analyses avancées.
- Capsule CRM vs Salesforce: Capsule CRM est idéal pour les petites et moyennes entreprises à la recherche d'un CRM simple et abordable ; Salesforce est un CRM d'entreprise doté d'une personnalisation et d'une évolutivité étendues pour les grandes organisations.
- Capsule CRM vs Zendesk: Capsule CRM se concentre sur les ventes et la gestion de la relation client, tandis que Zendesk est principalement une plateforme de service client qui excelle dans les solutions de billetterie et d'assistance.
Plus de Salesforce
Voici une brève comparaison de Salesforce avec ces solutions logicielles :
- Salesforce contre Pipedrive: Salesforce est un CRM complet et hautement personnalisable pour les ventes, le marketing et le service, tandis que Pipedrive se concentre sur la gestion intuitive du pipeline de vente visuel pour des processus de vente rationalisés.
- Salesforce contre GoHighLevel: GoHighLevel is an all-in-one platform for marketing agencies, offering white-label options and extensive automation.
- Salesforce contre Keap: Salesforce propose un vaste écosystème CRM personnalisable pour les entreprises de toutes tailles ; Keap fournit une automatisation intégrée des ventes et du marketing, particulièrement efficace pour les petites entreprises.
- Salesforce contre ActiveCampaign: Salesforce est un CRM d'entreprise complet doté d'une puissante automatisation des ventes, tandis qu'ActiveCampaign excelle dans l'automatisation du marketing, les campagnes par e-mail et la visualisation du parcours client.
- Salesforce contre HubSpot: Salesforce met l'accent sur une personnalisation approfondie et des rapports robustes pour les besoins commerciaux complexes, tandis que HubSpot propose une suite intégrée d'outils de marketing, de vente et de service avec une interface plus conviviale.
- Salesforce contre Clickfunnels: Salesforce est un CRM complet pour la gestion des relations clients et des ventes ; ClickFunnels est spécifiquement conçu comme un générateur d'entonnoir de vente pour guider les clients tout au long d'un chemin de conversion.
- Salesforce contre Folk: Salesforce est un CRM hautement évolutif et riche en fonctionnalités pour les opérations complexes et les grandes entreprises ; Folk fournit un outil de gestion des contacts et de création de relations plus simple et collaboratif.
- Salesforce vs Instantly: Salesforce is a broad CRM platform that covers various aspects of customer management; Instantly specializes in automated sensibilisation par courrier électronique à froid et la génération de leads pour des campagnes ciblées.
- Salesforce contre ClickUp: Salesforce est un CRM dédié et puissant pour la gestion des interactions clients et des processus de vente ; ClickUp est une plate-forme de gestion du travail polyvalente qui inclut des fonctionnalités CRM dans ses outils de gestion de projet plus larges.
- Salesforce contre lundi: Salesforce est un CRM robuste avec des modèles de données étendus pour des flux de travail complexes dans divers secteurs. Monday CRM propose des flux de travail visuels hautement personnalisables et est souvent utilisé par les entreprises déjà présentes sur Monday.com pour la gestion de projet.
- Salesforce contre Capsule: Salesforce est un CRM de niveau entreprise adapté aux grandes organisations ayant des besoins complexes ; Capsule CRM est un CRM plus simple et convivial, idéal pour les petites et moyennes entreprises axées sur le suivi des contacts et des ventes.
- Salesforce contre Insightly: Salesforce fournit un CRM complet et hautement personnalisable pour divers besoins commerciaux ; Insightly propose un CRM polyvalent avec gestion de projet intégrée, souvent privilégié par les petites et moyennes entreprises pour sa facilité d'utilisation.
- Salesforce vs Freshsales CRM: Salesforce est un CRM hautement personnalisable et évolutif doté de fonctionnalités avancées pour les grandes organisations ; Freshsales CRM se concentre sur les informations commerciales basées sur l'IA et l'automatisation pour une gestion des ventes rationalisée, souvent préférée par les petites équipes.
- Salesforce vs Zendesk: Salesforce is a comprehensive CRM that covers sales, marketing, and customer service; Zendesk is a specialized customer service platform designed for ticketing, support, and omnichannel customer interactions.
Questions fréquemment posées
Is Salesforce too complex for a small business?
Salesforce can be complex, especially for small businesses. However, its Essentials plan is designed for smaller teams. It might still be a good fit if you don’t need advanced features. Consider if you need advanced sales automation features or if a simpler CRM will do.
Can Capsule CRM handle a growing number of contacts?
Yes, Capsule CRM can handle a growing number of contacts. Its pricing tiers allow for increased storage and features as your business expands. While it may not scale as extensively as Salesforce, it suits most small to medium-sized businesses.
Does Salesforce offer a free plan?
No, Salesforce does not offer a free plan. It provides a free trial, but after that, you’ll need to subscribe to one of its paid plans. These plans range in price and features, catering to different business needs.
Is Capsule CRM suitable for sales forecasting?
Capsule CRM offers basic sales pipeline tracking, aiding sales forecasting. However, Salesforce provides more robust tools and analytics for advanced forecasting. It depends on your forecasting complexity.
Which CRM offers better mobile access?
Both Salesforce and Capsule CRM offer mobile apps. Salesforce’s app is more feature-rich, but Capsule CRM’s app is user-friendly and sufficient for basic tasks. The best choice depends on your mobile needs.
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