MarketMuse vs Frase: Cuál puede optimizar mejor el contenido en 2025

por | Dic 18, 2024

Ganador
marketmuse
9.0
  • Optimizador de contenidos
  • Analyzer Telescope
  • X-Ray SERP
  • Topic Researcher
  • Growth Analyzer
  • Plan gratuito disponible
  • Planes de pago a partir de $99/mes
Subcampeón
Frase
8.0
Marketmuse vs Frase

Creating excellent content that ranks high on Google can feel like a puzzle.

You need to know what people are searching for y how to write about it in a way that search engines love.

That’s where AI tools like MarketMuse vs Frase come in.

They act like super-smart assistants, helping you research, write, and optimize your content.

But which one is better?

In this post, we’ll explain the key differences between MarketMuse and Frase so you can choose the perfect tool to boost your content.

Descripción general

We’ve spent weeks testing both MarketMuse and Frase to give you the most accurate comparison.

We’ve used them to research keywords, optimize content, and track our rankings.

This hands-on experience gives us unique insights into the strengths and weaknesses of each platform.

marketmuse CTA

Outrank your competitors with MarketMuse. 92% of marketers using MarketMuse see improved search rankings within 3 months.

9de 10

Precios: It has a free plan. Paid plan starts at $99/month

Características principales:

  • Resúmenes de contenidos
  • AI content writing
  • Competitive analysis
Frase CTA

¿Quiere crear contenidos de alta calidad en una fracción de tiempo? El asistente de redacción AI de Frase puede generar 1.500 palabras en solo 15 minutos.

8de 10

Precios: It has a free plan. Plans start from $15/month.

Características principales:

  • Content optimization
  • Pregunta investigación
  • SERP analysis

What is MarketMuse?

MarketMuse is like having an SEO expert on your team. It uses AI to analyze your content and tell you how to improve it.

Think of it as a super-powered editor that also understands how Google thinks. Pretty cool, right?

It helps you find keywords, create excellent content briefs, and even write content with AI assistance.

Además, explora nuestros favoritos Alternativas a MarketMuse

marketmuse CTA
MarketMuse
9.0

Outrank your competitors with MarketMuse. 92% of marketers using MarketMuse see improved search rankings within 3 months.

Beneficios clave

  • Dominate your niche: MarketMuse helps you create comprehensive content covering all the essential topics, making you a go-to expert.
  • Outrank your competitors: See exactly what they are doing well and where they fall short. Then, create content that blows them out of the water.
  • Boost your content ROI: Stop wasting time on ineffective content. MarketMuse helps you focus your efforts on what drives results.

Precios

  • Free ($0/month): Limited access to core features, ideal for exploring the platform
  • Optimize ($99/month): All core applications, unlimited queries, data exports
  • Research ($249/month): Everything in Standard plus content inventory, competitive analysis, and personalized reportando
  • Strategy ($499/month): Tailored solutions for large organizations with specific needs
pricing of MarketMuse

Ventajas

  • The AI is incredibly powerful.
  • Content briefs are very detailed.
  • Competitive analysis is insightful.
  • Integration with Google Search Console.
  • El equipo de asistencia es receptivo.

Contras

  • Puede resultar caro para principiantes.
  • La interfaz puede resultar abrumadora.
  • The learning curve is a bit steep.
  • No búsqueda de palabras clave tool is included.

¿Qué es Frase?

Ever wish you could peek inside your competitor’s content? Frase lets you do just that!

It’s a content optimization tool that helps you understand what’s already working on Google.

Frase shows you what questions people are asking and what topics you must cover to rank higher.

It even helps you write content quickly with its AI writing features.

Además, explora nuestros favoritos Frase alternativas

Frase CTA
Frase
8.0

¿Quieres escribir contenido SEO 78% más rápido? La IA de Frase io puede ayudarte a investigar, escribir y optimizar entradas de blog de alta calidad en cuestión de minutos.

Beneficios clave

  • Aumente su productividad: La IA de Frase puede generar 1.500 palabras en sólo 15 minutos.
  • Cree mejores resúmenes de contenidos: Genere rápidamente informes detallados con palabras clave y preguntas relevantes.
  • Mejora tu escritura: Obtenga información en tiempo real sobre la claridad y legibilidad de sus contenidos.
  • Ahorre tiempo en la investigación: Acceda a una enorme base de datos de información y responda a preguntas instantáneamente.

Precios

Frase ofrece planes de precios flexibles que se adaptan a sus necesidades:

  • Prueba gratuita: $0 - 1 usuario, 1 consultas de búsqueda.
  • Solo: $15/mes - 1 usuario, 10 búsquedas/mes.
  • Básico: $45/mes - 1 usuario, 30 consultas/mes.
  • Equipo: $115/mes - 3 usuarios ($25/mes por extra), consultas de búsqueda ilimitadas.
Precios de Frase.io

Ventajas

  • Mejora la calidad de los contenidos
  • Características generales
  • El asistente de escritura AI es increíble.
  • Integración con otras herramientas
  • Constantemente agregando nuevas funciones.

Contras

  • Investigación limitada de palabras clave
  • La comprobación de los hechos sigue siendo necesaria.
  • Requiere supervisión humana
  • Fallos técnicos ocasionales

Comparación de características

Both MarketMuse and Frase are powerful content optimization software solutions, but they have distinct strengths and weaknesses.

Let’s explore their key features to see how they stack up against each other.

1. Optimización de contenidos

Both platforms excel at content optimization, but they approach it differently.

  • MarketMuse: Provides an overall content score and detailed optimization suggestions based on related keywords, search engine rankings, and competitive analysis. It uses natural language processing to analyze your content and identify areas for improvement.
  • Frase: Focuses on optimizing content for search intent by analyzing the top-ranking pages for your target keyword. It helps you identify relevant topics, questions, and keywords to include in your content.
marketmuse Content Optimizer

2. Content Briefs

Content briefs are essential for streamlining the content creation process.

  • MarketMuse: Generates comprehensive content briefs that include keyword research, word count suggestions, and outlines for structuring your content. These briefs are highly detailed and provide a roadmap for creating high-quality content.
  • Frase: Creates content briefs quickly by analyzing the top-ranking pages. While these briefs are helpful, they may not be as in-depth as MarketMuse’s.

3. AI Writing

Both platforms offer AI writing features to assist with content creation.

  • MarketMuse: Provides AI-powered writing assistance that can generate text, suggest relevant topics, and help you overcome writer’s block. This feature is particularly useful for long-form content.
  • Frase: Offers a content editor with AI writing capabilities. It can generate outlines, paragraphs, and even full articles. However, the quality of the AI writing may not be as consistent as MarketMuse.

4. Keyword Research

Effective keyword research is crucial for any content strategy.

  • MarketMuse: Includes a robust keyword research tool that provides data on keyword search volume, difficulty, and relevance. It also helps you identify related keywords to optimize your content.
  • Frase: Offers a basic keyword research tool that shows search volume and difficulty. However, it may not be as comprehensive as MarketMuse’s offering.
frase io Generador de párrafos

5. Análisis SERP

Understanding the search engine results pages (SERPs) is essential for creating content that ranks.

  • MarketMuse: Provides competitive analysis by showing you the top-ranking pages for your target keywords. This helps you understand what’s working and identify opportunities to outrank your competitors.
  • Frase: Excels at SERP analysis. It provides a detailed breakdown of the top results, including average word count, keyword usage, and related topics.

6. Content Planning

Both platforms offer features to help you plan and manage your content strategy.

  • MarketMuse: Allows you to create content inventories and track your content’s performance. This helps you identify gaps in your content strategy and prioritize your efforts.
  • Frase: Offers a content calendar to help you schedule and track your content. It also provides analytics to measure the performance of your content.

7. Integraciones

Integrating with other tools can streamline your workflow.

  • MarketMuse: Integrates with Google Docs, allowing you to optimize your content directly within your document.
  • Frase: Offers a Chrome extension that allows you to access Frase’s features while browsing the web.

¿Qué hay que tener en cuenta al elegir el optimizador de contenidos adecuado?

  • Su presupuesto: Frase offers more affordable plans, while MarketMuse is a premium option.
  • Your content needs: If you need in-depth content briefs and advanced AI writing features, MarketMuse is the better choice. If you prioritize SERP analysis and question research, Frase might be a better fit.
  • Sus conocimientos técnicos: Frase is more user-friendly, while MarketMuse may have a steeper learning curve.
  • Sus objetivos de contenido: Consider whether you’re focused on creating new content or optimizing existing content.
  • Team size: Consider which platform offers better collaboration features if you have a team. Frase has more robust team management options on its higher-tier plans.
  • Content type: Think about the type of content you create. MarketMuse is generally better for long-form content, while Frase is suitable for various content types.
  • Integration with your existing tools: Check if the platform integrates with the tools you already use, such as Google Docs, WordPress, or your content management system.

En última instancia, lo mejor optimizador de contenidos for you depends on your specific needs and preferences.

Both MarketMuse and Frase offer free trials, so you can test them out and see which one you prefer.

Veredicto final

For us, MarketMuse emerges as the winner.

Its powerful features and in-depth analysis give us a clear edge in search engine optimization.

We love its detailed content briefs and AI writing capabilities. MarketMuse feels like a true partner in our content creation journey.

But that doesn’t mean Frase isn’t a great tool! If you’re on a tight budget or prefer a simpler interface, Frase is definitely worth considering.

We’ve been creating content and studying SEO for years.

Hemos visto de primera mano lo que funciona y lo que no.

We’re confident that our insights can help you choose the right content optimization tool for your needs.

More of MarketMuse

Más de Frase

  • Frase vs Surfer: Contrasta la investigación sobre IA y el enfoque de redacción con la puntuación y el editor de optimización en la página.
  • Frase vs Neuronwriter: Examines SERP-driven research against NLP-focused content editor features.
  • Frase vs Scalenut: Compara los esquemas y la redacción basados en la investigación con las plantillas de redacción AI y los flujos de trabajo guiados.
  • Clasificación Frase vs SE: Analiza la investigación especializada de contenidos frente a un conjunto más amplio de herramientas SEO "todo en uno".
  • Frase vs Optimizador de páginas Pro: Contrasta la investigación SERP para resúmenes con el análisis científico de factores en la página.
  • Frase vs Dashword: Examina la investigación detallada de las SERP frente a la supervisión de contenidos y sugerencias básicas de optimización.
  • Frase vs Outranking: Investigación de lanzamientos y redacción inicial con un flujo de trabajo de contenidos integral basado en IA.
  • Frase vs WriterZen: Compara el análisis SERP para esquemas con la agrupación de palabras clave y la ideación de contenidos.
  • Frase vs Contenido Armonía: Contrasta la investigación impulsada por IA y la generación de esquemas con la gestión estructurada del flujo de trabajo de contenidos.
  • Frase vs Rytr: Examina la redacción de formularios largos específicos para SEO frente a la asistencia general para la redacción de IA.
  • Frase vs GetGenie: Compara la investigación y la redacción en Internet con una herramienta de IA integrada en WordPress.
  • Frase vs Rankwell: Analiza la investigación y la creación de contenidos frente al seguimiento de la posición en las búsquedas primarias.

Preguntas frecuentes

What is the main difference between MarketMuse and Frase?

MarketMuse focuses on in-depth content analysis and optimization, while Frase prioritizes quick content briefs and SERP analysis. Think of MarketMuse as a comprehensive SEO tool and Frase as a faster, more focused solution.

¿Qué herramienta es mejor para los principiantes?

Frase is generally easier to use, with a more intuitive interface and a lower learning curve. MarketMuse can feel overwhelming for beginners due to its extensive features and detailed analysis.

Can these tools really help me rank higher on Google?

Yes! Both MarketMuse and Frase can help you create optimized content for search engines. Following their recommendations can improve your chances of ranking higher in search results.

Do I still need an SEO expert if I use these tools?

While these powerful tools are not a replacement for SEO expertise. An SEO expert can provide strategic guidance and help you navigate the complexities of search engine optimization.

Which tool offers better value for money?

Frase offers more affordable plans, making it a good option for budget-conscious users. However, MarketMuse provides more advanced features and deeper analysis, which may be worth the investment for serious content creators and marketers.

Artículos relacionados