


De juiste keuze maken sociale media management tool could feel like trying to pick a winning lottery ticket.
Er zijn zoveel opties beschikbaar, die allemaal beloven je online aanwezigheid te vergroten.
Twee van de grootste namen die je waarschijnlijk kent. gehoord are CoSchedule and Hootsuite.
Maar welke van de twee komt er uiteindelijk als beste uit de bus?
In this post, we’ll break down the key differences between CoSchedule vs Hootsuite, comparing their features, pricing, and ease of use.
CoSchedule vs Hootsuite Overview
To give you the most accurate comparison, we’ve spent weeks testing both CoSchedule and Hootsuite.
We dug deep into their features, explored their pricing plans, and even created and scheduled content across various platforms.
Deze praktijkervaring geeft ons de inzichten die nodig zijn om u te helpen de beste keuze te maken.

Want to organize your entire marketing strategy in one place? CoSchedule gives you the tools to plan, & promote your content.
Prijzen: Er is een gratis abonnement. Betaalde abonnementen beginnen bij $19 per maand.
Belangrijkste kenmerken:
- Marketingkalender
- Content Organizer
- Sociale media plannen

Need a simple way to manage your social media? Hootsuite provides an affordable option with all the basic features you need to succeed.
Prijzen: 30 dagen gratis proefperiode beschikbaar. Betaald abonnement vanaf $99 per maand.
Belangrijkste kenmerken:
- Streams
- Inbox
- Analyses
Wat is CoSchedule?
CoSchedule is like your marketing command center.
It helps you plan, organize, and share your marketing projects, including your social media posts.
Think of it as a giant calendar that brings all your marketing efforts together in one place.

Ready to save time and get organized? CoSchedule users report saving an average of 5 hours each week!
Belangrijkste voordelen
CoSchedule is known for being a powerful all-in-one platform. Here are some of its best features:
- Marketing Calendar: See all your projects in one place, from another blog posts to social media campaigns.
- Content Organizer: Plan and organize your content creation workflow.
- Sociale media plannen: Schedule your social media posts in all your channels.
- Samenwerking in teamverband: Work together with your team on projects and approvals.
- Analyse en Rapportage: Houd je voortgang bij en zie wat werkt.
Prijzen
CoSchedule has a few different pricing tiers to choose from, starting at $39 per user per month. Here’s a quick look:
- Gratis kalender: $0/maand
- Sociale agenda: $19 per user/month – Adds content planning and workflow management tools.
- Agenda van het agentschap: $49 per user/month – Unlocks all the advanced features, including social media scheduling and analytics.
- Inhoudskalender: Neem contact op met de verkoopafdeling.
- Marketing Suite: Talk to sales

Voordelen
Nadelen
Wat is Hootsuite?
Have you ever wished you could manage all your social media in one place?
That’s exactly what Hootsuite does.
It’s a popular platform that helps you schedule posts, track your performance, & engage with your audience.
Think of it as your social media dashboard.

Wil je al je social media op één plek beheren? Hootsuite biedt krachtige tools voor het plannen, monitoren en bijhouden van je resultaten. Ontdek waarom bedrijven zo enthousiast zijn over Hootsuite.
Belangrijkste voordelen
- Contentcuratie: Vind en deel eenvoudig relevante content van overal op het web. Houd je publiek betrokken!
- Samenwerking in teamverband: Wijs taken toe, keur berichten goed en beheer eenvoudig toegangsrechten. Samenwerking is de sleutel tot succes!
- Geavanceerde analyses: Duik diep in je socialemediaprestaties met gedetailleerde rapporten. Volg je voortgang als een professional.
- Sociale monitoring: Houd merkvermeldingen en trends in de branche in de gaten. Blijf de concurrentie een stap voor.
Prijzen
- Professioneel: Starts at $99 per month for unlimited post-scheduling
- Team: Starting at $249 per month for link in bio
- Onderneming: Custom pricing for content library

Voordelen
Nadelen
CoSchedule vs Hootsuite Feature Comparison
Now that we’ve looked at each tool individually let’s see how they stack up against each other feature by feature.
This head-to-head comparison will highlight their strengths and weaknesses, making your decision even easier.
Sociale media plannen
Both CoSchedule and Hootsuite allow you to schedule posts across multiple social media channels.
However, CoSchedule goes a step further by integrating with your marketing calendar, giving you a complete view of your social media strategy
This helps marketing teams maintain a consistent online presence and ensures your social media content aligns with your overall marketing goals.
Content Planning
CoSchedule’s Content Organizer gives you a robust system for planning and managing your content creation workflow.
You can create content briefs, assign tasks, and track progress, all within the platform.
While Hootsuite offers some basic content curation features, it doesn’t provide the same level of in-depth content planning and task management.

Analyse en rapportage
Both platforms offer comprehensive analytics to track your social media performance.
You can monitor key metrics like engagement, reach, and follower growth.
However, CoSchedule’s analytics are more integrated with its other features, allowing you to see how your social media efforts is contribute to your overall marketing goals.
Team samenwerking
Both CoSchedule and Hootsuite enable team collaboration with features like task assignments and approval workflows.
This is essential for marketing teams to work together efficiently and ensure everyone is on the same page.
Integraties
CoSchedule and Hootsuite both integrate with a variety of third-party tools, including email marketing platforms and other marketing automatisering oplossingen.
This allows you to connect your social media activities with other aspects of your marketing strategy.

Gebruiksgemak
While both platforms are user-friendly, Hootsuite has a slightly simpler interface that may be easier for beginners to navigate.
CoSchedule has a more comprehensive feature set, which can make it a bit more complex to learn initially.
Klantenservice
Both companies offer customer support via email and chat.
However, CoSchedule provides more extensive support options, including phone support & a knowledge base with helpful resources.
Waar moet je op letten bij het kiezen van een tool voor social media management?
- Uw budget: Pricing varies greatly between tools. Determine how much you’re willing to spend.
- Sociale mediaplatforms: Ensure the tool supports all the platforms you use.
- Teamgrootte: Consider whether you need a tool with collaboration features.
- Inhoudelijke behoeften: Do you need help with content planning and creation or just scheduling?
- Analysegegevens: How important is in-depth reporting and performance tracking to you?
- Gebruiksgemak: Choose a tool that fits well with your technical skills and comfort level.
- Integraties: Check if the tool integrates with other software you use, like your email marketing platform or CRM.
- Klantenservice: Make sure the company offers adequate support in case you need help.
- Gratis proefperiode: Most tools prefer a free trial, so you can test them out before committing.
Eindconclusie (Onze keuze)
For us, CoSchedule emerges as the winner.
While it’s slightly more expensive, its comprehensive features & seamless integration with your overall marketing strategy make it a powerful tool
CoSchedule empowers you to not only schedule posts but also plan your content, track your results, and engage effectively with your audience.
Remember, the best choice depends on your specific needs and budget.
If you’re looking for a simple and affordable way to manage your social media, Hootsuite is a solid option.
But if you’re serious about elevating your social media game and integrating it with your broader marketing efforts, CoSchedule is the way to go.
We hebben wekenlang deze platforms getest, zodat u op ons advies kunt vertrouwen.


Veelgestelde vragen
Is CoSchedule or Hootsuite better for small businesses?
For small businesses on a tight budget, Hootsuite’s lower price point might be more appealing. However, if you need more advanced features like content planning and team collaboration, CoSchedule could be worth the investment.
Kan ik Instagram-berichten inplannen met beide tools?
Yes, both CoSchedule and Hootsuite allow you to schedule Instagram posts, including images, videos, and Stories.
Welke tool biedt betere analyses?
CoSchedule’s analytics are more comprehensive and integrated with its other features, giving you a more holistic view of your social media performance.
Bieden deze tools een gratis proefperiode aan?
Yes, both CoSchedule and Hootsuite offer free trials, so you could test their features before committing to a paid plan.
Can I manage all my social media accounts in one place with these tools?
Absolutely! Both platforms are designed to be your central hub for managing all your social media accounts, from Facebook & Twitter to LinkedIn & Instagram.













