Surfer SEO vs SpyFu: Best keyword Researcher in 2025

우승자

9.0

• SERP 분석기
• 콘텐츠 편집자
• 키워드 리서치
• 그로우 플로우
• Google 문서 통합
• 7일 환불 보장
• 월 $79부터 시작하는 유료 플랜

지금 시도해 보세요

준우승

7.5

• 경쟁사 분석
• Google Ads Advisor
• 키워드 리서치
• Leads Management
• SERP Analysis
• 무료 체험 가능
• Paid Plans from $33/Lifetime

지금 시도해보세요

Are you struggling to get your website seen online?

It can feel impossible to rank higher when everyone else seems to be ahead. 

This means fewer people find you, and your growth slows down.

But what if you could understand exactly what it takes to rank?

In this article, we’ll dive deep into Surfer 이것 vs SpyFu to help you pick the best keyword researcher for your needs.

개요

To provide an accurate comparison, we rigorously tested both Surfer SEO and SpyFu’s 키워드 조사 capabilities.

Our methodology involved evaluating their 데이터 accuracy, ease of use, and feature sets.

And the depth of insights they offer for identifying valuable keywords and analyzing competition in real-world scenarios.

Surfer SEO는 더 높은 순위의 콘텐츠를 작성하는 데 도움을 줍니다. 사용자들은 유기적 트래픽이 최대 30% 증가하는 것을 경험했습니다.

9.510점 만점에

가격: 7일 환불 보장. 월 79달러부터 시작합니다.

주요 특징:

• 콘텐츠 편집자
• SERP 분석기
• 주제별 지도

지금 서퍼를 사용해 보세요 전체 리뷰 읽기

Ready to outrank competitors? Our analysis shows users boosting their SEO traffic by an average of 30% and cutting Google Ads.

7.510점 만점에

가격: Free trial available. Plan starts at $33/Lifetime.

주요 특징:

• Competitor PPC Analysis
• Unlimited Data Exports
• Historical Ad Data (15+ years)

Try spyfu for free 전체 리뷰 읽기

서퍼 SEO란 무엇인가요?

Have you heard about Surfer SEO? It’s a pretty neat tool.

Basically, it helps you write content that Google loves.

It analyzes what’s already ranking well and gives you specific suggestions to 만들다 your content even better.

Also, explore our favorite Surfer SEO alternatives…

서퍼

9.0

Surfer SEO는 검색 결과에서 상위 순위를 차지하는 콘텐츠를 작성하는 데 도움을 줍니다. 실제로 Surfer SEO를 사용하면 사용자들이 최대 30%까지 유기적 트래픽을 증가시킬 수 있습니다. Surfer를 사용하여 이것.

지금 Surfer SEO를 사용해 보세요 전체 리뷰 읽기

주요 이점

• 실시간 콘텐츠 편집기: 작성하면서 콘텐츠에 대한 실시간 피드백을 받아 상위를 기준으로 추가하거나 변경해야 할 내용을 정확하게 알 수 있습니다. 50 순위 페이지.
• 키워드 조사 도구: 콘텐츠 전략을 확장할 수 있는 관련 키워드와 롱테일 변형 키워드를 찾아보세요. 수백 개의 키워드 아이디어를 빠르게 찾아보세요.
• SERP 분석기: 상위의 자세한 분석을 확인하세요 10 (또는 그 이상)의 순위 페이지, 단어 수, 키워드 밀도, 일반적인 백링크 등을 포함합니다.
• 콘텐츠 플래너: 특정 주제에 적합한 제목과 키워드가 제안된 콘텐츠 개요를 받아보세요. 포괄적인 기사를 작성하는 데 도움이 됩니다.
• Audit Feature: 기존 페이지를 분석하고 순위 향상을 위해 취해야 할 명확한 조치 목록을 확인하세요. 무엇이 걸림돌이 되는지 정확히 파악하세요.

가격

• 필수적인: 월 79달러
• 규모: 월 175달러
• 기업: 가격은 문의해 보세요.

What is SpyFu?

Ever wonder what your competitors are doing online?

SpyFu is like your secret agent for that!

It’s super focused on competitive intelligence, letting you peek at their SEO and PPC strategies. 

You can see their keywords, their ads, and even how much they’re spending.

Also, explore our favorite SpyFu alternatives…

SpyFu

7.5

Ready to outrank competitors? Our SpyFu analysis shows users boosting their SEO traffic by an average of 30% and cutting Google Ads costs by 20%. Get the data you need today!

Try spyfu for free 전체 리뷰 읽기

주요 이점

SpyFu excels at revealing competitor strategies.

• Extensive PPC Data: See every keyword competitors bought on Google Ads. You can even view their ad copy history from the last 15+ years.
• Deep Keyword Discovery: Uncover profitable keywords your rivals use. It has more keyword data than some competitors for specific searches.
• Unlimited Exports: Download all the data you need without limits. This is a huge benefit for detailed analysis.
• Domain Kombat: Compare up to 5 domains side-by-side. See where your keyword strategies overlap or differ.
• Sales Leads: Find contact information for companies. This helps with outreach and lead generation.

가격

• Basic ($33/month)
• Professional ($58/month)

기능 비교

Let’s dive into the core features of Surfer SEO and SpyFu to see how they stack up.

We’ll explore each tool’s strengths and weaknesses across key SEO and PPC functionalities, helping you decide which platform best fits your needs.

1. 키워드 리서치

Both Surfer SEO and SpyFu offer keyword research capabilities, crucial for any search engine optimization (SEO) effort.

• 서퍼 SEO: Focuses on providing data-driven insights for content creation. It offers ideas based on top-ranking search engine results and helps identify terms for content optimization. It also provides a Keyword Surfer extension for quick insights.
• SpyFu: Excels at competitive analysis within keyword research. It allows you to uncover keywords your competitors are ranking for and provides detailed metrics on their organic and paid keyword data. This helps you find new content ideas.

2. Competitor Analysis

Understanding your rivals is key to staying ahead.

Both platforms provide valuable ways to stay ahead in your niche.

• 서퍼 SEO: Its SERP Analyzer tool lets you examine top-ranking pages to understand their strategies. You can analyze over 500 signals to compare your content against theirs, helping businesses optimize for better search rankings.
• SpyFu: This is where SpyFu offers a distinct advantage. It’s built for deep competitive analysis, allowing you to see every keyword your rivals have ever bought on Google Ads and their full PPC campaign history. This provides insights into their ad strategies.

3. Content Optimization

For those focused on creating high-ranking content, these tools approach it differently.

• 서퍼 SEO: Its Content Editor is a standout. It provides real-time recommendations for content optimization based on SERP analysis, including word count, heading structure, and natural language processing (NLP) entities. This directly impacts your visibility.
• SpyFu: While not a primary content optimization tool, SpyFu provides keyword data and competitor data that can indirectly inform your content creation. By understanding what keywords drive traffic for competitors, you can tailor your own content ideas.

4. Backlink Analysis

Backlinks are vital for search engine authority. Let’s see how they compare.

• 서퍼 SEO: Offers basic backlink analysis within its audit feature, primarily highlighting common missing backlinks from top-ranking pages in the search engine results.
• SpyFu: Provides more robust backlink analysis, allowing you to see the exact backlinks that help keywords your competitors rank. You can also export this competitor data to find link-building opportunities, enhancing your visibility and relevance.

5. PPC Research

For paid advertising, one tool clearly shines.

• 서퍼 SEO: Primarily focuses on organic search engine optimization and content optimization. It doesn’t have dedicated PPC campaign research features.
• SpyFu: A powerhouse for PPC research. SpyFu offers extensive data-driven insights into Google Ads campaigns, including estimated budgets, top-performing ads, and historical ad strategies. This helps marketers refine their own PPC campaigns for better search rankings.

6. Rank Tracking

Keeping an eye on your performance is essential for SEO strategies.

• 서퍼 SEO: Offers rank tracking as an add-on or within higher-tier plans, allowing you to monitor your search rankings for specific keywords.
• SpyFu: Provides rank tracking that shows your keyword positions over time, including historical data. This gives you a clear picture of your visibility and helps you stay ahead in the search engine results.

7. User Experience & Data Depth

How easy are they to use, and how deep does their analytics go?

• 서퍼 SEO: Generally praised for its intuitive interface, especially its Content Editor. It provides detailed metrics on content optimization factors and aims for continuous improvement in its SEO platform. Users often report high user satisfaction.
• SpyFu: Known for its straightforward interface when focusing on competitive data. It offers a vast keyword database with over 73 billion results across 123 million domains. While some users might find certain reports basic, its core strength lies in providing extensive competitor data for a marketer to act on, contributing to overall user satisfaction.

키워드 조사 도구를 선택할 때 주의해야 할 점은 무엇인가?

When picking the best keyword research tool, consider these key insights to make an informed decision:

• 데이터의 정확성: Always prioritize tools that provide reliable search volume, keyword difficulty, and competitive metrics.
• Target Audience Focus: Does the tool help you find keywords your specific audience actually searches for?
• Search Intent Clarity: A good tool helps you understand 왜 people are searching for a term (e.g., to learn, to buy).
• Competitive Intelligence: Can you spy on your competitors’ successful keywords and ad strategies? This is a huge advantage.
• Integration with Workflow: Does it seamlessly fit into your existing content creation and SEO processes?
• Pricing vs. Value: Ensure the features offered justify the cost for your budget and 사업 필요.
• 사용자 친화성: An intuitive interface means less time learning and more time optimizing.
• Beyond Just Keywords: Look for tools that also offer insights into content optimization, backlink analysis, and rank tracking.
• Regular Updates: The digital landscape changes fast; the tool should evolve with it to provide current data and features.

최종 판결 

After comparing Surfer SEO vs SpyFu, which SEO tool is best?

For most users focused on ranking content, we pick Surfer SEO.

SpyFu excels at competitive and PPC research. 

Surfer SEO’s content optimization tools are simply better for getting your pages seen. 

It helps you use comprehensive keyword data to write content that ranks higher across various topics.

We tested both, and Surfer SEO helps you improve organic search rankings directly.

지금 서퍼를 사용해 보세요 전체 리뷰 읽기

Try spyfu for free 전체 리뷰 읽기

Surfer SEO에 대한 추가 정보

우리는 Surfer SEO를 다음 대안과 비교하고, 각각의 뛰어난 기능을 강조했습니다.

• Surfer SEO 대 Ahrefs: Ahrefs excels in backlink analysis and a comprehensive keyword database.
• Surfer SEO 대 Semrush: Semrush offers an all-in-one marketing suite, strong for PPC campaigns and technical SEO.
• Surfer SEO 대 Content Raptor: Content Raptor focuses on identifying quick wins for existing content optimization and traffic gains.
• Surfer SEO 대 Moz: Moz is known for its Domain Authority metric, backlink analysis, and site audits.
• Surfer SEO vs SE 랭킹: SE Ranking provides an affordable, all-in-one SEO platform with strong rank tracking.
• Surfer SEO vs Ubersuggest: Ubersuggest is beginner-friendly and affordable, offering solid keyword research and site audits.
• Surfer SEO 대 Similarweb: Similarweb specializes in competitor traffic analysis and market intelligence, providing broad visibility insights.
• Surfer SEO vs Raven Tools: Raven Tools offers robust client reporting, 소셜 미디어 management, and site auditing for agencies.
• Surfer SEO vs 망굴스: Mangools focuses on user-friendly keyword research (KWFinder) and local search engine results.
• Surfer SEO 대 Ranktracker: Ranktracker offers robust rank tracking and competitive analysis across various search engine platforms.

More of SpyFu

We’ve compared SpyFu with the following alternatives, highlighting their standout features:

• SpyFu vs Ahrefs: Ahrefs offers deeper backlink analysis and a massive keyword database.
• SpyFu vs Semrush: Semrush provides a more comprehensive keyword and PPC campaign suite.
• SpyFu vs Content Raptor: Content Raptor focuses on optimizing existing content for quick traffic gains.
• SpyFu vs 모즈: Moz is strong in the Domain Authority metric, backlink analysis, and local search engine optimization.
• SpyFu vs SE Ranking: SE Ranking is a more affordable, all-in-one SEO platform with strong rank tracking.
• SpyFu vs Ubersuggest: Ubersuggest is budget-friendly, offering basic keyword research and site auditing.
• SpyFu vs Similarweb: Similarweb specializes in website traffic analysis and broad market intelligence.
• SpyFu vs 레이븐 도구: Raven Tools provides robust client reporting and comprehensive competitive analysis features.
• SpyFu vs Mangools: Mangools focuses on user-friendly keyword research and search engine results page analysis.
• SpyFu vs Ranktracker: Ranktracker offers highly accurate rank tracking and competitive analysis across various search engine platforms.

자주 묻는 질문