SocialPilot vs Later: 2025년에 사용할 소셜 미디어 도구는 무엇일까요?

에 의해서 | 최종 업데이트: 2025년 8월 29일

우승자
소셜파일럿
4.8
  • 통합 소셜 받은편지함
  • 콘텐츠 큐레이션
  • 분석 및 보고
  • 소셜 미디어 캘린더
  • 팀 협업
  • 무료 체험 가능
  • 유료 플랜 &nbsp$25.50부터
준우승
나중에
3.5
  • 달력
  • 미디어 라이브러리
  • 대화
  • 해석학
  • 링크는 프로필에 있습니다
  • 무료 체험 가능
  • 유료 플랜은 월 16.67달러부터 시작합니다.
소셜파일럿 vs Later

당신은 저글링을 하고 있어요 소셜 미디어, right? It’s a mess. 

You need a tool, but which one? SocialPilot vs Later? It’s a tough call.

Imagine missing key posting times. Or, worse, your analytics are a jumbled mess.

You’re wasting precious hours on tasks that should be 자동화됨.

You’re losing potential engagement because you’re not posting consistently. 

Good news! We’re comparing SocialPilot vs Later side-by-side. We’ll examine the features, the pricing, and what real users say. 

개요

To provide a clear and unbiased comparison, we’ve rigorously tested both SocialPilot and Later.

This involved hands-on use across various 소셜 미디어 platforms, evaluating their scheduling capabilities, analytics, and user interfaces.

We explored each tool’s features, from basic post-scheduling to advanced analytics, to give you a real-world perspective.

소셜파일럿 CTA
4.85점 만점에

소셜 미디어 마케팅을 간소화하세요. 30개의 프로필을 관리하고, 성과를 분석하고, 잠재 고객과 소통하세요.

가격: 무료 플랜이 있습니다. 유료 플랜은 월 30달러부터 시작합니다.

주요 특징:

  • 대량 스케줄링
  • 고객 관리
  • 심층 분석
나중에-CTA
3.55점 만점에

Later의 시각적 플래너와 '최적 게시 시간' 기능은 콘텐츠를 최대한 활용할 수 있도록 도와줍니다. 지금 바로 Later의 다양한 기능을 살펴보세요!

가격: 무료 체험 기간이 있습니다. 유료 플랜은 월 16.67달러부터 시작합니다.

주요 특징:

  • 비주얼 플래너
  • 게시하기 가장 좋은 시간
  • 링크인.바이오

SocialPilot이란 무엇인가요?

이것을 여러분의 모든 소셜 미디어를 관리할 수 있는 통합 관리 센터라고 생각하시면 됩니다. 

It handles scheduling, analytics, and team collaboration.

Basically, it aims to simplify your social life.

또한, 저희가 가장 좋아하는 제품들을 살펴보세요. 소셜파일럿 대안

소셜파일럿 홈페이지

우리의 의견

소셜파일럿 CTA

소셜 미디어를 간소화할 준비가 되셨나요? 소셜파일럿은 소셜 미디어 활동을 관리하는 데 도움이 되는 강력한 기능을 제공합니다. 지금 바로 소셜파일럿으로 소셜 미디어 효과를 극대화하는 방법을 알아보세요!

주요 이점

  • 특징: SocialPilot은 게시물 예약, 발행 및 분석을 위한 모든 도구를 제공합니다. 또한 고객 관리 및 팀 협업 기능도 포함되어 있습니다.
  • 지원되는 소셜 네트워크: 이 서비스는 페이스북, 트위터, 링크드인, 인스타그램과 같은 주요 플랫폼은 물론 구글 비즈니스 프로필 및 틱톡과도 연동됩니다.
  • 사용 편의성: 대시보드는 깔끔하고 사용하기 쉬워서 큰 학습 곡선 없이 바로 시작할 수 있습니다.
  • 고객 지원: 그들은 채팅과 이메일을 통해 연중무휴 24시간(주말 제외) 고객 지원을 제공합니다.
  • 통합: Canva, Bitly, Zapier와 같은 유용한 도구들과 연동됩니다.
  • 확장성: SocialPilot은 개인 사용자부터 여러 고객을 보유한 대규모 에이전시까지, 사용자의 성장에 맞춰 확장 가능한 요금제를 제공합니다.
  • 보증: SocialPilot은 일반적인 보증 서비스를 제공하지는 않지만, 신규 구매 시 14일 환불 보장 정책을 시행하고 있습니다.

가격

  • 골자: 월 25.50달러 (연간 청구)
  • 기준: 월 42.50달러 (연간 청구)
  • 프리미엄 월 85달러 (연간 청구)
  • 궁극적인: 월 170달러 (연간 청구)
소셜파일럿 가격 책정

장점

  • 쉽고 빠르게 배울 수 있습니다.
  • 일괄 예약은 시간을 절약해 줍니다.
  • 훌륭한 고객 관리.
  • 비용 대비 가치가 뛰어납니다.
  • 훌륭한 고객 지원.

단점

  • 기본 분석.
  • 고급 인공지능 기술이 부족합니다.
  • 보도 내용이 제한적입니다.
  • 통합 한계.

Later는 무엇인가요?

Later is built for visual content. Think Instagram, Pinterest, and 틱톡.

It helps you plan and schedule your posts. It’s a very visual tool.

또한, 저희가 가장 좋아하는 제품들을 살펴보세요. 후속 대안

나중에 홈페이지

우리의 의견

나중에-CTA

Later는 시각적 콘텐츠와 인스타그램 마케팅을 중시하는 기업에 탁월한 선택입니다. 사용하기 쉽고 가격도 저렴하며, 아름답고 매력적인 콘텐츠를 제작하고 예약 게시하는 데 도움이 되는 다양한 기능을 제공합니다.

주요 이점

  • 특징: Later는 소셜 미디어 콘텐츠 제작 및 미리보기를 위한 예약, 게시, 분석 및 시각적 플래너 기능을 제공합니다.
  • 지원되는 소셜 네트워크: 이 앱은 인스타그램, 페이스북, 트위터, 핀터레스트와 연동됩니다. 틱톡.
  • 사용 편의성: 인터페이스는 드래그 앤 드롭 방식이며 시각적인 요소가 강해 콘텐츠 기획 및 일정 관리가 용이합니다.
  • 고객 지원: Later는 이메일 및 채팅 지원뿐만 아니라 포괄적인 도움말 센터도 제공합니다.
  • 통합: Canva, Unsplash, Dropbox와 같은 몇 가지 주요 도구와 연동됩니다.
  • 확장성: Later는 1인 기업부터 대규모 팀에 이르기까지 모든 규모의 비즈니스를 위한 요금제를 제공합니다.

가격

Later는 기능이 제한된 무료 플랜을 제공합니다. 유료 플랜은 월 18달러부터 시작하며, 필요한 소셜 프로필 및 사용자 수에 따라 가격이 달라집니다.

  • 기동기: 월 16.67달러
  • 성장: 월 30달러
  • 고급의: 월 53.33달러
추후 가격 책정

장점

  • 직관적인 인터페이스.
  • 시각적 계획.
  • 다양한 기능을 제공합니다.
  • 편리한 모바일 앱.
  • 무료 플랜 옵션이 있습니다.

단점

  • 무료 기능이 제한적입니다.
  • 일부 사람들에게는 비싼 가격일 수 있습니다.
  • 고급 기능을 익히려면 학습 곡선이 필요합니다.

기능 비교

For those delving into social media marketing, choosing the right platform is key.

This comparison of SocialPilot vs. Later helps small and medium businesses, marketing agencies, and multi-location brands decide on the best social media management tool.

1. 소셜 계정 및 네트워크 지원

  • 소셜파일럿: A powerful social media suite supporting a wide range of social accounts, including Facebook pages and groups, Twitter, LinkedIn, Pinterest, Instagram, Google 사업 Profile, TikTok, and more. It’s a versatile choice for managing multiple social media accounts and social channels.
  • 나중에: Traditionally known as an Instagram-first platform, Later’s features have expanded to support other platforms like TikTok, Facebook, Twitter, Pinterest, LinkedIn, and 유튜브. However, its primary focus remains on visual content and Instagram scheduling.

2. Social Media Management Tool Features

  • 소셜파일럿: Offers a comprehensive suite of advanced features for social media managers. It has a robust socialpilot dashboard with great features like bulk scheduling, an AI assistant for creating relevant content, and a content library. The tool is highly recommended for agencies and businesses seeking a complete social strategy.
  • 나중에: This social media management tool is known for its user-friendly interface. It provides a visual planner to help users create beautiful posts and a media library to stay organized. Later also has a social media management app, the later mobile app, making it easy to schedule content on the go.

3. 일정 계획 및 게시

  • 소셜파일럿: Excels at bulk scheduling, allowing users to save time by scheduling a large number of scheduled posts at once. It also offers the ability to automatically post to multiple platforms and supports scheduling of various types of content, including video content.
  • 나중에: With its focus on visual platforms, Later provides specific features like a drag-and-drop visual planner. You can easily schedule Instagram posts and even schedule Instagram stories. Later’s features also include the ability to automatically publish posts, with TikTok auto publishing being a key feature.

4. 콘텐츠 제작 및 큐레이션

  • 소셜파일럿: The AI assistant helps users generate post ideas, and the platform has a 캔버스 완성 to streamline the content creation process. The content library allows for storing and reusing curated content, which is a great feature for both agencies and clients.
  • 나중에: A strength of the Later social media scheduler is its inspiration strikes feature, which provides post ideas directly within the platform. The media library is excellent for uploading media, and the tool helps you create content that drives more engagement with post recommendations.
소셜파일럿 사용

5. 분석 및 보고

  • 소셜파일럿: Provides great analytics and in-depth reports on post performance, audience demographics, and follower growth. This valuable feature helps businesses and agencies measure their social strategy and demonstrate ROI to clients. The 보고 is robust, making it a powerful tool for data-driven decisions.
  • 나중에: 제안 basic Instagram analytics and more detailed insights on paid plans. You can track post performance and follower growth, and it provides a later review of your overall social performance. It’s sufficient for a small team needing basic metrics to see their best posts.

6. Team Collaboration & Client Management

  • 소셜파일럿: As a powerful social media suite, it’s built for marketing agencies. It offers 무제한 사용자 on some plans, robust team workflows, and client management features. The ability to manage multi-location brands and agencies with many clients is a core strength.
  • 나중에: Later’s team collaboration features allow for multiple users and different levels of access. It’s a good solution for a small team collaborating on a few key social accounts, but its focus is more on individual creators and medium businesses rather than large agencies.

7. Post-Specific Features

  • 소셜파일럿: Allows for an automatically posted first comment on Instagram, which is useful for adding hashtags and increasing reach. You can also edit posts after they’ve been scheduled, providing flexibility in the posting process.
  • 나중에: A key feature is the automatically posted first comment on Instagram, which is a great feature for adding hashtag suggestions. Later also offers unique hashtag suggestions tailored to your content, helping you get more engagement.

8. 모바일 앱

  • 소셜파일럿: Offers a mobile app for managing scheduled posts and social accounts on the go, though its primary experience is on the desktop.
  • 나중에: The later mobile app is highly praised and a core part of its experience. It’s a user-friendly tool for planning, editing posts, and managing your media library, allowing you to access it whenever inspiration strikes.
후기 분석

9. 가격 및 가치

  • 소셜파일럿: Has a range of plans designed for different business sizes, from small to large agencies. Many find it offers better value due to the sheer number of features and social accounts included, making it a strong contender for new customers. A credit card is required for some trials.
  • 나중에: 가지고 있다 무료 버전 and various professional plan options. It can be a cost-effective choice for creators or 소규모 사업체 focused on a few key social platforms, but adding more social sets or users can increase costs quickly.

10. Audience & Focus

  • 소셜파일럿: The platform is designed for marketing agencies, businesses, and multi-location brands that need a robust, all-in-one tool for comprehensive social media marketing across many major social networks. It helps clients in various industries reach their audience.
  • 나중에: Later’s features are geared toward individuals and small businesses that place a high priority on visual content, particularly on Instagram. It’s a great choice for creators and small businesses focused on creating beautiful posts and improving their Instagram feed.

11. Additional Features & Integrations

  • 소셜파일럿: 통합됩니다 Canva integration for design, and offers an easy-to-use social 받은 편지함 to manage messages. It’s a full-featured social media management platform with valuable features that help you save time.
  • 나중에: Known for its Linkin.bio feature, which turns an Instagram feed into a clickable landing page. It provides unique hashtag suggestions and its 모바일 앱 are a key selling point for creators who manage their social accounts on the go.

적합한 소셜 미디어 관리자를 선택할 때 무엇을 살펴봐야 할까요?

  • Key Features and User Interface: The best social media management platforms should have a user-friendly interface that allows you to easily manage multiple social media profiles. Look for key features like scheduling suggestions for the best time to drop posts, and the ability to upload media, including video content.
  • Platform & Channel Support: Ensure the tool supports all the social media channels you use, such as Instagram, Pinterest posts, and other accounts. The ability to cross posting and scheduling unlimited posts is crucial for saving time and reaching a wider audience.
  • Content & Post Features: Look for a tool that allows you to schedule content with a precise date and control the posting order. Features like adding hashtag suggestions recommended by the platform can help increase engagement and get maximum engagement. The post feature should also allow for a few tweaks to optimize your content.
  • 분석 및 인사이트: A good social media management tool should provide analytics on your Instagram account and follower growth, helping you understand which posts are most effective.
  • Scalability & Cost: Consider if the platform can grow with your business. Some platforms like SocialPilot offer different services, but you should check if a credit card is required for a trial and if the pricing fits your industry’s needs. You might want to read a socialpilot review or a later app review to see what other users recommend SocialPilot or other tools.
  • 모바일 환경: Check if the platform has a well-functioning mobile app, like the Later app, for managing your accounts on the go.
  • Trial and Onboarding: Take advantage of any free trials to test the platform. See how easy it is to get started and whether it requires any further action on your part to get your accounts set up.

최종 판결

After testing both, SocialPilot wins. It handles multiple accounts easily.

If you manage many social media accounts, it’s your best bet.

SocialPilot offers robust management features.

You can manage posts across multiple social networks without a headache.

Its social inbox is a game-changer. Plus, the analytics and reporting give you real 데이터.

For content management and client management, it’s solid.

하는 동안 스프라우트 소셜 is another option, SocialPilot’s value and power are clear.

They don’t have a free plan, but its benefits outweigh the cost. 

소셜파일럿 더 보기

나중에 더 자세히

자주 묻는 질문

Can I handle several social media accounts effectively with these tools?

Yes, both SocialPilot and Later allow you to manage multiple accounts. SocialPilot is better for handling many social media platforms, while Later excels in visual platforms like Pinterest. Choose based on your primary social media presence.

Which tool is better for content scheduling and curation?

SocialPilot offers robust content scheduling and curation features, which are ideal for small businesses needing to schedule posts across many platforms. Later, it focuses on visual planning and scheduling social media content.

Does either tool offer social listening capabilities?

SocialPilot’s social inbox includes some basic social listening features. However, neither tool is primarily known for advanced social listening. You may need a dedicated tool for in-depth social listening.

How do these tools help streamline my social media workflow?

Both tools streamline your workflow by automating social media posts and providing analytics. SocialPilot offers a comprehensive social media management experience. Later simplifies visual-first workflows.

Which tool provides better analytics on social media performance?

SocialPilot delivers detailed social media performance analytics. Later offers basic insights. If you need in-depth reports, SocialPilot is the better choice.

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