Moz vs Raven Tools: Which SEO Platform Wins in 2025?

에 의해서 | 마지막 업데이트 Jul 14, 2025

우승자
Moz best
9.0
  • SERP Analysis
  • Free Research Tool
  • Keyword Explorer
  • On-Page Grader
  • Domain Authority Checker
  • 무료 체험 가능
  • Paid Plans from $39/mo
준우승
Raven Tools best
7.0
  • 키워드 리서치
  • SERP Tracker
  • Site Auditor
  • Backlink Explorer
  • Google Analytics Integration
  • 무료 체험 가능
  • Paid Plans from $39/
Fahim AI 6 2 35

Trying to pick the best SEO 도구 for your business can feel like a maze, right?

13 meilleures alternatives à Vidnoz à essayer en 2025 ! 16

But don’t stress!

This article is here to help you cut through the noise.

We’re diving deep into Moz vs Raven Tools to see which one comes out on top in 2025.

개요

We’ve put both Moz and Raven Tools through their paces.

Our tests looked at how each one helps with SEO tasks.

Now, let’s compare them side by side.

모즈 CTA

Boost your SEO! Over 500,000 marketers trust Moz. Try Moz Now!

910점 만점에

가격: Free trial available. Premium Plan starts at $39/mo.

주요 특징:

  • Domain Authority
  • Link Explorer
  • Keyword Explorer
Raven Tools CTA

Join thousands of businesses already using this tool. Explore its features today!

710점 만점에

가격: Free trial available. Premium Plan starts at $39/month.

주요 특징:

  • Site Auditor
  • Marketing Reports
  • Rank Tracking

What is Moz?

Now, let’s talk about Moz. It’s another big player in SEO.

Many people know it for Domain Authority. Moz focuses a lot on links.

It helps you build strong connections.

Also, explore our favorite Moz alternatives…

모즈 CTA
모즈
9.0

SEO를 강화하세요! 50만 명이 넘는 마케터가 Moz를 신뢰합니다. Tinuiti와 같은 사용자는 키워드 순위가 1,143% 상승했습니다. 준비 완료 모즈를 사용하세요 전문가처럼 느껴지시나요? 지금 바로 클릭하여 SEO 개선을 ​​시작하세요!

주요 이점

Moz shines with its distinct advantages, providing powerful tools to boost your search presence:

  • Industry-Leading Domain Authority (DA): This is a key metric. It predicts search engine ranking. Moz’s DA is widely recognized. Over 90% of SEOs consider it important.
  • Powerful Link Explorer: Analyze backlinks deeply. Find link-building opportunities easily. It has a massive index of over 35 trillion links.
  • Intuitive Keyword Explorer: Discover relevant keywords. Get clear difficulty scores. See organic CTR data too.
  • Comprehensive Site Crawl: Identify technical SEO issues. Get actionable recommendations quickly.
  • Local SEO Tools: Optimize for local search. Manage 사업 listings effectively.

가격

  • 스타터(월 39달러)
  • 표준(월 79달러)
  • 중간(월 $143)
  • 대형 ($239/월)
모즈 가격

장점

  • 신뢰할 수 있는 도메인 권한.
  • 인터페이스가 매력적이에요.
  • 뛰어난 링크 분석 기능.
  • 로컬 SEO에 매우 좋습니다.
  • 좋은 교육 자료 제공

단점

  • 키워드 데이터베이스가 더 작습니다.
  • 경쟁사 분석 is less in-depth.
  • 콘텐츠 마케팅 기능이 부족합니다.
  • 일부 도구는 덜 견고하다고 느껴집니다.

What is Raven Tools?

So, you’ve heard of Raven Tools, right?

It’s another all-in-one platform for digital marketing. It’s often seen as a good option, especially if you’re an agency or a 중소기업

It aims to put a lot of SEO and marketing data in one place, making things a bit simpler.

또한 우리가 가장 좋아하는 것을 탐색하세요 Raven Tools 대안

Raven Tools CTA
레이븐 도구
7.0

Join thousands of businesses already using this powerful tool. Explore its features today!

주요 이점

  • 1,500 keywords tracked monthly (Small Biz).
  • 7 Million page crawl limit (Lead plan).
  • Unlimited campaigns are available.
  • Automated, white-label reports.
  • Integrates with 20+ data sources.

가격

모든 계획은 다음과 같습니다. 연간 청구.

  • Small Biz ($39/month)
  • Start ($79/month)
  • Grow ($139/month)
  • Thrive ($249/month)
  • Lead ($399/month)
Raven Tools Pricing

장점

  • More affordable pricing options.
  • Excellent white-label 보고.
  • Good for client management.
  • Includes many user seats.
  • Site 심사 is quite thorough.

단점

  • 키워드 데이터베이스가 더 작습니다.
  • Lacks advanced SEO features.
  • Not as deep as some rivals.
  • Some data syncing issues occur.

기능 비교

Let’s dive into the core features of both platforms.

We’ll look at how Moz and Raven Tools handle key SEO tasks so you can see which one might work best for you.

1. 키워드 리서치

Moz: Offers Keyword Explorer with insights into search volume, keyword difficulty, and organic click-through rate (CTR). It also provides AI-assisted keyword suggestions and localized data.

Raven Tools: Features a Keyword Manager for organizing keywords, integrating data from Google Ads and Search Console, and providing metrics like search volume and competition.

Moz Personal Experience

Moz: Provides Link Explorer to check backlink profiles, including Domain Authority (DA) and Linking Domains. It helps find link-building opportunities and identify broken links.

Raven Tools: Includes a Backlink Checker and Link Manager. It aims to help track and manage link-building efforts, with some integration for monitoring link quality.

3. 현장 감사

Moz: Has a Site Crawl feature that helps find and fix SEO issues on your website. It gives detailed reports on technical SEO and identifies problems.

Raven Tools: Offers a Site Auditor to check desktop and mobile SEO issues. It helps find problems that might stop your site from ranking well.

4. Rank Tracking

Moz: Lets you track keyword rankings over time and compare performance across desktop and mobile. It also helps you see how your competitors are ranking.

Raven Tools: Includes SERP Rank Tracker and Keyword Rank Checker. It allows you to monitor your keywords and see how they are performing in search results.

5. Reporting

Moz: Provides customizable reports that can show site health, link building progress, and keyword performance.

Raven Tools: Known for its customizable and white-label reports, allowing for easy sharing with clients. It can integrate data from various marketing channels.

6. Competitive Analysis

Moz: Features a “True Competitor” tool to find your real search rivals based on SERP overlap. It helps identify keyword gaps and analyze competitor content.

Raven Tools: Offers tools for competitor domain research and analysis, helping you compare your site against others in terms of backlinks, page speed, and more.

image 61

7. Local SEO

Moz: Offers Moz Local, specifically designed to help businesses manage and improve their local search presence.

Raven Tools: While it has broad SEO capabilities, some users note it doesn’t offer specific features for local SEO like Moz Local does. However, it integrates with Google Analytics for performance tracking.

키워드 조사 도구를 선택할 때 주의해야 할 점은 무엇인가?

  • Database Size: Does it have a vast and updated keyword database?
  • 데이터의 정확성: Is the search volume and keyword difficulty reliable?
  • Feature Set: Does it offer keyword suggestion, clustering, and intent analysis?
  • Competitor Insights: Can it analyze keywords your competitors rank for?
  • 사용자 친화성: Is the interface intuitive and easy to navigate?
  • 완성: Does it work well with other SEO solution tools you use?
  • Pricing Structure: Does the cost align with the features offered and your budget?

최종 평결 (우리의 선택)

Deciding between Moz and Raven Tools isn’t easy, as both offer strong features for SEO.

After testing them side by side, we lean towards Moz. 

Its deeper insights into keyword difficulty, more reliable rank tracking, and dedicated local SEO tools give it an edge.

While Raven Tools is good for broad digital marketing reports, Moz truly shines for pure SEO needs.

We’ve spent countless hours on these platforms, so you can trust our pick for maximizing your search visibility.

This choice helps ensure your efforts are focused on the most impactful areas.

More of Moz

We’ve compared Moz with the following alternatives, highlighting their standout features:

  • Moz vs Ahrefs: Ahrefs offers a massive backlink database and deeper competitor analysis.
  • Moz vs Semrush: Semrush is an all-in-one suite covering SEO, PPC, and content marketing.
  • Moz vs Content Raptor: Content Raptor specializes in identifying “quick win” content opportunities from GSC data.
  • Moz vs SE Ranking: SE Ranking provides a comprehensive SEO toolkit with strong rank tracking.
  • Moz vs Ubersuggest: Ubersuggest is a budget-friendly tool with strong keyword suggestions and content ideas.
  • Moz vs SpyFu: SpyFu excels in competitor paid ad analysis and keyword insights for rivals.
  • Moz vs Similarweb: Similarweb focuses on broad website traffic analytics and market intelligence.
  • Moz vs Ranktracker: Ranktracker specializes in highly accurate, detailed keyword rank tracking.

More of Raven Tools

It’s helpful to see how Raven Tools compares to other popular options.

  • Raven Tools 대 Semrush: Raven Tools offers great reporting, but Semrush provides a much larger keyword database and deeper insights for overall digital marketing.
  • Raven Tools 대 Surfer SEO: Raven Tools is an all-in-one suite; Surfer SEO excels specifically at content optimization and on-page analysis.
  • Raven Tools 대 Ahrefs: Raven Tools provides solid SEO features, while Ahrefs is known for its extensive backlink data and robust keyword research.
  • 레이븐 툴즈 대 컨텐츠 랩터: Raven Tools has broader tools, but Content Raptor uniquely focuses on optimizing existing articles for better performance.
  • Raven Tools 대 Ubersuggest: Raven Tools offers more advanced features, but Ubersuggest is often favored for its user-friendliness and affordability.
  • 레이븐 툴즈 대 망굴스: Raven Tools is a full suite; Mangools offers a user-friendly bundle of focused SEO tools, great for quick insights.
  • 레이븐 툴즈 대 랭크트래커: Raven Tools offers a broader suite; Ranktracker focuses on real-time keyword rank tracking and detailed backlink analysis.

자주 묻는 질문

Which tool is better for beginners, Moz or Raven Tools?

Moz is generally considered more beginner-friendly. It offers clear explanations and a more intuitive interface. Raven Tools, while powerful, can feel a bit more complex for those new to SEO, often catering to experienced agencies.

Can I get a free trial for Moz or Raven Tools?

Yes, both Moz and Raven Tools typically offer free trials. This allows you to explore their features and see which platform fits your needs before committing to a paid plan. Check their official websites for current trial durations.

Do Moz and Raven Tools offer local SEO features?

Moz offers strong local SEO features with its dedicated “Moz Local” product. Raven Tools has some capabilities, but it’s not as specialized for local search. If local SEO is a primary focus, Moz has a more robust solution.

Which tool provides better reporting features?

Raven Tools is often praised for its highly customizable and white-label reporting options. It’s excellent for agencies needing to create branded reports for clients, often integrating data from various marketing channels beyond just SEO.

Are there any other good alternatives to Moz and Raven Tools?

Yes, there are several other powerful SEO tools available. Some popular alternatives include Semrush, 아레프스, and SEO PowerSuite. Each has unique strengths and may be a better fit depending on your specific SEO goals and budget.

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