Gagnant

9.5

• Analyseur de SERP
• Rédacteur de contenu
• Recherche de mots-clés
• Débit de croissance
• Intégration de Google Docs
• 7-Day Money Back Guarantee
• Paid Plans from $79/mo

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Finaliste

7.5

• Boîte à outils SEO
• Boîte à outils pour le marketing de contenu
• Boîte à outils pour les études de marché
• Boîte à outils publicitaires
• Réseaux sociaux Boîte à outils
• Essai gratuit de 14 jours
• Forfaits payants à partir de $139,95/mois

ESSAYEZ MAINTENANT

Choisir le bon Outils de référencement is tough. You want the power to boost your website’s ranking, but with so many options, where do you start? 

Surfer SEO and SEMrush are both giants in the game, but which one best fits your needs?

Trying to compare these tools is a minefield of features, pricing plans, and conflicting opinions.

It would help if you had a clear breakdown of what each tool does well and where they might fall short. That’s where this guide comes in. 

We’ll explore Surfer SEO vs SEMrush best uses, from keyword research to full-on competitor analysis. 

By the end, you’ll know exactly which of these powerhouses is your perfect SEO sidekick.

Aperçu

To bring you the most accurate comparison, we’ve put both Surfer SEO and SEMrush through their paces. 

We’ve tested their core features, analyzed their pricing, and considered real-world user experiences to give you a well-rounded picture of each tool.

Surfer SEO helps you write content that ranks higher. Users have seen up to a 30% increase in organic traffic.

9.5sur 10

Tarifs : 7-day money-back guarantee. Plans start from $79/month.

Caractéristiques principales :

• Content Planner
• Content Audit
• Analyse des concurrents

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Semrush delivers an impressive array of tools to supercharge your SEO efforts. It’s the go-to choice for data-driven marketers.

7.5sur 10

Tarifs : Essai gratuit de 14 jours. Plan à partir de $139.95/mois.

Caractéristiques principales :

• Recherche de mots-clés
• Site audits
• Analyse des concurrents

Essayez semrush gratuitement Lire la critique complète

What is Surfer SEO?

Think of it as your website’s search engine coach. Surfer SEO analyzes what’s already ranking and helps you write content that Google will love.

Surfer SEO

9.5

Surfer SEO helps you write content that ranks higher in search results. In fact, users have seen up to a 30% increase in organic traffic after using Surfer SEO.

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Principaux avantages

• Speed things up. Surfer SEO’s Content Editor gives you real-time feedback on over 500 on-page ranking factors.
• Uncovers hidden opportunities. Its keyword research tools help you find profitable terms your competitors might need to include.
• Outrank the competition. The SERP Analyzer shows you exactly what it takes to beat the current top-ranking pages.

Tarifs

• Basic Plan: 79 $/mois
• Plan pro : $175/month – Includes 30 content editor credits and advanced features like keyword research.
• Entreprise: Contactez-les pour connaître les tarifs.

Qu'est-ce que SEMrush ?

SEMrush is your all-in-one toolkit for dominating search results. Think of it as your digital marketing all-in-one tool.

Semrush

7.5

Prêt à révéler le véritable potentiel de votre site web ? RankTracker vous donne la puissance SEO nécessaire pour grimper dans les classements et générer plus de trafic organique.

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Principaux avantages

• Découvrir des mots-clés rentables : Trouvez les termes que vos clients recherchent réellement.
• Suivez l'évolution de votre classement : Vous savez exactement où vous vous situez par rapport à la concurrence.
• Espionnez vos rivaux : Découvrez leurs stratégies et surclassez-les.
• Plus de 50 outils pour réussir son référencement : SEMrush couvre tout, de la création de contenu aux audits techniques.

Tarifs

• Plan Pro ($139.95/mois) : Analyse des concurrents, recherche de mots-clés et audit du site web.
• Plan Guru ($249.95/mois) : Content Marketing Toolkit et données historiques.
• Entreprise Plan ($449.95/month): Part de voix, limites étendues, accès API, PLA et analyses.

Comparaison des fonctionnalités 

Ready to see how these SEO powerhouses stack up?

Let’s break down the key areas where Surfer SEO and SEMrush go head-to-head.

Recherche de mots-clés

• SEMrush is a behemoth of keyword data. It offers traditional metrics like search volume alongside sophisticated insights (like keyword difficulty and search intent).
• Surfer SEO: Excels at topic clustering and content-focused keyword research. It helps you find semantically related terms to support your main target keywords with the help of its keyword research tool.
• Bottom Line: SEMrush is broader, and Surfer SEO is deeper on specific topics.

Optimisation du contenu

• SEMrush : Provides a content editor with basic optimization suggestions.
• Surfer SEO: This is its bread and butter. Granular analysis of search engine results pages (SERPs) lets you fine-tune content. Think word count, headings, keyword density, LSI words… Surfer gets super specific.
• Bottom Line: Surfer is the master of on-page content optimization.

Backlink Analysis

• SEMrush : Robust backlink explorer. Discover where your competitors get their links, and identify outreach opportunities.
• Surfer SEO: It’s weak suit. It offers basic link data but needs more depth of a dedicated backlink analysis Outil de référencement.
• Bottom Line: SEMrush wins for unearthing competitor link profiles.

Analyse des concurrents

• SEMrush : Extensive features for tracking and benchmarking against rivals. Uncover their keywords, traffic, and backlinks.
• Surfer SEO: Competitive data is integrated into its content analysis, but lacks the wide scope of SEMrush.
• Bottom Line: SEMrush is the go-to tool for deep competitive analysis.

Technical SEO

• SEMrush : Comprehensive site auditing tool uncovers on-site issues harming rankings.
• Surfer SEO: Offers some technical checks but not as in-depth as SEMrush.
• Bottom Line: SEMrush flags more technical errors affecting on searchengines performance.

User Interface

• SEMrush : Cluttered at times due to the sheer number of features.
• Surfer SEO: Cleaner, more focused, especially for content-related tasks.
• Bottom Line: Surfer is generally easier to navigate for beginners.

What to Look For When Choosing a Content Optimization Tool?

• Facilité d'utilisation : Will the tool fit seamlessly into your workflow, or is there a steep learning curve? Consider your current SEO knowledge.
• Keyword research depth: Does it uncover easy-to-rank-for terms and related search queries or offer generic suggestions?
• Data-driven recommendations: Does the tool provide clear action steps based on real competitor analysis, not just vague guidelines?
• Pricing and your needs: Factor in your budget and website size. Expensive tools might be overkill for smaller sites.
• Intégration avec d'autres outils : Can the tool work with your current content creation tools (e.g., WordPress, writing platforms)?

Verdict final

Choosing between Surfer SEO and SEMrush truly depends on your needs. 

If you’re laser-focused on content optimization, maximizing search engine optimization (SEO) results directly from your writing (like in Google Docs), Surfer SEO wins hands-down. Its content editor is unmatched.

That said, SEMrush is the ultimate multitasker.

Need serious competitor analysis, backlink sleuthing, or a full-blown SEO audit tool alongside your content game? 

Plus, it plays nice with réseaux sociaux marketing – then SEMrush is your best bet.

Regardless of your choice, this guide has hopefully empowered you to faire the smartest decision for your unique SEO strategy.

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