Choisir le bon CRM is tough.
You’re trying to grow your business, but deciding between HubSpot and Zoho CRM can be a daunting task.
It’s frustrating! You’re worried about wasting money on the wrong tool.
What if you pick one, and it doesn’t do what you need?
Don’t stress. We’re going to break down HubSpot vs Zoho CRM en termes simples.
Aperçu
We’ve spent considerable time exploring both HubSpot and Zoho CRM.
Diving into their features, user interfaces, and real-world applications.
Our comparison stems from hands-on testing and direct observation, ensuring a practical and informed perspective.
Ready to grow your business with a powerful all-in-one platform? Get started with HubSpot’s tools today.
Tarifs : Il existe un plan gratuit. Le plan premium commence à $15/mois.
Caractéristiques principales :
- CRM
- Automatisation du marketing
- Analyses et rapports
Vous voulez un produit simple mais puissant CRM to organize your customer relationships? You can experience it risk-free!
Tarifs : L'essai est gratuit. L'abonnement premium démarre à 14 $/mois.
Caractéristiques principales :
- Gestion des contacts
- Automatisation de la force de vente
- Analyses et rapports
What is Hubspot?
Okay, let’s talk HubSpot. It’s a big player in the CRM monde.
Think of it as a hub for all your customer stuff.
It helps with marketing, sales, and service. Pretty handy, right?
Découvrez également nos alternatives préférées à Hubspot...
Notre avis
HubSpot est une plateforme puissante offrant de nombreuses fonctionnalités, mais il est important de prendre en compte votre budget et vos besoins avant de vous engager. C'est un excellent choix pour les entreprises qui recherchent une solution complète et sont prêtes à investir.
Principaux avantages
- CRM gratuit : Commencez avec un forfait gratuit avec des fonctionnalités CRM de base.
- Plateforme tout-en-un : Accédez à une suite d’outils de marketing, de vente et de service.
- Communauté et ressources étendues : Bénéficiez d'une richesse de connaissances et d'accompagnement.
- Objectifs du marketing entrant : Attirez et engagez des prospects avec du contenu précieux.
Tarifs
- Outils gratuits:Gratuit jusqu'à deux utilisateurs.
- Plateforme de démarrage du pôle marketing: 15 $/siège/mois.
- Plateforme client de démarrage: 15 $/siège/mois.
- Marketing Hub Professionnel + trois sièges: 800 $/mois, sièges supplémentaires à 45 $/mois.
Avantages
Inconvénients
Qu'est-ce que Zoho CRM ?
Now, let’s chat about Zoho CRM. It’s a solid choice, too.
Think of it as a super flexible tool. It can fit many business sizes.
Plus, it’s pretty budget-friendly.
Découvrez également nos favoris Zoho alternatives…
Notre avis
Élevez votre réseaux sociaux Stratégie avec Zoho Social. De la planification intelligente à l'écoute des réseaux sociaux en passant par des analyses approfondies, découvrez dès aujourd'hui la puissance de Zoho Social !
Principaux avantages
- La personnalisation est reine : Adaptez Zoho CRM à votre flux de travail exact.
- Abordable pour tous : Commencez avec un forfait gratuit pour jusqu'à 3 utilisateurs.
- Accès à l'application mobile : Gérez votre CRM où que vous soyez, à tout moment et en tout lieu.
- Analyses intégrées : Suivez les indicateurs critiques et obtenez des informations précieuses.
Tarifs
- Standard: 14 $/utilisateur/mois.
- Professionnel: 23 $/utilisateur/mois.
- Entreprise:40$/utilisateur/mois.
- Ultime: 52 $/utilisateur/mois.
Avantages
Inconvénients
Comparaison des fonctionnalités
This comparison evaluates two giants in the customer relationship management space: HubSpot, the platform famous for its marketing hub and inbound marketing approach.
Zoho CRM, known for its vast ecosystem of business apps and deep social media management capabilities.
This analysis will clarify which crm tools solution offers the superior platform for scaling your sales teams and managing multiple platforms.
1. Core Platform Focus and Architecture
- HubSpot: Built around the hubspot crm (which offers a robust hubspot’s free crm tier) as a modular platform. It is famous for its inbound marketing philosophy, using the marketing hub and service hub to unify sales teams and attract leads. The entire system is structured for scalability, as seen in hubspot crm reviews.
- Zoho CRM: It serves as the central hub for over 50 other zoho apps. Its strength lies in its ecosystem, which enables holistic customer relationship management across finance, HR, and IT, making it a true crm platform for organizations handling multiple platforms.
2. Marketing and Social Media Integration
- HubSpot: Excels in inbound marketing and lead nurturing through the integrated hubspot marketing hub. It offers marketing tools for blogging, SEO, and dedicated tracking, though its native social media integration is less comprehensive than Zoho’s.
- Zoho CRM: Integrates deeply with zoho social, providing powerful features for social media management. Social media managers can use the zoho social mobile app to immédiatement publish posts across multiple social media accounts and monitor social media performance across social media channels.
3. Gestion du pipeline de vente
- HubSpot: The sales hub offers highly visual sales pipeline management, automation, and reporting, designed for modern sales teams requiring high visibility. This is a core strength frequently highlighted in hubspot crm reviews.
- Zoho CRM: Provides flexible sales pipeline management with advanced customization options. It features multiple pipelines and comprehensive forecasting tools, allowing sales teams to track leads efficiently across different regions and multiple platforms.
4. Ecosystem Depth and Business Apps
- HubSpot: Offers various hubs (sales hub, marketing hub, service hub) that integrate seamlessly. While powerful, its focus remains external (marketing and sales).
- Zoho CRM: The most significant advantage is the breadth of other zoho apps (like 私たちはユーザーのレビューや体験談を徹底的に調べて、実際の経験を理解し、繰り返し発生する長所や短所を特定しました。, Mail, and Projects). This allows organizations to manage nearly all operations—from finance to HR—within the Zoho ecosystem, making it a massive crm platform.
5. Multi-Account and Multi-Channel Support
- HubSpot: Best used for managing a single organizational view of the customer. While it supports multiple accounts for its different hubs, the core is centralized customer relationship management.
- Zoho CRM: Excels in handling multiple social channels and multiple accounts across its various products. This enables teams to maintain an active social media presence and track social media performance from a unified point, essential for diverse sales and marketing teams.
6. User Interface and Learning Curve
- HubSpot: Generally praised for its clean, intuitive user interface and low friction, which makes it easy for new users and sales teams to adopt and integrate into their workflows.
- Zoho CRM: Known for having a more traditional, dense user interface due to the sheer number of features. While highly customizable, the deep learning curve can be steep for new users managing the integration of all the other zoho apps.
7. Social Media Campaigns and Publishing
- HubSpot: Offers basic publishing tools but focuses mainly on lead tracking from social media platforms. It is strong at linking social media campaigns to sales outcomes.
- Zoho CRM: Provides granular control over social media campaigns via zoho social. Users can schedule and instantly publish posts while monitoring social media performance and social media channels in detail, making it a strong tool for social media managers.
8. Analytics and Reporting
- HubSpot: Provides sophisticated analytics through its hubs, helping marketing teams and sales teams track ROI and attribution across different campaigns and customer journeys. Its reporting is highly visual and easy to understand.
- Zoho CRM: Offers deep, customizable reporting that spans multiple Zoho products, helping organizations measure the success of their social media campaigns and social media posts against overall sales, giving social media managers comprehensive data.
9. Overall Value and Suitability
- HubSpot: Offers the best long-term value for sales and marketing teams focused on an inbound marketing model. The functional hubspot’s free crm and the seamless growth path through its paid hubs make it the superior choice for scalable customer relationship management.
- Zoho CRM: Superior for organizations that need a massive ecosystem of business apps that integrate tightly with their CRM. The deep social media management tools and support for multiple platforms make it a strong all-in-one solution.
What to Look For in a CRM Software?
- Évolutivité : Le CRM peut-il évoluer avec votre entreprise ?
- Intégration: Est-il compatible avec vos outils existants ?
- Facilité d'utilisation : L'interface est-elle intuitive pour votre équipe ?
- Soutien: What level of customer support is offered?
- Accès mobile : Can you access it on the go?
- Rapports : Does it provide actionable insights?
- Sécurité: How secure is your customer data?
Verdict final
So, which one wins? It’s close, but we lean toward Hubspot.
Why? It’s super flexible and budget-friendly.
Plus, we can see that in hubspot crm review, the AI features are really powerful.
If you need deep customization, Hubspot is a great choice for sales team.
However, if you want a seamless Zoho sales hub experience, especially for inbound marketing and sales, Zoho is solid social media manager.
It’s got a clean boîte de réception and strong lead management.
We’ve tested both, and we know what works. Choose the one that best suits your needs. You can’t go wrong.
Plus de Hubspot
Voici une brève comparaison entre Hubspot et ces solutions logicielles :
- HubSpot vs GoHighLevel: Hubspot is an all-in-one platform for agencies, with strong marketing automation and white-labeling options.
- Hubspot vs Pipedrive: It is a sales-focused CRM known for its visual sales pipeline management and intuitive interface, which makes it ideal for tracking deals. Hubspot provides a more comprehensive, all-in-one platform that encompasses sales, marketing, and customer service.
- Hubspot vs Keap: It (formerly Infusionsoft) specializes in CRM and marketing automation, particularly for small businesses looking to streamline sales processes. Hubspot offers a wider range of marketing, sales, and service features.
- Hubspot vs ActiveCampaign: It excels in email marketing and marketing automation, with advanced segmentation and conditional logic. However, Hubspot provides a more extensive all-in-one platform that encompasses lead generation.
- Hubspot vs Clickfunnels: It is dedicated to creating high-converting sales funnels, focusing on landing pages and sales processes. Hubspot, on the other hand, is a broader marketing and sales automation platform.
- Hubspot vs Folk: It is a simpler CRM solution that excels in straightforward contact management and organization. It is suitable for small teams that prioritize ease of use.
- Hubspot vs Instantly: It specializes in cold email outreach and lead generation automation. Hubspot provides a much broader suite of tools, including a full CRM, comprehensive email marketing with advanced design capabilities.
- Hubspot vs ClickUp: It is primarily a project management tool with extensive customization and collaboration features. It allows users to manage tasks, documents, and goals. While it offers some CRM functionalities through custom fields.
- Hubspot vs Monday CRM: It.com is a work operating system focused on project management, collaboration, and workflow automation. In contrast,
- Hubspot vs Capsule CRM: It is a simpler, user-friendly contact manager and sales tracker, ideal for small businesses needing organized customer information and clear pipeline views.
- Hubspot vs Insightly: It combines CRM with strong project management features, making it versatile for businesses requiring both.
- Hubspot vs Freshsales CRM: It is a sales-focused CRM emphasizing AI-powered lead scoring and sales automation for efficient deal management. Hubspot provides a more extensive all-in-one platform with robust marketing automation features integrated alongside sales and service tools.
- Hubspot vs Salesforce: It is a powerful, highly customizable enterprise-grade CRM with robust reporting and forecasting capabilities, ideal for large organizations with complex needs.
- Hubspot vs Zendesk: It is a specialized customer service and support platform, excelling in omnichannel support, ticketing, and advanced AI capabilities for issue resolution.
En savoir plus sur Zoho CRM
Voici une comparaison concise de Zoho CRM avec ses alternatives :
- Zoho CRM contre Pipedrive: Zoho CRM est riche en fonctionnalités et abordable ; Pipedrive fournit un pipeline de vente plus simple et visuel.
- Zoho CRM contre Keap: Zoho CRM est un CRM holistique ; Keap excelle dans l'automatisation intégrée des ventes et du marketing.
- Zoho contre GoHighLevelZoho CRM est un CRM très flexible et riche en fonctionnalités. Idéal pour les entreprises de toutes tailles, il offre une personnalisation poussée et des rapports commerciaux performants. GoHighLevel est une plateforme tout-en-un principalement destinée aux agences marketing.
- Zoho CRM contre ActiveCampaign: Zoho CRM fournit un CRM complet ; ActiveCampaign est leader dans l'automatisation avancée du marketing.
- Zoho CRM contre HubSpot: Zoho CRM est rentable et offre diverses fonctionnalités ; HubSpot est convivial et offre une plateforme étendue, mais il peut être plus cher.
- Zoho CRM contre ClickFunnels: Zoho CRM est une suite complète de gestion d'entreprise ; ClickFunnels se concentre sur la création d'entonnoirs de vente optimisés pour la conversion.
- Zoho CRM contre Folk: Zoho CRM est un CRM large et personnalisable ; Folk est un outil de gestion des contacts plus simple et collaboratif.
- Zoho CRM contre Instantly: Zoho CRM fournit un CRM à cycle complet ; Instantly se spécialise dans sensibilisation par courrier électronique à froid à l'échelle.
- Zoho CRM contre ClickUp: Zoho CRM est une solution CRM dédiée ; ClickUp est avant tout une plateforme de gestion de projet polyvalente.
- Zoho CRM contre Monday CRM: Zoho CRM offre des fonctionnalités CRM approfondies ; Monday CRM met l'accent sur les flux de travail visuels au sein d'un système d'exploitation de travail plus large.
- Zoho CRM contre Capsule CRM: Zoho CRM est complet et personnalisable ; Capsule CRM est connu pour sa simplicité et sa facilité d'utilisation.
- Zoho CRM contre Insightly: Zoho CRM fournit des fonctions CRM complètes ; Insightly combine CRM et gestion de projet.
- Comparaison entre Zoho CRM et Freshsales CRM: Zoho CRM offre une automatisation et une personnalisation robustes ; Freshsales CRM dispose d'un pipeline de vente intuitif.
- Zoho CRM contre Salesforce: Zoho CRM est une alternative abordable et riche en fonctionnalités ; Salesforce est une solution d'entreprise hautement personnalisable et leader du marché.
Questions fréquemment posées
Quel CRM est le meilleur pour les petites entreprises ?
Zoho CRM often wins for petites entreprises due to its affordable pricing and high customization. It offers strong features without a steep cost. However, if your petite entreprise focuses on inbound marketing, HubSpot’s starter plan is a good fit.
Does HubSpot or Zoho CRM have a better mobile app?
Both have a strong mobile app. HubSpot’s app is known for its user-friendly interface, while Zoho’s offers extensive features on the go. The best choice depends on individual preferences for interface vs. feature depth.
Which CRM excels in sales automation?
Both offer strong sales automation. Zoho CRM provides AI-driven automation, while HubSpot focuses on workflow automation. Both have robust tools to streamline your sales process, including deal management and forecast tools.
Can I sync my email and calendar with these CRMs?
Yes, both HubSpot and Zoho CRM offer email and calendar sync. This allows for seamless integration with your existing communication tools, keeping your data up-to-date.
Which CRM is better for lead management?
HubSpot is often favored for lead management due to its strong inbound marketing features. Its tools for capturing, nurturing, and converting leads are highly effective. Zoho CRM also provides robust lead management, but its strength lies in overall customization.
English 
Spanish 
Chinese 
German 
French 
Russian 
Portuguese 
Japanese 
Korean