Are you feeling overwhelmed by the sheer number of redes sociales management tools out there?
You’re not alone! Choosing the right one could be tricky, especially when two popular options Send,ible and Sprout Social, seem so similar.
Both promise to streamline your redes sociales efforts, but which one comes out on top?
In this head-to-head comparison, we’ll break down Sendible vs Sprout Social & their key features & pricing to help you decide which tool is perfect for you.
Descripción general
To give you the most accurate comparison, we’ve spent weeks testing both Sendible and Sprout Social.
We dug deep into their features, explored their pricing plans, and even experimented with their customer support.
Now, we’re sharing our findings to help you make the best decision for your social media management.
Are you ready to take your social media management to the next level? Start your free trial with Sendible today!
Precios: It has a free trial. Paid plan starts at $29/month
Características principales:
- Content Suggestion Tool
- Análisis avanzado
- Customizable Reports
¿Listo para optimizar su redes sociales management and boost your online presence? Start your free trial of Sprout Social today and experience the difference!
Precios: Dispone de un plan gratuito. Plan de pago Desde $249/mes.
Características principales:
- Social listening
- Análisis avanzados
- Team collaboration tools
What is Sendible?
Sendible is like that Swiss Army knife of social media management tools.
It’s packed with features and can handle just about anything you throw at it.
Need to schedule posts across multiple platforms? No problem. Want to dive deep into your analytics? Sendible has you covered.
It’s a powerful tool that gives you tons of control over your social media strategy.
Además, explora nuestros favoritos Alternativas viables…
Nuestra opinión
Únete a más de 30.000 agencias y profesionales del marketing que usan Sendible para ahorrar hasta un 50 % del tiempo que dedican a la gestión de redes sociales. ¡Prueba hoy mismo una prueba gratuita de 14 días!
Beneficios clave
- Características: Obtendrá un conjunto completo de funciones que incluyen programación masiva, una bandeja de entrada social unificada para todos sus mensajes e informes automatizados de clientes.
- Redes sociales compatibles: Sendible es compatible con todas las plataformas principales como Facebook, Instagram, Twitter y LinkedIn, además de otras como Google Business Profile y YouTube.
- Facilidad de uso: La interfaz está bien organizada y es fácil de navegar, incluso con muchas funciones.
- Atención al cliente: Ofrecen soporte al cliente receptivo a través de chat en vivo y correo electrónico.
- Integraciones: Se conecta con herramientas populares como Canva, Google Drive y Slack.
- Escalabilidad: Tiene planes que están diseñados para crecer con tu negocio, desde un solo usuario hasta grandes agencias.
- Garantía: Sendible no ofrece una garantía de producto específica, pero tiene una prueba gratuita de 14 días para que puedas probarlo.
Precios
- Creador: $25/mes (facturación anual), un usuario/calendario, seis perfiles sociales.
- Tracción: $76/mes (facturación anual), cuatro usuarios/calendario, 24 perfiles sociales.
- Escala: $170/mes (facturación anual), siete usuarios/calendario, 49 perfiles sociales.
- Avanzado: $255/mes (facturación anual), veinte usuarios/calendario, 100 perfiles sociales.
- Empresa: $638/mes (facturación anual), 80 usuarios/calendario, 400 perfiles sociales.
Ventajas
Contras
¿Qué es Sprout Social?
Ever feel like you’re juggling too many social media balls?
Sprout Social gets it.
This platform helps you manage all your social accounts in one place. Think of it as your social media command center.
It’s known for its powerful features, in-depth analytics, and smooth workflow. But it comes with a very higher price tag than some competitors.
Además, explora nuestros favoritos Alternativas a Sprout Social…
Beneficios clave
- Características: Es una plataforma integral con herramientas para publicación, interacción y análisis. También incluye funciones de escucha social y marketing de influencers.
- Redes sociales compatibles: Se conecta con más de 20 redes, incluidas Facebook, Instagram, Twitter y LinkedIn, así como Google Business Profile y TikTok.
- Facilidad de uso: La interfaz es limpia y fácil de usar, lo que hace que sea fácil navegar.
- Atención al cliente: Sprout Social ofrece soporte al cliente 24 horas al día, 5 días a la semana por teléfono, correo electrónico y chat en vivo, junto con una sólida base de conocimientos.
- Integraciones: Se integra con muchas otras herramientas populares, como Canva, Zendesk y Salesforce.
- Escalabilidad: Ofrece diferentes planes para adaptarse a las necesidades de pequeñas empresas y grandes empresas.
- Garantía: Los términos de servicio de Sprout Social describen sus limitaciones de responsabilidad, pero no ofrecen una garantía específica del producto.
Precios
- Estándar: $199/mes
- Profesional: $299/mes
- Avanzado: $399/mes
- Empresa: Precios personalizados.
Ventajas
Contras
Comparación de características
For busy social media managers navigating the vast market of social media management platforms, choosing the right tool is paramount.
Sendible and Sprout Social are two popular choices, each with a distinct focus. Here is a detailed feature-by-feature comparison to help you decide.
1. Publicación en redes sociales
- Sendible: Its Smart Compose Box allows users to publish posts across multiple social media channels simultaneously. You can tailor posts to each platform’s requirements and schedule Facebook Stories, video carousel posts, and image carousel posts directly. It also supports evergreen content and automated publishing via RSS feeds.
- Sprout Social: Sprout offers a powerful content calendar for planning and publishing social media posts. It provides the flexibility to create and schedule content for various social media channels, including LinkedIn company pages and Facebook pages. It also offers a ViralPost feature that automatically determines the optimal time to post.
2. Social Inbox & Engagement
- Sendible: The priority bandeja de entrada centralizes messages, comments, and direct messages from multiple social sites. Users can monitor comments and assign posts to team members, making team collaboration and response management efficient.
- Sprout Social: Its Smart Inbox is a standout feature, consolidating all incoming messages into a single stream. It uses social CRM tools to provide context on the sender and allows teams to assign tasks and manage reviews from one place. This makes it easier to build lasting relationships with customers.
3. Análisis e informes
- Sendible: Sendible offers one-click, pre-built engagement reports and the ability to build custom reports with a drag-and-drop builder. It provides automated client reportando and integrates with Google Analytics to help busy social media managers track social media campaigns and prove ROI.
- Sprout Social: Sprout Social offers comprehensive social media performance analytics. Its reporting capabilities include paid social reporting, competitive reporting, and trend analysis. It also allows users to create custom reports and dashboards to visualize key metrics.
4. Escucha social
- Sendible: While Sendible offers basic social listening, it focuses more on managing inbound conversations through its priority inbox. It allows users to monitor keywords and brand mentions.
- Sprout Social: Sprout Social’s social listening tool is a core feature on higher-tier plans. It provides in-depth insights into brand mentions, sentiment analysis, and industry trends, allowing companies to gain a competitive advantage.
5. Colaboración en equipo
- Sendible: Sendible is built for agencies, offering features like the Client Connect widget for secure client onboarding and in-app approvals. User management with permission groups ensures new users have the right level of access, simplifying workflows.
- Sprout Social: Sprout Social also provides robust team collaboration tools, including approval workflows and a centralized content library. Its user permissions allow for streamlined access control, making it easy to collaborate on social media posts.
6. Content Curation & Creation
- Sendible: Sendible offers automated RSS feeds to easily find content. It also has a built-in image editor and integrations with Google Drive and blogging platforms. The AI Assist feature helps with generating post ideas and subtítulos.
- Sprout Social: Sprout Social has a comprehensive asset library for storing and sharing content. It also offers a variety of content features, including the ability to add royalty-free images and integrate with Canva.
7. Pricing
- Sendible: Known for being a more affordable option, especially for agencies and pequeñas empresas, Sendible’s plans offer more social profiles for a lower starting price point compared to Sprout Social. This makes it a great tool for a new revenue stream.
- Sprout Social: Sprout Social is a more expensive platform with higher-tier plans needed for advanced features. While the price can be a deterrent, many find the extra features and top-tier plans to be well worth the investment for their scale.
8. Supported Social Media Channels
- Sendible: Sendible connects with a wider range of social media accounts, including a comprehensive list of social media channels like Facebook, Instagram, LinkedIn company pages, YouTube, and even blogging platforms.
- Sprout Social: Sprout Social connects with major platforms like Facebook pages, Instagram negocio profiles, LinkedIn pages, and Twitter. While extensive, its list of integrations is slightly smaller than Sendible’s.
9. Customer Support and Onboarding
- Sendible: Users often praise Sendible for its responsive customer care and dedicated customer success onboarding. The in-app notifications and system-generated email notifications ensure users are always up to date.
- Sprout Social: Sprout Social offers a high level of customer support but some users find the initial setup and complexity of the platform a bit annoying. Support tickets are a primary way to communicate with their global support team.
10. Platform Usability
- Sendible: With its intuitive user interface and own dashboards, Sendible is considered a pretty handy tool for busy social media managers. The ease of use is a key factor in many positive Sendible reviews.
- Sprout Social: Sprout Social’s user interface is polished and modern. It offers a custom view and a seamless user experience, which is reflected in many positive Sprout Social reviews.
11. Advanced Functionality
- Sendible: Sendible offers features like Client Connect for white-labeling and automated link tracking with Bitly branded links. It allows you to automatically boost Facebook posts and filter posts by custom tags.
- Sprout Social: Sprout Social offers powerful extra features like employee advocacy tools, a social review management feature, and the ability to assign tasks and manage custom workflows. The platform is designed to scale with enterprise needs.
¿Qué hay que tener en cuenta al elegir una herramienta de gestión de redes sociales?
- Estructura de precios: Evaluate the social media pricing model, whether it’s billed annually, per user, or per social profile. Some tools, like Sprout Social, have a per-user pricing model that can become expensive for larger teams or when adding additional users. Look for social alternatives that offer different pricing models or bundle users and profiles.
- Características principales: A good tool should offer basic features for publishing content, including scheduling posts, a social media calendar, and the ability to schedule posts to multiple social media accounts from one place.
- Collaboration & Workflow: Look for tools that support team collaboration with features like custom views, content calendars, and approval workflows. Sprout Social, for example, offers a shared inbox for managing messages across multiple platforms and allows for task assignment and collision detection to avoid duplicate replies.
- Análisis e informes: Beyond basic post performance, consider if you need more advanced analytics. Many tools offer basic reports, but more comprehensive social analytics, análisis de la competencia, and custom reports are often tiered into higher-priced plans (e.g., Sprout Social’s Professional plan or higher).
- Social CRM and Engagement: Some tools function as social CRM tools, allowing you to manage customer conversations and lead generation. Features like message tagging, saved replies, and a shared contact history can be crucial for customer service and team efficiency.
- Social Listening: If you need to monitor profiles beyond your own, look for features like keyword and hashtag tracking. This allows you to track brand mentions and engage with relevant conversations, which is often a premium or add-on feature.
- Integraciones: Consider what other tools you need to connect. Many platforms integrate with services like Canva, Dropbox, or Google Analytics. Some, like those from Zoho or Salesforce, are part of a larger ecosystem of tools.
- Aplicación móvil: Check for a reliable Apple App Store or Google Play Store app to manage your social posts and scheduled posts on the go.
- Escalabilidad: Choose a plan that allows for growth, whether that means adding more multiple social accounts, additional users, or more advanced features as your needs evolve. Some providers offer unlimited social profiles on higher-tier plans.
Veredicto final
Sendible and Sprout Social are both powerful social media management tools, but Sendible comes out on top. Why?
It offers a more user-friendly interface, a wider range of features at a more affordable price, and in-depth reporting capabilities across all plans.
Remember it, the best choice depends on your needs and budget.
But if you’re looking for a comprehensive, affordable, and user-friendly tool, Sendible is our recommendation.
We’ve tested both platforms, so you can trust our insights to help you achieve your social media goals!
More of Sendible
Let’s see how it measures up against other option:
- Sendible vs Sprout Social: Sprout Social offers advanced analytics and a strong social inbox, ideal for enterprise-level teams.
- Enviable vs Metricool: Sendible offers strong client management and listening. Metricool offers clear analytics and a Google Business Profile.
- Sendible vs Socialpilot: Sendible – customizable reports, strong listening. Piloto social – great value for scheduling many accounts.
- Enviable vs Content Studio: Sendible offers comprehensive listening and team collaboration, while Content Studio provides content discovery and AI content.
- Enviable vs Heropost: Sendible offers robust reporting and strong collaboration. Heropost offers AI content and a focus on competitor analysis.
- Sendible vs Agorapulse: Sendible – strong listening, customizable reports. Agorapulse – efficient inbox, comprehensive engagement.
- Sendible vs Zoho Social: Sendible – wider integrations, robust listening. Zoho Social - rentable (usuarios de Zoho).
- Sendible vs Buffer: Sendible – broader features (listening, analytics). Buffer – simpler, scheduling focus.
- Sendible vs Sprinklr: Sendible – good for agencies, client management. Sprinklr – enterprise-level, extensive features.
- Sendible vs Later: Sendible – wider platform support, more analytics. Más tarde - contenidos visuales (Instagram).
- Sendible vs Loomly: Sendible – strong listening, reporting. Loomly - calendario de contenidos, flujos de trabajo en equipo.
- Sendible vs Blaze: (Info limited – might be a feature or less common tool).
- Sendible vs Hootsuite: Hootsuite offers a comprehensive dashboard and robust social listening streams for managing multiple channels.
- Sendible vs Planable: Planable’s strength lies in its visually-rich content calendar and streamlined content approval workflows.
Más sobre Sprout Social
Preguntas frecuentes
Is Sendible or Sprout Social better for small businesses?
Sendible is generally better for small businesses due to its affordability and wider range of features in lower-priced plans. Sprout Social’s advanced features often come at a higher cost.
Which tool is easier to use, Sendible or Sprout Social?
Sendible boasts a more intuitive and user-friendly interface, making it easier to learn, especially for beginners. Sprout Social has a slightly steeper learning curve.
Does Sendible or Sprout Social offer better analytics?
Sendible provides more comprehensive analytics and reporting across all its plans. Sprout Social reserves advanced reporting for its higher-priced plans.
Can I manage my Google Business Profile with Sendible and Sprout Social?
Yes, both platforms allow you to manage and schedule content for your Google Business Profile, along with other major social media networks.
Which tool offers better customer support?
Both platforms offer excellent customer support. However, Sprout Social is known for its highly responsive and helpful support team.
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